• Title/Summary/Keyword: developing strategy

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A Contingency Approach to KM Evaluation : Developing Two-Dimensional Instruments (지식경영 현황진단의 상황적 접근 : 이차원 진단측정도구 개발)

  • Yang, Sung-Byung;Koh, Joon
    • Knowledge Management Research
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    • v.9 no.1
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    • pp.23-38
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    • 2008
  • This study develops a framework and instruments to diagnose the current knowledge management(KM) status of an organization and to suggest future KM implementation directions. Based on the comprehensive review of KM literature and KM case studies, we derive three main aspects(strategic, social and technical aspect) and seven critical factors(KM strategy, knowledge worker, organizational strucuture, organizational culture, KM processe, organizational knowledge, and information technology) for the successful KM implementation. The instruments developed in this study include every specific measurement items of each critical success factor, which are expected to help not only suggest a context-sensitive KM strategy but also evaluate current KM status of a designated organization. By introducing two dimensions of KM evaluation(effectiveness and necessity), a more holistic and contingent view of KM can be assured. Academic contributions as well as practical implications are discussed. Study limitations and future research directions are also provided.

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A Study on strategy for Retail Marketing Communication and Visual Mcrchandising (유통환경 마케팅 커뮤니케이션과 비쥬얼 머천다이징을 위한 전략수립에 관한 연구)

  • 유영배
    • Archives of design research
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    • v.21
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    • pp.67-74
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    • 1997
  • Marketing communication is becoming a critical element in today's competive retail environment. Consumers are better educated and discriminating in their choices. Especially, now in the totally opened Korean market situation, establishing proper retail marketing strategy faces many challenge and require special attention. In this study, various promotion media application strategies are mentioned in order to help retailers who need to develop their own promotion plan. Among the media mix, xisual merchandising is becoming effective communication system for retail promotion. Because of its complex development process, retailers and professionals both need to understand the theoretical background of VMD and application method. As a guide in developing systems for each use, it might have some limitations due to the method of research and data related to researcher's choice. In spite of above mentioned limitations, this study will serve as a practical guide for the retailers who wishes to achieve marketing goals in order to survive in this competitive retail situation.

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One Response from the South: Singapore's Efforts at Developing Hub Functions

  • Ho, Kong-Chong
    • Journal of the Korean Regional Science Association
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    • v.15 no.2
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    • pp.103-116
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    • 1999
  • As Asia becomes increasingly integrated economically, opportunity particularly in managing financial flows, as bases to coordinate regional production networks, and as staging points for the penetration of new markets. The paper argues for a path-dependent logic to understanding the efforts of the Singapore State in hosting hub functions. As a city-state without a national economic hinterland, Singapore's response to increasing business costs and regional competition has been to create a set of policies designed to encourage multinational companies to keep administrative control functions in Singapore while moving the more labour and land intensive production functions to nearby Malaysia and Indonesia. An understanding of the competition among cities in the Asia Pacific for hub functions must also take into account corporate strategy within particular industry dynamics. The second half of the paper provides a number of case studies to show this interplay between corporate strategy, industry dynamic and government policy.

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The Influential Factors on Compassion Fatigue in Hospital Nurses (병원간호사의 공감피로 영향요인)

  • Lee, Hyeon Jeong;Min, Hye Sook
    • Journal of muscle and joint health
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    • v.21 no.3
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    • pp.236-245
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    • 2014
  • Purpose: The purpose of this study was to identify influential factors on compassion fatigue in hospital nurses. Methods: A cross-sectional descriptive design was conducted with a survey of 358 general hospital nurses in Busan Gyeongnam area. For data analysis, descriptive statistics, Pearson's correlation coefficients, and multiple regression were performed using SPSS/WIN 18.0 for Windows. Results: The mean score was 28.53 in compassion fatigue. As a result of multiple regression analysis, empathic ability, stress coping strategy, current workplace, and academic background were statistically significant predictors explained 26.0% of the variance of compassion fatigue. Conclusion: It was suggested to consider emphatic ability, stress coping strategy, workplace, and academic background when developing a program available for preventing and easing nurses' compassion fatigue.

The Evaluation of the Information Service and Community Factors in Korean Public Websites (공공 웹사이트의 정보서비스 및 커뮤니티 요소 평가 -한국 관공서, 군, 경찰 홈페이지를 중심으로-)

  • 이재관
    • Journal of the military operations research society of Korea
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    • v.29 no.1
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    • pp.76-87
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    • 2003
  • This paper proposes that we need a simpler method for developing the Website strategy for public institutions. The research objectives are threefold: (1) A model that relates to the monitoring of Website strategy in the public sector is proposed. The model includes basic dimensions and a $2{\times}3$ matrix that is a simplified version of the Mohammed et dl.s Marketspace Matrix. (2) The model is tested empirically with a sample of 56 Websites selected from govemment agencies, military organizations and police stations in Korea. (3) The effect of dimension/factors on the innovation level is tested. A special attention is paid to online attracting that is important for public institutions which usually do not use offline advertising aggressively. Results from regression analyses show that main dimensions (Marketing Drivers and relationship Stages) and three factors (Basic Information, Support Information, and Participation) in the matrix are all significantly influential on the innovation level, but the Attracting is not. Colorful designs and attracting features of a homepage have not necessarily anything to do with innovation. This message can offer a good piece of advice for managers of Websites.

Developing an Optimum Equipment Model for Agricultural Reservoir Considering Beneficiary (수혜 인원을 고려한 농업용 저수지의 최적 정비 모델 개발)

  • Kim, Si-Woon;Kim, Jong-Ok;Park, Seong-Ki;Jung, Nam-Su;Jang, Woo-Seok;Lee, Sae-Hee;Choi, Won
    • Journal of The Korean Society of Agricultural Engineers
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    • v.50 no.6
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    • pp.75-81
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    • 2008
  • The purpose of this study was to develop an optimum equipment model considering various objective functions and variables of agricultural reservoir. Traditional optimum function for feasibility assessment is based on economic benefit, but we tried new approach of feasibility assessment based on the number of beneficiary. The data of Yuraimi reservoir and Yongbong reservoir in Yesan-gun such as numbers of related people, construction costs, safe diagnosis have been gathered for applying developed model. Data are used for determining optimum strategy with restricted cost. For verifying results of optimum maintenance, real maintenance data of Yuraimi reservoir were compared with simulated strategy. Results show that simulated maintenance strategies are 3 times more effective than real maintenance data.

Efficiency Assessment of Bank Branches: An Analysis Process Using DEA Model and Case Analysis (은행 지점의 효율성 평가: DEA 모형을 이용한 분석 절차 및 사례 분석)

  • 윤석진;서우종;정재우
    • Journal of the Korean Operations Research and Management Science Society
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    • v.26 no.3
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    • pp.39-52
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    • 2001
  • Recently, the assessment of a bank efficiency focusing on its branches has been conceived as important in developing a competitive strategy. DEA (Data Envelopment Analysis) model can be employed as an effective analysis model for such an assessment. Therefore, this paper proposes an analysis process using DEA model to conduct an efficiency assessment of bank branches. The proposed process includes a segmentation of branches considering their competitive environment and strategy for target market : this approach can help to develop effective strategies for each group of branches. The proposed DEA model can analyze efficiency in terms of not only cost but also marketing. Finally, a real case is analyzed, demonstrating the effectiveness of the proposed model and process.

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A Study on Operational Method of a HMS (HMS 운용방안에 관한 연구)

  • Shin, Seoung Chul;Lee, Chul Mok
    • Journal of the Korea Institute of Military Science and Technology
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    • v.15 no.5
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    • pp.586-593
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    • 2012
  • The Navy is in the process of developing a sonar-operation strategy to increase the effectiveness of underwater target searching capability. HMS is the basic strategy to detect underwater targets. The advantages of HMS is that, it has a short preparation time to operate and can be always used regardless of sea conditions and weather. However, it is difficult to effectively detect underwater targets due to the interaction between marine environments and sonar-operations. During the research, the effectiveness of the HMS system's underwater target searching capability was analyzed by integrating various search and defense patterns, and environment conditions into the simulation. In the simulation the ship search an evasive target within a set region. The simulation presented results for an effective searching and defense methods of underwater targets. These research results can be used as foundation for advancing and improving the sonar operational tactics.

Value Model for Information Systems Investment (정보시스템 투자를 위한 가치모형 설계)

  • Lee, Sangwon;Kim, Sunghyun;Park, Sungbum;Ahn, Hyunsup
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2014.07a
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    • pp.101-102
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    • 2014
  • Results of Investment mean not results of procedure but the final goal of an organization. That is to say, results focus on success or failure of investment. So, cost effectiveness means financial cost that is affected in order to attain the output of organizational goal. Many enterprises are investing in developing and redeveloping various projects of information systems. But, it is not generally considered to check values with monitoring and evaluating their projects. We propose a new value model for information systems investment.

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The Framework for the Choice of E-commerce Strategy in Manufacturing Firms (제조 기업이 선택하는 전자상거래 유형 구분의 틀: 공급업체와의 전자상거래를 중심으로)

  • Choe, Jong-Min
    • The Journal of Information Systems
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    • v.23 no.2
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    • pp.25-47
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    • 2014
  • Based on the levels of inter-organizational information flow and the degrees of suppliers' power, this study aims to develop a framework useful for classifying four types of the buyer's e-commerce strategies in manufacturing firms: e-marketplace, e-partnership, e-procurement and supplier's e-marketplace (e-distribution). We adopted a multi-methodological approach by mixing both qualitative and quantitative methods. After developing a framework, through the cases of Cisco, JAL, Toyota Motor, KIST, AMP, and 3M, this paper aims to confirm the actual existence of the four forms of e-commerce. The results from the cases supported the four types of e-commerce strategies in manufacturing firms. With the empirical data, we also demonstrated the configuration of the framework and the four types of e-commerce strategies, and identified the characteristics (i.e., size, age, actual adoption rate of the each type of e-commerce, and supply-chain performance) of the organizations employing each strategy.