• 디지털융복합연구
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• 제6권1호
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• pp.113-122
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• 2008

In this paper, we studied on the e-learning impact on the employees in the convention business, focusing on the employees' learning attitudes and emotion. Since the convention business is getting more attention especially in the culture and tourism industry, the employees in this convention setting are needed to reeducated periodically. We collect and test 126 employees who have studied some conventional education in e-learning. The findings of this research are that an employees' attitude and emotion have a significant positive effect on the achievement or success of the e-learning program. Based on this study, we discuss and suggests managerial implications for building e-learning context, with the consideration of the attitudes and emotion of the participants.

• 한국디지털정책학회:학술대회논문집
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• 한국디지털정책학회 2004년도 춘계학술대회
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• pp.719-731
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• 2004

2003 년에 정부에서 여러 가지 활동과 2004 년 1월에는 산업자원부에서 'e- Learning 산업발전법' 을 공표함으로써 e- Learning 산업의 앞날이 밝아오고 있다. 하지만 아직은 전통적인 교육보다 e-Learning이 일반적으로 성과나 만족도가 떨어진다는 연구가 지배적이다 [1, 17] 이러한 상황에서 e-Learning을 확산한다는 것은 매우 어렵다. 이것은 e-Learning을 경험하는 학습자들의 만족을 통하여 e-Learning의 확산을 촉진할 수 있는데, 이를 위하여 e-Learning 환경에서 학습자들이 어떠한 요인들로써 만족을 느낄 수 있는지 알아보아야 한다. 학습자의 특성에 따라 만족도에 미치는 요인들을 찾아내어 학습자의 특성에 맞게 관리를 해줌으로써 온라인 환경에서 학습자들을 효과적으로 관리할 수 있어야 한다.

• 한국디지털정책학회:학술대회논문집
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• 한국디지털정책학회 2004년도 춘계학술대회
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• pp.639-650
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• 2004

• Asia pacific journal of information systems
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• 제18권4호
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• pp.105-130
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• 2008

Consumers of e-learning market differ from those of other markets in that they are replaced in a specific time scale. For example, e-learning contents aimed at highschool senior students cannot be consumed by a specific consumer over the designated period of time. Hence e-learning service providers need to attract new groups of students every year. Due to lack of information on products designed for continuously emerging consumers, the consumers face difficulties in making rational decisions in a short time period. Increased uncertainty of product purchase leads customers to herding behaviors to obtain information of the product from others and imitate them. Taking into consideration of these features of e-learning market, this study will focus on the online herding behavior in purchasing e-learning contents. There is no definite concept for e-learning. However, it is being discussed in a wide range of perspectives from educational engineering to management to e-business etc. Based upon the existing studies, we identify two main view-points regarding e-learning. The first defines e-learning as a concept that includes existing terminologies, such as CBT (Computer Based Training), WBT (Web Based Training), and IBT (Internet Based Training). In this view, e-learning utilizes IT in order to support professors and a part of or entire education systems. In the second perspective, e-learning is defined as the usage of Internet technology to deliver diverse intelligence and achievement enhancing solutions. In other words, only the educations that are done through the Internet and network can be classified as e-learning. We take the second definition of e-learning for our working definition. The main goal of this study is to investigate what factors affect consumer intention to purchase e-learning contents and to identify the differential impact of the factors between consumers with purchase experience and those without the experience. To accomplish the goal of this study, it focuses on herding behavior and perceived usefulness as antecedents to behavioral intention. The proposed research model in the study extends the Technology Acceptance Model by adding herding behavior and usability to take into account the unique characteristics of e-learning content market and e-learning systems use, respectively. The current study also includes consumer experience with e-learning content purchase because the previous experience is believed to affect purchasing intention when consumers buy experience goods or services. Previous studies on e-learning did not consider the characteristics of e-learning contents market and the differential impact of consumer experience on the relationship between the antecedents and behavioral intention, which is the target of this study. This study employs a survey method to empirically test the proposed research model. A survey questionnaire was developed and distributed to 629 informants. 528 responses were collected, which consist of potential customer group (n = 133) and experienced customer group (n = 395). The data were analyzed using PLS method, a structural equation modeling method. Overall, both herding behavior and perceived usefulness influence consumer intention to purchase e-learning contents. In detail, in the case of potential customer group, herding behavior has stronger effect on purchase intention than does perceived usefulness. However, in the case of shopping-experienced customer group, perceived usefulness has stronger effect than does herding behavior. In sum, the results of the analysis show that with regard to purchasing experience, perceived usefulness and herding behavior had differential effects upon the purchase of e-learning contents. As a follow-up analysis, the interaction effects of the number of purchase transaction and herding behavior/perceived usefulness on purchase intention were investigated. The results show that there are no interaction effects. This study contributes to the literature in a couple of ways. From a theoretical perspective, this study examined and showed evidence that the characteristics of e-learning market such as continuous renewal of consumers and thus high uncertainty and individual experiences are important factors to be considered when the purchase intention of e-learning content is studied. This study can be used as a basis for future studies on e-learning success. From a practical perspective, this study provides several important implications on what types of marketing strategies e-learning companies need to build. The bottom lines of these strategies include target group attraction, word-of-mouth management, enhancement of web site usability quality, etc. The limitations of this study are also discussed for future studies.

• 한국정보시스템학회:학술대회논문집
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• 한국정보시스템학회 2005년도 춘계학술대회 발표 논문집
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• pp.409-424
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• 2005

Today, many universities are confronted with the changing education paradigm such as e-Learning, Distance Education, Virtual University. This IT-based learning paradigm shift is certainly a new opportunity or a threat to our universities. The Local University Community e-Learning Centers that support the demand of e-Learning for their community are recommended. Tn order to operate these centers efficiently, the strategic roles of the e-Learning center should first be defined. To define the strategic roles, We classified the strategic roles of the e-Learning center into four dimensions, (1) to improve management efficiency, (2) to enhance educational service, (3) to acquire competitive advantages, (4) to build new education infrastructure, and each dimension has S or 6 measurement items. As result, to enhance the educational service was considered as the most significant factor among the four dimensions of strategic roles, and the infrastructure building was the next. Through the strategic roles definition and analysis of expected role ratings, we could have recommended the direction and operation policies of the e-Learning centers.

• Educational Technology International
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• 제11권1호
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• pp.47-68
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• 2010

The purpose of this study was to analyze majors trends and issues of e-Learning curriculum for human resource development in the corporate context. The e-Learning curriculum was chosen as the subject of research consists of 2,710 lectures that were given from 2007 to July 2009 for the recent three years by providing at Ministry of Labor and Korea Research Institute for Vocational Education & Training. In order to investigate trends and issues, it was employed theme analysis which is one of the types of document analysis that approach a qualitative research methodology. As a result of this research, 7 major trends and issues in e-Learning curriculum for HRD in the field of corporate education were drawn; ① Strengthening expertise through learning of job related professional knowledge, ② Cultivation of common & essential knowledge for a job to increase work performance efficiency ③ Organizational management strategy for improving performance, ④ Organizational management and operational strategy for actively responding to environmental changes, ⑤ Leadership as a strategy for cultivating core personnel and field-centered practical leadership. ⑥ Creating a happy workplace through the work-life balance, ⑦ Strengthening global communication skill. Based on these analysis, practicals and theoretical implications of e-Learning professionals and HR researchers for HRD were suggested.

• 디지털융복합연구
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• 제9권2호
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• pp.79-88
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• 2011

본 연구는 이러닝의 질적 저하와 산업의 수익성 악화라는 문제 인식과 함께 이러닝의 지속 성장을 위한 대안으로 스마트한 이러닝, 즉 스마트러닝에 관한 체계적인 연구를 탐색해보고자 한다. 따라서 본 연구는 스마트러닝의 개념 정의 및 효과적인 구현 조건을 제시함으로써 스마트러닝이 체계적으로 정립 및 구현되도록 하는 데에 기여함으로 목적으로 하고 있다.

• 한국경영과학회:학술대회논문집
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• 한국경영과학회 2003년도 추계학술대회 및 정기총회
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• pp.129-132
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• 2003

본 연구에서는 사이버 교육(e-Learning)에서 컨텐츠 정보특성, 인터페이스 특성, 브랜드인지도, 부가서비스 제공 여부, 강사의 능력, 기술인프라 정도, 놀이성, 지각위험 등이 전반적인 만족도, 신뢰, 몰입 및 재구매 의도에 미치는 영향에 관하여 연구하고자 한다. 연구의 대상은 세 가지로 나누어 기업의 사내교육대상자, 학원 등 사교육대상자 및 대학교육대상자 등의 사이버 교육의 피교육자 유형에 따라 어떠한 e-Learning의 특성이 전반적인 만족도, 신뢰, 몰입 및 재구매 의도에 영향을 미치는가를 조사하기 위한 것이다. 연구모형에 포함된 변수는 기존의 연구에 근거하되 e-Learning의 특성적 요인을 포함하여 선정하였다. 사이버 공간에서 구매행위에 관한 연구는 다수의 연구자들(Jarvenpaa 등, 1997; Eugene 등, 1995; Parasuraman 등 1996; Spiller 등, 1998; O'keefs 등, 1998, Li, 등, 1999; Donthu 등, 1999; Macintosh 등, 1997; Garbarino 등, 1999)에 의해 다양한 방법으로 연구가 진행되었지만 본 연구에서는 e-Loaming의 환경적 특성에서 종합적 연구를 하고자 한다. 따라서 기존의 인터넷 환경 하에서 행해진 인터넷 컨텐츠의 특성에 관한 연구를 기반으로 사이버 교육(e-Loaming)의 특성과 부합하는 변수들을 연구 모형에 포함하였으며, 또한 사이버 교육에서 새롭게 부각되는 요인들을 부가하여(이승희, 2001; 박광태 등, 2002; Bonk, 2002; Learning Decisions, 2001) 연구모형을 설정하고 이를 근거로 실증연구를 수행 중에 있다.

• 정보교육학회논문지
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• 제14권3호
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• pp.427-435
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• 2010

교육기관들은 e-Learning이 지속적으로 교육에서 중요한 역할을 하고 있으며 오프라인 교육에 대한 대안으로 증가되었기 때문에 e-Learning 품질관리를 위한 가이드라인을 제시하고 있다. 또한 e-Learning이 전통적인 교수-학습 모델과 항상 일치하지는 않으며, 서비스 설계와 구현에서 더 많은 주의가 필요하기 때문에 현재까지 다양한 e-Learning 품질관리 기법들이 개발되고 있다. 그러나 현재의 학습 객체 중심의 e-Learning 품질관리는 부분적이고 정적인 관리를 사용하기 때문에 많은 문제점을 가진다. 본 논문에서는 인과지도(CLD: Causal Loop Diagram)를 이용한 동태적인 e-Learning 품질관리를 제안하였다. 제안 방법은 기존 방법보다 더 효율적이며 e-Learning에서 관리적인 문제들에 대해서도 중요한 전략을 제공한다.

• International Journal of Contents
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• 제5권1호
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• pp.15-20
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• 2009

In this paper, we propose u-Learning management systems which are designed and implemented based on learning activities oriented components. The proposed systems are composed of components which can process the functionalities for coming into actions of learning activities. Specially, each component is broken into class units by which learning activities of users can be performed on various devices. When users by to connect the proposed learning management system, the system explores devices of users and the corresponding connection program, and then selects components that are fitted to the activities and combines them in a real-time. Our system provides u-Learning environment so that users can use the learning activity services taking no influence on time, place, various devices and programs. That is different from traditional e-Learning system which cannot support various devices of users directly.