• Korean journal of communication and information
• /
• v.45
• /
• pp.341-383
• /
• 2009

Customer Relationship Management (CRM) in the media field is a specialcustomer-centered management method based on the information technology in order to build a long-term relationship with customers, users or subscripted people of media services. The purpose of this study is to examine and compare the various strategies and the characteristics of customer relationship managements of domestic media corporations in the era of the digital convergence. The data is analyzed by in-depth interviews with the CRM managements of newspapers, cable & satellite broadcasters and telecommunication corporations. The result of the study shows that the practicing CRM in the media field has an influence on the management performance and the management's support influences the practice of CRM. CRM is practiced differently according to the scale of the media corporations and revenue. Also the study presents that media corporations which wanted to improve CRM are going through trials and errors caused by the lack of experience of the CRM market in Korea. Therefore this study would provide CRM strategy for CRM marketers in Korea. Furthermore, this study presents concepts to media corporations which do not apply to CRM yet, and theoretical backgrounds which do. Finally, the implication of the study, limitations and problems are explained and discussed.

• 한국HCI학회:학술대회논문집
• /
• 2008.02b
• /
• pp.109-114
• /
• 2008

We have long kept our Cartesian tradition in which Mind privileges over Body; the invention of printing technology has accelerated the tradition in which the intelligence and legibility of media were considered as a higher human value. However, the development of media and technology are supporting the multisensory mechanisms of the body as it was in preliterate era when we communicated with our whole bodily experiences. The development and spread of mass-media and new technologies have broaden the boundary of human sensory that are largely dominated by visual information and expanded it to auditory, olfactory and even gustatory sensation. Since 1960's, some philosophers and artists have recognized the human body as a subjective matter, starting the movement in which the body plays a role as an essential factor in study of human perception and cognition, aesthetics in art, and sociology, and the changed perspectives are practiced vigorously in the field of new media art; the theory of Maurice Merleau-Ponty who clarified the body as a general means for the body's possession of world, so that recognize the importance of cognition of one's body and approved the embodiment could be applied and practiced here. Therefore, we discuss how Merleau-Ponty's philosophical theory can be practiced and how McLuhan's perspective could be applied on the notion of body's extension in media by analysing some new media art cases.

• Journal of Broadcast Engineering
• /
• v.16 no.5
• /
• pp.750-761
• /
• 2011

Currently, 3DTV technologies are being developed as the future services of the HD digital broadcast environment. As one of the various research topics to apply 3DTV technologies to the conventional broadcasting network, methods to configure stereoscopic videos are being studied. In this paper, we proposed a method to broadcast high quality stereoscopic videos based on analysis of a method to add a stereoscopic descriptor to the PMT of MPEG-2 transport streams and a method to transmit stereoscopic videos by the expansion of MPEG-C part 3 which are from precedent studies. The proposed technique maintains compatibility with conventional MPEG-2 transport streams by showing only reference video for models that do not support 3D broadcasting. Therefore, the compatibility between conventional broadcasting and stereoscopic videos should make this method useful when activating 3D services in the communications and broadcasting area

• Journal of the Institute of Electronics Engineers of Korea SD
• /
• v.45 no.2
• /
• pp.118-124
• /
• 2008

For forward error correction, DVB-S2, which is the digital video broadcasting forward error coding and modulation standard for satellite television, uses a system based the concatenation of BCH with LDPC inner coding. In DVB-S2 the LDPC codes are defined for 11 different code rates, which means that a DVB-S2 LDPC decoder should support multiple code rates. Seven of the 11 code rates, 3/5, 2/3, 3/4, 4/5, 5/6, 8/9, and 9/10, are regular and the rest four code rates, 1/4, 1/3, 2/5, and 1/2, are irregular. In this paper we propose a flexible decoder for the regular LDPC codes. We combined the partially parallel decoding architecture that has the advantages in the chip size, the memory efficiency, and the processing rate with Benes network to implement a DVB-S2 LDPC decoder that can support multiple code rates with a block size of 64,800 and can configure the interconnection between the variable nodes and the check nodes according to the parity-check matrix. The proposed decoder runs correctly at the frequency of 200MHz enabling 193.2Mbps decoding throughput. The area of the proposed decoder is $16.261m^2$ and the power dissipation is 198mW at a power supply voltage of 1.5V.

• Journal of Broadcast Engineering
• /
• v.18 no.2
• /
• pp.261-270
• /
• 2013

A stereoscopic 3D video service is able to provide a 3D video service while keeping backward compatibility with the existing 2D video service. In the terrestrial digital television (DTV) system, a stereoscopic video codec is required to have high coding efficiency in order to provide a 3D video service in the same channel capacity. A hybrid codec consisting of MPEG-2 for base video and H.264/AVC or HEVC for 3D auxiliary video is considered. Furthermore, Non-Real-Time (NRT) delivery of stereoscopic video is also considered as a service scenario for 3DTV services to overcome the limited bandwidth. In this paper, we propose a stereoscopic video coding scheme using adaptive loop filter (ALF) which had been considered in HEVC as a pre-/post-filter for enhancing coding efficiency in NRT-based 3DTV services. In order to apply ALF as a post-filter to the reconstructed additional view coded by H.264/AVC, we devise a method in which ALF is adaptively applied based on a structure determined by using macroblock (MB) coding information such as MB mode type and reference index instead of coding unit (CU) structure on which ALF is applied in the HEVC. Experimental results shows that the proposed stereoscopic video coding scheme applying ALF obtains up to 24.9% gain of bit saving.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.14 no.4
• /
• pp.1908-1914
• /
• 2013

In this paper, we introduce a design method for a broadband planar quasi-Yagi antenna (QYA) for terrestrial digital television (DTV) reception. The coplanar strip line which feeds the driver dipole is connected to a microstrip line and is terminated by short circuit. By appending a wide strip-type rectangular director at a location close to the driver dipole, broadband impedance matching and gain enhancement in a high frequency region are obtained. The gain characteristics in a low frequency region are improved by adding a reflector formed by a truncated ground plane. To reduce the antenna size, the strip-type dipole and reflector are modified to half bow-tie (V)-shaped elements. The effects of various parameters on the antenna characteristics are examined. An antenna, as a design example for the proposed antenna, is designed for the operation in the frequency band of 470-806 MHz for terrestrial DTV. The optimized antenna is fabricated on an FR4 substrate and the experimental results show that the antenna has a good performance such as a frequency band of 450-848 MHz for a VSWR < 2, gain > 4.1 dBi, and front-to-back ratio > 10.4 dB.

• Journal of Broadcast Engineering
• /
• v.4 no.2
• /
• pp.103-118
• /
• 1999

This paper analyzes the performance of symbol timing recovery and equalizer in 8VSB digital terrestrial TV receiver under various multipath signals and proposes equalization techniques which improve indoor reception performance. Data segment sync is used for symbol timing recovery and timing offset is measured for echoes of various delays and amplitudes by using symbol timing detection filter whose pattern is +1. +1. -1. and -1. Measured timing offsets were below 10% for long echoes with more than 5 symbol delay and above 30% for short echoes with around 1 symbol delay. Indoor reception is always more challenging than outdoor reception due to lower signal strength. large and short multipaths. and moving interfering objects. So it is considered to use FSE (Fractionally Spaced Equalizer) which is very robust to timing offset and blind equalizer which can update equalizer tap coefficients even by information data. We compare the performance of conventional DFE (Decision Feedback Equalizer) and FSE-DFE using LMS algorithm and Stop and Go algorithm for the indoor reception. Experiments reveals FSE has excellent performance for large timing offset and Stop and Go algorithm shows good performance for Doppler shift. so we propose to use FSE-DFE structure with Stop and Go algorithm for the reliable indoor reception.

• Convergence Security Journal
• /
• v.5 no.2
• /
• pp.19-27
• /
• 2005

As home network is increasing to use, home network industry is developing too. Also, it is to be a popular subject in the network's topics. In this reasons, home network become a important thing because home gateway function is working between access network and home network. In the home network, it relates on the personal computer, home pad, and digital television. But, home gateway is not prepared standard point about techniques. Therefore, many kind of technique want to try for developing of home gateway's functions. Usually, we use ID/PASSWORD method in network control system. But, we found a lot of problems about classical network system while we experienced Jan/25 big trouble. We are considering about that home network system are using same network net. Therefore, seriously we have to check about security and safety at the home network's environment. This report focus on the home network's environment to control for using and efficiency and then it wants to find ways to protect from the internal and external attacks. Existing ID/PASSWORD method it used a electronic signature and the security against the approach from of external watch, the MIB structure of role base and the security of the Home network which leads the authority control which is safe even from the Home network inside it strengthened it used compared to it proposed.

• The Journal of Korean Institute of Communications and Information Sciences
• /
• v.36 no.2A
• /
• pp.172-178
• /
• 2011

In this paper, the performance of bit interleaved of coded and modulation(BICM) module of the second generation of digital terrestrial television broadcasting system(DVB-T2) is evaluated with the help of computer simulation. The frame error rate performance is studied in AWGN, Rayleigh fading and 15% erasure channels. In addition, iterative receiver is considered that exchanges extrinsic information between the rotated demapper and the LDPC decoder. Through the simulation it is observed that under the flat fading Rayleigh channel, about 1.2dB gain at FER of $10^{-4}$ is introduced when rotated constellation and iterative demapping and decoding are employed. Under the 15% earasure channel, rotated constellation gives performance gain of about 5dB at BER of $10^{-4}$ and when IDD is applied, additional performance gain of about 3dB can be achieved.

• Journal of the Institute of Electronics Engineers of Korea SP
• /
• v.43 no.4 s.310
• /
• pp.74-86
• /
• 2006

This paper proposes a robust and computationally efficient algorithm for automatic video object segmentation. For implementing the spatio-temporal segmentation, which aims for efficient combination of the motion segmentation and the color segmentation, an SOM-based hierarchical clustering method in which the segmentation process is regarded as clustering of feature vectors is employed. As results, problems of high computational complexity which required for obtaining exact segmentation results in conventional video object segmentation methods, and the performance degradation due to noise are significantly reduced. A measure of motion vector reliability which employs MRF-based MAP estimation scheme has been introduced to minimize the influence from the motion estimation error. In addition, a noise elimination scheme based on the motion reliability histogram and a clustering validity index for automatically identifying the number of objects in the scene have been applied. A cross projection method for effective object tracking and a dynamic memory to maintain temporal coherency have been introduced as well. A set of experiments has been conducted over several video sequences to evaluate the proposed algorithm, and the efficiency in terms of computational complexity, robustness from noise, and higher segmentation accuracy of the proposed algorithm have been proved.