• Fashion, Industry and Education
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• 제14권2호
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• pp.60-69
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• 2016

Visual literacy, a key element of a design portfolio, is achieved by communicating a consistent visual aesthetic with respect to design elements, design principles and individual style. Yet, students often feel challenged in articulating their personal aesthetic or design philosophy in order to create a unifying design identity within a body of artifacts. This paper shares some best practices on overcoming this challenge through students' engagement in self-reflection and identity formation processes. The implemented innovative strategy in a senior-level portfolio development course for apparel designers involved four different phases: 1) one-on-one meetings to self-reflect on previous design work, 2) selection and revision of artifacts, 3) peer-review and critiques of revised portfolio artifacts, and 4) development of a final ePortfolio to showcase a unified design identity. It was evident that recording students' initial self-reflection in the form of a metacognitive oral report encouraged and motivated identity development in their portfolio. Further, students expressed their satisfaction in the ability to participate in the selection process of artifacts by self-reflecting about what they wanted to highlight about themselves and why. Overall, student outcomes from this strategy exceeded expectations and the portfolios developed were successful in creating a cohesive design identity.

• 한국컴퓨터정보학회논문지
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• 제16권10호
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• pp.205-210
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• 2011

본 연구는 SNS를 위한 블로그 스타일의 커뮤니티와 쇼핑몰을 새로운 스타일의 사이트로 제안한다. 특히, 이 사이트는 아바타 모델을 이용하여 패션 코디네이션을 시뮬레이션하는 기능을 포함한다. 다른 웹 사이트나 쇼핑몰과 구별되는 것은 사용자에게 친숙한 사용자 인터페이스를 제공하며, 간접적으로 옷을 입어보는 경험을 준다는 것이다. 아바타는 플래시 애니메이션 기법으로 설계되고 구현 되었는데, 사용자가 직접적으로 가능한 코디 형태를 확인할 수 있도록 하였고 쉽게 상품을 검토할 수 있다. 추가적으로 쇼핑몰을 연결하고 SNS를 통해 서비스의 편리함을 추구하였다.

• 복식
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• 제53권3호
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• pp.121-135
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• 2003

This paper is about the dress styles during the 16th century of the Chosun dynasty, just before the Japanese Invasion of Korea in 1592, through painting-Kiyeonghoido. In the Chosun period, dress styles played an important role in representing the differences in social status. The most remarkable signs of social standing are the hair ornaments. Officials in ranks, noksas, and seoris are wearing a same, a yugakpyeongjeongeon and a mugakpyeongjeongeon respectively. The head ornament for musicians in high ranks is a samo, and, for those in low ranks a hood or a heuklip. Accordingly, head ornaments were important articles among apparels, and especially ripja was an article that sensitively reflected the contemporary fashion. Such a trend also influenced the common people's styles of dress. Thus, the style of the heuklip worn by the chamberlain in Kiyeonghoido resembled of yangban's. Actual official uniforms also diverged from the specifications for them. Sangboks were red for both dangsanggwans and danghagwans, but their ranks were marked by the material of their dress rather than by the breast plates. Dress styles change over time as the society members influence and are influenced by each other. Therefore, owing to the social characteristics of a hierarchical society, dress styles are distinctive according to the wearers' social standings and roles, and various dress styles emerge that deviate from regulations. The significance of the present paper is to review the diversity of the dress styles during the 16th century of the Chosun dynasty.

• 지식경영연구
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• 제18권1호
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• pp.25-47
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• 2017

The present study investigates how communication styles of leaders affect job performance and organizational citizenship behavior (OCB) through followers' positive psychological capital. While previous studies have examined the relationships among positive psychological capital, job performance, and organizational citizenship behavior (OCB), much less known about the effect of communication styles of leaders. This study divides leaders' communication patterns into dogmatic communication and sociable communication. To verify hypotheses of this study, we used data collected from the fashion companies. 191 surveys were distributed and 142 responses were used for the analysis. Empirical results show that sociable communication of leaders has positive impact on followers' positive psychological capital, job performance, and OCB, while dogmatic communication style didn' t have a significant impact on positive psychological capital, job performance, and OCB. In addition, job performance is influenced strongly by followers' positive psychological capital than OCB in sociable communication condition. The results of this study suggest implications for understanding the important role of communication styles on the relationship between followers' psychological mind-set and job behavior. Future studies are required to solve the problems on the inconsistent results between dogmatic communication and followers' job attitudes. The theoretical and managerial contributions and the limitations were discussed.

• 복식
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• 제32권
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• pp.283-292
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• 1997

The country-of-origin may be used as surro-gate indicator when the consumers do not have confidence on quality evaluation. Since the global sourcing is getting popular in inter-national textile and apparel production the ef-fect of country-of-origin should be examined. The purpose of this study was to determine the effect of country-of-origin on product evaluation and its relation to the consumer characteristics. A questionnaire was distribu-ted to 524 respondents aged 18 through 35. The results indicated that the country-of-ori-gin had significant influence on quality evalu-ation. Furthermore product components such as design price fabric and workmanship were also influenced by the country-of-origin. Price was perceived as more affected variable by country-of-origin than design fabric and work-manship. The interest in country-of-origin was different according to the consumer charac-teristics. Among demographics age and in-come turned out to be significant variables to determine the interest in country-of-origin. Shopping habits of respondents such as pur-chasing price of polo-style knit shirt the place to purchase that shirt the number of shirts they have were significantly different accord-ing to the interest in country=-of-origin. The re-spondent had higher interest in country-of-ori-gin were more fashion-conscious more confi-dent on clothing purchase more brand loyal and more sensitive to price of clothin.

• 복식
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• 제53권6호
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• pp.75-86
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• 2003

The purpose of the study is to identify consumers' use of information source, store image, and demographic characteristics by their lifestyle types. and to establish a strategy for marketing and customer satisfaction management in order to response actively to the change of consumer behavior and to survive in this boundless competition. Out of the adult females who visited any discount store from October 3 to October 13. 2001. 300 women who would understand the purpose of the survey and respond it. were given with the questionnaire. Finally, 245 questionnaires were returned and analyzed. The data were processed in factor analysis. group analysis. deviation analysis. Duncan. and cross analysis. with SPSS WIN 10.0. The results are as follows: 1. Life style were categorized into 4 groups: social service pursuing group, fashion change pursuing group. convenience pursuing group, cultural life pursuing group. 2. There were some differences in discount store consumers's use of information source about the cosmetics according to lifestyle types. 3. There were some differences in discount store consumers's store image about the cosmetics according to lifestyle types. 4. There were some differences in discount store consumers's demographic characteristics about the cosmetics according to lifestyle types.

• 한국의류학회지
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• 제25권2호
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• pp.293-302
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• 2001

The purpose of this study was to investigate the effects of a saleswomans clothing and store type on elderly female consumers likability to a saleswoman. Also it was to study the effects of the factors consisting likability to a saleswoman on intent to purchase among elderly female consumers. 3(clothing formality: low, medium, and high)$\times$2(clothing style: clothing looking old vs. young)$\times$2(store type: high priced specialty store vs. low priced open market) complete randomized between subjects design using field experiments were conducted. Subjects were 240 elderly females aged 54-69. The results showed that likability to a saleswoman consisted of impression factor, service ability factor and caring factor. There was the significant three way interaction among three independent variables in the service ability factor(F(sub)2,228=15.62, P<.001). Regression Analysis showed that the impression factor($R^2$=0.29, F<.001) and the service ability factor($R^2$=0.06, F<.001) influenced the elderly consumers intention to purchase significantly. In conclusion, favorable appearances of a saleswoman is considered a crucial service quality influencing potential elderly consumers to purchase.

• 디자인학연구
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• 제12권1호
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• pp.75-82
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• 1999

색채배색을 활용하는데 있어서 효율성을 높이기 위해서는 각 배색마다 색채이미지언어를 부여하는 것이 매우 긴요하고 중요한 작업이다. 이를 위해 본 연구에서는 색채배색에 관련된 한국인의 색채이미지언어를 선정하기 위해 문헌연구와 조사연구를 병행하였으며 관련 전문가의 검증을 거쳐 주관적인 색채이미지언어를 객관화시키려 노력하였다. 연구결과 14개의 영역(A힘 또는 역동성, B.어울림, C.질서, D.양식과 유행, E.신비스러움, F.실용성, G.품격, H.호화로움, I.시각, 촉각, 미각, 청각, J.복합성, K.성과 성장, L.일반성, M.정적 또는 서정성, N.단순성)으로 분류하여 사용자들의 유용성을 높이려 하였다. 색채계획시 사용자들의 편의를 도모하기 위해서는 선정된 색채이미지언어와 부합되는 색채배색을 정리하여 제시하는 작업이 필요하나 이는 후속연구로 미루기로 한다.

• 복식문화연구
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• 제2권1호
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• pp.55-76
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• 1994

The purpose of this study was to analyze the classification and meaning of symbols, of the clothes of the college students by sex-roll theory and identity theory. The clothes analyzed in this study were collected by photographs which were taken in the campus (240 out of 1,000 pictures) of the several colleges and universities in Seoul form fall in 1993 to summer in 1994. The results were as follow : 1. Analysis as a symbol of sexuality. The phenomenon of the visual inconsistency and consistency of sexual image in dress were showed simultaneously. The clothes of male students were generally becoming feminine style in materials and colors of clothes. These suggested that sex-roll theory be applied to their clothes. 2. Analysis as symbols of identification or individuality. The identification of shoes, bags, accessories, and hair styles were prominent than that of clothes. When it was analyzed as a symbol of individuality, the college students seemed to act as fashion leaders, who accepted new fashions and tried them on first. These suggested that Erikson′s theory on identity be applied to their clothes. 3. Analysis as a symbol of emblem. The dissimilarities of between the college students and other groups in the same generation were bright and casual attire with files, books, and sack. 4. Analysis as a symbol of campus ceremony. The clothes of college students on campus ceremonies were more causal and flexible than those of other groups in the same generation. It was known that the symbols showed above were reflected on their clothes as "one′s expressions" which are sex-roll, identity, and characteristics of college students.

• The International Journal of Costume Culture
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• 제2권1호
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• pp.43-53
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• 1999

The research analyzs characteristics of body types for the Chineses women based on the different life style and to compare the differences of body type with Korean women. The measurement had took in Beijing and Seoul in 1999. As a result of comparing Chinese and Korean women'body measurements, it was found that Chinese women are shorter and obser than Korean women. Besides, chinese arms and upper body are shorter, and their body is thicker compared with their relatively flat chest. After all, Cheinese women'chests are more voluminous, while their shoulders are drooped more, although their shoulder size is almost as same as Korean women'. By used factor analysis, 8 factors were extracted from body measurements : body obesity, vertical body size, ankle and knee sizes, head size, front upper body length, shoulder size, form and size of neck and upper chest, drooping of shoulders, and size of hip. It was found that Chinese college women are obser with larger vertical body length and front upper body length. And their shoulders are more drooped with larger hip. But two nations'female students did not show any differences in the sizes of ankles, knees, head and shoulders.