1 |
Graee D, O'Cass A (2005) Service branding: Consumer verdicts on service brand. Journal of Retailing and Consumer Service 12: 125-139.
DOI
ScienceOn
|
2 |
Williams P, Soutar GN (2009) Value, satisfaction and behavioral intentions in a adventure tourism context. Annals of Tourism Research 36: 413-438.
DOI
ScienceOn
|
3 |
Zeithaml VA (1988) Consumer perception of price, quality, and value: A means-end model and synthesis of evidence. Journal of Marketing 52: 2-22.
DOI
ScienceOn
|
4 |
Turley LW, Moore PA (1995) Brand name strategies in the service sector. Journal of Consumer Marketing 12: 42-50.
DOI
ScienceOn
|
5 |
Aaker DA (1991) Managing brand equity: Capitalizing on the value of a brand name. New York: The Free Press. p 89.
|
6 |
Aaker DA (1992) Strategic market management. New York: Wiley. p. 67.
|
7 |
Anderson EW, Sullivan MW (1993) The antecedents and consequences of consumer satisfaction for firms. Marketing Science 12: 125-143.
DOI
ScienceOn
|
8 |
Stobart P (1994) Brand power. MacMillan, Basingstoke. p 31.
|
9 |
Wakefield KL, Blodgett JG (1994) The importance of service scape in leisure service settings. Journal of Service Marketing 8: 66-76.
DOI
ScienceOn
|
10 |
Wakefield KL, Blodgett JG (1996) The effect of the service scape on customers' behavioral intentions in leisure service settings. Journal of Service Marketing 10: 45-61.
DOI
ScienceOn
|
11 |
Reynolds TJ, Gutman J 1984) Advertising is image management. Journal of Advertising Research 24: 27-38.
|
12 |
Sweeney JC, Soutar GN (2001) Consumer perceived value: The development of a multiple item scale. Journal of Retailing 77: 203-220.
DOI
ScienceOn
|
13 |
Tam JLM (2000) The effects of service quality, perceived value and customer satisfaction on behavioral intentions. Journal of Hospitality and Leisure Marketing 6: 31-43.
|
14 |
Taylor SA, Baker TL (1994) An assessment of the relationship between service quality and customer satisfaction in formation of consumers' purchase intentions. Journal of Retailing 70: 163-178.
DOI
ScienceOn
|
15 |
Petrick, JR, Backman SJ (2002) An examination of golf travellers' satisfaction, perceived value, loyalty, and intentions to revisit. Tourism Analysis 6: 223-237.
|
16 |
Rust RT, Zahorik AJ (1993) Customer loyalty, customer retention and marketing share. Journal of Retailing 69: 193-215.
DOI
ScienceOn
|
17 |
Ryu KS, Han HS, Kim TH (2008) The relationships among overall quick-casual restaurant image, perceived value, customer satisfaction, and behavioral intentions. International Journal of Hospitality Management 27: 459-469.
DOI
ScienceOn
|
18 |
Sirgy, MJ (1982) Self-concept in consumer behavior: A critical review. Journal of Consumer Research 9: 287-300.
DOI
ScienceOn
|
19 |
Park SY, Lee YK (2006) Effect of the congruence between brand personality and self-image on customer satisfaction, consumer-brand relationship and brand loyalty in Korean culture. Korean Journal of Advertising Research 17: 7-24.
|
20 |
Petrick, JF, Morais DD, Norman WC (2001) An examination of the determinants of entertainment vacationers' intentions to revisit. Journal of Travel Research 40: 41-48.
DOI
ScienceOn
|
21 |
Lee SC, Park SK (2001) The relationship between importance and satisfaction attribute of service quality in ski resort during off-season. Journal of Korean Sociology of Sport 14: 645-656.
|
22 |
Oliver RL (1993) Cognitive, affective, and attribute bases of the satisfaction response. Journal of Consumer Research 20: 418-430.
DOI
ScienceOn
|
23 |
Park JC (2008) The effects of a price increase on consumer responses: The moderating role of perceived reciprocity. Korean Business Review 1: 99-114.
|
24 |
Park JH (2005) A study of the influence on the product evaluation on the correspondence between hotel enterprise brand personality and self-image: Using product involvement as variable parameters. Ph D Dissertation Sejong University. Seoul. p 89-92.
|
25 |
McDougall GH, Levesque TJ (2000) Customer satisfaction with service: Putting perceived value into the equation. Journal of Service Marketing 14: 392-410.
DOI
ScienceOn
|
26 |
Morritt R (1999) Perceived price effects on service repurchase intention: Toward a disconfirmation model of price, quality, satisfaction, value and brand name. Ph D Dissertation Nova Southeastern University. p. 53.
|
27 |
Oh H (1999) Service quality, customer satisfaction, and customer value: A holistic perspective. International Journal of Hospitality Management 18: 67-82.
DOI
ScienceOn
|
28 |
Lee JS, Back KJ (2008) Attendee-based brand equity. Tourism Management 29: 331-344.
DOI
ScienceOn
|
29 |
Liu Y, Jang SC (2009) Perceptions of Chinese restaurants in the U.S.: What affects customer satisfaction and behavioral intentions? International Journal of Hospitality Management 28: 338-348.
DOI
ScienceOn
|
30 |
Lucas AF (2000) The determinants and effects of slot service scape satisfaction in a Las Vegas casino. Ph D Dissertation University of Nevada. Las Vegas. p 67-78.
|
31 |
Iacobucci D, Ostrom A, Grayson K (1995) Distinguishing service quality and customer satisfaction: The voice of the consumer. Journal of Consumer Psychology 4: 365-372.
|
32 |
Jang SC, Namkung Y (2009) Perceived quality, emotions, and behavioral intentions: Application of an extended Mehrabian-Russel model to restaurants. Journal of Business Research 62: 451-460.
DOI
ScienceOn
|
33 |
Keller KL (1993) Conceptualizing, measuring, and managing customer-based brand equity. Journal of Marketing 57: 1-22.
|
34 |
Keller KL (1998) Strategic brand management. New Jersey: Prentice Hall. pp 45-56.
|
35 |
Ha DH, Park EJ (2008) Antecedents and consequences of brand evidence in the hotel industry: Focused on marketing communication and brand attitude. Advertising Research 81: 329-355.
|
36 |
Kim HJ (2007) The effects of perceived service quality, image, customer satisfaction and moderating emotions on family restaurants. The Korean Journal of Culninary Research 13: 115-126.
|
37 |
Kim WG, Ma X, Kim DJ (2006) Determinants of Chinese customers' e-satisfaction and purchase intentions. Tourism Management 27: 890-900.
DOI
ScienceOn
|
38 |
Gwinner KP, Gremler DD, Bitner MJ (1998) Relational benefits in service industries: The customer's perspective. Journal of the Academy of Marketing Science 26: 101-114.
DOI
ScienceOn
|
39 |
Hallowell R (1996) The relationship of customer satisfaction, customer loyalty, profitability: An empirical study. International Journal of Service Industry Management 7: 27-42.
DOI
ScienceOn
|
40 |
Hightower RJ (1997) Conceptualizing and measuring service scape's impect as on service encounter outcomes. Ph D Dissertation Florida State University. p 56-67.
|
41 |
Eastlick MA, Feinberg RA (1999) Shopping motives for mail catalog shopping. Journal of Business Research 45: 281-290.
DOI
ScienceOn
|
42 |
Fornell C, Johnson MD, Anderson EW, Cha J, Everitt Bryant B (1996) The American customer satisfaction index: Nature, purpose, and findings. Journal of Marketing 60: 7-18.
DOI
ScienceOn
|
43 |
Chandrashekaran R (2001) The implications of individual difference in reference price utilization for designing effective price communications, Journal of Business Research 53: 85-91.
DOI
ScienceOn
|
44 |
Gallarza MG, Saura IG (2006) Value dimensions, perceived value, satisfaction and loyalty: An investigation of university students' travel behaviour. Tourism Management 27: 437-452.
DOI
ScienceOn
|
45 |
Dawson S, Bloch, PH, Nancy, NR (1990) Shopping motives, emotional states, and retail outcomes. Journal of Retailing 66: 408-427.
|
46 |
de Chernatony L, Dall'Olmo Riley F (1998) Modelling the components of the brand. European Journal of Marketing 32: 1074-1090.
DOI
ScienceOn
|
47 |
Desai, KK, Mahajan, V (1998) Strategic role of affect-based attitudes in the acquisition, development, and retention of customer. Journal of Business Research 42: 309-324.
DOI
ScienceOn
|
48 |
Dodds WB, Monroe KB, Grewal D (1991) Effects of price, brand and store information on buyer's product evaluation. Journal of Marketing Research 28: 307-319.
DOI
ScienceOn
|
49 |
Cronin JJ Jr., Brady NK, Hult GT (2000) Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments. Journal of Retailing 76: 193-218.
DOI
ScienceOn
|
50 |
Chang T, Wildt A (1994) Price, product information, and purchase intention: An empirical study. Journal of the Academy of Marketing Science 22: 16-27.
DOI
ScienceOn
|
51 |
Cermak DSP, File KM, Prince RA (1994) Customer participation in service specification and delivery. Journal of Applied Business Research 10: 90-97.
|
52 |
Biel AL (1993) Converting image into equity, In Aaker. D. A., & Biel, A. I., Brand equity and advertising: Advertising's role in building strong brand. Lawrence Erlbaum Associates, New Jersey. p 88.
|
53 |
Bitner MJ (1992) Servicescapes: The impact of physical surroundings on customers and employee. Journal of Marketing 56: 57-71.
DOI
ScienceOn
|
54 |
Butcher K, Sparks B, O'Callaghan F (2003) Beyond core service. Psychology & Marketing 20: 187-208.
DOI
ScienceOn
|
55 |
Babin BJ, Darden WR (1996) Good and bad shopping wives: Spending and patronage satisfaction. Journal of Business Research 35: 201-206.
DOI
ScienceOn
|
56 |
Berry LL (2000) Cultivating service brand equity. Journal of the Academy of Marketing Science 28: 128-137.
DOI
ScienceOn
|
57 |
Westbrook RA, Oliver, RL (1991) The dimensionality of consumption emotion patterns and consumer satisfaction. Journal of Consumer Research 18: 84-91.
DOI
ScienceOn
|
58 |
Bagozzi RP, Dholakia UM (2002) Intentional social action in virtual communities. Journal of Interactive Marketing 16: 2-21.
|