• Title/Summary/Keyword: hairdressing business

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A Study on the Changes of Hairstyle by the Development in Hairdressing Industry in Korea - With the Focus on Women's Hairstyle -

  • Na, Yun-Young;Yoon, Jeom-Soon
    • Journal of Fashion Business
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    • v.6 no.3
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    • pp.41-51
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    • 2002
  • The author of the paper investigated the changes of hairstyle along the developments in hairdressing industry in the 20th century. The development process of hairdressing industry was divided into four periods of introduction, origination, growth, and establishment. The corresponding changes of hairstyle were analyzed and the findings are as follows. 1. Hairstyle could be classified into such typical ones as traditional style, cut, bob, wave, permanent wave, up style, and hair coloring. 2. Fashion leaders affected the changes of hairstyle. 3. Whenever hairdressing appliances were introduced, new hairstyle was practiced as follows with the use of the appliances. (1) Introduction Period - Traditional Style : Chignon, pigtail ribbon $\rightarrow$ Variations were designed in hair length or split due to the limited availability of appliances. - Up Style : Pompadour, thick and up hair, encircling hair $\rightarrow$ Padding was used for sweep-up. (2) Origination Period - Bob Style : Women's first bob style. - Wave style : Wave with bob, close-cropped hair, up style $\rightarrow$ Iron, set, permanent devices were used. (3) Development Period - Wave Style : Wind wave, easily manageable wave $\rightarrow$ Blow dry, body permanent were used. (4) Establishment Period - Straight Style : Use of straight permanent. - Thick Wave Style : Development of various kinds of rod. - Hair Coloring : Advent of diverse fashion hair coloring, apart from the coloring of white hair, with the introduction of color TV. - Bob Style : Romantic bob style $^{\circ}\hat{E}$ Use of clippers and thinning scissors. Thus, the changes of hairstyle according to the development in hairdressing industry had close relationship with the improvement in hairdressing appliances.

The Moderating Effects of the Individual Characteristics in Relationships between the Hairdressing Business Workers' Organizational Communications on Job Satisfaction (헤어미용업 종사자의 조직커뮤니케이션과 직무만족의 관계에서 개인특성의 조절효과)

  • Woo, Mi-Ock;Park, Sun-Yi
    • Journal of the Korean Applied Science and Technology
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    • v.34 no.4
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    • pp.1004-1015
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    • 2017
  • This study attempted to determine the effects of organizational communication on job satisfaction as organizational performance for beauty salon employees as related to their personal characteristics. For empirical analysis, a questionnaire survey was conducted among beauty salon employees in Gyeongsangnam-do, and the collected data were analyzed. The results found the following: First, organizational communication had an effect on job satisfaction. In fact, compared to other factors, communication ability revealed the greatest influence on job satisfaction. In particular, the effect of organizational communication on job satisfaction was high in the following groups: 'age 40 or older', 'high school graduates or younger' and 'married'. The study results show that human resource management that comprehensively considers personal characteristics as well as organizational communication is essential in improving business performances by increasing employees' job satisfaction in the hairdressing industry.

The Effects of the Relational Benefits of Hairdressing Business on Customer Commitment (헤어미용업의 관계효익이 고객몰입에 미치는 영향에 관한 연구)

  • Sun-Yi Park
    • Journal of the Korean Applied Science and Technology
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    • v.40 no.1
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    • pp.81-87
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    • 2023
  • This study aims to investigate the difference in customer commitment according to the demographic characteristics of hair salon customers and the relational benefits of hairdressing business that affect customer commitment. The questionnaire for empirical research was collected from customers of hair salon in Gyeongnam, and the analysis results are as follows. First, as a result of analyzing the difference in customer commitment according to the demographic characteristics of hair salon customers, customer commitment was statistically high in the group of college graduates or higher and the group of men. Second, as a result of analyzing the causal relationship between relational benefits and customer commitment, it was found that customization benefits, social benefits, and psychological benefits of relational benefits had a statistical effect on customer commitment. In particular, it was found that psychological benefits had the strongest effect on customer commitment.

The Effect of Internal Marketing of Hair Salon on Service Orientation (헤어미용실의 내부마케팅이 서비스지향성에 미치는 영향)

  • Sun-Yi Park
    • Journal of the Korean Applied Science and Technology
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    • v.40 no.6
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    • pp.1498-1505
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    • 2023
  • This study attempted to investigate the difference in service orientation according to the individual characteristics of hair salon workers, and to identify the internal marketing factors of hair salon that influence service orientation. Questionnaires for empirical research were collected from hair salon workers in Gyeongnam, and the results of analyzing the collected questionnaires through IBM SPSS Statistics 26 are as follows. First, as a result of analyzing the difference in service orientation according to the individual characteristics of hair salon workers, the '40s or older' group and the 'working period of 10 years or longer' group showed statistically higher service orientation than other groups. Second, as a result of analyzing the causal relationship between internal marketing and service orientation, it was found that welfare, compensation system, education and training of internal marketings had the statistical effect on service orientation, and in particular, the compensation system had the strongest effect on service orientation. Therefore, service orientation for customers should be improved through internal marketing activities that take into account the individual characteristics of hair salon workers. The improvement of service orientation means the customer's intention to reuse, suggesting that ultimately the management performance of hair salon companies can be further improved.