• 제목/요약/키워드: evaluative

검색결과 365건 처리시간 0.025초

생활양식유형과 의복평가기준에 관한 연구 (A Study on Life Style Types and Clothing Evaluative Criteria)

  • 김미영;이은영
    • 한국의류학회지
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    • 제16권1호
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    • pp.3-21
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    • 1992
  • The main objective of this study was to find out the relationship between life style types and clothing evaluatie criteriria. Social wear was selected according to the defined time, place, and occasion's. The questionnaire was administered to 640 housewives during the fall of 1988. The research problems were as follows: 1. To segment the target according to their life styles, and to profile the characteristics of the categorized life style types. 2. To determine the differences in the clothing evaluatie criteria among the various life style types. The result were as follows: 1. Five life style types were defined. They were the Achievement oriented type, the Active- leisure type, the Material oriented type, Conservative-frugal type, and the Passive-stagnant type. 2. The differences in consumer preferences at the element level evaluative criteria including color, fiber content, fabric construction, fabric design, and classes of clothes among the five life style types were also analyzed revealing partial significance.

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전문직 여성들의 의복 구매 행동에 관한 연구 (A Study on Career Women′s Clothing Purchase Behavior)

  • 구양숙;박금주
    • 복식문화연구
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    • 제6권1호
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    • pp.71-83
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    • 1998
  • The purpose of this study was to classify career women's apparel shopper type by analyzing clothing shopping orientations and to compare the classified shopper types on store evaluative criteria, information sources, and demographic characteristics. The questionnaire was administered to 328 career women aged 20∼59 years. The data were analyzed using factor analysis, cluster analysis, ANOVA, MONAVA, and x² test. The results of this study were as follows: Eight factors of clothing shopping orientation derived by factor analysis. Four shopper types were classified by cluster analysis: Apathetic shopper, High shopping involved shopper, Conformable shopper, Economic shopper type. Store evaluative criteria, information sources and demographic characteristics were significantly different among four shopper types.

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그림책 읽기에서 유아와 어머니의 언어적 상호작용 전략과 유아의 이야기 구성능력 (Mother-Child Interaction in Storybook Reading and Children's Narrative Competence)

  • 한유진;유안진
    • 아동학회지
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    • 제22권1호
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    • pp.147-162
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    • 2001
  • This study examined the relation between mother-child verbal interaction strategies and children's narrative competence. Forty-eight 4-year-old middle class children(25 girls and 23 boys) and their mothers were observed in their homes. All the children were asked to produce a new story. Mothers used more descriptive statements and questions, more inferential questions and more evaluative questions than children. Children gave more answers and used more negative feedback than mothers. Mother's use of high-mental demanded question and positive feedback strategies were positively correlated with children's level of narrative structure. Mothers' use of inferential and evaluative questions were positively correlated with narrative length. Children's use of high-mental demanded statements and positive feedback strategies were positively correlated with their level of narrative structure and their use of descriptive and high-mental demanded strategies were positively correlated with narrative length.

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그룹시간에 있어서의 한국 유치원 교사들의 질문양식과 유치원 아동들의 반응양식에 관한 연구 (Korean Kindergarten Teachers' Verbal Questions and Children's Verbal Responses during Group Time)

  • 윤혜진
    • 아동학회지
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    • 제13권2호
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    • pp.241-249
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    • 1992
  • 본 연구는 그룹시간 동안의 한국 유치원 교사들의 질문양식과 유치원 아동들의 반응양식을 조사한 것이다. 본 연구를 위해서 12명의 유치원 교사와 중산층 가정에서 온 아동들이 12집단(남아 : 211명, 여아 : 176명) 참가했다. 비디오를 통해서 12명의 교사들의 질문양식과 각 집단의 아동들의 반응양식이 각각 3번씩 그룹시간의 처음 15분 동안 녹음되었다. 본 연구의 측정도구로서는 Aschner-Gallagher의 분류법이 사용되었고 통계분석방법은 Chi-square tests가 사용되었다. 또 교사들과 아동들의 연령 및 정보 등을 조사하기 위해서 교사들에게 질문지가 주어졌다. 본 연구의 결과는 교사들 사이에서 사용된 질문의 수준은 차이가 있었다는 것을 보여 주었다. (1) 교사들의 Congnitive Memory 질문을 가장 많이 사용했고 Evaluative 질문을 가장 적게 사용했다. (2) Congnitive Memory 질문을 가장 많이 사용한 교사들이 있는 반면에 Routine 질문을 가장 많이 사용한 교사들이 있었다. (3) Convergent 질문을 많이 사용한 교사들과 거의 사용하지 않은 교사들이 있었다. (4) Evaluative 질문 또는 Divergent 질문을 전혀 사용하지 않은 교사들이 있었다.

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인터넷 패션 쇼핑몰에 대한 감성단어추출과 평가차원 (Evaluation Descriptions and Dimension on the Sensibility of Internet Fashion Shopping Mall)

  • 박현희;구양숙
    • 대한가정학회지
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    • 제40권1호
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    • pp.135-146
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    • 2002
  • The Purpose of this study was to identify the sensibility elements and the evaluative dimensions of internet fashion shopping mall to supply optimal experience to the customer. First, association words for internet fashion shopping mall by open-ended method and sensibility-expression-adjective feeling as navigating personally 57 shopping mall dealing with fashion products were collected. Collected adjectives were ranked after making index by frequency and diversity. Then, correlation analysis was executed to extract independent adjective and their opposite words. Semantic differential scale was made for internet-fashion-shopping-mall-evaluation. After preliminary investigation with this scale, factor analysis was implemented. 12 sensibility evaluation words were extracted. Then, 200 subjects evaluated satisfaction degree for 8 selected shopping mall. To explain the hierarchy of internet fashion shopping mall, cluster analysis was applied. The understanding of sensibility element and evaluative dimensions of internet fashion shopping mall can be utilized efficiently as basic materials when marketer plans internet shopping mall design and makes marketing strategy.

어머니의 양육태도 및 TV/비디오 시청 중재와 아동발달특성 (Maternal Child-Rearing Attitudes, Mediation of TV/Video Viewing and Child Development)

  • 문혁준
    • 아동학회지
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    • 제25권1호
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    • pp.47-60
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    • 2004
  • This survey of 659 mothers examined maternal childrearing attitudes of over-protectiveness vs. active involvement and restrictive and/or evaluative TV/Video viewing mediation in relation to children's emotional, cognitive and social development. Data were analyzed by mean, standard deviation, Pearson's correlation, and multiple regression. Maternal over-protectiveness was highly associated with children's negative emotionality and maternal active involvement with children was the most important determinant of children's positive development. Furthermore, appropriate parental mediation of children's TV/Video viewing was related to children's higher cognitive and social ability as well as positive emotionality.

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아동의 문제해결능력 : 표상과 평가능력의 역할 (Young Children's Problem-solving : The role of representation and evaluation)

  • 김경미
    • 영재교육연구
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    • 제5권2호
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    • pp.17-36
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    • 1995
  • The present study examined preschooler's (3-5yrs) representation and evaluation skills in a puzzle completion task. The puzzle contained panels of four children dressed for each seacon and the key to success was using a body scheme to reconstruct the panels (head, torso, legs, feet and sky on top). Baseline data (Study 1) revealed a developmental pattern of increasing bydy scheme representation along with more careful attention to season consitent construction. Spontaneous verbalization also shifted from more guiding statements (where'the head?) to move evaluative statements (this isn't right). Study 2 examined different intervention techniques for increasing representation (verbal laveling) and evaluative processes (error detection practice), along with a control group that had unassisted practice. Three year olds benefited from verbal labeling, four year olds from both types of training. Verbalizations also showed appropriated shifts toward increasing evaluation, particularly for the older children. These findings are discussed in terms of a developmental hypothesis that representation precedes evaluation skills and that training techniques should take into account the relative balance between representation and evaluation skills in the individual for the task at hand.

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의류 제품구매시 소비자 만족에 영향을 미치는 요인 -의류점포 서비스 품질, 의복평가기준 및 의복관여를 중심으로- (Impact Factors on Consumer Satisfaction in Apparel Buying Behavior)

  • 강은미;박은주
    • 한국의류학회지
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    • 제27권1호
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    • pp.29-39
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    • 2003
  • The purpose of this study was to investigate the effects of service quality of apparel stores, evaluative criteria and clothing involvement on the consumer satisfaction. Data were collected from 481 women consumers living in Busan and analysed by frequency analysis, factor analysis, Cronbach's , cluster analysis, t-test and discriminant analysis. The results showed that consumers who highly involved symbolism of apparel were more influenced by salesperson service and store atmosphere, and were more effected by prestige/brand royalty of apparel than those who highly involved pleasure of apparel. Those who had high scores in symbolism involvement were more satisfied with consumer satisfaction in apparel buying behaviors than those who highly involved pleasure of apparel. The service quality was the influenced variable on consumer satisfaction related to apparel products than the others. Especially, salesperson service and store atmosphere in service quality were important to the satisfaction perceived by consumers in apparel buying process.