• 제목/요약/키워드: employee' expertise

검색결과 31건 처리시간 0.025초

피부미용실의 관계마케팅요인이 관계 질과 성과에 미치는 영향에 관한 연구 (The Impact of Factors of Relationship Marketing in Skin Care Salons Upon the Quality and Outcomes of Relationship)

  • 이유미;이난희
    • 복식
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    • 제58권9호
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    • pp.151-165
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    • 2008
  • The purpose of this study is to establish theoretical basis for relationship marketing exercised in the esthetic industry and to empirically analyze causal relationship among factors of esthetic relationship marketing, together with quality and the performance of the relationship. With empirical research, this study finds out that such relationship marketing factor as customer orientation, employee' expertise, physical property have an impact on the relationship quality between customers and esthetic salons' service providers. Customer satisfaction and trust increase the relationship between service providers and customers, and this also increases repurchase intention of the customer towards the service providers. These are significant findings in that they illustrate the importance of employee' expertise and customer orientation, and physical property in determining satisfaction and trust. The result of this study shows that service providers can enhance customer satisfaction and trust by utilizing relationship marketing more effectively, and can preserve the current customer basis.

접점종업원의 전문성과 커뮤니케이션이 러브마크와 점포충성도에 미치는 영향 - 고접촉 서비스를 중심으로 - (The Effect of Expertise and Communication on the Lovemark and Store Loyalty - Focused on High-Contact Service -)

  • 천명환
    • 경영과정보연구
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    • 제34권5호
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    • pp.93-110
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    • 2015
  • 현재까지 진행되어 온 서비스 접점 종업원과의 상호작용 및 기능적 품질에 대한 선행연구들은 고객이 내리는 종업원에 대한 평가나 지각 등에 대한 면밀한 논의를 충분히 수행해내지 못하고 있다. 여기에는 서비스 종업원에 대한 감정적인 판단 및 평가와 인지적인 평가 등이 복합적으로 작용하며 이러한 내용들이 점포에 대한 충성도, 나아가서 브랜드에 대해 가지는 충성도에 영향을 미칠 수 있음에도 불구하고 단순히 서비스의 기능적 품질 혹은 서비스의 차원의 일부에 국한시켜서 연구하였다. 따라서 본 연구에서는 기존의 러브마크 이론을 서비스 종업원을 대상으로 하여 그 적용범위를 확장하고, 서비스 종업원과 관련된 서비스 품질 측정의 확장을 논의하였다. 실증연구 결과, 서비스 종업원의 전문성과 커뮤니케이션은 러브마크의 사랑차원과 존경차원에 모두 유의한 정(+)의 영향을 미쳤으며, 러브마크의 하위 2개 차원역시 점포 충성도에 유의한 정(+)의 영향을 미치는 것을 확인할 수 있었다. 본 연구의 결과를 통해 서비스의 기능적 품질에 대한 논의의 확장과, 러브마크의 하위요인들을 이용한 접점에서의 종업원 관리 및 교육의 중요성을 강조할 수 있는 계기를 마련하였다.

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CIPP 모형에 기반한 국립환경인력개발원의 공무원 환경교육에 대한 평가 (Evaluation of Environmental Education of Public Servants in NIERD based on CIPP Model)

  • 서우석;김진모;전영욱
    • 한국환경교육학회지:환경교육
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    • 제20권1호
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    • pp.106-117
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    • 2007
  • The purpose of this study was to evaluate the environmental education of public servants in National Institute of Environmental Human Resource Development(NIERD). Based on CIPP model, Evaluation areas and items were made. The data were collected through interviews, questionnaires and training and development team's internal information from November, 2005 to January, 2006. Based on the interviews and survey of 11 employee from training and development team, context factors, input factors, process factors, product factors were evaluated. The major findings of this study were as follows: First, the problem of the environmental education of environmental officials indicated lack of interest about education of Ministry of Environment, lack of education expense, lack of expertise of employee in training and development team, and so on. Second, the curriculum for environmental officials was not considered the environmental officials' readiness for education, developmental level and competency. Suggestions for future research were offered.

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인사관리 프랙티스와 LMX가 중소기업 종업원의 이직의도에 미치는 영향 : 직무만족의 매개효과를 중심으로 (Effects of HRM Practices and LMX on Turnover Intention of SMEs employees : Focusing on the Mediating Effects of Job Satisfaction)

  • 유은희;김종근
    • 한국산업정보학회논문지
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    • 제20권6호
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    • pp.91-106
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    • 2015
  • 본 연구는 중소기업 종업원의 이직의도에 미치는 요인들을 살펴봄으로써 종업원의 이직관리에 대한 관리 방안의 방법을 찾아내고자 하는 것으로 실증분석을 통한 검정결과는 다음과 같다. 인사관리 프랙티스의 복지지원, 인정, 임파워먼트, 조직유연성과 LMX의 전문성존경, 공헌은 직무만족에 정(+)의 영향을 미치고, 복지지원, 임파워먼트, 전문성존경은 이직의도에 부(-)의 영향을 미치는 것으로 나타났다. 직무만족의 매개효과는 복지지원, 전문성존경이 이직의도에 영향을 미칠 때 부분 매개효과가, 임파워먼트가 이직의도에 영향을 미칠 때 완전매개 효과가 유의하게 나타났다. 이러한 결과를 통해 인사관리 프랙티스와 LMX는 직무만족과의 매개효과를 통한 이직의도에 영향을 미치는 것으로 종업원의 이직을 줄이기 위해서는 직무만족을 고려해야 함을 알 수 있었다.

시니어의 금융기관 자산관리 서비스 이용 만족도에 영향을 미치는 요인에 대한 실증 분석 (An Empirical Analysis of Factors Influencing Seniors' Satisfaction with the Use of Wealth Management Services in Financial Institutions)

  • 박현정;강신기
    • 벤처혁신연구
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    • 제6권3호
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    • pp.221-240
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    • 2023
  • 초고령사회를 목전에 둔 한국사회 시니어층은 길어진 수명과 행복한 노후를 위해 든든한 자산관리가 중요해지고 있다. 이러한 시점에서 본 연구는 시니어의 금융 기관 자산관리(wealth management) 서비스 이용 만족도에 영향을 미치는 요인에 대해 실증 분석을 하였다. 독립변수로는 상품의 다양성, 수익성, 안정성, 종업원의 전문성, 문제 해결 능력, 고객 지향성과 더불어 물리적 환경, 프로세스, 상속 서비스, 신탁 서비스를 설정하였다. 이를 위해 본 연구에서는 설정된 연구 모형을 토대로 가설 검정을 하기 위해 실증적 분석을 실시했다. 설문조사는 금융기관의 자산관리 서비스를 이용하고 있는 시니어를 대상으로 하였으며 최종적으로 250개를 통계분석에 활용하였다. 이를 토대로 위계적 회귀분석 방법으로 실증 분석을 하였다. 실증 분석 결과는 다음과 같다. 상품 안정성과 수익성, 종업원의 문제 해결 능력과 고객 지향성, 프로세스, 상속 서비스 및 신탁 서비스는 시니어의 금융기관 자산관리 서비스 이용만족도에 유의한 정(+)의 영향을 주는 것으로 나타났다. 하지만 상품 다양성 및 종업원의 전문성, 물리적 환경과 이용 만족도 간에는 유의한 영향 관계가 검정되지 않았다. 유의한 영향을 미치는 요소 중에서 영향력의 크기는 종업원의 고객지향성, 문제해결능력, 신탁서비스, 상품 안정성, 상속 서비스, 상품 수익성, 프로세스 순으로 나타났다. 이러한 연구 결과를 바탕으로 학술적 및 실무적 시사점을 제시하였다.

사회복지서비스 기관의 조직성과에 관한 연구 : 서울시 지역사회복지관의 질 산출(quality output)을 중심으로 (A Study on the Performance of the Human Service Organizations : An Analysis from the Perspective of Quality of Output)

  • 강철희;정무성
    • 한국사회복지학
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    • 제49권
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    • pp.343-378
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    • 2002
  • This study examines the organizational performance of human service organizations from the quality output perspective. Using the 2001 evaluation data about 89 community welfare centers in Seoul, this study attempts to identify the levels of the performance of human service organizations in Korea. This study also attempts to identify the factors that predict performance of human service organizations measured in terms of client satisfaction and experts' evaluation about the functioning of each center. Results are as follows: (1) when pooling 866 clients' satisfaction level into satisfaction score about each center, the average of client satisfaction about the centers is 3.42 at 4 points scale. (2) 41.6% of the community welfare centers is evaluated as "highly qualified" in its overall operation and functioning by the professional evaluation team, (3) the employee reward system(+), practice based on the program guideline manual(+), the portion of the government support grant in its budget(-), the overall employee salary level(-), the level of acquirement of program grants from external sources (-) are the predictors in explaining clients' satisfaction level, and (4) the level of professional expertise of the executive director(+), the level of professional supervision of middle managers(+), the employee reward system(+), the program need assessment(+), the level of client information system(+), the portion of government support grant(-), the overall employee salary level(-) are the predictors for "being highly qualified" in its overall operation and function of each center. Through the empirical analysis, this study provides valuable knowledge about organizational performance of community welfare centers from the quality output perspective. Finally, this study discusses implications for more effective and efficient organizational performance of community welfare centers in Korea.

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신규간호사의 핵심역량 (Core Competencies for New Nurses)

  • 김정아;주민선;권경자;서희경;이순늠
    • 임상간호연구
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    • 제23권1호
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    • pp.40-53
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    • 2017
  • Purpose: The purpose of this study was to identify core competencies for new nurses and valuate the appropriateness and capability of core competencies. Methods: Mixed method was applied for the study. Qualitative data were obtained from preceptor and nurse manager utilizing an open-ended survey question and qualitative data analysis was conducted. The quantitative data were collected from 238 nurses (79 new nurses, 78 preceptors, 81 nurse managers) and descriptive statistics, ANOVA, $x^2$ tests were applied. Results: Three themes (20 contents) were identified as core competencies: competency as an employee, competency to perform nursing care for patient, competency to maintain nursing expertise. New nurses recognized themselves as having higher competency as an employee and to perform nursing care for patient when compared to nurse managers. Conclusion: The findings identified core competencies for new nurses need to be reflected to developing human resource management strategies for hiring new nurses.

A Review of Safety and Quality Issues in the Construction Industry

  • Ogwueleka, Amaka Chinweude
    • Journal of Construction Engineering and Project Management
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    • 제3권3호
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    • pp.42-48
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    • 2013
  • Construction industry is considered as the most hazardous industry due to its unique nature. Safety and quality management are essential to control hazards and improve success in project implementation. This paper focuses on evaluating the crucial factors influencing safety and quality management in construction projects. In order to achieve this, the qualitative and quantitative approaches were used for data collection. The findings of this study reveal the crucial safety factors as management commitment, safety awareness of top management practices/ procedures/ reviews, and errors in judgement or carelessness. Project supervision, employee involvement/ altitude, and expertise knowledge/ training were considered as the crucial quality factors influencing safety and quality management. The study shows that safety and quality issues cannot be overlooked therefore proper implementation is paramount to achieve project success.

Soft Systems are Ubiquitous-Defenses are Rare: A Case for Contingent Outsourcing of Patch Management

  • Arnett Kirk P.
    • 한국정보시스템학회지:정보시스템연구
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    • 제14권3호
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    • pp.23-30
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    • 2005
  • Computer attacks on vulnerable software are ubiquitous. Today's attacks on client PCs can be used to create armies of zombie computers that are capable of wide reach attacks on high profile businesses and governments. The simple act of patching software vulnerabilities will certainly mitigate this problem, but patching has its own set of problems. Further, it is frequently the case that patches which are available to mitigate vulnerabilities are not being made on a timely basis and sometimes are not being made at all. One solution to the patch management dilemma is outsourcing. This paper notes that outsourcing is not a carte blanche decision that can be made based on dollars, but rather that a contingency decision matrix can provide guidance on outsourcing solutions for patch management and other security components as well. The matrix recognizes that IS staff expertise and employee security awareness are two important factors in the outsourcing decision.

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일본 중소기업의 글로벌전략과 검토 과제: 세계를 제패한 I.S.T 기업 사례 (Critical Review of Global Strategy in Japanese Small- and Medium-sized Companies: A Case of I.S.T Corporation that Dominated the Global Market)

  • 강상민;김창주;타나카 미키히로
    • Journal of East Asia Management
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    • 제1권1호
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    • pp.29-49
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    • 2020
  • In an intensively competitive global market, small-and medium-sized firms are puzzled about how to develop sustainable competitive advantages against global rivalries, thus leading satisfactory economic performance. However, despite the roles and contributions of such small-and medium-sized firms in the local community and national economies in Japan, little guidance has been offered to the practical issues related to their strategic behaviors toward global management. To fill this notable knowledge gap, this study aims to investigate the conditions in which how Japanese small-and medium-sized could dominates global market, which is one of key challenges in the literature of small business and entrepreneurship. To obtain better insights to this research area, this study undertakes an in-depth interview survey with I.S.T (Industrial Summit Technology) Corporation that shows off the highest global market share (40 per cent) with seamless polyimide tube product widely used in office automation equipment (e.g., copiers and printers). This method of survey is designed to deeply understand historical considerations about how I.S.T Corporation could dominate in the global market of such seamless polyimide tube product. Based on findings drawn from an interview, this study identifies five major factors enabling I.S.T Corporation to be a competitive global hidden company: vision sharing through founder's entrepreneurship, core competence, strategic network, risk management, and employee engagement. Specifically, to become a global hidden champion, sharing the vision motivating employees to partake in shaping company's future will be the first step on the road to global success through founder's entrepreneurship. However, in order to achieve such a vision, the importance of company's core competence cannot be overemphasized, which differentiates your customer solution with those of competitors. As such, a group of experts will be naturally formed and demonstrates your expertise in the global market, thereby building sustainable competitiveness. On the other hand, to maintain sustainable competitiveness, it is necessary to make up for the weaknesses small-and medium-sized firms suffer from competitive resources while strengthening their own strengths through strategic networks with external organizations. Here, every company has to understand the critical role of risk management, which is essential in this process of being global company so as not to lose your own strengths. Last but not least, do not forget the significant effects of employee engagement in firm performance. To enhance employees' engagement, a company has to create an ideal organization culture which fits into company's history and personality. In doing so, such organization culture can allow the vision and strategy to be implemented into detailed business tactics while facilitating employees to challenge the status quo by experimenting with creative ideas.