• 제목/요약/키워드: e-Business Methodology

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조합경매 설계방법론에 관한 연구 (Towards a Combinatorial Auction Design Methodology)

  • 최진호;장용식;한인구
    • 경영정보학연구
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    • 제8권2호
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    • pp.103-117
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    • 2006
  • 기업간 전자상거래에서 조합경매(combinational auction)에 대한 관심이 증가함에 따라 다양한 조합경매 유형이 제시되고 있다. 조합경매의 실용성에 대한 잠재적 중요성을 고려할 때, 다양한 조합경매모델을 지원할 수 있는 통합적이고 체계적인 설계방법이 필요하다. 조합경매 설계에 대한 기존 연구들은 조합경매에 관한 일부 설계요소들에 대해서만 제시하였으며, 부분적인 측면에서 연구가 진행되어 전체적인 관점에서의 설계체계가 제시되지 않았다. 이에 본 연구에서는 조합경매모형에 대한 설계의 토대가 될 수 있는 체계적인 틀을 제시하고자 한다. 설계단계는 크게 아키텍처, 프로토콜, 거래전략 설계 과정으로 이루어진다. 설계과정에서 아키텍처 유형과 프로세스 유형을 분류하고 이들의 조합으로 나타나는 메커니즘 유형을 분류하여 조합경매 모형에 대한 분류체계를 제시하였다. 또한, 거래전략 설계 단계에서는, 거래 당사자들의 다양한 전략을 반영하여 최적의 거래대상을 선정하는 최적화 모형에 기반한 효과적인 조합경매모형 설계방법을 제안하였다. 마지막으로, 본 방법론에 기반하여 새로운 조합경매 모형인 다자간 일반 조합경매 시장에 대한 설계과정을 예시함으로써, 본 방법론의 적용 가능성을 제시하였다.

우편주소 정보화 방안 수립에 관한 연구 (A Study on the Informatization Planning of Postal Address)

  • 장태우;정한일;박찬권
    • 산업공학
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    • 제18권1호
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    • pp.104-116
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    • 2005
  • In this paperm we provide a plan of construction, employment and management of the Korean postal address database and discuss the design of to-be models for it. For the purpose, we adopt and modify the information strategy planning methodology to fit it into our study. We examine the managerial environments and limitations of the postal services and define the requirements as a result. The U.S. Postal Service (USPS) was chosen as the best practice for a benchmarking and gap analysis with its advanced management of address information. After analyzing the current status of the postal business processes and information systems used, we classify the products and the services of USPS by the process to which they are applied and propose a deployment plan. In order to design a to-be model, we define the operating and managing functions for the address database and specify the scenario according to the functions. By managing the address database and supporting the postal services, it could be possible to make the business competitive and satisfy the customer demands.

Identification and Prioritization of the Driving Factors of Labor Productivity in the Melli Bank: Iranian Scenario

  • Bahrami, Mostafa;Salehi, Mahdi;Akbarzadeh, Mohsen;Morsali, Alireza
    • 산경연구논집
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    • 제4권1호
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    • pp.5-10
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    • 2013
  • Purpose - Labor productivity is extremely important to the profitability and competitive advantage of organizations that provide services to customers, such as banks. This study investigates the factors driving labor productivity in Iran's Melli Bank. Research design, data, methodology - Five managerial, psychosocial, cultural, and individual factors are identified and their relative importance for labor productivity prioritized using AHP. The required data are then collected through a questionnaire designed for a pairwise comparison of the driving factors of labor productivity and their subcategories. Results - The study outcomes reveal that the managerial and individual factors are the most important. Specifically, the most important factors in increasing labor productivity in the branches of Melli Bank are having a competent supervisor, promotion opportunities, fair working conditions, conscientiousness, the right tools, and a correspondence between skills and work. Conclusions - Implementing AHP using Expert Choice software revealed that, among the driving factors of labor productivity (i.e., managerial, psychosocial, cultural, environmental, and personal), managerial factors were considered the most important by the respondents.

The Performance of Franchisees from the Franchisor's and Franchisee's Intangible Assets

  • Kim, Young-Ho;Bae, Il-Hyun;Kim, Janghyun
    • 유통과학연구
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    • 제16권4호
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    • pp.35-47
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    • 2018
  • Purpose - This study seeks to find out the factors affecting the performance of franchisees from the franchisor's and franchise's intangible assets. In order to explain the process, this study explores the concept of LMX, Relational Capital, and Decision Rights Delegation. Research design, data, and methodology - To verify the proposed hypotheses, a questionnaire survey was conducted for franchise store owners, and to test the hypotheses, structural equation modeling was established. Results - First, franchisor's intangible assets affect the quality of LMX, but don't affect the relational capital. And the quality of LMX affects the relational capital. In addition, "the effect of delegation of decision rights on relational capital" and "the effect of relational capital on franchisee's performance" were significant. However, the effect of delegation of decision rights on franchisee's performance wasn't significant. Second, the intangible assets of the franchise have a positive effect on the quality of the LMX and the degree of delegation of decision rights, and the quality of the LMX has a positive effect on the delegation of decision rights. Conclusions - This study would suggest operational implications for the formation of vertical and horizontal relationships and the cooperation between the main members of the franchise business.

The Review on the Theory of Internationalization of Multinational Firms and SMEs

  • Kim, Jae-Jin
    • 동아시아경상학회지
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    • 제6권2호
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    • pp.49-57
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    • 2018
  • Purpose - to examine the theories related to the internationalization of multinational corporations as well as theories related to internationalization of small and medium-sized enterprises. Research design, data, and methodology - traditional theories, e.g. eclectic paradigm and behavioral theory and product life cycle etc. were examined and recent advances theories - network theory, entrepreneurship - were also examined to outline the theory of internationalization of firm. Results - the main schools of international researches are divided into two; one is the economics school, the other is the behavioral school. The economics school has considered internationalization as a pattern of investment in foreign markets explained by rational economic analysis of internalization, ownership, and location advantages. Apart from the economics approach, a theory relevant to smaller firms highlights slow and incremental overseas market commitment. Recent research on the network perspective is fast emerging and it can be applied and well explained on the internationalization of smaller firms, focusing on firm behavior in the context of a network of interorganizational and inter-personal relationships Conclusions - Small medium-sized enterprises have been recently rising, however, there has still been little consolidation of literature in internationalization and most of the relevant theories have been still focusing on explaining the globalization of multinational corporations. Little studied on the internationalization in the context of smaller firms which are distinctly differentiated from larger firms including international new ventures, which the motivation to study strongly calls for more information and studied on small medium-sized enterprises.

채용정보 분석을 통한 비즈니스 직무 스펙 연구 (Research on Business Job Specification through Employment Information Analysis)

  • 이종화;이현규
    • 한국정보시스템학회지:정보시스템연구
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    • 제31권1호
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    • pp.271-287
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    • 2022
  • Purpose This research aims to study the changes in recruitment needed for the growth and survival of companies in the rapidly changing industry. In particular, we built a real company's worklist accounting for the rapidly advancing data-driven digital transformation, and presented the capabilities and conditions required for work. Design/methodology/approach we selected 37 jobs based on NCS to develop the employment search requirements by analyzing the business characteristics and work capabilities of the industry and company. The business specification indicators were converted into a matrix through the TF-IDF process, and the NMF algorithm is used to extract the features of each document. Also, the cosine distance measurement method is utilized to determine the similarity of the job specification conditions. Findings Companies tended to prefer "IT competency," which is a specification related to computer use and certification, and "experience competency," which is a specification for experience and internship. In addition, 'foreign language competency' was additionally preferred depending on the job. This analysis and development of job requirements would not only help companies to find the talents but also be useful for the jobseekers to easily decide the priority of their specification activities.

Investment strategy using AESG rating: Focusing on a Korean Market

  • KIM, Eunchong;JEONG, Hanwook
    • 산경연구논집
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    • 제13권1호
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    • pp.23-32
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    • 2022
  • Purpose: This study used ESG grade, but defined AESG, adjusted to the size of a company and examines whether it can be used as an investment strategy. Research design, data and methodology: The analysis sample in this study is a company that has given an ESG rating among companies listed on the Korea Stock Exchange. We examine the results through portfolio analysis and Fama-macbeth regression analysis. Results: As result of examining the long-only performance and the long-short performance by constructing quintile portfolios, it was observed that a significant positive return was shown. It was observed that there was an alpha that could not be explained in asset pricing models. Also, AESG had a return prediction effect in the result of a Fama-Macbeth regression that controlled corporate characteristic variables in individual stocks. Next, we confirmed AESG's usage through various portfolio composition. In the portfolio optimization, the Risk Efficient method was the most superior in terms of sharpe ratio and the construct multi-factor model with Value, Momentum and Low Vol showed statistically significant performance improvement. Conclusions: The results of this study suggest that it can be helpful in ESG investment to reflect the ESG rating of relatively small companies more through the scale adjustment of the ESG rating (i.e.AESG).

An Analysis of the Status of Local Currency (Daedeok e-Loom) for the Vitality of Local Commercial Areas and an Empirical Study on the Direction of Development

  • Tae-Chang RYU
    • 유통과학연구
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    • 제21권12호
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    • pp.127-140
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    • 2023
  • Purpose: In a situation where the local economy and alley economy are stagnant, efforts to revitalize the role of small business owners need a virtuous cycle system through consumers' consumption power, not just cash support. Research design, data, and methodology: The study site focuses on Daedeok-gu, the first to introduce local currency as a policy. In the case of the store survey, 254 stores out of 300 stores registered with local currency were analyzed, and the consumer survey was conducted on 1,394 out of 1,500 local people using local currency. Statistical analysis was performed using the SPSS. Result: As a result of time-series checking whether local economic activities are carried out smoothly due to the nature of the local currency, the average daily sales of Daedeok-gu increased by 388,980won compared to 2019. This proved through empirical research in the region that local currency played a priming role in bringing opportunities and rehabilitation to the local commercial districts and small business owners. Conclusions: In the monetary function of simply buying and selling value through payment, points supported as incentives can be used as local currency while inducing direct participation in solving social problems, and the concurrent effect of causing problem-solving and regional economic vitality began to sprout.

An Expanded Website Quality Model in Online Shopping Malls for Developing Satisfaction and Loyalty: The Moderating Effect of Gender

  • Sang Min KIM;Tian JIAQI;Yong-Ki LEE
    • 유통과학연구
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    • 제22권5호
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    • pp.93-104
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    • 2024
  • Purpose: This study used the SORmodel (or cue utilization theory) to examine the impact of expanded quality factorsincluding product quality on customer satisfaction, attitude, and behavioral loyalty. This study examined the moderating effect of gender on the customer satisfaction-attitudinal and behavioral loyalty relationship. Research design, data, and methodology: 364 respondents were collected through an online survey and analyzed using the SmartPLS 4.0 program. Results: The findings show that product quality, along with system quality and service quality, are key determinants of customer satisfaction. In addition, this study shows that the relationship between customer satisfaction and attitudinal loyalty (repurchase and word-of-mouth intention) does not differ depending on gender, but the relationship between customer satisfaction and behavioral loyalty (share-of-visit and share-of-wallet) is stronger for women than for men. Conclusions: This research integrates concepts from environmental psychology and marketing focusing on website quality (information, system, service, and product), as well as satisfaction, attitudinal and behavioral loyalty. Online shopping mall practitioners must systematically analyze and assess the quality of online shopping, a pivotal factor driving customer satisfaction, attitude, and behavioral loyalty. Acknowledging the influence of gender on consumers' online purchasing behavior can aid online retailers in devising tailored e-commerce marketing strategies aimed at attracting and retaining customers.

Influence of JD Platform Return Reverse Logistics Service Quality on Customers' Repurchase Intention

  • Jiali PENG;Xinyu CHANG;Han ZHANG;Aocheng WU
    • 산경연구논집
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    • 제15권7호
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    • pp.1-9
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    • 2024
  • Purpose: This research adopts the SERVQUAL and LSQ frameworks to examine the correlation between return reverse logistics service quality of the JD platform and customer satisfaction, as well as the linkage between consumer satisfaction and repurchase intention. Research design, data and methodology: A comprehensive literature review on both domestic and international logistics service quality has been conducted. Considering the unique aspects of JD's return reverse logistics services, an evaluation framework with 5 dimensions and 21 indicators is formulated, including communication, information, return process, empathy, and convenience. A conceptual model exploring the influence of JD's reverse logistics service quality on customer repurchase intention is developed, proposing six hypotheses. For this investigation, 358 valid questionnaires were collected, processed, and analyzed using SPSS 22.0. The structural equation modeling was conducted and validated through AMOS 21.0 software. Results: Following a thorough analysis of data, it reveals that: (1) Information quality, return process quality, and empathy significantly enhance customer satisfaction. (2) Customer satisfaction positively impacts repurchase intention. Conclusion: Based on these findings, three strategic recommendations are offered for e-commerce platforms with in-house logistics systems. The research also discusses limitations and future research directions.