• Broadcasting and Media Magazine
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• v.28 no.2
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• pp.33-42
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• 2023

AI 분야는 기존 분석적(Analytical) AI에서 점차 자가학습을 통한 새로운 디지털 이미지, 영상, 음성, 텍스트, 코드 등을 만드는 Generative AI로 너무 빠르게 진화하고 Generative AI 영역을 두고 세계 각 기업들이 비즈니스의 우위를 선점하기 위해 개발 속도에 열을 올리고 있다. 이미 Generative AI는 다양한 부분에서 활용되고 있는데 음악, 문학, 미디어 등 새로운 창작물을 생성할 뿐만 아니라 향후 지식경제의 생산성을 획기적으로 향상시킬 것이다. 이런 Generative AI가 AI 휴먼 서비스 발전에 어떠한 영향을 미치는지에 대해 논하고자 한다.

• The Journal of the Convergence on Culture Technology
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• v.10 no.1
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• pp.591-601
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• 2024

As generative AI-based educational content and services targeting child users rapidly increase, the need for research related to children's perception of generative AI is increasing. Accordingly, this study sought to determine the type of generative AI recognized by children and whether cognitive, behavioral, and emotional properties were assigned to it. To understand this, we collected responses through workshop activities to create storybooks with children, semi-structured interviews, and drawing. As a result, children viewed generative AI as an artifact with a high cognitive level, but it was not a type of existing artifact.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.19 no.3
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• pp.53-68
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• 2024

Generative AI is receiving a lot of attention around the world, and ways to effectively utilize it in the business environment are being explored. In particular, since the public release of the ChatGPT service, which applies the GPT-3.5 model, a large language model developed by OpenAI, it has attracted more attention and has had a significant impact on the entire industry. This study focuses on the emergence of Generative AI, especially ChatGPT, which applies OpenAI's GPT-3.5 model, to investigate its impact on the startup industry and compare the changes that occurred before and after its emergence. This study aims to shed light on the actual application and impact of generative AI in the business environment by examining in detail how generative AI is being used in the startup industry and analyzing the impact of ChatGPT's emergence on the industry. To this end, we collected company information of generative AI-related startups that appeared before and after the ChatGPT announcement and analyzed changes in industry, business content, and investment information. Through keyword analysis, topic modeling, and network analysis, we identified trends in the startup industry and how the introduction of generative AI has revolutionized the startup industry. As a result of the study, we found that the number of startups related to Generative AI has increased since the emergence of ChatGPT, and in particular, the total and average amount of funding for Generative AI-related startups has increased significantly. We also found that various industries are attempting to apply Generative AI technology, and the development of services and products such as enterprise applications and SaaS using Generative AI has been actively promoted, influencing the emergence of new business models. The findings of this study confirm the impact of Generative AI on the startup industry and contribute to our understanding of how the emergence of this innovative new technology can change the business ecosystem.

• International Journal of Advanced Culture Technology
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• v.11 no.4
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• pp.378-384
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• 2023

In this study, we explore social awareness, interest, and acceptance of generative AI, including chatGPT, which has revolutionized web search, 30 years after web search was released. For this purpose, we performed a machine learning-based topic modeling analysis based on Korean news big data collected from November 30, 2022, when chatGPT was released, to August 31, 2023. As a result of our research, we have identified seven topics related to chatGPT and generative AI; (1)growth of the high-performance hardware market, (2)service contents using generative AI, (3)technology development competition, (4)human resource development, (5)instructions for use, (6)revitalizing the domestic ecosystem, (7)expectations and concerns. We also explored monthly frequency changes in topics to explore social interest related to chatGPT and Generative AI. Based on our exploration results, we discussed the high social interest and issues regarding generative AI. We expect that the results of this study can be used as a precursor to research that analyzes and predicts the diffusion of innovation in generative AI.

• The Journal of the Convergence on Culture Technology
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• v.10 no.4
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• pp.607-612
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• 2024

Generative AI is a type of artificial intelligence technology that produces various types of data. With the success of ChatGPT, the generative AI market is blooming. As the generative AI market develops, generative AI is being applied in various industries. In this paper, we discuss the trends, applications, and directions for improvement. Currently, generative AI is trained on domain knowledge and data, and it is evolving towards Vertical AI. In the future, generative AI could be extended to AGI, which makes decisions and processes on its own like a human, to be used flexibly in various environments.

• Journal of the Korea Institute of Information Security & Cryptology
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• v.34 no.2
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• pp.301-321
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• 2024

Generative artificial intelligence is currently developing rapidly and expanding industrially. The development of generative AI is expected to improve productivity in most industries. However, there is a probability for exploitation of generative AI, and cases that actually lead to crime are emerging. Compared to the fast-growing AI, there is no legislation to regulate the generative AI. In the case of Korea, the crimes and risks related to generative AI has not been clearly classified for legislation. In addition, research on the responsibility for illegal data learned by generative AI or the illegality of the generated data is insufficient in existing research. Therefore, this study attempted to classify crimes related to generative AI for domestic legislation into generative AI for target crimes, generative AI for tool crimes, and other crimes based on ECRM. Furthermore, it suggests technical countermeasures against crime and risk and measures to improve the legal system. This study is significant in that it provides realistic methods by presenting technical countermeasures based on the development stage of AI.

• The Journal of the Convergence on Culture Technology
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• v.9 no.1
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• pp.777-786
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• 2023

Generative AI systems are expected to be more widely utilized. However, relatively little attention has been paid to understanding how users perceive and accept generative AI results. To identify strategies for increasing the future use of generative AI and prepare for potential issues, we organized design workshop for the general user group and the designer group. They created artwork utilizing Novel AI and semi-structured interview was followed to evaluate their attitudes toward generative AI and its copyright. Results indicate that the general public views generative AI positively, while the design-related group views it quite negatively. The participants expressed concerns as to the misuse the system, specifically related to copyright issues. People who are likely to utilize generative AI outcomes have insisted more strongly that copyrights should be their own. Those working in the design field highly evaluated the possibility of using generative AI in their work. Copyright perceptions were not significantly influenced by users' satisfaction or their level of involvement in the creation process. We discuss design implications for interfaces using generative AI based on the findings.

• International Journal of Advanced Culture Technology
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• v.12 no.2
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• pp.7-15
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• 2024

Despite a recent surge in multifaceted research on AI-integrated language learning, empirical studies in this area remain limited. This study adopts a Human-Generative AI parallel processing model to examine students' perceptions, asking 182 college students to independently construct knowledge and then compare their efforts with the results generated through in-classroom conversations with ChatGPT 3.5. In questionnaire responses, most students indicated that they found these activities useful and expressed a keen interest in learning various ways to utilize generative AI for language learning with instructor guidance. The findings confirm that ChatGPT's potential as a virtual conversation partner. Identifying specific reasons for the perceived usefulness of conversation activities and drawbacks of ChatGPT, this study emphasizes the importance of teachers staying informed about both the latest advances in technology and their limitations. We recommend that teachers endeavor to creatively design various classroom activities using AI technology.

• Journal of Engineering Education Research
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• v.26 no.5
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• pp.17-28
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• 2023

Generative AI has arrived and it's here. Education, research, industry, and labor are all on edge about the changes it will bring. It is noteworthy that while there is a wide range of optimistic and pessimistic predictions about the impact of generative AI, there is more concern than hope when it comes to education. This paper focuses on the lack of discussion on the impact of AI in higher education. First, we reviewed the process of the emergence of generative AI and introduced how the impact of AI is being understood from various perspectives. Second, we classified work areas based on expertise and efficiency and analyzed the impact of AI on work in each area. Finally, the study found that the educational perception of generative AI and the way it is perceived for engineering education purposes can be very different. It also argued that there is a lack of active discussion and debate on areas that need to be specifically discussed around generative AI. This has led to a phenomenon known as professors' delayed indifference. We emphasized that it is time for a serious and realistic discussion on the connection and integration of AI and education.

• Asia pacific journal of information systems
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• v.34 no.1
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• pp.150-190
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• 2024

This article proposes a framework to elucidate the structural dynamics of the generative AI ecosystem. It also outlines the practical application of this proposed framework through illustrative policies, with a specific emphasis on the development of the Korean generative AI ecosystem and its implications of platform strategies at AI platform-squared. We propose a comprehensive classification scheme within generative AI ecosystems, including app builders, technology partners, app stores, foundational AI models operating as operating systems, cloud services, and chip manufacturers. The market competitiveness for both app builders and technology partners will be highly contingent on their ability to effectively navigate the customer decision journey (CDJ) while offering localized services that fill the gaps left by foundational models. The strategically important platform of platforms in the generative AI ecosystem (i.e., AI platform-squared) is constituted by app stores, foundational AIs as operating systems, and cloud services. A few companies, primarily in the U.S. and China, are projected to dominate this AI platform squared, and consequently, they are likely to become the primary targets of non-market strategies by diverse governments and communities. Korea still has chances in AI platform-squared, but the window of opportunities is narrowing. A cautious approach is necessary when considering potential regulations for domestic large AI models and platforms. Hastily importing foreign regulatory frameworks and non-market strategies, such as those from Europe, could overlook the essential hierarchical structure that our framework underscores. Our study suggests a clear strategic pathway for Korea to emerge as a generative AI powerhouse. As one of the few countries boasting significant companies within the foundational AI models (which need to collaborate with each other) and chip manufacturing sectors, it is vital for Korea to leverage its unique position and strategically penetrate the platform-squared segment-app stores, operating systems, and cloud services. Given the potential network effects and winner-takes-all dynamics in AI platform-squared, this endeavor is of immediate urgency. To facilitate this transition, it is recommended that the government implement promotional policies that strategically nurture these AI platform-squared, rather than restrict them through regulations and stakeholder pressures.