• Title/Summary/Keyword: innovative strategy

Search Result 437, Processing Time 0.033 seconds

An examination of Porter`s competitive strategy on the virtual market: comparison between on-line and on-offline firms (가상시장에서 Porter의 경쟁우위전략: 온라인 기업과 온-오프라인기업간 비교를 중심으로)

  • Nam, Ki-Chan;Koo, Chul-Mo;Gee, Seung-Goo
    • Asia pacific journal of information systems
    • /
    • v.12 no.4
    • /
    • pp.173-192
    • /
    • 2002
  • Internet-based on-line firms have focused on the development of new business models with an assumption that this new model would create their competitiveness. At the same time, off-line firms have opened new marketing channels on the internet in order to defend their position against on-line firms. Based on Porter's well-known generic strategy, this study compares between on-line firms and on-offline firms i) whether these two types of firms take different strategies among cost reduction, marketing differentiation, innovation differentiation, and focus and ii) how the performance of these two types of firms is affected by different strategy types. The result shows that on-offline firms prefer the strategy of marketing differentiation and innovative differentiation while the strategy of cost reduction and focus are taken without significant difference between online firms and on-offline firms. Also it is found that even though the strategy of marketing differentiation and innovation differentiation are more preferred by on-offline firms than on-line firms, these two strategy types have a significant influence on the on-line firms' performance while the focus strategy has a significant influence on the on-offline firms' performance. Other managerial implications are discussed.

Location Management Strategy Based on Working Set for Personal Communications Network (PCN 환경을 위한 Working Set 기반의 위치 관리 기법)

  • Im, Seong-Bin;Eom, Yeong-Ik
    • The Transactions of the Korea Information Processing Society
    • /
    • v.7 no.4
    • /
    • pp.1279-1289
    • /
    • 2000
  • Recently, research activities for combining portable computer technology and wireless communication technology are in progress to realize mobile computing environment that designed to support mobile hosts in the existing network environments. For PCN environments, the location management strategies are particularly emphasized among various strategies necessary for the mobile computing environment. Location management strategy for PCN environment, which is mostly based on the IS-41 standards brings an issue that additional network traffics are generated to deliver updata messages to home location server whenever a mobile host changes its location server. In this paper, we propose an innovative updata strategy and a search strategy that resolves the problem shown in the IS-41 scheme for HLR/VLR structure of CDMA environments. Also, this paper presents the performance comparison of proposed scheme and scheme used in IS-41 obtained from a simulation. The simulation was conducted based on the number of messages, the rate of database accesses, and the number of hops visited when the location management scheme is executed.

  • PDF

광대역 무선인터넷의 고객수용 의향분석 및 서비스 제공전략

  • 지경용;김문구;임상민
    • Proceedings of the Korea Technology Innovation Society Conference
    • /
    • 2003.11a
    • /
    • pp.55-65
    • /
    • 2003
  • Since 1990s, despite the emergence of innovative telecommunication services in accordance with technological changes, only few services have attained satisfactory number of subscribers, and create revenues. As with other products or services, the possibility for the success of new telecommunication services is low, thus a systematic business strategy by businesses is required to achieve market success with broadband wireless Internet. For the current broadband wireless Internet to successfully enter the early market with an early growth, a customer oriented market strategy and service provisioning strategy is inevitable. In this study based on the market survey of individuals and business customers, the customer demand and related needs of broadband wireless Internet have been analyzed in depth. Then with the analysis and establishment of the killer applications and market segmentation, market development strategy is proposed.

  • PDF

Innovative Agribusiness. Which strategy for a dynamic development?

  • Rangone, Adalberto
    • Agribusiness and Information Management
    • /
    • v.11 no.2
    • /
    • pp.5-15
    • /
    • 2019
  • The world of smart agribusiness is still far from being fully and effectively applied by the Italian entrepreneurial fabric. In part, this is due to the fact that its potential and important connections with the technological world of reference are not fully known. The imperative is therefore: to learn how to manage all the processes that characterize the agricultural chain in a synergistic way, from production to the sale of the product to the final consumer. It is therefore essential to know every minimum aspect of the supply chain considering the current strengths on which to leverage but especially the weaknesses on which to intervene thanks to the use of technology available on the market. Today, the supply chain is still considered as a set of phases, one consecutive to the other, as if they were detached from each other. However, in order to operate efficiently, each step should be interconnected: from the farmer's decision to produce an agricultural good to the choice of production factors, from the implementation of harvesting and post-harvest operations to processing, from the selection of goods suitable for sale to the logic of distribution on the target territory. This work investigates the potential strategy using digital technologies in order to make dynamic the agribusiness supply chain, especially because in Italy the agri-food is one of the most important economic sectors but it is far from the most innovative trends available on the market.

The Impact of Innovation Capability of Firms on Competitive Advantage: An Empirical Study of the ICT Industry in Thailand

  • ANUNTARUMPORN, Nuttanai;SORHSARUHT, Puris
    • The Journal of Asian Finance, Economics and Business
    • /
    • v.9 no.2
    • /
    • pp.121-131
    • /
    • 2022
  • The goal of the study was to see how quality management (QMA), strategy (STR), and innovative capability (INC) influence the competitive advantage of a Thai information communication technology (ICT) firm (COA). The researchers collected 431 surveys from Thailand's owners and managers employed in ICT enterprises from the beginning of June 2021 to the end of September 2021using diverse sample strategies. A questionnaire with an index of item-objective congruence (IOC) value of 0.60-1.00 and a reliability value of 0.92-0.96 was used as the research tool. Participants in the survey were requested to fill out a seven-level opinion survey posted on Google Forms. A latent variable structural equation model (SEM) path analysis using LISREL 9.1 was used for the four latent variables, 31 manifest variables, and the five hypotheses testing. The analysis showed that all three causal variables positively affected COA, which had a total effect (TE) R2 value = 80% when combined with the other latent variables. Moreover, the values for the latent variables when ranked by total effect (TE) were STR, QMA, and INC with TE values of 0.95, 0.89, and 0.25, respectively. Finally, there were very strong influences from COA to STR (0.95), INC to QMA (0.86), and STR to QMA (0.71).

Surface-Engineered Graphene surface-enhanced Raman scattering Platform with Machine-learning Enabled Classification of Mixed Analytes

  • Jae Hee Cho;Garam Bae;Ki-Seok An
    • Journal of Sensor Science and Technology
    • /
    • v.33 no.3
    • /
    • pp.139-146
    • /
    • 2024
  • Surface-enhanced Raman scattering (SERS) enables the detection of various types of π-conjugated biological and chemical molecules owing to its exceptional sensitivity in obtaining unique spectra, offering nondestructive classification capabilities for target analytes. Herein, we demonstrate an innovative strategy that provides significant machine learning (ML)-enabled predictive SERS platforms through surface-engineered graphene via complementary hybridization with Au nanoparticles (NPs). The hybridized Au NPs/graphene SERS platforms showed exceptional sensitivity (10-7 M) due to the collaborative strong correlation between the localized electromagnetic effect and the enhanced chemical bonding reactivity. The chemical and physical properties of the demonstrated SERS platform were systematically investigated using microscopy and spectroscopic analysis. Furthermore, an innovative strategy employing ML is proposed to predict various analytes based on a featured Raman spectral database. Using a customized data-preprocessing algorithm, the feature data for ML were extracted from the Raman peak characteristic information, such as intensity, position, and width, from the SERS spectrum data. Additionally, sophisticated evaluations of various types of ML classification models were conducted using k-fold cross-validation (k = 5), showing 99% prediction accuracy.

An Empirical Study on the Relationship between Competitive Strategy and e-Business Performance by e-Business Development Stages (e-비즈니스 발전단계에 따른 경쟁전략과 e-비즈니스 성과와의 관련성 분석)

  • Park, Yong-Jae;Chung, Kyung-Soo
    • The Journal of Information Systems
    • /
    • v.16 no.2
    • /
    • pp.1-33
    • /
    • 2007
  • Selecting and implementing competitive strategies based on e-business is extremely important since it determines if an enterprise can continue to grow or not. Accordingly, systematic and empirical study on the implementation of e-business based on competitive strategy is required, and in-depth studies considering various e-business development stages of enterprises are also needed. The purpose of this study is to present guideline for the staff in charge and managers of enterprises to achieve competitive advantage and to increase organizational performance in e-business environments. What we have found are as follows. (1) Factors greatly influencing on competitive strategy selection through e-business were environmental uncertainty, centralization, innovative culture, technological competence, and formalization. (2) Results of the relationship between competitive strategies and e-business performance showed that each strategy had different effects on financial performance, process performance, and customer performance. and (3) Data analysis between internal and external environmental factors and competitive strategy by each e-business development stage proved that the relationships between competitive strategy and e-business performance were different based on e-business development stage. Implications of the study and guidelines for the managers are provided in the paper.

  • PDF

Design and Implementing Ambidextrous Organizations for Innovative Small and Medium-sized Enterprises (기술혁신 중소기업의 조직양면성 구축과 운영에 대한 다차원적 연구)

  • Choi, Sanghyun;Kim, Byungkeun
    • Journal of Technology Innovation
    • /
    • v.23 no.4
    • /
    • pp.205-244
    • /
    • 2015
  • In response to the recent rapid technological and market changes, the importance of the design of ambidextrous organization has been increasingly emphasized as one of the dynamic capabilities. Firms that show a high performance in the rapid technological and market changes appear to design and implement ambidextrous organization successfully. They have achieved both exploitative competence for continuous innovation with product development and exploratory competence for discontinuous innovation with new market and new technologies. We have examined why and how to design and operate ambidextrous organizations and the effects of ambidextrous organizational characteristics on the performance from structural, contextual and leadership perspectives. We conducted case studies on 3 Korean firms that showed different characteristics of industrial product, company size, etc. Longitudinal case studies exhibit different processes of design and operating ambidextrous organization according to innovative strategy and industrial characteristics.

A study on Digital New deal Strategy for Inclusive Innovative Growth and Job Creation (포용적 혁신성장과 일자리 창출을 위한 디지털 뉴딜 전략에 관한 연구)

  • Noh, KyooSung
    • Journal of Digital Convergence
    • /
    • v.18 no.1
    • /
    • pp.23-33
    • /
    • 2020
  • This study discussed 'inclusive growth', which recently has gained attention as the 4th Industrial Revolution spreads, and considered innovative growth as a requirement for inclusive growth. Combining inclusiveness and innovativeness, a new concept of 'Digital New Deal' is suggested. Specifically, the new market creation strategy through digital transformation of existing industries and public sectors, and solving social problems were presented. It also analyzed problems of the past government-led top-down innovation drive and suggested the "Hybrid" approach as a new way of promoting digital New Deal. Finally, we looked at the 'job creation' effect, discussed the meaning of it in terms of inclusiveness and innovativeness, and proposed a policy alternatives to create lasting effects.

Competitive strategies, CEO characteristics, and firm performance in venture businesses (경영전략과 최고경영자 특성이 기업성과에 미치는 영향: 벤처기업을 중심으로)

  • Park, Kyoungmi;Hwang, Jaewon
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.20 no.1
    • /
    • pp.52-63
    • /
    • 2019
  • Biased performance implications are common in conducting empirical analysis on leading firms in strategic management field. Venture businesses in which successful and failing firms in the future are mixed in the present could provide a better discriminative result for examining the determinants of performance. We suggest hypotheses on how competitive strategy, CEO characteristics, and their interactions affect firm performance. We examine these hypotheses through empirical analyses on the basis of a survey collected from 387 venture businesses in order to assure the validity of strategic management theories by using more deviated data. Empirical results show that innovative differentiation from competitive strategies affects firm performance and innovativeness and long-term orientation from CEO characteristics affect firm performance. According to the results of the interaction analyses between competitive strategies and CEO characteristics, cost-leadership and marketing differentiation strategies have combination effects with risk taking, innovativeness, and long-term orientation, while innovative differentiation strategy has no combination effects with risk taking, innovativeness, and long-term orientation. We conclude that cost-leadership and marketing differentiation strategies have no direct effect on firm performance but have combination effects with CEO characteristics, while innovative differentiation strategy has direct effect on firm performance but has no combination effect. Our primary contribution is that we test and confirm that the fit between competitive strategies and CEO characteristics are an important consideration to increase firm performance in venture businesses.