• 제목/요약/키워드: internet management

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Thai Internet Users' Personality Traits and their Preferred Web Portal's Characteristics

  • Tanya, Rattipon;Tanlamai, Uthai
    • Journal of Information Technology Applications and Management
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    • 제20권3호
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    • pp.19-30
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    • 2013
  • The objective of this research is to identify a web portal's specific functions and layouts that are aligned with personality trait of an individual internet user. This first stage of the overall research project intends to check whether the research instrument, namely the NEO Five Factors Inventory (NEO-FFI), is applicable to assess the personality traits of Thai internet users. Based on these personality traits, text-based description of functions/layouts of a web portal was developed and given to professional designers to mock up example web portal pages. These web portal pages were in alignment with individual personality traits. Rating data on the functions/layouts corresponding to individual personality traits were collected from an online survey of 207 Thai internet users. Results showed that respondents gave more consistent rating to the functions/layouts close to their individual personality traits identified in the text-based descriptions than in the mocked-up web portal pages.

인터넷 쇼핑몰의 판매촉진 특성과 성과간의 관련성에 대한 운영형태의 조절효과 (An Empirical Study on the Relationships between Internet Shopping Mall's Sales Promotional Functionality and Performance)

  • 한홍수;정현식
    • 경영과정보연구
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    • 제15권
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    • pp.37-50
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    • 2004
  • Internet commerce has the potential to propel a company to 'break out' of existing strategic constraints and radically alter business processes, strengthen customer and supplier ties, and open up new markets. Therefore, many firms have rushed into internet commerce to conduct business more efficiently, create new business opportunities, and generate business value. The purpose of this study is to examine the relationship between the sales promotional functionality of internet shopping mall and its performance considering the characteristics of internet shopping mall's operational form as moderating variables. The results showed that the price functionality affects positive effects on the performance of shopping mall, and the characteristics of operational form can be considered as a significant moderating variables between the sales promotional functionality of shopping mall and the performance.

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국회기록 인터넷 정보서비스 개선 방안 (Improvement Plan for Internet Reference Services of National Assembly Records)

  • 이원영
    • 정보관리학회지
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    • 제22권1호
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    • pp.5-20
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    • 2005
  • 이 글은 한국 국회기록의 인터넷 정보서비스의 개선 방안을 고찰함으로써 공공기록의 인터넷 정보서비스 정책 수립에 필요한 기본적인 요건을 제시해 보려는 것이다. 이를 위해 기록관리학에서의 정보서비스 이론과 외국의회의 사례를 분석하였다. 분석의 결과, 국회기록 인터넷 정보서비스의 개선방안으로서, 접근정책의 수립, 정보서비스 프로그램의 개선, 이용자와의 의사소통의 활성화라고 하는 세 가지 과제를 제시하였다.

국내 대학생과 중.몽골 유학생들의 인터넷 쇼핑몰 만족도에 미치는 서비스 품질요인 연구 (The Effect of Domestic and Foreign University Students' (Chinese and Mongolian abroad Students) Perceived Service Quality Factors to the Internet Shopping Mall Satisfaction)

  • 이종만;박한수;조현달
    • 디지털산업정보학회논문지
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    • 제8권3호
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    • pp.213-228
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    • 2012
  • The purpose of this study was comparative of domestic foreign university students' perceived service quality factors for Internet shopping mall. And investigate of affect of internet shopping customer satisfaction on perceived service quality. This survey was carried out with real customers. Data were obtained from 189 internet shopping mall customer(Domestic and Foreign university students) who have bought any products. To Find difference among service quality variables, exploratory factor analysis, ANOVA and multiple regression was carried out with collected data. Result shows that perceived service quality is significantly related to customers satisfaction. And there were significantly differences in perceived service quality between domestic university students and foreign(chinese and mongolian) abroad university students. Therefore, it is necessary to reconsider marketing strategy for internet shopping business.

클라우드 마켓플레이스를 위한 서비스 관리체계 연구 : Internet2 NET+ 사례 (Service Management for Cloud Marketplace : A Case of Internet2 NET+)

  • 권순범;안성만
    • 한국IT서비스학회지
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    • 제14권4호
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    • pp.221-236
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    • 2015
  • Application software is delivered to customers as a form of service at cloud environment. A cloud service provider is a marketplace between supply side (application providers) and demand side (customers). Cloud service providers have to validate applications to be included in their service portfolio. Not only performance, security, networking, compliances should be checked but also business contract, authentication should be provided. Organization customers are more sensitive to these validation criteria and process. We study the Internet2 NET+, which is a successful cloud marketplace of applications for research and education organizations. This case study shows us three things : (i) a cloud marketplace's application management process : selection, validation, transition to service, customization of applications (ii) what a cloud marketplace has for its infrastructure like authentication, security, access control etc. (iii) what a cloud marketplace has as its governance structure. This case study will provide informative analysis of Internet2 NET, a profit-making vertical and buyer's marketplace (education industry). And we will get some strategic implications for planning and implementing cloud marketplaces.

인터넷 미디어 포털 서비스 업체의 6시그마 적용 (The Six Sigma Project Case Study of Internet Media Portal Service Company)

  • 성기욱;김봉선
    • 대한안전경영과학회:학술대회논문집
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    • 대한안전경영과학회 2008년도 추계학술대회
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    • pp.57-68
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    • 2008
  • Since six sigma program was first introduced in late 1990's, it has been evolved in Korea. The number of six sigma adopting company are getting increased and diversify manufacturing, service, government. In these days, the rapid innovation of internet technology change the media industry's game rule. This paper is concerned with a six sigma applications to internet media portal service company. The main focus of this study is to introduce an empirical case study on the implementation of DMAIC procedures for internet media portal service company.

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A New Class-Based Traffic Queue Management Algorithm in the Internet

  • Zhu, Ye
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제3권6호
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    • pp.575-596
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    • 2009
  • Facing limited network resources such as bandwidth and processing capability, the Internet will have congestion from time to time. In this paper, we propose a scheme to maximize the total utility offered by the network to the end user during congested times. We believe the only way to achieve our goal is to make the scheme application-aware, that is, to take advantage of the characteristics of the application. To make our scheme scalable, it is designed to be class-based. Traffic from applications with similar characteristics is classified into the same class. We adopted the RED queue management mechanism to adaptively control the traffic belonging to the same class. To achieve the optimal utility, the traffic belonging to different classes should be controlled differently. By adjusting link bandwidth assignments of different classes, the scheme can achieve the goal and adapt to the changes of dynamical incoming traffic. We use the control theoretical approach to analyze our scheme. In this paper, we focus on optimizing the control on two types of traffic flows: TCP and Simple UDP (SUDP, modeling audio or video applications based on UDP). We derive the differential equations to model the dynamics of SUDP traffic flows and drive stability conditions for the system with both SUDP and TCP traffic flows. In our study, we also find analytical results on the TCP traffic stable point are not accurate, so we derived new formulas on the TCP traffic stable point. We verified the proposed scheme with extensive NS2 simulations.

A Study of Mobile and Internet Banking Service: Applying for IS Success Model

  • Koo, Chulmo;Wati, Yulia;Chung, Namho
    • Asia pacific journal of information systems
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    • 제23권1호
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    • pp.65-86
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    • 2013
  • Understanding success factors in electronic banking is important to helping banks succeed. In this study, we extend DeLone and McLean's IS success model to the electronic banking by adding trust as a success variable. We tested the extended model by comparing internet banking and mobile banking in Indonesia. Using a structural equation modelling approach. We found that system quality had positive impacts on perceived usefulness and end-user satisfaction for both internet banking and mobile banking. The development of e-banking (internet banking and mobile banking) in Indonesia is in its initial stage. Finally, although we tested for the common method bias to relieve concern, further research may use multiple methods when collecting the data. This study investigated the role of each dimension of IS success in the electronic banking environment. While the original IS success model emphasizes individual and organizational impacts, we have argued that trust is an important indicator of IS impact on an individual socially in the banking industry. The contribution of our study is two-fold. Conceptually, the study is the first to extend the IS success model to the e-banking context. We provide an extension of the updated IS success model by adding trust as an outcome variable in the research model.

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데이터마이닝과 사례기반추론 기법에 기반한 인터넷 구매지원 시스템 구축에 관한 연구 (A Study on the Development of Internet Purchase Support Systems Based on Data Mining and Case-Based Reasoning)

  • 김진성
    • 한국경영과학회지
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    • 제28권3호
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    • pp.135-148
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    • 2003
  • In this paper we introduce the Internet-based purchase support systems using data mining and case-based reasoning (CBR). Internet Business activity that involves the end user is undergoing a significant revolution. The ability to track users browsing behavior has brought the vendor and end customer's closer than ever before. It is now possible for a vendor to personalize his product message for individual customers at massive scale. Most of former researchers, in this research arena, used data mining techniques to pursue the customer's future behavior and to improve the frequency of repurchase. The area of data mining can be defined as efficiently discovering association rules from large collections of data. However, the basic association rule-based data mining technique was not flexible. If there were no inference rules to track the customer's future behavior, association rule-based data mining systems may not present more information. To resolve this problem, we combined association rule-based data mining with CBR mechanism. CBR is used in reasoning for customer's preference searching and training through the cases. Data mining and CBR-based hybrid purchase support mechanism can reflect both association rule-based logical inference and case-based information reuse. A Web-log data gathered in the real-world Internet shopping mall is given to illustrate the quality of the proposed systems.

인터넷폰의 QoS를 위한 적응적인 버퍼관리 방식 (Adaptive Buffer Management Method for Quality of Service of Internet Telephony)

  • 류태욱;이정훈;강성호;엄기환
    • 한국정보통신학회논문지
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    • 제6권3호
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    • pp.386-392
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    • 2002
  • 인터넷전화(Internet telephony)는 network를 통하여 음성데이터를 주고받는 응용프로그램으로 좋은 음질의 제공은 필수적이다. 그러나 음성데이터가 네트워크를 통하여 전송이 되면서 전송지연과 지연 편차 등의 Jitter현상에 영향을 받아 음질의 저하를 유발하므로 수신측에서는 적절한 jitter buffer를 제공해야만 한다. 본 논문에서는 인터넷전화에서 보다 양질의 음성을 제공하기 위하여 단말기 입장에서 버퍼관리 알고리즘을 제안한다. 제안한 알고리즘은 현재 단말기에서 사용하고 있는 압축알고리즘의 종류와 수신된 데이터만을 근거 자료로 수신데이터의 변화에 적응적으로 반응하면서 음질을 향상할 수 있는 버퍼관리 알고리즘이다. 제안한 알고리즘의 유용성을 확인하기 위하여 다양한 네트워크 상황에서 기존의 알고리즘과 네트워크 상황판단의 성능을 비교한다.