• Journal of Korean Society of Industrial and Systems Engineering
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• v.27 no.4
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• pp.105-109
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• 2004

The purpose of this paper is to examine the empirical analysis for charging factors and the evaluation models of internet site. Thus this is to analyze the revenue creation factors affecting the customer satisfaction of tourism information sites in the Internet. Based on the regression model applied to a customer survey, this study shows that among the characteristics of the site, technical factor and community factor have the most significant effect on charging factor and customer satisfaction.

• International Journal of Internet, Broadcasting and Communication
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• v.14 no.1
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• pp.219-223
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• 2022

The Internet can deliver various information and services at the lowest cost without time and space constraints while targeting the world among all existing means of communication. Unlike traditional media such as TV, newspapers, and radio in the past, promotions through mobile environments allow target customers to use two-way low-cost, high-efficiency promotional strategies regardless of time and place. With the development of the Internet, social media has developed into a place to acquire information about favorite companies and their products. Social media greatly contributes to the production of text, photos, videos, and various networks, and has expanded global communication and communication media through the interaction and sharing of various information. In addition, through social media, users can communicate in various ways, reveal themselves, and share and exchange information such as knowledge and personal thoughts. In line with these changes, corporate marketers and sellers are striving to provide consumers with appropriate information more quickly. We aims to find out about social media marketing strategies useful for companies.

• The Journal of the Korea Contents Association
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• v.9 no.3
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• pp.241-249
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• 2009

With the recent growth of the Internet, the on-line brand community has been a major vehicle for building a corporate brand asset. This study aimed to identify the effective relationship between confidence, identification, and a brand attitude according to the on-line brand community type. As a result of an empirical analysis, first, the customer-driven community showed higher confidence and identification than those of the corporate-held community. Also, the customer-driven community was assessed more favorable also in the brand attitude. Second, the interactive effect between the community type and community activities was found to be significant in the confidence of the community confidence, and it was also the same for the identification of the community. Therefore, it would be necessary for companies to prepare strategies for improving the level of confidence and the identification of consumers in consideration of the community type for effective brand management on-line.

• Journal of Agricultural Extension & Community Development
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• v.11 no.2
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• pp.343-358
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• 2004

The purposes of this study were to draw out the situational problems of the community based NGO (Non Governmental Organization) movement and to suggest development strategies for NGO movement in Korea. The study was conducted through extensive review of literature and analysis of the related data. The major findings of this study were as follows; As the development of democracy and localization process were in progress, the community based NGO movement was also developing quantitatively, however not yet qualitatively. The NGO Times Net, a internet newspaper for NGOs revealed that the number of community based NGO was 3,397 as in 2004, which was 5 times larger than 597 central based or Seoul located NGOs. However, some of the problems identified were lower participation of local people, quality of the movement compare to the original purposes of the movement, and the problems in local leadership, etc. In order to overcome various problems, this study suggested some strategies for development such as enhancement of civil education, expansion of voluntary spirits, financial support for NGOs, better mutual understanding among the GOs (Government Organizations), POs(Profit Organizations) and NGOs. Self evaluation and innovative strategies will be needed for further development of NGO movement in Korea.

• The Journal of the Korea Contents Association
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• v.8 no.6
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• pp.89-97
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• 2008

Unlike Online Games, Video Games do not require Internet connection. Video Game players have their own game device to play games offline. Yet there are popular online communities based on Video Games that has lots of active, loyal members. The presence of Video Game online community indicates that online community plays an important role in "Game Play" of Video Games. In this research, in order to analyze the impact of online community, Game Play Heuristics were studied. Also, the use and the purpose of Video Game online communities was investigated. Finally, examples of the impact of online community on "Game Play"of Video Games is presented.

• Proceeding of Spring/Autumn Annual Conference of KHA
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• 2008.11a
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• pp.344-349
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• 2008

When it comes to discussing the natural behaviors of human life, defining the word "community" itself can be extremely crucial. The word "Community" can be defined as a group of interacting human beings sharing an environment. It is also the basic form for "dwelling" which can be explained as a quint essential factor in human life. Compared to the previous traditional society with strong bonding and close chemistry between neighbors, modern society with simple and monolithic apartments brought a literal extinction of what has been called as a 'relationship'. Hence, people started to take this phenomenon as a problematic issue. Also, high-rise apartments made its residents more isolated and individualistic on a growing basis. In order to aid the aggravating symptoms, there has been a wide recognition between the "dwellers" to develop and strengthen their "community". This movement in strengthening the "community" is currently on a full expansion towards the cyber space, riding the tides of a drastic improvement of the Internet. Apartment web sites today not only displays introductory level of information they also provide wider meanings of general lifestyle plus deeper content, which can enhance their community.

• Journal of Korean Society of Rural Planning
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• v.20 no.3
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• pp.143-154
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• 2014

For the purpose of drawing a representative type of utilizing idle farmlands, this study collected and analyzed newspaper articles about cases of utilizing idle farmlands in the past decade using Internet search engines. Prior to this, it clarified a concept of idle farmlands to raise accuracy of searching articles, and selected NAVER as a search engine. It set "idle farmland", "abandoned land", and "utilizing" as basic search words in search option, and also set search period from 1st of January in 2004 to 31st of December in 2013. This study primarily searched 1,593 articles, and extracted 165 articles excluding overlapped and unrelated articles. Furthermore, it investigated extracted articles by date, media, headline, content of use, region(province), particular area(city and country), main agent, item and keyword 1, 2, 3 for proper use. This study also examined frequencies by year according to indoor and outdoor environment as well as regional differences through frequencies by regional groups and chronology. Furthermore, it drew a diagram of frequency flow of keyword 2, 3 with each keyword 1 as the central figure in order to draw various types of using idle farmlands. Through the diagrams, this study drew 9 using types such as (1) community service. agriculture type, (2) high income. agriculture type, (3) sightseeing. landscape. agriculture type, (4) livestock. agriculture type, (5) weekend farm type, (6) high income. woodland type, (7) ecology. landscape. woodland type, (8) agricultural work-study type, (9) ecological environment type.

• Journal of Internet Computing and Services
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• v.15 no.1
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• pp.73-88
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• 2014

Online communities are getting more popular with the development of information technology. It is essential that community members participate actively and share their contents or opinions continuously for the success and growth of online communities. However, it is revealed that most of members just take the role of passive observer. They are lurking community information and contents without any contribution. In this sense, this study focuses on explore lurking behavior of online community members. This study investigates the effect of the characteristics of online community, community members, and personal traits on user's lurking intention. Member familiarity and community identity have a strong positive effect on de-lurking intention, while the perception of usefulness and ease of use for communities and member expertise have a negative effect on de-lurking intention. Interestingly, users with a low level of self-esteem have higher level of motivation of participation than those with a high level of self-esteem. Finally, this study proposes several strategies to enhance information and contents sharing in online communities.

• Culinary science and hospitality research
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• v.9 no.2
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• pp.44-63
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• 2003

This study is about internet marketing of family restaurant through marketing mix and we found out the way which can make to activate by means of analysis of family restaurant's homepage. This study was done as following precedure. First, we've compared between characteristic was based on contents distinctive quality of family restaurant's homepage through the marketing mix. And in the next step, we've compared and ana lysed homepage of family restaurant which was chosed by the internet surfing. In the last, we evaluate strategy of marketing mix which is going well in the each field of business and then research of the way can improve internet-marketing. We draw the findings which is seperated by goods, price, promotion, distribution, other service according to marketing constituents. As a result of study, it is found that each company has given much more weight on some part in internet marketing's field of activity. In general, they put an emphasis on activity of goods and promotion. On the other hands they don't consider prices and delivery to be important compared with other parts. One of the most important things about internet-marketing is that fast and exact feedback and community makes each firm to be able to help to communicate with customer. It's like off-line-restaurant make use of free-coupon and an anniversary service.

• Korean Journal of Adult Nursing
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• v.23 no.2
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• pp.146-159
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• 2011

Purpose: The purpose of this study was to investigate the effects of the internet based coaching program for obesity management on weight control related knowledge, self-efficacy, eating habits, physical activity and obesity related physiological indexes in hypertensive patients. Methods: The study design was non-equivalent control group pre-test-post-test design. A total of 43 subjects were overweight or obese hypertensive patients aged 30 or older, who were divided into experimental group (n=23) and control group (n=20). This program lasting 12 weeks consisted of a weight control related education, internet based individual coaching for diet, exercise and behavior modification, offering internet community and health counseling. The variables were measured three times (before the treatment, after 6 weeks, and after 12 weeks) and the collected data were analyzed by SPSS/WIN 17.0 program. Results: The experimental group had significantly improved weight control related knowledge, self efficacy, eating habits, body composition, and systolic blood pressure with time. Conclusion: The internet based coaching program was effective in improving obesity management, also this program will help to prevent cardiovascular disease of obese hypertensive patients.