• Journal of the Korea Fashion and Costume Design Association
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• 제13권1호
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• pp.1-10
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• 2011

The purpose of this study was to compare consumers' post acquisition behavior by analyzing the influence of consumer involvement, product price and discount. The data were collected through a survey based on three stages: two pre-tests and a main survey conducted in the U.S and Korea. A total of 520 participants from each country were used. The results of this study are as follows. First, clothing involvement, price and discount had no difference, but there was relationship on discount rate between countries. In addition, there were gender differences in involvement between the countries, and Korea showed a significant relationship in price discount. In general, the involvement of both American and Korean students was high and women had higher involvement than men indicating that women showed more interest in clothing than men. The discount rate was higher in the U.S and had a wider range of discount than Korea. Second, consumer involvement and price discount affected the satisfaction of Korean students whereas only involvement affected the satisfaction of American students. This study will extend understanding of consumer satisfaction between Korea and the United States. With the results of this study, apparel marketers will be able to understand how consumer involvement, price and discount may influence consumer satisfaction and develop effective marketing strategies for their profit.

• Journal of The Korea Institute of Healthcare Architecture
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• 제18권4호
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• pp.53-65
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• 2012

Purpose: With the increasing national interest in health, the number of health examination centers is growing rapidly, and it is growing as independent medical institutes separated from hospitals. With the growing functions and size of health examination institutes, considerations for testees, who are the most important users of the health examination centers, have taken the back seat. In particular, for health examination programs that take on a sequential traffic line, it is important to be aware of the space of each examination room, but the lack of a scientific evaluation method for this has resulted in great discomforts for testees using the health examination center. Method: Thus, this study proposes risk evaluation indices (RCF TCF, RC3, RR, ARR), and set a standard health examination program based on the national health examination program. This was applied to 11 different sized health examination centers to find their features, and together with identifying the trends of the indices, the following results were deduced. Result: 1) ARR showed a wide-range feature as the number of unit spaces increased, while RR were discovered regardless of the size, thus displaying local features. 2) The increase of ARR is affected more by internal factors in the health examination center than from outside factors. 3) By gender, when separating the basic health examination fields, the connective relation of the comprehensive health examination fields had a big effect on ARR. 4) By becoming larger, the fields of function become independent and the waiting space that results from it increases the number of total movement, so there is space for improvement in this.

• Journal of The Korea Institute of Healthcare Architecture
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• 제18권4호
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• pp.39-51
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• 2012

Purpose: Hospitals for patients and their guardians can, from the concept of healing, be removed from just gaining profits, but suggest a future-oriented direction for the hospital. Accordingly, there have been studies related to the selection of hospitals, but most were related to preference and satisfaction, and only recently did research from the concept of tradeoffs of factors for selection began to grow rapidly. Methods: From this context, this study evaluates the level of importance for factors of selecting hospitals using the analytical hierarchy process, and identifies the correlation with users, gender, age group, and outpatient features in order to identify the difference of awareness among different groups for selecting hospitals. In the factors for selection 26 factors in six categories were set through studies of preceding research, and after surveying 144 people, the following results were attained. Results: 1) The overall analysis results were found in the order of medical level, medical service, and fame, and low for facilities, which is similar to the cases of preceding studies. 2) For user analysis, it was similar between patients and guardians, but there was a slight difference in awareness among nurses, who are also medical service providers. Nurses showed relatively high level of importance in direct factors such as medical technologies and medical services, while guardians of patients showed higher importance in indirect factors such as facility environments and convenience. 3) Women showed higher assessments of importance levels in environmental factors, while men in physical factors. 4) The older the age group, the lower level importance there was on medical level, while the importance on fame reduced the further the commute to the hospital was.

• Korean Institute of Interior Design Journal
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• 제21권1호
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• pp.258-268
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• 2012

The bathroom is a space where humans fulfil certain daily needs, but for the disabled, it can be the most difficult space to use and may even be a cause of accidents and a source of danger. Previous studies on the bathroom have mostly proposed an ideal model of bathroom, but the majority of disabled people live in small homes of about $50m^2$ in size. As their bathrooms are usually very small, and existing houses have various structural limitations, more research should be conducted on the remodeling of residential bathrooms. This study analyzed a number of remodeling items in bathrooms, all of which were listed in previous studies. Based on 17 cases of residential bathroom remodeling in the homes of disabled people residing in Incheon in 2009, this study analyzed several remodeling items required according to the subject's characteristics, such as a lifestyle, gender, and family composition; and proposed the following remodeling requirements and improvement measures for ambulatory-disabled persons and sedentary-disabled people. First, as ambulatory-disabled people have lower-limb impairments, they required bathroom remodeling designed to improve their mobility in the bathroom. These subjects desired the installation of grab bars, as well as the elimination of floor level differences, the installation of non-slip flooring, a counter-top, a sink stand, and a shower holder whose height can be adjusted. Second, sedentary-disabled people move around in a sitting or crawling position, so many of them asked to eliminate floor level differences and vertically-installed bathroom furnishings. Basically, both people with ambulatory disabilities and people with non-ambulatory impairments requested the elimination of floor level differences and the installation of non-slip flooring and grab bars for the toilet and bathtub. They also asked for the heights of sinks, faucets, mirrors, shower holders, and cabinets to be adjusted to suit their needs.

• Korean Journal of Occupational Health Nursing
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• 제21권2호
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• pp.98-107
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• 2012

Purpose: In this research, we recognized the effects of DISC behavior styles of office workers on job satisfaction, organizational commitment and job performance, and tried to present a basic data for designing an efficient working system and enhancing the quality of personal life by applying them in the real office work environment. Methods: A survey was conducted for 315 office workers in D city from Jan. 28th to May 30th 2010, and the collected data were analyzed with the SPSS/WIN 17.0. Results: 1. The differences on job satisfaction, organizational commitment and job performance according to the general characteristics of subjects, were significant except for the gender in job satisfaction and education in organizational commitment. 2. Relationships in job satisfaction, organizational commitment and job performance of subjects, showed positive correlation. 3. Job satisfaction, organizational commitment and job performance according to the DISC behavior styles, were generally not significant. However, some questions were characterized by the DISC types. Conclusion: It is necessary to seek an efficient design method by identifying the differences of individual behavior types to enhance job satisfaction, organizational commitment and job performance of office workers, and such an effective job design should be made at the organizational level.

• Journal of the Korea Fashion and Costume Design Association
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• 제19권4호
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• pp.43-58
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• 2017

The purpose of this study was to find the consumer perception and purchasing behaviors of beauty service products based on recent consumer purchasing patterns utilizing social commerce. The research method looked at general characteristics, exploratory factor analysis, reliability T-test, correlation analysis, one way ANOVA, regression analysis of the consumer awareness and purchasing status in the use of beauty social commerce of 228 research subjects in their 20s and 30s residing in Seoul and Gyeonggido. SPSS v. 21.0 was used. The results found the following. First, service quality, interaction, user convenience, and price were set as factors for the validity verification of consumer perception in beauty social commerce. Second, as a result of studying consumer perception regarding beauty social commerce, interaction had the largest correlation while price, service quality, and user convenience followed. As a result of studying the differences according to the general characteristic of gender, user convenience had a larger correlation for female consumers than male consumers. Third, the following was the result of studying purchasing behaviors in beauty social commerce. Among diverse social commerce businesses, Pokemon was the most popular, while among the various coupons available, hair salons were most commonly purchased. The modal value for the number of times consumers used beauty service products was two times a month, and the most popular price ranges were 100,000 KRW or less and 100,000~200,000 KRW. Accordingly, it was observed that social commerce is receiving attention and being considered as the next generation for shopping in the beauty industry. This channel should be well utilized by related industries through the improvement of customer satisfaction, which will lead to repurchases, and consequently result in becoming an actual means for sales in the beauty industry.

• Research in Community and Public Health Nursing
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• 제25권1호
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• pp.54-64
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• 2014

Purpose: This study is to measure oral health literacy levels and to identify oral health literacy related factors in elders. Methods: The research design for this study was a descriptive survey design using convenience samples. Data collection was done by using a self-report questionnaire with 321 elders from three welfare centers for the aged and two senior centers located in three cities. Data were analyzed by using percentage, mean, standard deviation, t-test, ANOVA, Scheff$\acute{e}$, Pearson's Correlation Analysis and hierarchical multiple regression with the SPSS Win 18.0 Program. Results: The oral health literacy scores of male elders were higher than those of female elders (t=9.73, p=.002). In hierarchical multiple regression analysis, education levels, smoking and oral health statuses were significant predictors and accounted for 29.8% of the male elders' oral health literacy. For female elders, education levels, health statuses and oral health statuses were significant predictors and accounted for 47.7%. Conclusion: These results suggest that interventions for improving oral health literacy are necessary to enhance elders' ability of self-care management. Also, these results could be used in developing oral health literacy programs.

• Journal of the Korea Fashion and Costume Design Association
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• 제1권1호
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• pp.73-90
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• 1999

The purpose of this study was to make clear the differences of middle and high school students‘ clothing attitude, clothing regulation attitude and influential groups in putting on clothing according to their demographic variables and scholar score. For clothing attitude and clothing regulation attitude, I examined 5 variables of conformity, individuality, modesty, fashion, clothing importance and 2 variables of refusal against regulation from school and parent, The influential groups were divided into ‘significant others’ of teacher, father, mother, other sex friend, same sex friend, and senior and ‘model group’ of teacher, parent, friend and mass media star. My subject was 1050 middle and high school students who are resident in Seoul; sample groups were selected, considered their resident area, gender and the kind of school. As for the analysing method, I adopted SPSS/PC＋Program to practice t-test, one-way ANOVA, Duncan’s Multi-Range Test. The results are as follows: There was difference in clothing attitude according to the sex and school except nonconformity. Conformity and clothing importance were higher for than boys in both middle and high schools, In particular, middle school boys' clothing importance were lowest. Compared with middle and high school boys, middle school girls considered fashion most seriously and modesty least, For both sexes, the lower the scholar score, the worst the modesty, While the lower the scholar score, the higher the fashion, the refusals against clothing regulation from school and parent for boys, but the fashion and the refusals against regulation from school for girls, As for boy, the lower his father’s educational career was, the higher the clothing importance was, and the lower his mother‘s educational career, the fiercer he refused against clothing regulation from school. As for the influence on significant other/model groups when wearing clothing, girls were more influenced than boys.

• Journal of the Korean Society of Fashion and Beauty
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• 제3권1호
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• pp.61-71
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• 2005

Everything of the world we live in has its own unique color. Those colors move us, enrich our every day life, and make us happy. When we have our hairs dyed by a color we like, we may look different, feeling confident and activated. We select a color fur our hair color design depending on such symbolic aspects as our life styles, self-images or personalities. Namely, we tend to choose a color the image of which we like. Such a tendency implies that it should be important to study hair colors in multi-faceted ways. The purpose of this study was to survey people's preferences of hair color tone images depending on their demographic and physical variables and thereby, determine the correlations between their preferences and variables. For this purpose, hair colors tones were classified into 11 categories and thereby, subjects' preferences of hair tones were analyzed in terms of the image adjective combinations. The results of this study can be summarized as follows; As a result of analyzing subjects' preferences of hair color tones depending on their such demographic variables as gender, age group and marital status, it was found that males tended to prefer dark tones more than females, and that those in their 30's or older tended to select dark tones more than those in their 20's. On the other hand, the married preferred medium bright tones more than the singles. Furthermore, such physical variables as body size, weight and apparel size were found correlated with hair color tone preferences. To be specific, shorter people desired more to have their hair colors match with their natural ones not to be less exposed to others. Lastly, as a result of analyzing the correlation between hair color tone preferences and weight and apparel size, it was found that fat people tended more to prefer medium bright color tones than normal or slim people.

• Journal of the Korean Society of Clothing and Textiles
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• 제34권10호
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• pp.1701-1716
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• 2010

This is a follow-up study of "A study on the color image of baby's wear brands". This study was performed to classify the style images and analyze the style and color images of 7 baby wear brands that suggests how their harmony and consistency identify their clothing images. In order to classify the style image, questionnaires were organized with 40 pieces of the style board of 7 brands and 20 baby wear images adjectives. The total 324 copies were used to survey students who majored in fashion design. Questionnaires were analyzed by factor analysis from the SPSS 12.0 package program. The results of this study are as follows: First, the style image of baby wear brands was classified by 4 factors, 'loveliness', 'chic', 'liveliness', and 'pureness'. This was similar with the results of the color images that were surveyed in advance of this study. There were different characteristics for the style image of 7 baby wear brands. Second, gender (boy, girl, and new-borns) affected the style image and not season. Third, the harmony and consistency of the style and color image of 7 baby wear brands were different. It was possible to identify the clothing image of 5 baby wear brands by consistency and harmony in style and color images. However, it was evaluated that 2 baby wear brands were needed to plan the style and color image closely as well as harmoniously to make their clothing image definitive.