• 제목/요약/키워드: evaluation of age

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향수(nostalgia), 기대 및 평가가 영화 관람의도에 미치는 영향 -<써니>의 사례를 중심으로- (Effects of Nostalgia, Expectation, and Evaluation on the Intention to Watch a Movie -Focused on the Case of -)

  • 박선영
    • 한국콘텐츠학회논문지
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    • 제13권12호
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    • pp.614-625
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    • 2013
  • 다양한 산업 영역에서 향수 마케팅이 활발히 전개되고 있다. 영화 산업에서도 향수라는 주제는 새로운 트렌드를 형성하고 있다. 본 논문에서는 향수를 중심으로 기대 및 평가가 영화 관람의도에 미치는 영향에 대한 실증적 분석을 시도하였다. 향수는 과거의 장소나 시간을 그리워하는 감정이다. 기대는 실용적 기대와 정서적 기대로 나누어지며, 평가는 객관적 평가와 주관적 평가로 구분된다. 본 논문에서는 이 다섯 가지요소가 영화 관람의도에 미치는 영향을 분석하였다. 연구 결과 높은 연령이 낮은 연령보다, 여성이 남성보다 향수가 높게 나타났다. 연령별로는 10~20대는 정서적 기대 주관적 평가 향수 순으로, 30대 이상은 정서적 기대 향수의 순으로 영향을 미치는 것으로 나타났다. 성별로는 남성의 경우 정서적 기대 향수 주관적 평가 순으로, 여성의 경우 정서적 기대 주관적 평가 순으로 나타났다. 이러한 결과는 연령과 성별에 따라 마케팅 전략이 달라져야 함을 시사하고 있다.

What is an Appropriate Promotion Strategy for Korean Wheat Consumption? - Find Out in the Sensory Evaluation of Rice Meal Versus Rice Containing Wheat Meal by Age Groups-

  • Kyunsik Lee;Sehwa Lim;Kyeonghoon Kim;Jinhee Park
    • 한국작물학회:학술대회논문집
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    • 한국작물학회 2022년도 추계학술대회
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    • pp.321-321
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    • 2022
  • Wheat was brought to solve food scarcity with aid from the United States caused by the Korean War. The Korean government launched a campaign to encourage mixed rice and wheat meals due to shortage of rice production in the 1960s, Wheat consumption began in earnest. However, it is difficult to rebuild the domestic wheat production base devastated by the Korean War with the technology at the time. Thus, wheat was mainly consumed from imported in the past. Since then, as wheat consumption has increased due to westernization and diversification of dietary life, wheat became the second staple grain in Korea. In this situation, the government enacted the Wheat Industry Promotion Act to create a basis for sustainable production and consumption of wheat in Korea. This study sought to improve the self-sufficiency of domestic wheat by examining the possibility of using "Ariheuk", a variety of new Korean wheat, as a rice supplement in the same context as the govemment's policy. Wheat has been used as a raw material for the processed food, such as noodles and bread. However, we approached it by using whole wheat as a nutritional grain. Participants were recruited from the agri-food consumer panel conducted by Rural Development Administration. We set a final sample of 525 consumer panels based on the age of census household heads. The experiment was conducted in such a way that participants cooked and ate 100% rice meal and rice containing 20% whole wheat meal. Participants completed the sensory evaluation questionnaire with online. For this experiment, all participants were given same whole wheat product. The sensory evaluation questionnaire consisted of color, glossiness, stickiness, aroma, chewing, sweetness, nuttiness, chewiness, softness, bursting, flavor, texture and swallowability. The sensory evaluation results were analyzed by giving -3 points to +3 points. The former points were given to the response that 100% rice meal is very superior to the response that rice containing 20% whole wheat meal. The latter points were given vice versa. Zero point was given to the response that they are similar each other. As a result, rice with 20% whole wheat meal was better than 100% rice meal in terms of color, aroma, chewiness, bursting and flavor. In case of sweetness and glossiness, there didn't exist significantly different. On the other hands, 100% rice meal was better in terms of softness and swallowability. As a result of ANOVA by age groups, from 30s or younger to 60s or more, there was significant difference among the groups in terms of color, chewiness and bursting. As a result of post-hoc analysis with Duncan's multiple range test (p < 0.05), 50s were evaluated to be significantly superior in color, chewiness and bursting compared to other age groups. In conclusion, it is appropriate to use whole wheat as a supplement to rice in order to improve the self-sufficiency of domestic wheat. As a strategy to promote domestic wheat consumption, in case of Ariheuk, it is necessary to provide an experience through whole wheat tasting and to establish a marketing strategy segmented by age groups.

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산란계 주령과 계란 난각 형태이상 정도가 내부품질에 미치는 영향 (Effect of Age of Laying Hens and Grade of Egg Shell Abnormality on Internal Egg Quality)

  • 김희수;김선만;노재중;이재익;이현정;조철훈
    • Journal of Animal Science and Technology
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    • 제54권1호
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    • pp.43-49
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    • 2012
  • 본 연구는 산란계의 주령 및 난각의 형태이상 및 이상 정도가 내부품질에 미치는 영향을 조사하기 위해 실시되었다. 동일 주령의 산란계 2계군에서 56주령부터 62주령 사이에 산란한 계란 21,000개 중 각 주별 1,000개를 무작위 추출하여 축산물품질평가사가 정상란과 형태 이상란을 구분하였다. 각각의 출현율과 할란검사를 실시하여 내부품질을 조사한 결과 전체적으로 정상란은 81.22%, 이상란은 18.78%의 출현율을 보였다. 주령의 증가에 따른 이상란의 출현율은 유의적인 차이를 보이지 않았으며(p>0.05), Haugh unit은 60주령이 56주령에 비해 높게 나타났으며 그 외에는 차이가 없었다. 동일 주령대를 비교했을 경우 난백고와 Haugh unit은 형태 이상란이 낮고 또한 이상의 정도가 심한 경우 더 낮게 측정되는 결과를 보였다(p<0.05). 특히 이상란 중 기형란의 난고와 Haugh unit이 현저하게 낮은 결과를 보여 이상란 중에서도 기형란이 내부 품질이 가장 낮게 판명되었다. 결과를 종합해 보면 56~62주령 산란계로부터 생산된 계란의 외형적 이상은 내부품질의 저하와 밀접하게 상관한다고 볼 수 있으며, 현 계란 등급판정 체계에서 외관판정은 신선도 평가에 근거가 될 수 있을 것으로 보인다.

연령에 따른 측두하악장애 환자의 긴장성 두통 양상 (Evaluation of Temporomandibular Disorders with Tension-Type Headache by Age)

  • 문경환;전양현;홍정표;어규식
    • Journal of Oral Medicine and Pain
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    • 제34권1호
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    • pp.103-114
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    • 2009
  • 긴장성 두통이 있는 측두하악장애환자의 연령에 따른 통증의 양상을 관찰하고자 국제두통학회의 진단기준에 부합되는 긴장성 두통이 있는 측두하악장애환자 170명을 실험군으로 하고, 긴장성 두통이 없는 측두하악장애환자 222명을 대조군으로 하여 통증의 질과 강도, 양측성 유무 그리고 일상생활에서의 증감 유무 등을 관찰하고 통계 처리하여 다음과 같은 결과를 얻었다. 1. 긴장성 두통이 없는 측두하악장애 환자에서 통증의 질은 연령별 차이가 없었지만, 긴장성 두통이 있는 측두하악장애 환자에서는 연령별 차이가 있었다(p=0.042). 2. 긴장성 두통이 없는 측두하악장애 환자에서 통증의 강도는 연령별 차이가 있었고(p=0.00), 긴장성 두통이 있는 측두하악 장애 환자에서도 연령별 차이가 있었다(p=0.004). 3. 긴장성 두통이 없는 측두하악장애 환자에서 통증의 양측성 유무는 연령별 차이가 없었고, 긴장성 두통이 있는 측두하악장애 환자에서도 연령별 차이는 없었다. 4. 긴장성 두통이 없는 측두하악장애 환자에서 일상생활에 따른 통증의 증가 유무는 연령별 차이가 없었고, 긴장성 두통이 있는 측두하악장애 환자에서도 연령별 차이가 없었다. 연령별 차이는 긴장성 두통이 있는 경우와 없는 경우 동일하게 통증의 강도에서는 있었고, 양측성 유무 그리고 일상생활 유무에서는 없었지만, 긴장성 두통이 없는 측두하악장애 환자의 통증의 질에서는 연령별 차이가 없었지만 긴장성 두통이 있는 경우에는 연령별 차이가 있기 때문에 긴장성 두통이 있는 환자를 진료할 때는 연령에 따른 통증의 질과 강도를 고려해야 하며, 이에 따른 추가적이고 지속적인 연구가 필요하리라고 사료된다.

기존시설물 내진성능평가를 위한 평가항목 분류체계와 평가방법 (Seismic Performance Level Criteria and Evaluation Methods)

  • 김남희
    • 한국지진공학회:학술대회논문집
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    • 한국지진공학회 2000년도 추계 학술발표회 논문집 Proceedings of EESK Conference-Fall 2000
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    • pp.251-260
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    • 2000
  • Seismic performance evaluation systems require rational classification of structure systems, proper evaluation criteria, and their scoring index for synthesis. Current seismic performance systems need expert judgments based on collection of available data, approximate analysis of important items, and various scoring system. This study presents a three-step seismic performance evaluation system for building structures in Korea. Each evaluation step determines the seismic performance and the method depends on the degree of refinement of analysis. The preliminary step evaluation involves the global attributes of structures such as vertical irregularity, asymmetric plan, redundancy, and age of structures. The second step requires an elastic analysis for estimation of forces acting on critical sections and checks the strength and ductility. The final step requires inelastic capacity of structures. Each stephas own evaluation scheme with proper weighing factor dependent on the importance and consequence. This study applies the fuzzy theory to a scoring method that synthesizes the individual quantity to a representative value.

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신규 패션브랜드 평가속성에 대한 소비자 위험지각과 정보탐색에 관한 연구 (New Fashion Brand Evaluation Attributes related to Risk Perception and Information Search)

  • 김한나;이은영
    • 한국의류학회지
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    • 제29권5호
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    • pp.727-736
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    • 2005
  • The purpose of this study was to identify the new fashion brand evaluation attributes influenced by risk perception and its relationship with information search. As for the method of the research, questionnaires were given to 311 consumers who just finished shopping at new fashion brand stores. The results of this study were as follows: 1) New fashion brand evaluation attributes consisted of five factors; product experience attributes, celebrity credence attributes, product search attributes, brand credence attributes, salesperson search attributes. 2) New fashion brand evaluation attributes were found to be significantly influenced by risk perception. 3) The amount of information seeking and the use of information sources were found to be significantly related to the new fashion brand evaluation attributes. 4) The variables influencing on the new fashion brand evaluation attributes were age and monthly clothing expenses.

영유아의 영양평가 (Nutritional evaluation of infants and young children - About Definition, Method, necessity, Importance and Korean Medical Approach -)

  • 정다희
    • 대한융합한의학회지
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    • 제3권1호
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    • pp.15-27
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    • 2022
  • Objectives: This study was conducted to review the overall concept of nutritional evaluation of infants and young children. Methods: Literature search was done to study definition, method and importance of nutritional evaluation of infants and young children. Pubmed and Google scholarship were used in the research. Search words were 'Nutritional evaluation', 'infants' and 'young children'. Results: Nutrition evaluation is mainly used by physical measurement, clinical evaluation, dietary intake survey, and biochemical test depending on the age and disease. The treatment method for 治未病, which is a concept of korean medicine, and 健兒法 for treating the concept of weak children are considered to have very high applicability in solving various problems found through nutrition evaluation in korean medical approach. Conclusion: Infants and children are the fastest growing period of their lives, showing rapid growth in physical, and emotional development along with rapid brain growth. Therefore, inadequate nutrition during this period affects mental and physical growth and development not only during that period but also throughout life. Nutrition evaluation is divided into regular evaluation that includes children in all growing seasons and screening evaluation for problem solving, and follow-up nutritional evaluation that evaluates nutritional status in the long run. For each nutritional evaluation, evaluation is conducted by physical measurement, clinical evaluation, dietary intake survey, and biochemical test. By comprehensively interpreting them, nutritional status is determined. This study provides basic data on the proper nutrition evaluation method to identify and correct nutritional problems such as growth level, nutritional deficiency, and nutritional excess early.

CT Evaluation of Age-Related Changes in Epaxial Muscle Attenuation and Cross-Sectional Area for Sarcopenia and Myosteatosis in Small Breed Dogs

  • Ji Yeong Lee;Tae Sung Hwang;Hee Chun Lee
    • 한국임상수의학회지
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    • 제40권3호
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    • pp.182-188
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    • 2023
  • Sarcopenia and myosteatosis can increase the risk of adverse effects in dogs and humans. However, such imaging study results for evaluating sarcopenia and myosteatosis in small dogs have not yet been available. The objective of this study was to assess age-related changes according to the breed in epaxial muscle cross-sectional area (CSA) and fat infiltration using CT to evaluate sarcopenia and age-related myosteatosis in small breed dogs. In 144 dogs (92 Maltese dogs, 27 Poodle dogs, and 25 Shih Tzu dogs), Hounsfield Unit (HU) values and CSA of left epaxial muscle were measured at the thirteenth thoracic vertebral level on non-contrast transverse CT images. Differences in HU values and CSA according to age and breed were analyzed. The geriatric group (≥12 years) had significantly lower HU values of epaxial muscle than mature adult group (2 to 6 years) of all breeds. The geriatric group had significantly lower CSA of epaxial muscle than mature adult and senior groups (7 to 11 years) of Maltese dogs. HU values of epaxial muscle were not significantly different among all age groups of all breeds. Maltese dogs had significantly lower CSA of epaxial muscle than Poodle and Shih Tzu dogs in all age groups. Results of this study showed that as age increased in small breed dogs, muscle mass and density decreased.

영양플러스 대상자의 만족도와 식생활 평가에 대한 연구 - 서울 서대문구 지역 대상자를 중심으로 - (A Study on Satisfaction and Healthy Eating Index in Subjects of Nutrition-Plus Program focusing Seodaemun-gu in Seoul)

  • 나영아;박진영;김정연
    • 한국조리학회지
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    • 제22권8호
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    • pp.172-181
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    • 2016
  • This study evaluated the satisfaction and healthy eating index of nutrition-plus program providing nutritional supplements to pregnancy, lactating women, infant and children. This program was carried out at Public Healthcare Center, Seodaemun-gu in Seoul from February 2014 to June 2014. The subject selected among applicants for low income family financing of the government included 159 subjects. There was no statistically significant difference for degree of satisfaction with supplementary food by age, but the degree tends to get higher at lower age. Degree of satisfaction with supplementary food by the duration for participation was shown higher as the duration gets longer. For questions of 'Do you check nutrition label?' and 'Do you preserve food as described at food label?' in healthy eating index evaluation, the scores appeared higher at younger age group as they check the nutrition label more. Also as the duration for participation gets longer, the scores appeared higher which can be interpreted as effect of nutrition education from Nutrition-Plus. Frequency of having breakfast gets lower at higher age of subjects. And it gets higher as the duration for participation gets longer even though that there's no difference between '3 to 4 months' and '5 to 8 months' of the duration of participation. For evaluation of food security in recent 1 year, 86.8% of subjects responded 'Food sufficiency' and 'Enough but not always the kinds of food we want', and there is no difference by age and the duration of participation. As a result of this research, it is shown that the subjects of nutrition support project are relatively satisfied with the support. And healthy eating index gets improved as the duration of participation gets longer which can be considered as effect of nutrition education. It seems to be necessary to keep nutrition education as well as food support so to perform food life education on appropriate purchase and consumption of food.