• Journal of Information Management
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• v.43 no.1
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• pp.41-62
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• 2012

Because of the electronic commerce development, share of the internet bookstore is rising every year in the publication circulation market. Also, the book search in the internet bookstore may smarten more forward according to development trend of the electronic book, and importance of the classification system of the internet bookstore is expected that also rise continuously. The purpose of this study is to offer the classification system that can search the social science books of the internet bookstore efficiently. For this study, compared and analyzed the classification system of internal and external 10 internet bookstores. This study may be used to other subject study of the internet bookstore, and it expect to is used to basic data for the classification system of the internet bookstore in the future.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2001.10a
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• pp.383-386
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• 2001

In this paper, we propose a new personalized information service method using multiple regression analysis for Internet shopping malls. We then apply the proposed method to Internet bookstore, and compare personalized Internet bookstore providing personalized book information with ordinary Internet bookstore providing random book information. Experiment results show that the personalization of Internet bookstore increases satisfaction and purchasing intent of customers.

• Journal of Korean Society for Quality Management
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• v.33 no.4
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• pp.21-41
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• 2005

This study analyzes the Internet utilization pattern of customer by comprehensively investigating the previous studies on the behavior pattern of customer in terms of Internet business. Based on the analysis, this study develops research framework that supports strategic decision-making for resource allocation in Internet business. Such research framework would be helpful for providing the typology of Internet business model that can be specialized by each industry. As a result of the simulation analysis, it was found that the optimal resource allocation portfolio providing maximum profits to the Internet bookstore involves large-scale investment on delivery service and customer support service which are the key factors for post-purchase customer satisfaction, regardless of the growth pattern or size of Internet bookstore market. Consequently, from the above analysis, the investment ratio of resources for the profit maximization of Internet bookstore was drawn. Conclusively, based on the comprehensive examination of the results, this study provided a framework for dynamic resource allocation decision-making, and proposed a management strategy which allows consumers to shop under more favorable environment, and simultaneously enables the Internet bookstore to accomplish management objectives such as continuous growth and profit maximization.

• Journal of the Korean Society for information Management
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• v.30 no.3
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• pp.49-70
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• 2013

The purposes of this study are to analyze and compare current state of subject directories of the health field in eight internet bookstores in domestic and abroad. A comparative analysis was carried out for KDC and DDC, using names of subdivisions within the health field of internet bookstore. Also, user interviews to find their information needs about the health field in internet bookstore were conducted. And then, based upon the findings, this study proposed a design principle and a new classification for the health field of internet bookstores. With evaluations of the experts from the field, a final classification schedule (1 class, 11 division, 60 subdivision, and 16 section) was suggested. The results of this study can be used for a foundation of classifying health resources efficiently in internet bookstores and other web sites.

• Journal of the Korean Society for Library and Information Science
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• v.35 no.3
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• pp.17-34
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• 2001

It is very important to organize materials at intemet bookstores. It is time for us to develop a subject classification scheme as a tool for increasing the effectiveness of information retrieval with ease of subject access. The purpose of this study is to examine the subject features of internet bookstores in order to suggest the effective design of the subject scheme for them. Nine internet bookstore websites are analyzed at the aspect of the subject classification of the materials. Based upon the results of this study, an effective subject classification for internet bookstores is suggested to provide a better subject access.

• Information Systems Review
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• v.4 no.2
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• pp.133-153
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• 2002

Internet lowers the search cost to acquire information about products and sellers price information. Because consumers can easily compare prices among different Internet retailers, the price competition among merchants in Internet has been intensified. For online retailers, it is important to differentiate their sites from competitors based upon services rather than prices. This study investigates which factors influence on consumers price sensitivity in Internet book markets and examines whether consumers price sensitivity has any effect on the type of preferred Internet bookstore (hybrid or pure online book stores). Survey is conducted to empirically investigate the relationship among the various consumer attitudes and price sensitivity. The result shows that price search and price importance have effect on the choice of Internet bookstore. Consumers with higher price sensitivity preferred to purchase books from pure Internet bookstores rather than hybrid (click-and-mortar) bookstores. This study provides an exploratory framework that tries to understand consumer behavior about price sensitivity that might provide some marketing implications to lessen the price competition of Internet retailers.

• The Journal of the Korea Contents Association
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• v.15 no.10
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• pp.535-546
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• 2015

Using mobile bookstore application is increasing in accordance with the proliferation of internet and mobile devices. In this circumstances, the purpose of this study is to explore the factors regarding to mobile bookstore application quality evaluation are effecting to customer satisfaction and reuse intention. Thus information, transaction, design, communication, ubiquitous access, personalization, safety are set as a quality evaluation factor. And it is analyzed the effect of these factors to customer satisfaction and reuse intention with path analysis method. As the result, transaction, ubiquitous access, personalization, safety factors effected customer satisfaction and customer satisfaction effected reuse intention. These results show that user mainly access mobile bookstore application for purchasing book. Thus it is important for mobile bookstore operator to keep the application accessed anytime, and serve personalized information, and simplify transaction process, and intensify security for protecting personal or transaction information.

• Journal of Korean Library and Information Science Society
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• v.37 no.3
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• pp.59-73
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• 2006

The purpose of this paper was to empirically examine college students' on-line bookstore utilization status. The focus of this study was placed on three major issues. First. what are the college students' motivations in using on -line' bookstore. Second. what are the major determinants of college students' on -line bookstore utilization. Third. how book genres are related to students' on -line bookstore utilization behavior. Data were collected from 215 college students during October 10, 2005 to October 17, 2005. The analyses showed following results: First, the college students' on -line bookstore utilization motivations were grouped into three areas-convenience motivation, interaction motivation, and information collecting motivation. Second. college students who were oriented toward convenience motivation, who were more interested in on-line bookstores, and who were more satisfied with on-line services, made more frequent visits to on-line bookstore sites. Third, college students who allocated less time to book readings showed a tendency of buying books through on-line bookstores. Finally, college students who were more interested in on -line bookstores showed more satisfaction and bought such various books as literature, hobby or practical books, foreign novels, and general readings. This finding suggests that in order to activate on-line bookstore business. book industries, especially the publishers and/or distributors, have to develop new ideas which can make an appeal to college students who are believed to be critical book readers.

• Journal of Information Management
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• v.28 no.4
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• pp.34-75
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• 1997

The purpose of this study is to examine how librarians can utilize the online bookstores in their acquisition work. For this purpose, this article examines the procedures and matters to be attended of purchasing foreign books using online bookstores. And reviews several online bookstores in the Internet.

• Journal of Korean Library and Information Science Society
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• v.36 no.2
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• pp.197-220
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• 2005

This paper examined the structure of internet bookstore users' subjectivity by focusing on their beliefs, values and attitudes.0 methodology was utilized for the study. After constituting 36 Q sample and 28 P sample, data were collect from April 15, 2005 to April 22 2005. The analyses showed 3 types of subjectivity structures. The first one was 'the economic benefit-seeking type.' Those in this type were motivated to use internet bookstores to achieve economic benefits. They paid more attention to the Prices discounted than the web site contents provided by internet bookstores. This type was conspicuously found among college students. The second one was the 'information-seeking type.' People in this category made visits to internet bookstores in order to obtain new information or professional materials. This type was dominantly found among women. The third one was the 'convenience-seeking type.' Those in this type were concerned not only with the accessibility and convenience, but also with such practical issues as delivery, price, applicability, payment, and bonus. This type was conspicuously observed among white collar workers. These findings suggests that in order to make internet bookstores more attractive to users, it is demanded to understand various needs held by users and map out sophisticated marketing strategies on the basis of such a knowledge.