• Title/Summary/Keyword: functional clothing market

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Gender and Age Differences in Evaluative Criteria and Information Sources of Functional Clothing (성별과 연령에 따른 기능성 소재 의류제품 평가기준과 정보원 연구)

  • Cho, Yun-Jin;Choi, Ju-Hyun;Beak, Hyeon-Kuk
    • Journal of the Korean Society of Costume
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    • v.60 no.9
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    • pp.150-161
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    • 2010
  • In Korea, recent trends indicate an increase in the volume of the functional clothing market. This study investigated the evaluative criteria and information sources of functional clothing according to gender and age. A total of 756 responses were analyzed using descriptive statistics, MANOVA, and Duncan's test. The main effect of gender on the evaluative criteria and information sources of functional clothing was identified. Compared with male consumers, female consumers gave more importance to price and aesthetic criteria. Female consumers take advice from colleagues and companions, as well as use information obtained from mass media to a greater extent than male consumers. Age was seen to have an effect on evaluative criteria and information sources in purchasing functional clothing. Respondents in their forties and fifties took textile quality and durability more seriously. Information available on the Internet and following the dressing styles of celebrities were preferred by respondents in their twenties.

The Influence of Male Consumers' Clothing Benefits Sought on Purchase Intention of Functional Clothing : Focused on Well-being Health Consciousness and Age (남성 소비자의 의복추구혜택이 기능성 소재 의류제품 구매의도에 미치는 영향 : 웰빙건강의식과 연령을 중심으로)

  • Cho, Yun-Jin
    • Fashion & Textile Research Journal
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    • v.13 no.6
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    • pp.900-908
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    • 2011
  • The volume of the functional clothing market is gradually growing in Korea. This study intended to identify the relationship among benefits sought in clothing, well-being health consciousness, age, and purchase intention of functional clothing. A survey data was collected from 380 male ranging from 20 to 59 years old and was analyzed SPSS 17.0. As a result, six clothing benefit factors were identified and labeled as attraction improvement, social position, figure flaw compensation, individuality, comfort, and economy. The influences of benefits sought in clothing on the purchase intention was found. Also well-being health consciousness and age moderated the effects of benefits sought in clothing on the purchase intention.

Clothing Consumption Value and Consumer Satisfaction of Buyers at Department Store and Market (백화점과 시장 구매자의 의복 소비가치와 소비자 만족에 관한 연구)

  • 박태희;이명희
    • Journal of the Korean Society of Costume
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    • v.53 no.7
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    • pp.83-94
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    • 2003
  • The purpose of this study was to investigate the relationship between the clothing consumption value and consumer satisfaction which were based on the purchase places such as department store and market, and to examine the influence of the clothing consumption value and demographic variables on the consumer satisfaction. The subjects were 364 females ranging in ages from twenties to fifties who dwelt in Seoul and in the suburbs of Seoul. Four factors of clothing consumption value derived by factor analysis: 'functional value', 'emotional value', 'epistemic value', and 'conditional value'. The clothing consumption value and satisfaction of shopping system, purchase system, and consumption system of buyers at department store showed higher than that of buyers at market. Emotional value was most important in predicting the consumer satisfaction of buyers at department store, followed by epistemic value (-) and conditional value. Conditional value was most important in predicting the satisfaction of buyers at market, followed by emotional value and the academic background of buyers. Generally the higher the emotional and conditional value, the higher the consumer satisfaction. and the consumer satisfaction was influenced by epistemic value negatively.

Analysis of Domestic Patent Trends Related to Functional Clothing Products for Daily Wearable Human Body Protection and Correction (일상 착용형 인체 보호 및 교정 기능성 의류제품 관련 국내 특허 동향 분석)

  • Lee, Ah Lam;Han, Hyunjung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.44 no.4
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    • pp.764-775
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    • 2020
  • Lifespans are increasing and many consumers are interested in health issues in these busy modern days, developing functional clothing that can be worn everyday is one of the competitive solutions in the oversaturated clothing market. When developing a new item with a fresh idea, it is important to look into prior art beforehand to avoid unnecessary intellectual property right-related disputes. This study investigates Korean domestic patents and utility models about functional clothing in terms of human body performance and health promotion in order to suggest essential data to relevant developers. We selected 324 patents and utility models and made an analysis according to the year, functions, applied technologies, frequency of claims, target wearers and item types. We found problems in current functional clothing patent application trends and suggested new aspects when developing innovative functional clothing items. Data was limited to Korean domestic patents; however, this study is still meaningful giving references to technology roadmaps and encouraging new intellectual property development.

A Study on the Wearing Effect and Wearing Comfort of Brassiere on the Market (시판 브래지어의 착용감 및 착용효과 분석)

  • 김정희;이경화
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.8
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    • pp.1432-1443
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    • 2001
  • The purpose of this study is to offer basic data to manufacture superior brassiere, by finding out wearing effect and wearing comfort after select high-functional brassiere and usual brassiere of brassiere on the market, and by analyzing the features of superior brassiere in wearing effect and comfort. The results of this research are as follows; 1) As a result of testing the wearing effect when wear a brassiere, the revision effect of high-functional brassiere was higher than that of usual one. But, from questions on general comfortable feeling. the wearing comfort of usual brassiere was higher in comparison with high-functional brassiere. In the questions for comparison and evaluation, the frequency of hard type-functional brassiere was highest. 2) As a result of examining the wearing effect and comfort of brassiere by each type, the wearing effect of high-functional brassiere was excellent. because of the difference in the size, construction, and material of brassiere, and the wearing comfort of hard type high-functional brassiere were superior relatively.

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A Study on Recognition and Preference of Functional Textile Material of Outdoor Clothing by Age (아웃도어 웨어 기능성 소재에 대한 연령별 인지 및 선호도)

  • Seo, Min Nyoung;Kim, A Hyun;Koo, Young Seok
    • Fashion & Textile Research Journal
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    • v.18 no.2
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    • pp.184-193
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    • 2016
  • This study investigates the recognition and preference of functional textile material about outdoor clothing widely used in the current fashion market. The study targeted 216 males and females in their 20s to 50s who wear outdoor clothing as casual wear. To analyze data, frequency analysis, cross tabulation analysis and ANOVA were conducted with the SPSS 21.0 statistical package. The results are as follows. First, recognition of functional textile material of outdoor clothing showed that 20s was the lowest preference and all age groups preferred lightweight textile material. In information recognition of functional outdoor clothing, 40s showed the highest recognition, while 20s showed the lowest recognition. Second, 40s and 50s preferred functional material to 20s and 30s. In particular, 40s and 50s preferred clothing items with water vapor permeability & water repellent material to 20s and 30s. All age groups preferred insulation material jumpers, water vapor permeability & water repellent material jumpers and stretch pants. Third, reasons for purchasing functional material clothing was: design for the age group 20s and 30s versus health and function for the age group 40s and 50s. It is necessary to develop functional clothing products based on exact consumer information and preferences.

The Effects of Clothing Consumption Values on Ambivalent Clothing Consuming Behavior (의복소비가치가 양면적 의복소비행동에 미치는 영향)

  • Moon, Hee-Kang;Choo, Ho-Jung
    • Journal of the Korean Society of Costume
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    • v.58 no.2
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    • pp.1-14
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    • 2008
  • This study aimed to investigate the associations between clothing consumption values and the ambivalent clothing consuming behavior of young female adults. To explain the ambivalent consuming behavior prevailing in the contemporary fashion market, five dimensional consumption values proposed by Sheth(1991) were adopted as explanatory factors, and fashion leadership and spending were included as moderating factors. Data collecting using written survey instrument yielded one hundred and seventy two complete responses from female consumers aged between 20 and 39. Factor analysis on clothing consumption values resulted in five dimensional structures of consumption values for the sample: expressive, epistemic, functional, social, and fashionable values. Among these, expressive, functional, and social values significantly affected ambivalent consuming behavior. The effect of expressive value was strong regardless of fashion innovativeness, opinion-leadership, and monthly income of consumers, however, the effects of epistemic, functional, and social values were changed depending on the moderating factors.

The Development of Winter Working Clothes for Stock Farming Worker (축산종사자를 위한 겨울용 농작업복 개발)

  • Hwang, Kyoung-Sook;Kim, Hyo-Cher;Chae, Hye-Seon;Lee, Kyung-Suk
    • The Korean Journal of Community Living Science
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    • v.20 no.4
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    • pp.515-522
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    • 2009
  • This study was to develope the functional work clothing for livestock farmers. Major demanding performances for livestock work clothing are anti-soil and anti-bacterial properties. On surveys, functional fabrics that have anti-soil, anti-bacterial and waterrepellent performances were developed and the work clothing that have adaptability to body movements were manufactured. The designs of livestock working clothes were two piece and one piece with rubber bade in waist. The thermal responses of subjects wearing the winter working clothes for stock farming worker were measured in the climate chamber($17^{\circ}C$, 40% R.H.). The main results were summarized as follows: Total body weight loss was smaller and the mean skin temperature was higher in developed clothes than the market product. Clothing micro-climate of developed clothes was lower than the market clothes. Subjective sensation did not have significant differences. From the results of various evaluation, developed garments for livestock workers showed better efficiency than the market product.

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Casual Jacket Design Preference of Women Aged 50s-60s for Functional Clothing (기능성 의류 설계를 위한 50~60대 여성의 캐주얼 재킷 선호도)

  • Paek, Kyung-Ja;Lee, Jeong-Ran
    • Journal of the Korean Society of Clothing and Textiles
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    • v.35 no.2
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    • pp.156-166
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    • 2011
  • This study investigated the casual jacket design preferences of women aged 50s and 60s and suggested a prototype design for functional clothing. All age groups liked the casual jacket with a length between the waist and hip, a convertible collar, and a single-breasted design. Those in their 50s preferred fitted or semi-fitted casual jackets while those in their 60s preferred semi-fitted casual jackets. Although, there were significant differences between the preferred jacket designs and ready-made brand jacket designs, most brand jacket designs were casual, semi-fitted, middle-hip length, single-breasted, and with stand-rolled or convertible collars. The analysis of the sleeve styles in brand jackets showed that consumers needed designs that are more decorative. Fashion designers for senior citizens need to design elderly clothing that is comfortable, fashionable, functional, and considers a universal design for ease of clothing function. It will also make the senior citizen fashion market more appealing to consumers. To provide jacket designs for senior citizens, we suggested casual jacket designs for embedding a functional device as well as a new jacket design library for women in their 50s and 60s.

Diffusion or confusion of innovation - Smart clothing potential adopters' perspectives - (혁신의 확산 혹은 혼란 - 스마트 의류 잠재적 채택자 관점 -)

  • Lee, Kyu-Hye;Ju, Naan
    • The Research Journal of the Costume Culture
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    • v.26 no.2
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    • pp.157-171
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    • 2018
  • As the next generation of smartphone and tablet computers, wearable devices are currently being developed and available in market in various forms. Smart clothing is a wearable device that holds the greatest potential for future development but low in market penetration. This study was designed to identify factors that influence adoption and diffusion of smart clothing. In-depth interviews with potential consumers who were knowledgeable about and interested in smart clothing were conducted. A semantic network analysis method was used. The results showed that consumers perceived smart clothing as a garment rather than as a type of wearable device and had a positive perception of smart apparel as more convenient and advanced than functional apparel. At the same time, however, consumers had a negative perception of smart clothing as unnecessary, ugly, and injurious to health. Consumers also worried that wearing smart apparel over long periods of time would negatively impact their health. Factors affecting resistance to smart apparel included low utility, perceived risk, and lack of aesthetic completeness. Usefulness and convenience were factors that affected the acceptance of smart clothing. The innovativeness of the product was more influential than consumer innovativeness in the process of adoption and diffusion of smart clothing.