• Title/Summary/Keyword: future-oriented

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The Effect of Service Employees'Emotional Intelligence on Service-Oriented OCB through Deep Acting (서비스 직원의 감성지능이 서비스지향 조직시민행동에 미치는 영향: 내면연기의 매개효과성)

  • Yang, Yinyan;Ahn, Hee-Kyu;Shin, Ho-Chul
    • Journal of Korean Society for Quality Management
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    • v.46 no.3
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    • pp.659-676
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    • 2018
  • Purpose: Although emotional intelligence(EI) is seemingly related to the service-oriented citizenship behaviors(OCB) of contact employees who are directly interacting with customers, there are only a few studies examining the relationship between the two. This study attempts to provide empirical evidence for a link between EI and service-oriented OCB. In addition, when EI affects service-oriented OCB, this present study identifies which emotional labor strategy between surface acting and deep acting is to be chosen. Methods: The data of EI, service-oriented OCB, surface acting, and deep acting were collected from 142 sales employees who provided services in four large domestic department stores. Hierarchical regression analyses were performed to verify empirically the main effects between EI and service-oriented OCB and mediating effects of emotional labor strategy. Results: The results show that EI is significantly related to service-oriented OCB in the current sample. Results also indicate that the deep acting rather than surface acting reveals a mediating effect in the process of EI affecting service-oriented OCB. Conclusion: The results of this study shows that EI which has a conceptual basis for OCB, can be extended to service-oriented OCB, The results also contribute to expanding the understanding of the relationship between EI and service-oriented OCB by testing the effect of EI on service-oriented OCB through deep acting. Theoretical and practical implications are reviewed, and limitations of the study and suggestions for future research are addressed.

A Study on Re-Participation and Recommendation by Evaluation of Cruise Tour Attributes (크루즈(Cruise)참가속성 만족도에 따른 재 참가 및 참가추천의사에 관한 연구)

  • Kim, Do-Yeong;Kim, Maeng-Seon
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.17 no.1
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    • pp.69-84
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    • 2006
  • Recently, Cruise travel Industry becomes a major market in the SIT tour. this perspective, the primary purpose of this study was to investigate relationship between influencing factors of the Selection Attributes of Cruise Tour. This research aims to provide information to establish customer-oriented marketing strategies in developing by cruise tour. The current study examined related literature finding out the number of the factors to meet future users preference and expectations. Based on examined factors, the study investigated the same dimensions in Korea future cruise industry. The data collected outgoing tourists of travel service company. The Survey instrument consisted of asking respondents a number of questions regarding their intention, preferences, and expectations toward future cruise travel. The result of study showed that a certain number of factors were statistically significant on the future users cruise travel intention. It shows that there was significant difference related to the using purpose and the usage attitude. It can be conducted from the results that respondents expected a certain number of factors when the cruise travel launched in korea.

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Comparative Study on the Changes and Prospects of Flexible Food Packaging Design (식품용 유연포장 디자인의 변천과 전망에 관한 비교 분석)

  • Noh, Kyung-Soo;Yoo, Wang-Jin
    • KOREAN JOURNAL OF PACKAGING SCIENCE & TECHNOLOGY
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    • v.14 no.1
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    • pp.1-8
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    • 2008
  • New concepts and solutions for the Flexible Food Packaging Design have been demanded to meet the various customer's needs and to compete with other worldwide products. Future-oriented designs beyond the basic functions of preserving and protecting contents can only meet the demands on product's reliability and consumer's satisfaction, specially considering environmental issues. This study is to describe the spiritual values of Korean Flexible Food Packaging Design on the basis of comprehensive understanding and to identify the process of changes and developments. The thesis also forecasts the future of Flexible Food Packaging. Little progress in the Flexible Food Packaging has been made because of the slow response, only to meet the increasing demand without any statistical or theoretical study. On the contrary, Korean Flexible Food Packaging Design has been developed by imitating foreigners' and made mistake of not creating original design reflecting a native traditional culture. This study researches the roles of food-classified flexible packaging to predict the near future trend of packaging industry classifying those into functional, visual, environmental and industrial aspects.

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A Study on Demand-oriented Model for Agricultural Development Cooperation : The Analysis on Agricultural Development Phase of African Countries (농업발전단계 분석을 통한 아프리카 수원국 중심의 국제농업개발협력 방안 연구)

  • Hwang, Jae-Hee;Kim, Sa-Rang;Lee, Seong-Woo
    • Journal of Korean Society of Rural Planning
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    • v.19 no.4
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    • pp.33-46
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    • 2013
  • The present study aims to provide an analytical framework for achieving aid and development effectiveness of agricultural cooperation with a demand-oriented perspective. This paper pays particular attention to categorize the stages of agricultural development of African recipients to identify demands for agricultural aid of the categorized groups. To do so, first of all, it establishes theoretical background to apply the demand-oriented concept and utilize the phase of agricultural development as an alternative for aid and development effectiveness. On the basis of the theoretical robustness, it conducts a series of analyses to categorize the African recipients by the development stages, incorporating factor analysis, cluster analysis and comparison between the present-future agricultural development levels. The findings propose analysis indicators for phase of agricultural development and clustered results including 18 countries of KAFACI members and priority countries in Africa. In addition to the practical application of the results, the methodological flow can be used as steps for sketching a future roadmap to construct the demand-oriented ODA(Official Development Assistance) plan. This paper also offers implications regarding ODA strategy of Korea in response to the phase of agricultural development and the aid demands.

The Effects of Task-Oriented Exercise Program on Balance Ability in Patients with Acute Stroke

  • Kang, Tae-Woo;Kim, Beom-Ryong
    • The Journal of Korean Physical Therapy
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    • v.30 no.4
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    • pp.112-116
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    • 2018
  • Purpose: This study aimed to identify the effects of a task-oriented exercise program on balance in patients with acute stroke. Methods: Twenty participants with hemiparesis resulting from acute stroke volunteered to participate in this study. They were randomly assigned to either the experimental or control group, with 10 patients per group. Both groups underwent a task-oriented exercise program averaging 30 minutes daily for 4 weeks. Balance was assessed before and after the 4-week training period. Before and after the intervention, we conducted a paired t-test to compare the within-group changes and an independent t-test to compare the between-group differences. The statistical significance level was set at p=0.05 for all the variables. Results: Both groups showed significant within-group and between-group changes in balance (p<0.05) after the intervention. Conclusion: This study provides valuable information for future studies in this field. Further research using a larger sample and longer experiment spans can corroborate the results of our study.

Preference and Intake Frequency of Daily Korean Traditional Food of China-Korean in Yanbian Area (중국 연변 조선족의 한국전통 일상음식에 대한 선호도에 섭취빈도)

  • Park Young-Sun
    • Korean journal of food and cookery science
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    • v.22 no.1 s.91
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    • pp.80-87
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    • 2006
  • The purpose of this study was to identify the perceptional patterns of Korean traditional food and to compare the preference and intake frequencies of daily traditional Korean food among the identified perceptional patterns in the Yuabian area. Data were collected from 261 Korean housewives in Yanbian and underwent cluster and group mean analysis. The results revealed two different patterns: tradition-oriented vs. modem-oriented. Descriptive statistics showed that perceptional patterns are likely to vary depending on socio-demographic background as well as the preference and intake frequencies of daily traditional food. Similarities and differences in these perceptional patterns, the preference and the intake frequencies of traditional daily food are discussed, and future implications for food nutritionists and Asia marketers are presented.

Customer-Oriented Marketing of Internet Business : Application to Fashion Business

  • Chol Lee
    • Proceedings of the Costume Culture Conference
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    • 2000.09a
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    • pp.3-12
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    • 2000
  • Recently Korean firms are increasingly interested in internet business while the number of internet users reaches more than 10 million in Korea. As e-commerce develop rapidly, customer-oriented marketing for online business becomes very important. The issues of how to achieve customer satisfaction in Internet business and how to plan a marketing strategy for online business faced managers of Internet business. Customer-satisfaction is much more important for internet business than for traditional offline 'brick and mortars'. Marketing activities need to be carried out on customer-orientation to achieve high level of customer satisfaction. This paper will discuss how to develop customer-oriented marketing for online business. It will specifically study the characteristics and success factors of internet business, differences between online marketing-mix strategy for e-business in view of customer-orientation. Finally it will suggest a future direction for online fashion business by applying the customer-oriented marketing of Internet business to the fashion business.

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