• Title/Summary/Keyword: identity of design

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Analysis of Gender Identity Expressed in the Movie based on Judith Butler's Gender Theory

  • Kim, HeeSeon;Kim, Jinyoung;Kan, Hosup
    • Journal of Fashion Business
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    • v.23 no.6
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    • pp.76-85
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    • 2019
  • is based on a true story of the first transgender individual. It portrays psychological changes visually during the protagonist's confusion with self-identity based on gender. This study analyzes gender identity in contemporary fashion intensively based on gender images and costumes appearing in the film . In the society lacking a fixed gender image, this study provides a timely insight into gender identities by analyzing the fashions depicted in the movie. The movie is a true story of the first transgender person working hard to determine his or her own gender identity. As a research method, the theoretical basis of genderless approach was established via literature review. The characteristics of genderless identity were determined by dividing the movie into established and ambiguous gender periods to analyze the comprehensive changes in costumes for comparison. Einer Wagner representing male identity portrays men's fashion whereas Lily Elbe representing female identity depicts women's fashion. While the two different genders find their places in a single body, the confusion creates genderless fashion. By dividing these phases into femininity, masculinity and genderless categories, each costume was analyzed comprehensively, and the images of relatively changing fashion were studied by altering the gender identity. Four characteristics including androgyne, rebellion, pleasure and balance were derived from the gender identity based on Fashion in .

A Study on the Social Identity Described in the Dress of Pearl S. Buck′s Novels (Pearl S. Buck 소설의 복식에 나타난 사회적 정체성 연구)

  • 김희선
    • Journal of the Korea Fashion and Costume Design Association
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    • v.4 no.2
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    • pp.5-29
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    • 2002
  • This study was to analyze the social identity described in the dress of the American novelist Pearl S. Buck's (1892-1973) major works. A novelist pursues varying and refined expressions in an effort to convey to readers the character' identities of his or her own creation. In particular, Pearl S, Buck was a great writer who was awarded the Novel Literature Prize, and since her work The Good Earth recorded a world-wide bestseller, she might well be called a popular novelist. She depicted well her characters' identities from divers viewpoints with her unique delicacy and realistic expressions. For this study, the following seven works which are considered to feature the dresses for character's identity well were selected out of her 85 works: The Good Earth (1931), Sons(1932), The Mother (1934), A Housed Divided (1935), The Hidden Flower (1952), Love and the Morning Calm (1953) and Letter from Peking (1957). For an analytical tool, the content analysis method was used. In order to systematically review the social identity described in the dress individuals' identity were classified into the following categories based on the identity theories: Social identity were divided into ① age identity ② sex, gender identity ③ economic identity ④ occupational identity ⑤ political identity ⑥ religious identity ⑦ kinship identity ⑧ regional identity. The characters' age identity, sex, gender identity, economic identity, occupational identity, political identity, religious identity, kinship identity, regional identity were depicted by their dresses and physical features. All in all, it is hoped that this study would provided important cues to the understanding of the other party's identity through his or her dresses in mutual relationship: It is believed that this study would be useful because they are arranged through the analysis of the dresses featured in the great writer's works using a consistent framework of analysis.

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The Cultural Identity Found in Contemporary T-Shirts and the Development of Design (현대 티셔츠에 나타난 문화정체성과 디자인 개발)

  • Lee, Min-Sun;Ahn, Ga-Young;Kim, Min-Ja
    • Journal of the Korean Society of Costume
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    • v.61 no.10
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    • pp.42-54
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    • 2011
  • The study was focused on surveying the cultural identity and the origin of T-shirts, and examining their functions. Six cities were selected to categorize the design motifs of cultural identity appearing in the design of contemporary T-shirts. These cities include a city in France, United Kingdom, Italy, United States and Japan where collections are currently presented at, and also a city in China that has shown a high economic growth as one of the most popular sightseeing cities. Cultural identity was presented in the T-shirts that were examined in this study through diversified design motifs. Motifs used in T-shirt designs to reflect cultural identity included national flags, notable places, letters, names of geographic places, and individuals. A national flag is a motif that signifies national identity and it was used in the front of T-shirts as it is or was just partially used. Also, many world-renowned structures or architectural buildings were applied to T-shirt design. Noted places such as the White House, the Statue of Liberty in the U.S., Tienanmen Square in China and the Eiffel Tower in France were used. The unique characters of language, such as Hangeul in Korea were used as design elements to reflect the structural characteristics of letters. Names of geographic places were used as design elements through the disclosure of the name of a symbolic city or a tourist site in each country. In terms of figures, not only the historical figures or celebrities from each country were used, but the image of bodies and faces that represent each culture were used as well. In addition, this study was used to develop T-shirt designs that reveal the cultural identity of Korea.

QR Code Design of Museum that incorporates Museum Identity -focused on four public art gallery in Jeju- (MI(Museum Identity)를 반영한 미술관 QR코드 디자인 개발 -제주지역 공립 미술관 4개소를 중심으로-)

  • KIM, SEOYOUNG
    • Journal of Digital Contents Society
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    • v.16 no.2
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    • pp.263-274
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    • 2015
  • Jeju're behind in communicating with the public and local population compared to the national registration number of the best art galleries and the relatively low awareness needed to promote alternative that fits the times. QR Code excel in design and favorable approach to provide the identity of the drawing and the information is being used to promote a variety of mediators of the museum. However, most of the Jeju Museum of Art is the situation with incomplete registration of the design development design development requires QR code is a feasible reality. In this study, I analyze the semantics of the Museum Identity divided into six places in Jeju registered public art gallery in the signifier and signified. Proposed a design QR code QR code developed and developing design reflects the Museum Identity of development based on a selection of four places to the use case analysis of the design according to the value of properties.

The Effect of Green-oriented CI Visual Design on Corporate Image (기업이미지에 대한 환경친화적 CI 비쥬얼 디자인의 효과)

  • Na, Kwang-Jin;Park, Hye-Sang;Kwon, Min-Taek
    • Science of Emotion and Sensibility
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    • v.11 no.3
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    • pp.339-356
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    • 2008
  • The purpose of this research was to identify the difference between expected and actual corporate image in the market and to verify the possibility of green-oriented corporate identity (CI) visual design as a useful method for communicating with consumers. In addition, this research suggests how green-oriented CI visual design can effectively convey corporate image to consumers. The methods of research used to achieve this aim were case studies and questionnaire surveys. In regard to the results, the difference between consumers'perceived favourable corporate image and companies' expectation about corporate image was found. Moreover, the results show that green-oriented visual identity (VI) design can improve corporate image. In turn, the gap between the expected and actual perception of corporate image can be decreased through green-oriented design. Based on these results, a method of effective development for green-oriented VI design is recommended.

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