• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2009.01a
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• pp.364-367
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• 2009

This paper presents a scheme that generates a caption file by extracting a Closed Caption stream from DTV signal. Note that Closed-Captioning service helps to bridge "digital divide" through extending broadcasting accessibility of a neglected class such as hearing-impaired person and foreigner. In Korea, DTV Closed Captioning standard was developed in June 2007, and Closed Captioning service should be supported by an enforcing law in all broadcasting services in 2008. In this paper, we describe the method of extracting a caption data from MPEG-2 Transport Stream of ATSC-based digital TV signal and generating a caption file (SAMI and SRT) using the extracted caption data and time information. Experimental results verify the feasibility of a generated caption file using a PC-based media player which is widely used in multimedia service.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 1998.06b
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• pp.116-121
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• 1998

As digital audio video data compression and transmission techniques are matured, huge amount of digital multimedia material is produced and delivered via broadcasting, digital storage media and world-wide web(WWW). Thus it became very important to provide a standardized way of multimedia data content description, so that efficient and effective access and reuse of valuable multimedia information can be possible. In this paper, enabling core technologies and our research directions on this are presented with brief introduction on the scope of the multimedia content description interface, called MPEG-7, in terms of objective, application and requirements.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2011.11a
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• pp.78-81
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• 2011

In this paper, we propose an additional data transmission scheme using multiple-antennas with backward compatibility for legacy ATSC (Advanced Television Systems Committee) terrestrial DTV (digital television) receivers. The proposed scheme improves the data rate and bit error rate performance compared to the conventional single antenna transmission scheme for additional data. Also, the proposed scheme guarantees backward compatibility for legacy ATSC DTV receivers.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2011.11a
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• pp.247-250
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• 2011

In this paper, we propose an additional data transmission scheme using multiple-antennas with backward compatibility for legacy ATSC (Advanced Television Systems Committee) terrestrial DTV (digital television) receivers. The proposed scheme improves the data rate and bit error rate performance compared to the conventional single antenna transmission scheme for additional data. Also, the proposed scheme guarantees backward compatibility for legacy ATSC DTV receivers.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.38C no.11
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• pp.1019-1028
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• 2013

The BWS (broadcast website) data broadcasting service for terrestrial DMB (digital multimedia broadcasting) has a great advantage that it can provide a website like service through broadcast without web traffic to a plurality of receiving terminals. However, the value of BWS has not been recognized due to the development of mobile communication technology and changes in the environment, where mobile web services through smart devices such as smart phones and pads are common. Recently, various hybrid service technologies provided through hybrid broadcasting, a fusion of broadcasting and communications, have been developed. In this paper, we propose a scalable BWS dividing the hierarchy of BWS into transmission layers and present its application for hybrid DMB data broadcasting services.

• Journal of Broadcast Engineering
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• v.9 no.4 s.25
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• pp.411-423
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• 2004

In Korea, Eureka-147 DAB (Digital Audio Broadcasting) temporarily decided as the standard system for digital audio broadcasting was evolved into DMB (Digital Multimedia Broadcasting) to complement the technical vulnerability in mobile reception of terrestrial DTV. According to introducing video service in T-DMB (Terrestrial DMB), 'Terrestrial DMB Experimental Broadcasting for Video Service', a national project of the MIC (Ministry of Information and Communication), was done for verifying the possibility of video service via T-DMB. The main objective of the project is computing the effective field strength and coverage for making a plan to build T-DMB broadcasting network and developing transmitting and receiving equipment. In case of digital broadcasting, it is absolutely essential to measure BER (Bit Error Rate) and electric field strength in order to evaluate coverage and quality of received signal. In this paper, we implement an integrated mobile measurement system for T-DMB. For this purpose, we propose efficient data structure and algorithm for BER measurement. By adding GPS (Global Positioning System) and electric field strength measurement parts into BER measurement part, we complete the integrated mobile measurement system, and then verify it by experiments and field tests. The developed system was used in a national project, 'Terrestrial DMB Experimental Broadcasting for Video Service' and measurement results will be used as fundamental data for building T-DMB broadcasting network.

• The Journal of Industrial Distribution & Business
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• v.14 no.9
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• pp.31-39
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• 2023

Purpose: Social media's increasing adoption and the development of digital technology have completely changed how businesses interact with their clients. The current study is to examine the impact of live broadcasts on consumers' perceptions and actions across a range of fresh food goods. Research design, data and methodology: The scrutiny relies on the existing peer-reviewed literature, which may prevent a comprehensive evaluation of some recent advancements in the subject. Despite these caveats, the outcomes of this scrutiny are anticipated to contribute significantly to our understanding of the effect of live broadcast marketing on consumers' propensity to make purchases. Results: Previous literature review clearly states that 'Live Broadcast of Fresh Food' to attract relevant customers should be followed: (1) Increased Product Transparency and Trust, (2) Enhanced Customer Engagement, (3) Impact on Customer's Perception of Product Quality, and (4) sense of urgency and scarcity. Conclusions: All in all, the study's advice for firms in the food industry to improve their marketing efforts through live broadcasts have important practical ramifications. Promoting openness and trust in the production process and with the audience boosts a brand's reliability. Customers are more likely to participate and feel more connected to a brand.

• Journal of Broadcast Engineering
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• v.12 no.3
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• pp.214-221
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• 2007

In this paper, we presents conformance test tools for the broadcast web site (BWS) service which is one of the data services for terrestrial digital multimedia broadcasting (T-DMB). First, the methodology for the conformance test is established for both transmitters and receivers of T-DMB BWS services. The test tools consist of three parts: BWS bitstream analyzer, BWS reference decoder (software) module, and BWS test bitstreams. For testing transmitted BWS bitstreams, we developed the bitstream analyzer. For testing BWS receivers, we developed the reference Ifecoder module and created the test bitstreams. Actually the bitstream analyzer developed in this paper was used for the verification of the test bitstreams. The same test bitstreams are fed to a BWS decoder module under test and the reference decoder module and the results from the two are compared for verification. The test tools can be used for the test of all the protocol and textual/image specifications related to BWS including MOT protocol, HTML, PNG, MNG, JPEG, and Ecma Script.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2009.01a
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• pp.678-683
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• 2009

A lot of researches [1] have been conducted on digital watermark embedding in brightness. A prerequisite for the digital watermark is that the image quality does not change even if the volume of the embedded information increases. Generally, the noise on complex images is perceived than the noise on fiat images. Thus, we present a method for watermarking an image by embedding complex areas by priority. The proposed method has achieved higher image quality of digital watermarking compared to other method that do not take into consideration the complexity of blocks, although the PSNR of the proposed method is lower than for a method not based on block complexity.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2005.11a
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• pp.113-116
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• 2005

본 논문은 DOCSIS(Data Over Cable Service Interface Specifications)를 기반으로 하는 디지털 CATV(Cable TV)의 케이블 모뎀에서 적용이 가능한 이중모드 등화기의 모의실험 결과에 관한내용이다. 케이블 모뎀의 등화기는 훈련심벌이 없으므로 수신된 심벌을 가지고 채널을 보상하며 처음에는 블라인드 모드로 동작하다가 특정한 임계값보다 작을 경우 결정 지향 모드로 동작하는 이중모드구조를 가진다. 본 논문에서 AWGN과 rummler 채널을 사용하였으며, 64QAM과 256QAM에 대해 rummler 채널의 반사파 이득을 변화해 가면서 케이블 모뎀의 BER(Bit Error Rate)를 모의실험하였다. 또한 이중모드 등화기의 탭 수를 변화해 가면서 케이블 모뎀의 BER을 조사하였으며 fractionally spaced 이중모드 등화기와 symbol spaced 이중모드 등화기의 BER을 조사하였으며 FBF(Feedback Filter)의 유무에 따른 BER도 조사하였다.