• Title/Summary/Keyword: diffusion

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Analysis of Diffusion Pattern in New Product and Services Based on Two-pieces Bass Model (신제품 및 서비스에 있어 이분조각 Bass모형에 의한 확산 패턴 분석)

  • Hong, Seok-Kee;Hong, Jung-Sik
    • IE interfaces
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    • v.23 no.4
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    • pp.337-348
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    • 2010
  • The Bass model is the most widely used model in research of new product diffusion because it presents a nice explanation on the diffusion process of new products. However, it has a limitation that its performance of fitness is lower as the available data become less and also, the diffusion curve is bell-shape and so, it can not represent the various diffusion patterns. Recently, a two-pieces Bass model is developed and applied to analyze diffusion of 10 products. The results are encouraging in terms of fitness. However, diffusion pattern is not dealt with in the paper. In this paper, analysis of diffusion pattern is in depth addressed in two-pieces Bass model. It is shown that the diffusion curves are divided into 3 types with respect to the peak adoption rate and each type is divided into 2 types further. Takeoff time of a diffusion process is analyzed by using the inflection point and regime-change time where it represents the point that imitation and innovation parameters change. Empirical studies for 68 products(28 domestic products and 40 USA products) are performed to analyze the diffusion pattern. Findings are that diffusion patterns of all products except 1 USA product show type I and regime-change time becomes shorter as the introduction time of the product is later in domestic products and regime-change time can be regarded as a takeoff time in 47% of total 68 products.

Forecasting the Growth of Smartphone Market in Mongolia Using Bass Diffusion Model (Bass Diffusion 모델을 활용한 스마트폰 시장의 성장 규모 예측: 몽골 사례)

  • Anar Bataa;KwangSup Shin
    • The Journal of Bigdata
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    • v.7 no.1
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    • pp.193-212
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    • 2022
  • The Bass Diffusion Model is one of the most successful models in marketing research, and management science in general. Since its publication in 1969, it has guided marketing research on diffusion. This paper illustrates the usage of the Bass diffusion model, using mobile cellular subscription diffusion as a context. We fit the bass diffusion model to three large developed markets, South Korea, Japan, and China, and the emerging markets of Vietnam, Thailand, Kazakhstan, and Mongolia. We estimate the parameters of the bass diffusion model using the nonlinear least square method. The diffusion of mobile cellular subscriptions does follow an S-curve in every case. After acquiring m, p, and q parameters we use k-Means Cluster Analysis for grouping countries into three groups. By clustering countries, we suggest that diffusion rates and patterns are similar, where countries with emerging markets can follow in the footsteps of countries with developed markets. The purpose was to predict the timing and the magnitude of the market maturity and to determine whether the data follow the typical diffusion curve of innovations from the Bass model.

Analysis of Concentration Distribution and Diffusion Depth in Tinted Lenses Using the Law of Diffusion (확산법칙을 이용한 착색렌즈에서의 농도분포와 확산깊이의 분석)

  • Choi, Eun Jung;Lee, Sin Ui
    • Journal of Korean Ophthalmic Optics Society
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    • v.16 no.4
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    • pp.403-408
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    • 2011
  • Purpose: To study the concentration distribution and diffusion depth in tinted lenses using the law of diffusion. Methods: The measured values taken from experiments were fitted with the theoretical fitting curve induced on the basis of Fick's second law of diffusion. Results: The fitting curves were in very good agreement with the measured values. As the results, we found the quantitative relationship between mass of dye solution diffused into the tinted lens per unit area and dyeing time, and evaluated concentration distribution of dye in tinted lens, diffusion depth, etc. Conclusions: The dyeing mechanism of tinted lenses can be well described by diffusion theory.

An Equilibrium Diffusion Model of Demand and Supply of New Product and Empirical Analysis (신기술 제품의 확산에 관한 수요$\cdot$공급의 균형확산모형과 실증분석)

  • Ha, Tae-Jeong
    • Journal of Technology Innovation
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    • v.13 no.1
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    • pp.113-139
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    • 2005
  • The purpose of this study is to analyse the diffusion process of personal computer (PC) in Korea during the 1990's. To achieve the goal, five research steps have been done such as the literature survey of diffusion theory, set-up of theoretic equilibrium model of supply and demand, derivation of an equilibrium path using Hamiltonian, and empirical analysis. The empirical analysis has been performed based on that equilibrium path. The results can be summarized as follows : First, technological attribute of diffusing product influences the diffusion speed of Product. It has been proven that the size of the network has a significant effect on the diffusion of PC in empirical study Second, supply factors have an important role in the diffusion process. According to the empirical analysis, decreasing cost of production as a result of technological advance promotes the speed of diffusion. This point seems to be manifest theoretically, but existing empirical models have not included supply factors explicitly, Third, it has been found out that expectation of decreasing cost would influence the speed of diffusion negatively as expected ex ante. Theoretically this result is supported by arbitrage condition of purchasing timing.

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The Software Development for Diffusion Tensor Imaging

  • Song, In-Chan;Chang, Kee-Hyun;Han, Moon-Hee
    • Proceedings of the KSMRM Conference
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    • 2001.11a
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    • pp.112-112
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    • 2001
  • Purpose: We developed the software for diffusion tensor imaging and evaluated its feasibility in norm brains. Method: Five normal volunteers, aged from 25 to 29 years, were examined on a 1.5 T MR system. the diffusion tensor pulse sequence used a SE-EPI with 6 diffusion gradie directions of (1, 1, 0), (-1, 1,0), (1, 0, 1), (-1, 0, 1), (0, 1, 1), (0, 1, -1) and also with no diffusion gradient. A b-factor of 500 sec/mm2 was used. Measurement parameter were as follows; TR/TE=10000 ms/99 ms, FOV=240 mm, matrix=128$\times$128, slice thickness/gap=6 mm/0 mm, bandwidth=91 kHz and the number of total slices=20. Four repeated axial diffusion images were averaged for diffusion tensor imaging. A total scan 11 of 4 min 30 sec was used. Six full diffusion tensor components of Dxx, Dyy, Dzz, Dxy, Dxz and Dyz were obtained using two-point linear regression model from 7 diffusion-weight images at each pixel and fractional anisotropy and lattice index images was estimated fr their eigenvectors and eigenvalues. Our program was written on a platform of IDL. W evaluated the qualities of fractional anisotropy and lattice index images of normal brains a knew whether our software for diffusion tensor imaging may be feasible.

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Prediction of Lithium Diffusion Coefficient and Rate Performance by using the Discharge Curves of LiFePO4 Materials

  • Yu, Seung-Ho;Park, Chang-Kyoo;Jang, Ho;Shin, Chee-Burm;Cho, Won-Il
    • Bulletin of the Korean Chemical Society
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    • v.32 no.3
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    • pp.852-856
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    • 2011
  • The lithium ion diffusion coefficients of bare, carbon-coated and Cr-doped $LiFePO_4$ were obtained by fitting the discharge curves of each half cell with Li metal anode. Diffusion losses at discharge curves were acquired with experiment data and fitted to equations. Theoretically fitted equations showed good agreement with experimental results. Moreover, theoretical equations are able to predict lithium diffusion coefficient and discharge curves at various discharge rates. The obtained diffusion coefficients were similar to the true diffusion coefficient of phase transformation electrodes. Lithium ion diffusion is one of main factors that determine voltage drop in a half cell with $LiFePO_4$ cathode and Li metal anode. The high diffusion coefficient of carbon-coated and Cr-doped $LiFePO_4$ resulted in better performance at the discharge process. The performance at high discharge rate was improved much as diffusion coefficient increased.

A Study on Chemical Effecta Through Preferential Diffusion of H2 and H in CH4-H2 Counterflow Diffusion Flames (메탄-수소 대향류확산화염에서 H2와 H의 선호확산을 통한 화학적 효과에 관한 연구)

  • Park, Jeong;Kwon, Oh-Boong;Lee, Eui-Ju;Yun, Jin-Han;Keel, Sang-In
    • Transactions of the Korean Society of Mechanical Engineers B
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    • v.31 no.12
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    • pp.1009-1016
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    • 2007
  • Numerical study on preferential diffusion effects in flame structure in $CH_4-H_2$ diffusion flames is conducted with detailed chemistry. Comparison of flame structures with mixture-averaged species diffusion and suppression of the diffusivities of $H_2$ and H was made. Discernible differences in flame structures are displayed with three species diffusion models. The behaviors of maximum flame temperatures with those species diffusion models are not explained by scalar dissipation rate but by the nature of chemical kinetics. It is seen that the modifcation of flame structure is mainly due to the preferential diffusion of H2 and thereby the nature of chemical kinetics. It is also found that the behaviors of major species with the three species diffusion models are addressed to the nature of chemical kinetics, and this is evident by examining importantly contributing reaction steps to the production and destruction of those chemical species.

A New Image Enhancement Algorithm Based on Bidirectional Diffusion

  • Wang, Zhonghua;Huang, Xiaoming;Huang, Faliang
    • Journal of Information Processing Systems
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    • v.16 no.1
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    • pp.49-60
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    • 2020
  • To solve the edge ringing or block effect caused by the partial differential diffusion in image enhancement domain, a new image enhancement algorithm based on bidirectional diffusion, which smooths the flat region or isolated noise region and sharpens the edge region in different types of defect images on aviation composites, is presented. Taking the image pixel's neighborhood intensity and spatial characteristics as the attribute descriptor, the presented bidirectional diffusion model adaptively chooses different diffusion criteria in different defect image regions, which are elaborated are as follows. The forward diffusion is adopted to denoise along the pixel's gradient direction and edge direction in the pixel's smoothing area while the backward diffusion is used to sharpen along the pixel's gradient direction and the forward diffusion is used to smooth along the pixel's edge direction in the pixel's edge region. The comparison experiments were implemented in the delamination, inclusion, channel, shrinkage, blowhole and crack defect images, and the comparison results indicate that our algorithm not only preserves the image feature better but also improves the image contrast more obviously.

An Empirical Study on the EDI Diffusion and Performance (EDI 시스템의 확산과 성과에 관한 실증적 연구)

  • Lee, Jae-Won;Lee, Young-Hwan
    • Asia pacific journal of information systems
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    • v.10 no.4
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    • pp.1-20
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    • 2000
  • Electronic Data Interchange(EDI) has the potential to improve business operations by expediting the exchange of business documents. It will also provide substantive operational and strategic benefits to the trading firms. However, the successful implementation of EDI systems requires the mutual trust and cooperation between the trading firms. The extent of EDI diffusion and performance depends on inter-organizational, intra-organizational, as well as innovation factors. Researches based on the sociopolitical process framework in the use of IT, organizational theory, resource dependence theory, and innovation diffusion theory have identified 3 inter-organizational variables(transaction climate, dependence, external IS expert support) and 4 intra-organizational variables(strategic IS planning, infrastructure, top management support, education/training,), and 3 innovation variables(compatibility, relative advantage, cost) that affect EDI diffusion. In this study, a multi-dimensional measure on EDI diffusion has been developed to capture the external and internal integration. Then, the influence of these 10 variables on the extent to which the EDI adopting firms pursue diffusion has been examined. Whether more diffusion leads to superior performance has also been studied. International trade managers from 107 firms in the trade industry participated in a field survey. The results based on a structural equation model(SEM), developed using AMOS, provide quite a strong support for the hypothesized relations. Both education/training and IT infrastructure influenced external and internal diffusion of EDI systems. Internal diffusion of EDI enables the adopting firms to improve operational and strategic performance, whereas external diffusion contributes only to operational performance.

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Determination of Diffusion Coefficients of Boron from Borate Rods in Wood Using Boltzmann's Transformation

  • Ra, Jong-Bum
    • Journal of the Korean Wood Science and Technology
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    • v.31 no.3
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    • pp.24-29
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    • 2003
  • This research was performed to investigate the diffusivity of borate rods in radiata pine (Pinus radiata D. Don) conditioned to 40 percent moisture content (MC). The deepest penetration of boron were observed in the longitudinal direction, followed by the radial and the tangential directions. The boron loading on the wood face adjacent to the borate rod tended to increase with diffusion time in all directions. To mathematically quantify boron diffusion, the diffusion coefficient of boron was determined using Boltzmann's transformation by assuming that it was a function of concentration only. The values of the longitudinal diffusion coefficients were between 1.3×10-8 cm2/sec and 9.2×10-8 cm2/sec. The radial diffusion coefficients were between 1.4×10-8 cm2/sec and 9.5×10-8 cm2/sec, and the tangential diffusion coefficients were between 5.2×10-9 cm2/sec and 1.3×10-8 cm2/sec. The differences of diffusion coefficients between the longitudinal direction and the radial direction were slight, although their concentration profiles were markedly different. This indicates that the amount of boron loading on the wood face adjacent the borate rod is one of the most important factor for boron penetration in wood with low MC.