• Title/Summary/Keyword: intention to stay

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The Impact of Switching Costs on Intention to Stay with MS-Windows (윈도 운영시스템의 지속적 사용의도에 전환비용이 미치는 영향)

  • 현정석
    • Journal of Information Technology Applications and Management
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    • v.11 no.1
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    • pp.69-82
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    • 2004
  • The role of switching costs in customer retention has been posited, but has not been subjected to rigorous empirical testing. Therefore, our main focus is on the factors that influence whether consumers will have intention to switch or stay with an incumbent technology (e.g., MS-Windows). Based on consumer survey with MS-Windows users, we find empirical support for the link between the existence of compactible software, consumer's expertise in MS-Windows and intention to stay with MS-Windows. Specifically, switching costs are found to be positively associated with the existence of compatible software. Further, the lack of expertise in MS-Windows on the part of consumers tends to increase the likelihood that they will rely on current MS-Windows, rather than switch to other alternative operating systems.

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What Millennial Workers Want? Turnover or Intention to Stay in Company

  • MAPPAMIRING, Mappamiring;AKOB, Muhammad;PUTRA, Aditya Halim Perdana Kusuma
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.5
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    • pp.237-248
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    • 2020
  • The purpose of this study is to investigate and reconfirm the research instruments and variables that have been developed by prior study and built new concepts from empirical research results. Besides analyzing the essential role of fundamental, rational, and psychology aspects to increase employee's intention to stay in a company, which is useful for the development of human resource development strategies for millennial workers in the future. A total of 438 non-student male respondents aged 23-36 years, with unmarried status and not working in the SOE sector or as a civil servant, were surveyed with questionnaires. The study was conducted in Makassar, Indonesia. Data collection uses a survey with the second-order model approach and regression with control variables. The findings of this study suggest the existence of an inter-relationship between fundamental, rational and psychological aspects. They are inseparable and have a positive and significant influence. Broadly speaking, the link between fundamental, psychology and rational aspects states that the decision for millennial male workers to stay in the company will depend on whether the company has a good image and reputation, the level of attention the organization pays to career development, is competent, and applies regulations and rules with flexibility.

Determinants of Satisfaction, Revisit Intention, and Recommendation Intention Using Decision Tree Analysis - Foreign Tourists Visiting Korea during the COVID-19 Pandemic - (의사결정나무분석을 활용한 방문 만족도, 재방문 의사, 타인 권유 의사 결정요인 분석 - 코로나19 상황에서의 한국 방문 외래관광객을 대상으로 -)

  • Won-Sik Kim
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.3
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    • pp.129-136
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    • 2023
  • The study aims to examine the determinants that affect satisfaction, revisit intention, and recommendation intention with foreign tourists who visited Korea despite the threat of COVID-19. This study employs the survey data collected by the Korea Tourism Organization from 8,135 foreign tourists who visited Korea in 2020. As the survey data contains a mixture of continuous and categorical variables, decision tree analysis can ensure analytical validity for the research. According to the analytical results, the determinants affecting satisfaction are the purpose of the visit and acceptance of self-quarantine during their stay. The factors influencing revisit intention are the purpose of the visit, frequency of the visit, and acceptance of self-quarantine during their stay. The determinants affecting recommendation intention are the purpose of the visit, length of stay, and gender. Based on the results of this analysis, this study not only explains the relationship between these determinants and tourism satisfaction, revisit intention, and recommendation intention, but also suggests implications for revitalizing tourism activities.

Development of scale of long-term employment intention for dental hygienist (치과위생사의 근속의사에 관한 측정도구 개발)

  • Yang, Jeong-A;Lim, Soon-Ryun;Cho, Young-Sik
    • Journal of Korean society of Dental Hygiene
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    • v.17 no.6
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    • pp.1025-1035
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    • 2017
  • Objectives: The purpose of this study is to develop a survey instrument to assess intention to stay for dental hygienists based on validity and reliability. Methods: A survey was conducted targeting 317 dental hygienists in dental clinics. The data was used for the analysis of the study, using PASW Statistics 20.0 and IBM SPSS AMOS 18.0. Results: The preliminary instrument includes 44 item. 22 items were excluded by variable analysis. 17 final items was selected by exploratory factor analysis (EFA). The confirmatory factor analysis (CFA) was composed of four elements, 'organization fit', 'interpersonal relationship', 'identity', and 'job connectivity'. Conclusions: The validity and reliability of measurement tool for dental hygienist's intention to stay was proved. It could be used to help dental hygienist's long-term employment.

The Effect of Affordance of Metaverse Environment on Consumer Participation and Intention to stay (메타버스 환경의 어포던스가 소비자 참여와 체류의도에 미치는 영향)

  • Sang-Lee Cho
    • Journal of Industrial Convergence
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    • v.21 no.10
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    • pp.13-19
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    • 2023
  • This study classified sensory affordances, functional affordances, and perceptual affordances, and verified their effects on consumers' participation and intention to stay in the metaverse. As a result of the study, sensory affordance, functional affordance, and perceptual affordance all had a positive effect on consumer participation, and sensory affordance had the greatest effect. In addition, consumer participation was found to increase the intention to stay. Service companies that provide metaverse platforms will have to pay more attention to realizing virtual space through various senses and physical elements when building a metaverse in order to encourage customers to actively participate in the service process. Since services based on the 4th industry, the participation of consumers needs to be more actively reviewed. From the perspective of affordance, it is expected that the realistic implementation of the metaverse environment and the interaction with various contents or avatars in the space will increase consumer participation.

Effects of Organizational Use of KakaoTalk, a Mobile Instant Messaging (MIM) Service, on Employees' Attitudes toward Current Organization in Korea

  • Jaehee Cho
    • Asia pacific journal of information systems
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    • v.30 no.1
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    • pp.120-142
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    • 2020
  • Present-day organizations have become largely dependent on mobile instant messaging services (MIMs) for various organizational purposes. Focusing on the increasing use of MIMs in today's organizations, this study aims to explain how different aspects of KakaoTalk, the most dominant MIM in Korea, influence employees' attitudes toward their current employers, and how these attitudes impact the employees' intentions to stay at their present workplaces. Overall, with the exception of one factor (satisfaction with KakaoTalk use), all other factors (perceived quality of information exchanged through KakaoTalk, belongingness through KakaoTalk, and KakaoTalk overload) significantly influenced employee's attractiveness toward their current employers. Specifically, while KakaoTalk overload's effect on perceived organizational attractiveness was negative, two other factors were positively associated with it. Perceived organizational attractiveness also strongly influenced employees' intention to stay at their present workplaces. These findings contribute to expanding practical and theoretical understandings regarding the critical roles of MIMs in the efficient management of organizations in this hyperconnected society.

Qualitative Study on Clinical Nurses' Intention to Stay in Hospital (병원 간호사의 조직 잔류의도에 대한 질적 연구)

  • Park, Kwang-Ok;Kim, Jong Kyung;Kim, Se Young
    • Korean Journal of Adult Nursing
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    • v.26 no.6
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    • pp.681-692
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    • 2014
  • Purpose: The purpose of this study was to evaluate the experience of hospital nurses regarding their intention to stay at hospital. Methods: Experiential data were collected from 10 experienced nurses through in-depth interviews. The main question was "Could you describe your experience and your work during your years at the hospital?" Qualitative data from the field and transcribed notes were analyzed using Strauss and Corbin's grounded theory methodology. Results: The core category of experience regarding hospital nurses' intention to stay was 'following a stable rather than a challenging path'. Participants used three interactional strategies: 'being encouraged via rapport with peers', 'accept reality', and 'find vitality in academic pursuits'. Conclusion: The retention of experienced nurses is critical to human resource management in nursing departments. This study found that experienced nurses have a vague uncertainty about their future in the hospital. Therefore, nursing managers should support experienced nurses by providing them with the opportunities needed to develop their careers, by managing conflicts in nursing units, and by implementing new programs to increase confidence.

Investigating the Process of Developing and Retaining Competent IT Personnel: The Role of IT Leadership

  • Mike Eom;Naveen Gudigantala;Yong Jin Kim
    • Asia pacific journal of information systems
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    • v.29 no.1
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    • pp.83-116
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    • 2019
  • Given the critical role of information technology (IT) in achieving organizations' strategic goals, it becomes increasingly important for organizations to develop and retain a competent IT workforce. We investigate how organizations make IT personnel feel content with their job, motivate them to perform at their best, and consequently retain them. We develop a model in which IT leadership, conceptualized as "transformational" and "transactional" IT leader behaviors, influences IT personnel's perceptions of requisite soft skills and IT personnel's Quality-of-Work-Life (QWL), and how IT personnel's QWL in turn affects IT personnel's intention to stay. Using survey data from 205 IT professionals, we found that IT leadership behaviors, particularly transformational leadership behaviors, positively influence IT personnel's intention to stay. We also found that this relationship is fully mediated by IT personnel's QWL. In addition, we found that transformational leadership behaviors positively influence IT personnel's perceptions of requisite soft skills. We discuss the implications of our findings for theory and practice.

An Effect on Experience Satisfaction of Temple Foods, Recommendation, and Revisit Intentions toward Temple Stay (사찰음식관여도가 템플스테이의 체험만족도와 추천, 그리고 재방문의도에 미치는 영향)

  • Shin, Kyung-Yi;Rha, Young-Ah;Hwang, Young-Jeong
    • Culinary science and hospitality research
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    • v.21 no.1
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    • pp.210-224
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    • 2015
  • The purpose of this study is to identify the effects of involvement in temple food on overall satisfaction, recommendation, and revisit intention. From June 15 to August 30, 2014, for those who have participated in temple stay at four temples in South Korea, the self-administered survey was conducted. Of a total of 400 questionnaires, 289 were employed for the analyses, which accounted for 72% of response rate. Results shows that the involvement in temple food positively influenced experience driven by motivation in temple stay. Considering a particular research topic of temple stay, it implies that the involvement in temple food plays a key role in affecting emotional and social value relating to experience in temple stay. Entertaining, educational, aesthetic, deviated factors created by this experience will contribute to making special memories and feeling great enjoyment. In addition, emotional and social value by temple food have a positive effect on recommendation and revisit intention through experience satisfaction. Furthermore, experiential factor was significant to overall satisfaction, revisit and recommendation intention. Social and emotional value according to involvement in temple food, in terms of conclusions in this study, influenced a reduction of stress and improvement of enjoyment. These values relating to involvement in temple food, therefore, are assumed to be the causal relationship with experiential factor and satisfaction in temple stay and subsequently will be regarded as determinants in defining temple food as a heathy dish.

Effects of Involvement and Temple Stay Satisfaction Factors on Behavior Intention (관여도 및 템플스테이 만족도 요인이 행동의도에 미치는 영향)

  • Lee, Jong-Joo;Yun, Ji-hyun
    • The Journal of the Korea Contents Association
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    • v.12 no.10
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    • pp.466-479
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    • 2012
  • Temple stay has increased fast in the quantitative part recently and it is tourism goods with cultural value as a kind of religion tourism. It is thought that the qualitative development is accompanied with quantitative development at this time. So, in order to increase qualitative improvement, it is needed to confirm mutual relationships among religious involvement, satisfaction factors of performance and behavior intentions of people who takes part in temple stay. Also, this paper confirms whether statistical characteristic of population affects religious involvement or not. 3 assumptions are established for these purposes and all of 3 established assumptions are partly adopted through statistical analyses.