• Title/Summary/Keyword: hotel convention

Search Result 97, Processing Time 0.023 seconds

A Study of Mobile and Internet Banking Service: Applying for IS Success Model

  • Koo, Chulmo;Wati, Yulia;Chung, Namho
    • Asia pacific journal of information systems
    • /
    • v.23 no.1
    • /
    • pp.65-86
    • /
    • 2013
  • Understanding success factors in electronic banking is important to helping banks succeed. In this study, we extend DeLone and McLean's IS success model to the electronic banking by adding trust as a success variable. We tested the extended model by comparing internet banking and mobile banking in Indonesia. Using a structural equation modelling approach. We found that system quality had positive impacts on perceived usefulness and end-user satisfaction for both internet banking and mobile banking. The development of e-banking (internet banking and mobile banking) in Indonesia is in its initial stage. Finally, although we tested for the common method bias to relieve concern, further research may use multiple methods when collecting the data. This study investigated the role of each dimension of IS success in the electronic banking environment. While the original IS success model emphasizes individual and organizational impacts, we have argued that trust is an important indicator of IS impact on an individual socially in the banking industry. The contribution of our study is two-fold. Conceptually, the study is the first to extend the IS success model to the e-banking context. We provide an extension of the updated IS success model by adding trust as an outcome variable in the research model.

  • PDF

A Study of Branding Local Marine Products in Busan Area (부산 지역 수산물 브랜드 개발 방안에 관한 연구)

  • Cho, Yong-Bum;Yoon, Tae-Hwan;Jung, Jin-Woo;Kim, Kyoung-Myo
    • Culinary science and hospitality research
    • /
    • v.13 no.3
    • /
    • pp.137-147
    • /
    • 2007
  • This study aims to provide the preliminary information for developing a local marine product brand of Busan by investigating consumers' preference and behavior when they choose marine products. The results of the study confirm the importance of branding local marine products. Subjects think a brand of marine products plays an important role in their choice of marine products and has positive relationships with credibility, taste, price premium of products. The results also show that consumers' satisfaction with a marine product brand can be significantly influenced by its taste, package design, and price. When asked about developing a new Busan marine product brand, more than 80% of subjects answer that they are likely to purchase its products and even more respondents think developing a brand has a positive impact on the economy of Busan area.

  • PDF

The Effects of Entrepreneurship and Market Orientation of Restaurant Franchisers on the Boundary-spanning Behavior and Managerial Performance of Franchisees (외식 프랜차이즈 본사의 기업가 지향성과 시장 지향성이 가맹점의 영역 초월 행동과 경영 성과에 미치는 영향)

  • Jeon, Kyeong-Hwan;Ha, Dong-Hyun
    • Journal of the Korean Society of Food Culture
    • /
    • v.27 no.2
    • /
    • pp.172-183
    • /
    • 2012
  • This study was conducted to investigate the effects of the entrepreneurship and market orientation of franchisers on the boundary-spanning behavior of franchisees in food-service companies in the Yeongnam region. This study also investigated the relationship between the entrepreneurship and market orientation of franchisers and sought to identify the effect of the boundary-spanning behavior of franchisees on their managerial performance. Based on literature reviews, 4 hypotheses were tested. The subjects responding in this study were owners or managers of franchise restaurants in Youngnam province. A total of 605 questionnaires were analyzed using the factor analysis, a reliability test, and structural equation modeling analysis. The results revealed that first, the entrepreneurship and market orientation of franchisers were positively related to the boundary-spanning behaviors of franchisees, and secondly, the entrepreneurship of franchisers was positively related to their market orientation. Finally, the boundary-spanning behavior of franchisees was positively related to their managerial performance. Therefore, food-service franchisers in Youngnam should have the entrepreneurship and market orientation to lead franchisees to have positive boundary-spanning behaviors and good performance.

Effects of Constructs of Brand Evidence on Brand Satisfaction and Customer Loyalty in the Family Restaurant (패밀리 레스토랑에서의 브랜드 증거 형성 요인이 브랜드 만족과 고객 애호도에 미치는 영향)

  • Ha, Dong-Hyun;Kim, Si-Hyun
    • Journal of the East Asian Society of Dietary Life
    • /
    • v.20 no.3
    • /
    • pp.458-472
    • /
    • 2010
  • In the service industry brand was getting more importance in marketing and brand should be researched more. So the purpose of this study was to identify the causal relationships of 'constructs of brand evidence-brand satisfaction-feelings-brand satisfaction-customer loyalty'. In this research constructs of brand evidence were brand image, price (value for money), servicescapes, core service, employee service, and self-image congruence. This research used family restaurants settings using a sample of customers visiting and enjoying menus at family restaurant stores of Youngnam province. A total of 222 questionnaires were analyzed with SPSS/PC+12.0 and LISREL8.30. Empirical results were that firstly, price, core service and employee service affected brand satisfaction and secondly, employee service, core service, servicescape affected postive feelings and thirdly, brand evidence constructs except self-image congruence influenced negative feelings and lastly, brand satisfaction influenced customer loyalty. On the basis of these findings, family restaurant manager should pay much attention to constructs of brand evidence and use these variables to appeal to and understand target market.

How Does Perceived Wedding Banquet Service Quality Affect on Customer Satisfaction and Loyalty in Korea? (한국의 결혼연회 서비스의 품질이 고객 만족도와 충성도에 어떤 영향을 미치는가?)

  • Hwang, Joo-Young
    • Asia-Pacific Journal of Business
    • /
    • v.11 no.4
    • /
    • pp.135-148
    • /
    • 2020
  • Purpose - The purpose of this study was to find out the relation between wedding banquet service quality, customer satisfaction and loyalty focusing on upscale hotels in Korea. Design/methodology/approach - The primary data was collected through an online questionnaire to test hypotheses and investigate the objectives of the study. 89 questionnaires were collected as valid data to be analyzed. In order to test hypotheses, reliability, validity, correlations and regression analysis were accomplished. Findings - The findings of this study can be summarized as followed. Firstly, as a result of examining the relationship between perceived hotel wedding banquet quality and customer emotional satisfaction. Through this study, the perceived wedding banquet quality does not affect customer satisfaction. Secondly, emotional satisfaction on wedding banquets affects customer loyalty. Thirdly, it is found that the perceived service quality on wedding banquets can affect customer loyalty. Research implications or Originality - With the rise in selecting wedding venues, establishing an effective marketing strategy by practitioners is demanded in order to survive in competitive situations. However, research conducted on wedding banquets is insufficient so far. Therefore, this study was needed to conduct to widen the scope of the study.

Perceived Risk, Perceived Quality, Multi-dimensional Menu Value, Satisfaction and Loyalty - Antecedents and Consequences of Multi-dimensional Menu Value - (위험과 품질, 다차원 메뉴가치, 만족 및 애호도간의 관계에 관한 연구 - 다차원 메뉴가치의 선행변수와 결과변수에 관한 연구 -)

  • Yoo, Young-Jin;Ha, Dong-Hyun
    • Journal of the Korean Society of Food Culture
    • /
    • v.22 no.1
    • /
    • pp.32-42
    • /
    • 2007
  • The purpose of this study was to investigate how menu quality, human ${\cdot}$ amenity service quality, perceived risk affected quality ${\cdot}$ price menu value, social ${\cdot}$ emotion menu value and how quality ${\cdot}$ price menu value and social ${\cdot}$ emotion menu value influenced satisfaction. Also this study investigated how satisfaction affected loyalty. The model was tested in hotel restaurants settings of five-star hotels using a sample of customers visiting and enjoying menus in Daegu metropolitan city and Gyeongju city. Empirical results confirmed that not only do menu quality and human ${\cdot}$ amenity service quality increase quality ${\cdot}$ price menu value and social ${\cdot}$ emotion menu value but that perceived risk reduces social ${\cdot}$ emotion menu value. It was also found that significant antecedents of satisfaction were quality ${\cdot}$ price menu value and social ${\cdot}$ emotion menu value. Also, loyalty was also found to be a significant consequences of satisfaction.

Impact of Flight Attendants' Emotional Intelligence on the Service Quality and Organization (항공사 객실승무원의 감성지능이 서비스품질과 조직에 미치는 영향에 관한 연구)

  • Jeon, Ji-Seon;Chae, Gyu-Jin;Choi, Mun-Yong
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.15 no.2
    • /
    • pp.735-744
    • /
    • 2014
  • In this study, emotional intelligence which is defined as knowing yourself and other people's emotions and the ability to use regulation was judged as an important factor for the service quality implementation of aircraft crew members perform to work in special circumstances. And the purpose of this study is how emotional Intelligence affects job satisfaction and organizational loyalty. So we analyze the emotional intelligence of the K domestic airline crew in this study. This study showed that emotional intelligence affect high quality of service to perform the work well and contribute to job satisfaction. And job satisfaction has a positive impact on organizational loyalty also. Therefore, the ability of airlines to improve service quality as well as performing work also for the emotional intelligence to increase satisfaction and loyalty unplug staffs and it will require ongoing sensitivity training.

Effects of Brand Evidence on Emotion, Brand Satisfaction and Customer Loyalty in Family Restaurants (패밀리 레스토랑에서의 브랜드 증거가 감정, 브랜드 만족 및 고객애호도에 미치는 영향)

  • Jeon, Gwee-Yeon;Ha, Dong-Hyun
    • Korean journal of food and cookery science
    • /
    • v.25 no.2
    • /
    • pp.206-218
    • /
    • 2009
  • The study assessed the relationship between brand evidence (e.g., brand name, price/value for money, servicescape, core service, employee service and self-image congruence) and positive/negative emotion and brand satisfaction, and between positive/negative emotion and brand satisfaction in the family restaurant setting. Also, the relationship of positive/negative emotion and brand satisfaction with customer loyalty were assessed. Customers who used five brands of family restaurant in Daegu and Pusan during October of 2008 were surveyed by questionnaires. Brand evidence was positively related to positive emotion and brand satisfaction, and was negatively related to negative emotion. Positive emotion was positively related to brand satisfaction and negative emotion was negatively related to brand satisfaction. Brand satisfaction was positively relatively to customer loyalty. The results indicate that management of family restaurants should focus on brand evidence as a means of increasing profits and sales volume.

9th Indo-Pacific Fish Conference Review

  • Gwak, Woo-Seok
    • Korean Journal of Ichthyology
    • /
    • v.25 no.3
    • /
    • pp.182-184
    • /
    • 2013
  • The 9th Indo-Pacific Fish Conference (IPFC9) was held in Okinawa, Japan from 24th to 28th June 2013. Five hundred and thirty two delegates from 36 countries/regions around the world attended. The Conference took place with a welcome address by Dr. Keiichi Matsuura in the Laguna Garden Hotel next to the Okinawa Convention Center in the evening of 23rd June 2013, one day before the official start of the IPFC9. The winners of the two IPFC9 Bleeker Awards, Jeffrey M. Leis (Ecology) and Gerald R. Allen (Systematics) provided excellent talks on "Change in the early life-history of Indo-Pacific Fishes" and "The center of Indo-Pacific reef fish diversity". A total of 462 papers were presented, including 328 oral and 134 poster presentations. The main themes of IPFC9 included systematics, evolution, zoogeography and phylogeography, biodiversity, ecology, behavior, and conservation. There were 14 symposia, which included topics such as "Top predatory fish in the Indo-Pacific ecosystems", "Fish diversity across environmental extremes", "Ontogeny and systematics of Indo-Pacific fishes", and "Phylogenetics and diversification of the Percomorpha". IPFC10 will be held in Papeete, Tahiti.

Korea's New Arbitration Act and Its Implications for International Commercial Arbitrations in Korea (한국에서 개정 중재법이 한국에서 국제상사중재에 미치는 영향에 관한 연구)

  • Shin, Chang-Sop
    • Journal of Arbitration Studies
    • /
    • v.16 no.3
    • /
    • pp.3-22
    • /
    • 2006
  • 이 논문은 지난 10월 26일 및 27일 양일간에 걸쳐 서울의 Grand Intercontinental Hotel에서 개최된 국제중재학술대회 ICC/KCAB/KOCIA Conference에서 발표된 것으로 외국 변호사들의 이해를 돕기 위해 우리나라 중재법의 주요 내용을 설명하되, 특히 뉴욕협약과 국제상사중재에 관한 유엔모범법과 차이가 있는 부분을 주로 설명하였다. 이 논문은 우리나라 중재법이 규율하는 분야 중에서 그 적용범위, 중재적격, 통지의 서면성, 중재합의의 형식, 중간구제조치의 집행, 중재의 준거법 및 중재인의 선정 등에 관하여 설명하였다. 또한 이 논문은 우리나라가 일본, 중국 및 우리나라를 포함하는 동북아무역과 관련한 분쟁에서 중재의 중심지가 되어야 할 것을 역설하고, 이를 위해서 우리나라 유일의 중재기관인 대한상사중재원이 중재인 및 사무국 분야에서 개선이 필요함을 주장하였다.

  • PDF