• 반도체디스플레이기술학회지
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• 제17권4호
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• pp.101-104
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• 2018

Augmented Reality (AR) is an emerging technology and the applications of technology are still not fully unveiled. This paper explores a new application of augmented reality for new direction in art exhibitions, which aims to bring interactive learning experience to life. The project takes printed images on book or exhibiting arts to the next level by applying AR technology to provide a unique fascinating experience to its readers on mobile devices. AR technology composing with animation brings new digital entertainment experience to the user of art exhibitions. The key feature of this paper uses the technology presents auxiliary information in the field of view of an object on art exhibitions automatically without human intervention.

• 복식문화연구
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• 제27권4호
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• pp.310-322
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• 2019

Since the late 2000s, fashion exhibitions have expanded to encompass a variety of concepts and sizes, and the need for research on exhibition planning, installation, and direction, including curating, is emerging. In this context, basic research is deemed necessary to encourage more experimental and in-depth research into the planning and orientation of domestic fashion exhibitions. Accordingly, by analyzing the exhibitions of Judith Clark, a pioneering fashion curator, and fashion exhibition planner, the aim of this study is to examine the characteristics and directing points of her curation. This study proceeds as follows: first, the concept and type of fashion exhibition and curation are investigated. Second, the exhibition cases curated or produced and installed by Judith Clark are examined and analyzed. Finally, based on this analysis, the characteristics and directing points of her curation are identified. In exhibitions, Clark's directing style features use of a variety of objects, the diversification of the flow-path through space division, and collaborations with various fields or experts. Clark's curation points, based on such characteristics, are as follows: reproduction-oriented curation to capture the age of the time based on historical research; storytelling-based curation; and transboundary curation with multiple methods and open processes. This study is expected to serve as a foundation and precedent that will lead to further research on fashion exhibitions and implementation.

• 헤리티지:역사와 과학
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• 제57권1호
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• pp.54-79
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• 2024

본 연구는 한국의 발해학계에서 박물관 전시를 인식하는 논점이 중국에만 편중되어온 공백을 메우기 위해 작성되었다. 따라서 러시아 박물관에서 개최된 발해사 전시구성 및 운영정책의 특징과 변화를 분석하여, 국가 간 발해사 이해를 넓힐 수 있는 해석과 표출에 대한 자료를 공유하고자 한다. 이에 러시아의 발해사 전시를 대표하는 아르세니예프 V.K 국립극동역사보호지구 통합박물관의 상설전시 및 기획전시를 대상으로 시론적 연구를 시도해보았다. 우선 전시구성을 살펴보면, 상설전시는 지역사의 통시적 구성으로, 제1회 및 2회 기획전시는 러시아과학원 주요 소장유물을 포함한 발해사 주제별 구성으로 기획되었다. 전시 운영정책은 박물관 운영규정, 전시 운영인력, 전시 홍보전략을 통해 살펴보았다. 다음으로 전시가 개최된 배경과 역할 변화를 살펴보기 위해, 발해사 전시 개최 분기에 따른 지역사회의 정치·사회·문화적 이슈를 검토하였다. 그 결과, 상설전시 개편분기에는 국제정상회의 개최지역에 대한 역사인식을 제고하고, 제1회 기획전시 분기에는 다양한 정책주체들에 의해 한·러 합작 문화관광 현안을 견인하였으나, 제2회 기획전시 분기에는 국내외적 외교전략 변화 등과 맞물려 홍보 및 연계행사가 활성화되지 않은 것으로 추론해보았다. 마지막으로, 전시 내러티브의 특징을 살펴보기 위해, 지역사 교과서 및 발해사 개설서를 분석틀로 삼고 전시 내용과 상호 비교해보았다. 그 결과, 시대별 내러티브에서는 교과서에서 분리되었던 말갈족과 발해국의 통합 연출이 확인된다. 주제별 내러티브 중 정치사 주제에서는 변방의 말갈족 전사 대신 발해의 중앙 관리로 연출된 변화를 파악할 수 있었다. 특히 발해 영역도는 실증적인 조사자료 축적의 중요성을 시사한다. 물질문화 주제에서는 농업·수렵을 보여주는 동식물유체 자료의 보강을 제안해보았고, 대외 관계 주제에서는 통일신라 교류와 투르크계 주민 구성을 시사하는 내러티브를 살펴보았다. 사상문화 주제에서는 고구려 국가제사의례와 관련된 내러티브가 나타나는데, 이는 한국학계에서 아직 주목하지 못했던 새로운 자료이므로 추후 논의가 필요함을 지적해보았다. 결론적으로, 본 연구는 러시아 박물관의 발해사 전시 연구에 대한 공백을 메우고, 전시가 변화해온 맥락과 전시 내러티브의 특징을 고찰하여 시사점을 제시했다는 의의가 있다.

• 한국기록관리학회지
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• 제13권1호
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• pp.7-33
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• 2013

정보화 사회의 도래로 아카이브 기관은 대국민 서비스의 일환으로 디지털 기술을 도입하여 보존과 전시에 활용하기에 이르렀다. 본 연구의 목적은 급변하는 기술의 발전으로 인하여 아카이브 전시에 다양한 디지털 기술을 사용하는 것에 대한 필요성을 고찰하는 것이다. 이를 위해 아카이브와 디지털 전시의 개념과 유형을 살펴보고, 아카이브에 디지털 전시방법을 사용할 때 그 활용도를 조사하였다. 또한 구체적인 기록물관리기관의 디지털 전시사례를 조사하였다. 아카이브자료를 웹페이지를 통하여 전시했을 때 가장 큰 장점은 기록물이 가지는 본연의 정보 제공의 기능과 더불어 하이퍼링크 기술을 통한 정보의 무한 확장성을 들 수 있다. 디지털전시의 방법으로 가상현실은 평면적인 아카이브에 입체감과 현실감을 넣어 이용자의 흥미와 관심을 불러일으킨다. 또한 스토리텔링은 온라인상에 이용자와의 커뮤니케이션의 장을 만들어 서로 상호작용을 하며 이 과정까지도 스토리에 반영되어 새로운 콘텐츠로 탄생된다. 이러한 일련의 기능들이 아카이브에 대한 관심과 흥미를 높여 이용자들의 정보의 공유, 참여를 가져오고, 더불어 디지털 전시를 통한 새로운 콘텐츠 자원은 문화 자원과 관광자원으로 지역사회와 기관을 홍보하므로 아카이브 전시에 다양한 디지털 기술을 사용하는 것은 그 의의가 있다.

• 미술이론과 현장
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• 제2호
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• pp.191-213
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• 2004

The trend of "Blockbuster Exhibitions" over the past decade has led to the unfortunate reality that museums, losing sight of their role as an Academic organization, are becoming increasingly influenced by the corporate world. In my dissertation entitled "The Commercialization of Blockbuster Exhibitions in Museums," I explore the modern tendency toward Blockbuster exhibitions in art museums and the negative impact of those exhibitions on the art world. Museums of the modern day have expanded their territory from the traditional venue of public education to the hybrid cultural space. This mission, evident in the museum's attempt to satisfy audiences with the offering of diverse activities, has changed the concept of the museum, giving priority to the desire for financial gain. From the viewpoint of this new museology, the museum considers Blockbuster exhibitions as the safest method to increase ticket sales. As a program that openly reveals the commercialism of the museum, I explore the Blockbuster show and its strategies as a means of exposing the influence of the corporate world on art. A key component to the Blockbuster exhibition is the "hype" that is created to attract an audience. This devotion to increased publicity distracts from what should be the goal of public education, as the primary focus leans towards the desire for a large number of visitors. Consequently, this unavoidably standardized exhibition is presented to the public in a manner that deprives the audience of a unique experience. With large crowds and increased ticket prices, it is difficult to form a genuine appreciation of the artwork. In addition to the profit gained by increased ticket prices and the commercial sales of "souvenirs" from the museum gift shop, Blockbuster shows are used as a means to attract the attention of corporate sponsors. As explained in my dissertation, the importance that the museum places on corporate sponsorship as a capital resource is evident, however the degree to which the museum allows itself to he influenced by the desire for capital gain poses a threat to its function as an academic organization. Circumstances in American museum history, in particular, have influenced the transition from academic resource to corporation within museology. In keeping with the nation's tendency towards capitalism, art museums in the United States were initially established and developed by individual capitalists who applied principals of corporate operation to museum management. As a result, in modern days, We witness the influence of enterprise on museum programs, while corporate management may be able to guarantee immediate fiscal benefits, however, it is unable insure the future of the museum. In Slim, my dissertation discusses the mechanism of the commercialized "Blockbuster Exhibition" and the impact that it has on the future of the museum as an industry. This research provides an opportunity to reconsider the role of the museum as an academic institution, particularly in regard to the need to decrease the capitalization of exhibitions and refocus their influence on the art world as an educational resource.

• 한국의류학회지
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• 제42권5호
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• pp.823-838
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• 2018

The article surveys the technique and characteristics of contemporary fashion exhibitions in terms of fashion museography and fashion curation. The article reviewed both a literature study on the history of fashion exhibition focused on the display technique as well as a case study of domestic and international contemporary fashion exhibitions. The results of the article is as follows. Fashion brand exhibitions are about building competitive business advantage by planning differentiated contents. It gives viewers a brand fantasy and increases brand loyalty. This type mainly displays the latest collections on the commercial purpose as well as uses diverse mediums and high technology to make a spectacular space that provides an immersive experience to the viewer. Second, the museum fashion exhibition focuses on the roles of fashion in terms of social, cultural and artistic aspects that also focus on public education. The presentation technique emphasizes careful collection conservation rather than celebrate fashion business. The article is to encourage a further scholar discourse of fashion curatorial practice and theory.

• 복식문화연구
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• 제19권6호
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• pp.1302-1319
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• 2011

The purpose of this study is to investigate the means by which designers communicate their philosophies and messages through fashion exhibitions, which are one of the communication methods that use visual images, by focusing on the aesthetics of fashion exhibition design. For this study, previous studies related to design exhibitions were analyzed, in addition to the related theoretical background, by examining the existing literature and conducting an illustrative study on fashion exhibitions. Our illustrative study focused on the aesthetic meanings of exhibitions held by the fashion brand Maison Martin Margiela over the past 10 years. According to our analyses, the fashion philosophy of fashion designer Martin Margiela's was reflected by Maison Martin Margiela in the exhibition design. After studying the features of Maison Martin Margiela's exhibition design, the inner values of deconstructivism and mysticism and appearance techniques of trompe-l'oeil, white spirit and assemblage were observed. This study aims to supply basic data for an active research on consilience and communication conducted in fashion communication field through a fashion exhibition designed to be seen as a work, an objet of the exhibition. In-depth studies on the cultural and aesthetical aspects of fashion exhibitions should be carried out, not only based on the sense of sight but also the senses of touch and hearing. Next, theories should be established on fashion scenography, to consider the use of the space design of fashion shows, presentations and advertising and movies to communicate fashion.

• 무역상무연구
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• 제52권
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• pp.119-135
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• 2011

Korea's trading volume is expected to surpass USD 1 trillion in 2011. Korean economy achieves this largely due to its dependence on export and enhanced technological capacity and product quality. Improved recognition of Korean enterprises in the global arena also helped. However, the largest reason behind theses could be found in exporters' ceaseless marketing endeavors and continued government supports. Today, more and more people become to rely on trade exhibitions to boost export effectively. Trade exhibitions are employed as a useful tool to attract buyers and enter a market. This is because such exhibitions' marketing effect and professional aspects. South Korean export relies on large conglomerates for most part. However, 95% of the country's entire industry are small and medium-sized companies. This means that SMEs' export has a huge impact on the national economy. Therefore, as a way to improve SME export and minimize their losses, we need to use trade exhibitions more actively. The overseas policy insures only promotional activities regarding foreign exhibition and fair (including international events held in Korea), foreign distributor, shopping mall, home shopping, etc. and does not include air fare, traffic cost in the local place, accommodation cost and dining expenditures as costs to be excluded mentioned above. It is not easy for them to take part in events abroad if they have to pay for such expenses. If full financial support is difficult, the Korea trade insurance corporation still may give a certain level of aid for successful exporters to engage in marketing activities abroad more actively and further stimulate SMEs' export.

• 대한수학교육학회지:학교수학
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• 제13권2호
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• pp.229-243
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• 2011

수학체험전은 수학에 관련된 여러 가지 전시교구와 체험교구를 접할 수 있는 전시회이다. 본 연구에서는 첫째, 우리나라 수학체험전의 실태를 분석하고, 둘째, 수학체험전에 대한 학생들의 만족도를 조사하였으며, 셋째, 수학체험전을 관람한 학생들의 수학적 지식과 태도에 관한 인식을 조사하였다. 연구결과 수학체험전은 공통적으로 수학의 유용성을 인식하고 수학에 대한 흥미를 유발하기 위한 목적을 가지고 있었으나, 수학체험전에 따라 운영방법, 전시방법 등에서 다소 차이가 있었다. 또, 전시물의 내용, 관람 활동, 설명 방식 등이 다양하지 않다는 문제점이 있었다. 학생들은 수학체험전에 대하여 대체로 만족하였으나 시설 면에서 만족도가 낮은 편이었으며, 수학체험전을 관람한 후 대부분의 학생들은 수학적 지식과 수학에 관한 태도에 대하여 긍정적으로 인식하고 있었다.

• 한국콘텐츠학회논문지
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• 제17권12호
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• pp.590-599
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• 2017

본 연구는 공모전에 참여하는 소비자들과 이를 주관하는 기업과 기관들이 꾸준히 증가하고 있는 현황을 비추어 공모전의 실제적인 효과를 검증하기 위해 진행하였다. 이에 공모전 실행 전 후에 따른 기업이미지 및 행동의도에 차이가 나타나는지를 알아보고 더 나아가 공모전 실행 후의 만족도에 따라 기업이미지에 차이가 나타나는지를 검증하였다. 이를 위해 공공기관이 실시하는 공모전에 직접 참여한 전국 7개 대학의 광고홍보학과 대학생 139명을 분석하였다. 분석결과, 공모전 실행 전 후의 기업이미지(전문이미지, 신뢰이미지, 사회공헌이미지)와 행동의도에 차이가 나타났다. 또한 공모전 실행 후의 만족도(고/저)에 따른 기업이미지(전문이미지, 신뢰이미지, 사회공헌이미지)를 검증한 결과, 전문이미지와 신뢰이미지에는 유의미한 결과가 나타났으나 사회공헌이미지에서는 나타나지 않았다. 이러한 연구결과를 토대로 공모전의 가치와 효과를 입증하였다.