• The Journal of Information Systems
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• v.28 no.3
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• pp.123-139
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• 2019

Purpose With the development of information and communication technologies. fintech industry is rapidly growing as a major financial service. Previous research literatures mainly focused on overall characteristics and technical aspects of fintech including security issues. Therefore, this study investigated the effect of individual features influencing the resistance of adopting a fintech service. Moreover, this paper included the guidelines in practical development of fintech mechanism. Design/methodology/approach For research purposes, this study developed research hypotheses in order to empirically examine the effect of the factors that might have a significant effect on the resistance of the wearable device. The empirical research was based on a survey which carried through 359 participants. Research hypotheses were evaluated via SPSS Statistics 21.0 and AMOS 19 statistical package program. Findings Results showed that self-efficacy and individual innovation had a significant effect on the technostress and switching cost. In addition, technostress, security and switching cost had a significant effect on the resistance of adopting a fintech service. However, more factors are needed to including in research model to generalize these results.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.70
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• pp.81-107
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• 2016

Purpose : The purpose of this study is to find that Factors in the practical application of LISMB(Logistics Information System Practice Based) on S.P(Smartphone)' Characters. and take in the whole situation of LISMB on S.P' Characters by this research and it is clear from the findings that LISMB on S.P' Characters situations and distinctiveness. Research design, data, methodology : Research model and hypotheses have been developed based on literature review and working-level interview The collected data were analysed with structural equation modeling, examining the hypothesized relationships and mediating effect. Result : The results of research are as follows, First, LISMB on S.P' Characters has a positive effect on a precariousness of operation management. but That has no effect on a precariousness of general management. Second, Consign management and User non-cooperation has a mediating effect on relationships between LISMB on S.P' Characters and general management. Third, Old version system, User non-cooperation and Unskilled in equipment new system has a partly mediating effect on relationships between LISMB on S.P' Characters and operation management. Conclusion : Smart-phon Prevalence rates keeps increasing. Nevertheless, LISMB on S.P' Characters may no be used in Container transportation market. This problem are being blamed for hampering corporate activities and harbor logistics industry development. so we need new way to solve that problem.

• Transactions of the Korean Society of Mechanical Engineers
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• v.17 no.10
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• pp.2509-2517
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• 1993

Lapping is a very complicated and random process resulting from the variation of abrasive grains in its sizes and shapes and from the numerous factors having an effect on the process quality. Thus it needs to be analyzed by experimental method rather than by theoretical method to obtain the relative effects of factors quantitatively. In this study, cylindrical lapping experiment designed by Taguchi's L8 orthogonal array was performed and analyzed by Yates' ANOVA table. As a result, effective factors and interaction effects were identified and discussed. Also the optimal factor combination to obtain the largest improvement of surface roughness was selected and confirmatory experiments were peformed.

• Journal of the Korean Society of Food Culture
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• v.28 no.5
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• pp.473-479
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• 2013

This study identified the brand personality of domestic take-out coffee shops and examined its effects on customer satisfaction and brand loyalty. The research subjects were college students in Busan who visited a coffee house. Overall, four major empirical results were obtained. First, five factors of brand personality were identified: "energy", "competence", "familiarity", "reliability", and "sophistication". Second, all brand personality factors had significant effects on customer satisfaction, but "familiarity" (${\beta}$=0.429) and "reliability" (${\beta}$=0.381) appeared to have the greatest effects. Third, brand personality factors had significant effects on brand loyalty, with"reliability" (${\beta}$=0.447) appearing to have the greatest effect on brand loyalty. Fourth, customer satisfaction had a significant effect on consumer brand loyalty. These results show that brand personality can be an important means of marketing differentiation in an intense competitive coffee market atmosphereto increase customer satisfaction and build brand equity.

• Journal of Information Technology Applications and Management
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• v.14 no.2
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• pp.129-149
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• 2007

The purpose of this study is to examine the effect of relationship orientation factors on customer satisfaction and loyalty in Internet shopping malls. Based on previous exploratory work and a review of the literature of relationship marketing, six key factors of relationship orientation construct are identified: trust, bonding, communication. shared value. empathy and reciprocity. And a conceptual model is developed and seven research hypotheses are empirica1ly examined using structural equation modelling. The results show that bonding, shared value and reciprocity has statistically significant effect on the trust of online customers and trust has a positive influence on customer satisfaction and loyalty in Internet shopping malls. Theoretical. managerial and research implications are discussed.

• International Journal of Advanced Culture Technology
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• v.11 no.1
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• pp.356-362
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• 2023

Identifying the distribution of species and specific factors related to it is very important because it is habitat conservation that is greatly linked not only to ecological research but also to human health. After all, protecting each one's habitat will protect wildlife and further maintain a healthy ecosystem. Therefore, in this study, data were collected, compared, and analyzed through existing studies and field-oriented surveys. The results of the survey confirmed high species diversity in agricultural areas and forest areas that can reduce moisture supply and moisture loss, and the non-segmental environment, that is, ecological connectivity, was largely influenced by amphibian species diversity. It was confirmed that the non-fragmented environment, that is, ecological connectivity, was greatly affected by amphibian species diversity. In addition, the three factors that affect amphibian survival are: It was identified as the effect of not establishing a buffer space, the effect on the ecological transformation around the habitat during the summer rainy season, and the effect on the disconnected ecological environment.

• Journal of Wellness
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• v.6 no.1
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• pp.51-61
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• 2011

The purpose of this study was to identify the component factors of professional sport team brand equity and to empirically examine factors composed of it's brand equity. The subjects of this study was the group that spectator professional sport game. For those sheet, judged to be insincere and to be unsuitable for the purpose of this study, and were missing questions excluded. SPSS 13.0 for window statistics package and AMOS 5.0 for window statistics package were used for data analysis. The goodness of the model was confirmed by data analysis and then the hypotheses testing were conducted. The findings are as follows: Firstly, brand associations(rivalry, commitment, play, socialization, success, history) have a significant effect on brand loyalty. But brand mark didn't have a significant effect on brand loyalty. Secondly, brand awareness(identification, internalization) have a significant effect on brand loyalty.

• Fashion & Textile Research Journal
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• v.10 no.4
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• pp.506-514
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• 2008

The purpose of this study was to investigate the effect of attitude towards parent brand on extended fashion products in case of fashion brand extension. The subjects of this study were 386 college students and data were collected using survey questionnaire. For data analysis, factor analysis and path analysis were applied. The results showed that there were four factors (e.g., familiarity attitude, emotional attitude, value-expressive attitude, utility information attitude) in attitude towards parent brand and six factors (e.g., economical risk, utilitarian risk, social risk, psychological risk, time/advantage loss risk, risk for losing opportunity) under perceived risk in extended product. The results showed that attitude towards parent brand had a negative effect on perceived risk in extended products and had a positive effect on attitude towards extended products. Perceived risk in extended products then had a negative effect on purchase intention of extended products whereas attitude towards extended products had a positive effect on purchase intention of extended products.

• Molecules and Cells
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• v.21 no.3
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• pp.376-380
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• 2006

Gene expression is regulated in large part at the level of transcription under the control of sequence-specific transcriptional regulatory proteins. Therefore, the ability to affect gene expression at will using sequencespecific artificial transcription factors would provide researchers with a powerful tool for biotechnology research and drug discovery. Previously, we isolated 56 novel sequence-specific DNA-binding domains from the human genome by in vivo selection. We hypothesized that these domains might be more useful for regulating gene expression in higher eukaryotic cells than those selected in vitro using phage display. However, an unpredictable factor, termed the "context effect", is associated with the construction of novel zinc finger transcription factors--- DNA-binding proteins that bind specifically to 9-base pair target sequences. In this study, we directly selected active artificial zinc finger proteins from a zinc finger protein library. Direct in vivo selection of constituents of a zinc finger protein library may be an efficient method for isolating multi-finger DNA binding proteins while avoiding the context effect.

• Journal of the Korea Society of Computer and Information
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• v.16 no.5
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• pp.163-171
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• 2011

This research is to investigate the effect of teenagers' motivating factors on their own self-efficacy and school-life satisfaction. Positive analysis of data was made based upon the theoretical background. Also, the casual relation between the motivating factors of teenagers and their self-efficacy and school-life satisfaction was verified. The result of the study was as follows: stress, family effect, and mass communications had an effect on intrinsic motivation and extrinsic motivation. The intrinsic motivation had an effect on the school-life satisfaction, and the extrinsic motivation was revealed to have an effect on the self-efficacy and school-life satisfaction. Students' self-efficacy also influenced their school-life satisfaction. This study suggested a few methods to improve teenagers' self-efficacy and their school-life satisfaction through the motivating factors.