• 유통과학연구
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• 제18권2호
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• pp.5-15
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• 2020

Purpose : Today's retailers are integrating new VR technology into their new marketing strategies. Thus, this research aims to understand the role of virtual experiences in the circumstance of sales channels. Research design, data and methodology : Our model hypothesizes that five key factors determine the consumer experience of VR in the virtual retailing context: smartness, vividness, interactivity, playfulness, escape. Information access and flow are mediating variables that connect key drivers and VR satisfaction. Information access and flow then give influence to satisfaction towards VR. Satisfaction serves as a mediator that determines changes in consumer's dual intention: intention to revisit VR and intention to visit the real site. Results : According to the test results, every path except the relationship between information access and satisfaction of VR is accepted as expected at the significance level of 0.05. Conclusions : This research emphasizes the potential importance of VR and continue VR marketing research as an advent research area. Through the dual-path model, this study found that the primary function of VR is information access and flow experience. This result shows that most VR users value emotional benefits rather than rational benefits provided by VR. Finally, the satisfaction of VR can stimulate both the intention to use the VR and the intention to visit real mall.

• 농업과학연구
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• 제46권4호
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• pp.915-930
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• 2019

The purpose of this study was to investigate how subcategories of the country-specific-advantage (CSA), which has been discussed in previous studies, affect the buying intention of Korean rice. After reviewing existing studies and examining research models based on them, a research model was verified by questionnaires and statistical analysis. The results of the surveys and statistical analyses reveal that the CSA factors presented in previous studies can also be applied in the context of Korean rice products. The results show that environmental resource, cultural resource and visual element factors influenced the buying intention through perceived quality. In addition, cultural resource perception factors have a direct effect on buying intention. This is consistent with previous studies showing that emotional communication approaches are ineffective for products that are perceived to have functional characteristics. Based on the results of this study, it was confirmed that CSA factors are suitable for the product and export target area. Strategic implications are suggested in that it is necessary to build marketing strategies to improve the perceived quality by the four factors. The theoretical implications are as follows. The sub-factors that constitute COI may have a negative effect and a positive effect; thus, it is necessary to utilize CSA when considering the product and country characteristics. The CSA factors revealed in previous studies are also significant in other regions and products. Finally, the theoretical implication is that consumers use CSA as a clue to evaluate quality.

• 한국주거학회논문집
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• 제26권6호
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• pp.61-69
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• 2015

Current criticism regarding the "uniformity" of Korean apartments has shown not only tendencies of emotional and unscholarly criticism, but also lack of academic discourse. They tend to stay at the common-sense level and be quite subjective without supporting facts. This research began with questioning the phenomenon of seeing Korean apartments as an object of negative criticism. The research questions for this study are: 1. Of the living space of so-called apartment houses, what elements should be called uniform?; 2. How should the implications of the findings be interpreted? In this context, this study aims to reinterpret criticisms on the uniformity of apartments from a new point of view. First, literature review is done to examine characteristics of Korean apartments in the social-cultural, economic, and physical contexts. Next, existing non-academic, abstract criticisms are classified into three trends, to show that the way of understanding architectural spaces by those criticisms are limited and weighted towards visual perceptions focused only on the shape of architectural structures. Finally, it is argued that the viewpoints of space and residents' experience should be treated as important for the reinterpretation of criticisms on the uniformity. This is validated through presenting relevant cases such as changes of space uses, diversified lifestyles being accepted, and the expansion of living space.

• 한국주거학회:학술대회논문집
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• 한국주거학회 2008년 추계학술발표대회 논문집
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• pp.173-178
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• 2008

The purpose of this study was to improve the understanding of housing experiences of the women in their 50's in Korean social-cultural context and to explore their housing trajectory. The grounded theory was adopted in this study to address the research questions. Data was collected through in-depth interviews with the seven women in their 50's. The major findings of this study are summarized as follows. First, the their housing experiences of childhood is characterized by emotional and affective memory, whose sub-categories are nature and large family. Second, the respondents are categorized into two types according to their tenure of their first house after marriage. the respondents who started the housing careers with rental housing tend to move more frequently than the one who procured homeownership at the early stage of life course. Third, the respondents are satisfied with their present housing, consider it as their final housing but most of them are ready to sell their present house and move to smaller or cheaper house when their children need to money to buy the house for marriage.

• 생물정신의학
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• 제23권3호
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• pp.116-121
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• 2016

Objectives Experience of early childhood abuse elevates the risk of developing schizophrenia in later period of life, incidence of psychiatric comorbidity, symptomatic severity and complexity. In this context, we hypothesized that the pattern of psychotropic medication used would reflect this; those with childhood trauma will received more types and higher doses of psychotropic medication. Methods From our database of 102 outpatients diagnosed with Diagnostic and Statistical Manual of Mental Disorders, Fourth Edition (DSM-IV) schizophrenia, we analyzed experiences of childhood trauma measured by the Childhood Trauma Questionnaire-Short Form and types and dose of prescribed psychotropic medication. Results We found significant positive correlations between child sexual abuse and the number of psychotropic medications (p = 0.029) and between child emotional neglect and the number of psychotropic medications other than antipsychotics (p = 0.045). Conclusions This preliminary study suggests that the pattern of psychotropic use may be affected by types of childhood trauma. Further studies will have to shed light on mediating factors such as symptoms or comorbid conditions that lead to prescription of certain psychotropic class.

• 대한전자공학회논문지SP
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• 제40권5호
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• pp.371-377
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• 2003

본 논문에서 음성신호를 사용하여 인간의 감정를 인식하기 위한 특징 파라메터 비교에 관하여 연구하였다. 이를 위하여 여러 가지 감정 상태에 따라 분류된 한국어 음성 데이터 베이스를 이용하여 얻어진 음성 신호의 피치와 에너지의 평균, 표준편차와 최대 값 등 통계적인 정보 나타내는 파라메터와 음소의 특성을 나타내는 MFCC 파라메터가 사용되었다. 파라메터들의 성능을 평가하기 위하여 문장 및 화자 독립 감정 인식 시스템을 구현하여 인식 실험을 수행하였다. 성능 평가를 위한 실험에서는 운율적 특징으로 피치와 에너지와 각각의 미분 값을 사용하였고, 음소의 특성을 나타내는 특징으로 MFCC와 그 미분 값을 사용하였다. 벡터 양자화 방법을 사용한 화자 및 문장 독립 인식 시스템을 사용한 실험 결과에서 MFCC와 델타 MFCC를 사용한 경우가 피치와 에너지를 사용한 방법보다 우수한 성능을 나타내었다.

• 한국디지털건축인테리어학회논문집
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• 제10권1호
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• pp.5-14
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• 2010

The change in the social paradigm has been directly reflected in design. Throughout the conversion of design paradigm based on ecological paradigm, ecological design and green design make it possible to sustain society and improve the quality of human life. Also, the conversion of design paradigm mean that it changed from Male-identified and Male-dominated design to feminism design, which emphasizes femininity. Because the characteristic of ecological design and feminism design can be understood in the same context. Feminism design is not the kind of design that embodies the stereotype of social gender but the design that reflects the femininity which can be conferred as emotional, intuitional, mutual, sharing, organic and natural. If the result of design recognizes the diversities and differences of the users -based on the female users' experiences and knowledge- and if the need and the requirement of the design are useful enough, through the unity with human environment and harmonious participation, Eco-design and Feminism design will use their abilities to sustain the society and to enhance the quality of human life.

• 복식문화연구
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• 제27권6호
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• pp.582-598
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• 2019

Intermedia is a term that refers to the convergence of different media. It has not only enabled the delivery of brand message but also developed interactive communication in a contemporary fashion show context. This study investigates the presentation methods of contemporary fashion shows affected by intermedia. We examined the research and theory related to intermedia and fashion shows by accessing articles since the 2000s concerning 252 shows by 30 designers that tended to demonstrate the use of intermedia. Our analysis highlighted four particular characteristics: "medium scalability" (the unity of art and fashion and the unity of life and fashion); "synesthetic flow" (the audience's emotional immersion, represented by the actual performance and performances of the models); "participatory accessibility" (performance participation through action and instrumental support); and "immaterial symbolization" (an intuitive symbol that emphasizes both the direct outward appearance and the metaphorical symbolism so that the object is expressed in a figurative sense). From these results, we identified considerable synergy between the characteristics of intermedia and contemporary fashion shows. Therefore, it might be useful to conduct an experimental study on this area of research.

• 대한화장품학회지
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• 제30권3호
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• pp.307-311
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• 2004

화장품 산업에서 웰빙과 관련하여 inner beauty와 body shaping 상품을 비롯하여 SPA, esthetique, mass-customization, organics, naturals 등에 관련된 상품개발이 연구의 중요한 축을 이룰 것으로 보이며, 웰빙에 대한 고객의 기대로는 건강에 대한 관심과 함께 상품에 대한 안심감, 신뢰성, 윤리성이 우선되어야 할 것이다. 따라서 화장품 영역에서의 웰빙 관련 연구로는 지방 분해, 비타민, 폴리페놀, 오가닉과 함께 항노화에 관련된 체계적인 연구가 이루어져야 할 것이며 아울러 피부과학과 감성 공학을 바탕으로 효능증대, 피부흡수제어, 피부적합성, 제형 및 활성성분안정화, 지속성 증진, 신원료개발이 중요할 것이며, 특히 최근의 바이오 기술. 나노기술. 천연소재기술은 웰빙상품 개발의 초석이라 하겠다.

• 한국실내디자인학회논문집
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• 제21권3호
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• pp.76-86
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• 2012

21st century has different characters from 20th century which was an era of machine and rationality based on the industrial revolution. With the advent of the digital revolution, it became an era of pluralism, culture, and emotion. The digital technology made it possible to connect the whole world together in real time and brought about the entirely new notion of time and space. It also dramatically altered the world view. Now we have a different set of social and cultural values from the past. This paper researched the influences of these social and cultural changes on public designs. The leading trends of public designs were analyzed and the successful cases were studied. The main research methodologies were the document review and the instrumental case study. The major social & cultural paradigms of a present era were classified as 'pluralism', 'digital & information revolution', 'human-centered value (against machine-centered value of 20th century)', and 'organic world view'. Each of the classified paradigms was analyzed more to find out the influences on the various trends of public designs. 'Pluralism' has influence on 'experiential public design', 'community art', and 'public design of local values'. 'Digital & information revolution' has influence on 'content-centered public design', 'smart public design', 'immaterial public design', and 'performance in public design'. 'Human-centered value' has influence on 'universal design approach in public design', and 'emotional public design'. 'Organic world view' has influence on 'sustainable public design', and 'ecological public design'.