• 제목/요약/키워드: image Making

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객실승무원의 이미지메이킹 자율성이 직무열의, 서비스성과, 조직성과에 미치는 영향에 관한 연구 (A Study on the Effects of Autonomy of Cabin Crew's Image Making Standards on Job Enthusiasm, Service Performance and Organizational Performance)

  • 김하영
    • 한국항공운항학회지
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    • 제28권4호
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    • pp.32-46
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    • 2020
  • In this study, an analysis is conducted to understand the effect of the cabin crew's image-making autonomy on job enthusiasm, service performance and organizational performance. And this is conducted on cabin crew members in airlines with autonomy based on image making standards and a total of 109 copies are used for final analysis. First, the image-making autonomy show significant positive (+) influence on all of the sub-factors of job enthusiasm such as job vitality, job commitment, and job commitment. Second, all sub-factors of job enthusiasm, job vitality, job commitment and job commitment show a significant positive (+) influence on service performance. Third, service performance show a significant positive (+) influence relationship on organizational performance. As a result, it is expected that airlines will be used as a basis for easing the regulations for image making of cabin crew and introducing an autonomous management system in the future.

라이프케어를 위한 이미지메이킹 프로그램 교육의 필요성과 활성화 방안 (A Study on the Educational Necessity and Activation Plan of Image Making Program for Life Care)

  • 윤희
    • 한국엔터테인먼트산업학회논문지
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    • 제14권7호
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    • pp.429-437
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    • 2020
  • 본 연구는 국내 전문대학의 이미지메이킹 프로그램에 관련된 교과과정의 필요성과 교육내용 및 활성화 방안에 대한 실증분석을 통하여 취업을 앞둔 대학생들의 면접지도와 예비 직장인에게 있어서 대인 관계능력 향상을 위한 방안으로 대학 교과과정의 이미지메이킹 프로그램 교육 개발을 위한 기초자료를 제공하고자 시도되었고, 이미지메이킹 교과목을 수강한 광주·전남지역 전문대학교 재학생 400명을 대상으로 설문조사를 실시하였다. 수집된 자료는 SPSS 21.0 프로그램을 사용하여 분석하였다. 연구 결과는 다음과 같다. 첫째, 졸업 후 취업과 예비 직장인의 이미지 관리를 위해 이미지메이킹 프로그램 교과과정이 필요하고, 이미지를 객관적으로 파악하기 위해 다른 사람의 도움이 필요하다고 나타났다. 이미지메이킹 프로그램을 위한 적합한 강의실은 일반 강의실, 시청각 및 멀티미디어실, 전용 강의실 순으로 나타났다. 둘째, 이미지메이킹 프로그램 교육내용의 중요도는 태도(행동), 예절 및 인사법, 표정, 화법, 대인 관계법, 의복, 헤어스타일, 메이크업 순으로 나타났고, 교육내용의 중요 요소는 표정, 메이크업, 헤어스타일, 태도(행동), 대인 관계법, 화법, 의복, 예절 및 인사법 순으로 나타났다. 셋째, 이미지메이킹 프로그램 교육의 영향력 정도는 취업에 미치는 영향력, 대인관계에 미치는 영향력, 생활에 미치는 영향력 순으로 나타났다. 넷째, 이미지메이킹 프로그램 교육 활성화 방안을 분석한 결과 적절한 이미지메이킹 프로그램 교육시점은 2학년부터이고, 교육시간은 한 학기 주 1회, 교과과정 구분은 교양이나 교양선택 과정을 희망하는 것으로 볼 수 있다. 이미지메이킹 프로그램 관련 교과내용은 예절 및 인사법, 메이크업 및 코디 방법, 취업 설명회, 기능 자격 취득을 위한 교육, 국내 기업체 연수 순으로 나타나 예절 및 인사법을 가장 희망하는 것으로 볼 수 있다. 그리고, 이미지메이킹 프로그램 관련 지도자는 전공교수를 희망하고, 교육방법은 시청각 및 멀티미디어를 활용한 매체를 희망한다. 이미지메이킹 프로그램 관련 교육은 화법이나 목소리, 커뮤니케이션에 관해 분석하는 교육, 어울리는 헤어스타일 및 메이크업을 분석하고 실습할 수 있는 교육, 기업의 면접에 관한 교육, 워킹이나 자세교정에 관한 교육 순으로 나타났다. 이상의 결과 본 연구는 이미지메이킹 프로그램 교과과정의 활용방안에 대한 기초자료를 제공하였다.

대학수업에서 교수의 이미지메이킹이 학습자의 수업만족 및 수업몰입에 미치는 영향 (The effect of professor's image-making on college student's class satisfaction and class commitment)

  • 정혜림;박선주
    • 한국의상디자인학회지
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    • 제23권3호
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    • pp.73-85
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    • 2021
  • The purpose of this study is to understand the influence of the professor's image making (internal, external, social image) perceived by college students on instructional outcomes. The influence of the professor's image making on class satisfaction and class commitment was analyzed, and the mediating effect of class satisfaction and the relationship between class satisfaction and class commitment in the relationship between image making and class commitment was considered. First, it was found that the external image and social image of the professor had a significant effect on class satisfaction. The level of interpersonal relations, such as communication, manners, manners, and intimacy as well as the management of external expressions, clothing style, makeup, hair, gestures, postures, attitudes, voices, speech, and speech speed brings satisfaction to the class. Second, it was found that the professor's inner image, outer image, and social image had a significant effect on class commitment. In order to satisfy the students' immersion in class, professors are required to manage internal, external, and social images. Third, it was found that class satisfaction had a significant effect on class commitment. If the class satisfaction is high, it means that class immersion also increases. Fourth, as for the social image of a professor, it was found that class satisfaction had a completely mediating effect in the relationship between class commitment, and the external image of a professor was found to have a partial mediating effect in class satisfaction in the relationship between class commitment. It was found that the social image of professors perceived by college students improve class satisfaction, and this improves class satisfaction further enhances class immersion.

Maskless용 스크린 제판 기술 연구(I) (A Study on the Maskless Plate Making Technology for Screen Printing(I))

  • 이미영;박경진;남수용
    • 한국인쇄학회지
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    • 제26권1호
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    • pp.73-85
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    • 2008
  • We have manufactured a photoresist which has excellent dispersity and good applying property due to 330cps of viscosity for environment-friendly and economical maskless screen plate making. And the photoresist applied on the screen stretched was exposed without mask by beam projector with CRT light source. Then it was developed by air spray with $1.7kgf/cm^2$ of injection pressure. The pencil hardness and solvent resistance of curing photoresist film were worse than those of conventional photoresist film and the maximum resolution of line image formed by maskless screen plate making was 0.5 mm since the exposure system for maskless plate making has weak light intensity and the diffusion of light. But we could obtain maskless screen plate which has sharp edges of line image and confirm a possibility of dry development process by air spray method.

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퍼스트 스타일의 유형 분석과 이미지 연구 -국내여자연예인을 중심으로- (A Study on the Type Analysis and Image of the Personal Style -Focused on Korean Female Entertainers-)

  • 오윤경;이경희
    • 한국의류학회지
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    • 제30권1호
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    • pp.137-145
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    • 2006
  • This study offers the basis of the image making in categorizing one's personal style and investigation its features and image differences, according to the image making on the subject of Korean female entertainers. The image factors are Activeness, Attractiveness, Extroversions and Intimacy that has occupied by $56.34\%$ out of total. The type of the personal style of Korean female entertainers are classified into five groups and nine small groups that refer to Elegant style(Noble, Sophisticated), Natural style, Tough style, Romantic style(Cute, Delicate), Sexy style(Vivid, Cool, Healthy). The image according to the type of personal style has presented meaningful differences in all composed factors, in particular, the most significant differences are shown in the factors of Attractiveness and Activeness. The axis of the personal positioning far Korean female entertainers are divided into Elegant-Active, Cool-Warm, Weak-Tough. Artificial -Natural.

온라인 퍼스널 이미지 컨설팅 프로그램의 컨텐츠 현황 분석 (Analysis of On-line Personal Image Consulting Program Contents)

  • 김리라;정수인;김유정;김영인
    • 복식
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    • 제62권4호
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    • pp.58-68
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    • 2012
  • Personal image concerns a person's talent, expertise, as well as the internal and external image. It is a core value that differentiates one individual from another. As personal branding via personal image management has become more important, there is a fast-growing number of online systems that provide self-test programs to analyze one's style and habits and also provide expert advice for not only styles but lifestyles as well. This study develops a systematic and objective personal image consulting system and offers basic information for the research of personal image making. For that purpose, the study attempts to examine the present state of global companies that use online image consulting programs and analyze their digital content. The results are as follows: 1) two domestic companies, Colorz and Atzine, and seven foreign companies, notably Covet and Boutique, were brisk in business; 2) two types of personal image-diagnosis programs - Visual search and Virtual matching - are now in operation; and 3) mobile applications exist as an evolved personal image-diagnosis program. With an increased interest in such programs, various companies at home and abroad are establishing systematic and scientific analysis systems, which are needed for personal image-making online. Under these circumstances, domestic companies are also urged to enhance levels of image-diagnosis content and actual commercialization and utilization, to develop programs that enable objectified, systematic personal image-making. To this end, the results of this study may serve as a helpful tool to consider future directions.

여성소비자의 화장품구매체험이 이미지메이킹 효능감과 화장품추구혜택에 미치는 영향 (The Influence of Female Consumer's Cosmetics Purchase Experience on Image-making Efficacy and Cosmetics Pursuit Benefits)

  • 박은희;이상주
    • 한국의상디자인학회지
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    • 제17권4호
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    • pp.131-144
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    • 2015
  • The object of this study was to find out the influence of female consumers' cosmetics purchase experience on image-making efficacy and cosmetics pursuit benefits. Total 405 surveys of women working at the industrial complex in Daegu-Kyoungbuk area were used for data analysis. Frequency, factor analysis, reliability analysis, regression analysis, and ${\chi}^2$-test were used for data analysis. Our findings are as follows. Cosmetics purchase experience of female consumers had factors as recognition experience, relationship experience, emotional experience, visit experience, and sensual experience. The factors of image-making efficacy were self-confidence in displaying, ability of facial expression and display ability while those of cosmetics purchase experience turned out to be trend/brand pursuit, appearance improvement pursuit, functionality pursuit and economic feasibility pursuit. Cosmetics purchase experience was found to have significant effects on the factors of image-making efficacy, and cosmetics purchase experience on factors of cosmetics pursuit benefits. The differences by ages variable was examined with relation to the level of make-up and how they chose products when buying.

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취업 면접 이미지메이킹에 나타난 면접 의상 디자인의 특징 분석 - 일반 사무직 예비 취업 여성 의상을 중심으로 - (Analysis Characteristics of Interviewee Custume Design in Job Interviewee Image-Making - focused on custume of pre-employed women-)

  • 이언영;이인성
    • 한국의류산업학회지
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    • 제12권3호
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    • pp.265-271
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    • 2010
  • This study aims at academically organizing fashion coordination methods for interview image-making, which have been attempted through seminars in companies and universities, through empirical studies including previous studies and surveys conducted by groups of experts. The methods of this study include theoretical considerations through literature and empirical considerations such as one-to-one interviews and surveys of groups of experts in the areas of fashion and interview. Through these methods, this study examined elements of image-making characteristics of fashion for an interview, which are required for an interview, by investigating and analyzing interview image-making. As a result of the examination, the characteristics of proper clothes for an interview are as follows; Items of clothes: tailored, tuxedo, Chanel, Eton, blazer jackets, button-down and dress shirts, shirt waist, bow, Gibson blouses, tight, A-line, gored, pleats, flared skirts and straight, boot-cut and ankle pants. Color: achromatic colors including white, gray, black, navy, pink and yellow. Patterns: solid, stripe, and basket check.

의상연출학의 개념 정립 (The Concept of Fashion Coordination)

  • 김미영
    • 한국의류학회지
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    • 제20권6호
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    • pp.1178-1192
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    • 1996
  • The purpose of this study is to develop the fashion coordination course. The first step of this study is to set up the concept of fashion coordination. And the second step is to organize the fashion coordination course depending on the concept of fashion coordination. The concept of the fashion coordination is as foltowed: The goal of the fashion coordinapion is 'making the image' The image in this study is constituted of several concepts, which are perception/conition/impression, bojective/person perception, external/internal content, and simple/complex level. The elements of fashion coordination are the person, the clothing and the accessory. The method of making the image with elements is to harmonize the symbolic aspect of elements, and the beauty aspect of elements too. The fashion coordination course is organized into theory part and practice part. The theory part is composed of theories of 'making the image', the elements, the harmony depending on the concept of fashion coordination. The practice part is composed of exercises to make the image depending on the theory, especially the important point of exercise is Listing the clues that make the image.

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서비스접점의 호텔이미지 속성과 브랜드 애호도와의 관계 (Relationships with Attribution Making Image of Hotel and Brand Loyalty at the Service Encounter)

  • 김홍일
    • 한국관광식음료학회지:관광식음료경영연구
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    • 제17권1호
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    • pp.21-40
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    • 2006
  • This researches aimed to find out the influence of Attribution making Image of hotel on Brand Loyalty at the Service Encounter. To achieve its goal, variables corresponding to the actual circumstances of hotels have been sampled on the basis of documentary studies. In addition, the research model, hypothesis, range of the research, and samples were selected and set up. Bellow Theoretical Results show us how effectively hotel's Image properties attributed at the Service Encounter can affect in making the Image of hotel positively and form the higher Brand Loyalty. Brand Loyalty can not be established at a time. Hotel's marketer will have to trace every single change of Band Loyalty through Marketing Research and Maintain a dominant position through a continuous relationship with guests.

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