• 제목/요약/키워드: delivery platform industry

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Bundle System in the Online Food Delivery Platform

  • Tae Joon PARK;Myoung-Ju PARK;Yerim CHUNG
    • 유통과학연구
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    • 제22권9호
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    • pp.85-95
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    • 2024
  • Purpose: Online food delivery platforms face challenges to operational efficiency due to increasing demand, a shortage of drivers, and the constraint of a one-order-at-a-time delivery policy. It is imperative to find solutions to address the inefficiencies in the food delivery industry. Bundling multiple orders can help resolve these issues, but it requires complex computations due to the exponential increase in possible order combinations. Research design, data and methodology: This study proposes three bundle delivery systems-static, dynamic, and hybrid-utilizing a machine learning-based classification model to reduce the number of order combinations for efficient bundle computation. The proposed systems are analyzed through simulations using market data from South Korea's online food delivery platforms. Results: Our findings indicate that implementing bundle systems extends service coverage to more customers, increases average driver earnings, and maintains lead times comparable to standalone deliveries. Additionally, the platform experiences higher service completion rates and increased profitability. Conclusions: This suggests that bundle systems are cost-effective and beneficial for all stakeholders in online food delivery platforms, effectively addressing the inefficiencies in the industry.

플랫폼 배달종사자의 안전인식이 중대재해에 미치는 영향 연구 (The Impact of Platform Delivery Workers' Safety Awareness on Serious Accidents Impact Studies)

  • 이종현;정형원
    • 디지털산업정보학회논문지
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    • 제19권4호
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    • pp.163-177
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    • 2023
  • In this study, delivery workers were regarded as workers and industrial accident and serious accident prevention were studied. As a result of the study, first, it was confirmed that awareness of safety guidelines has an effect on disaster prevention and is related to reducing serious accidents. Second, among the forms of organizational culture, rational culture was shown to have a positive impact on serious accidents. Third, the moderating effect of organizational culture Rational culture, a sub-concept, was found to have a moderating effect on serious accidents. Fourth, according to the opinions of workers for disaster prevention of delivery workers, it was classified into policy part, environmental part, and worker's duty part, and the necessity of strengthening safety education and strong regulation was suggested in the policy part.

외식업의 배달음식 혜택이 브랜드 이미지, 신뢰 그리고 구전의도에 미치는 영향 (The Effects of Delivery Food Benefits in the Restaurant Industry on Brand Image, Trust, and WOM Intention)

  • 임금옥;양재장
    • 한국프랜차이즈경영연구
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    • 제15권2호
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    • pp.39-56
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    • 2024
  • Purpose: Delivery food continues to grow. In the past, restaurant companies directly hired delivery workers to deliver food, but now, restaurant companies use delivery service platform companies to carry out delivery work rather than directly hiring delivery workers. Therefore, this study seeks to determine the impact of delivery food benefits in the restaurant industry on brand image, trust, and word-of-mouth intention. Research design, data, and methodology: To test the hypotheses of this study, 400 questionnaires were distributed and 340 were collected. Among these, 321 questionnaires, excluding 19 questionnaires that were answered insincerely, were used in the final analysis. Result. First, delivery food benefits were found to have a significant impact on brand image and trust. Second, brand image was found to have a significant effect on trust and word-of-mouth intention. Third, trust was found to have a significant effect on word-of-mouth intention. Conclusions: First, existing research focused on studying the attributes of delivery food in the restaurant industry, but this study studied the benefits that consumers can obtain through purchase among these attributes. Second, delivery food restaurants need to design promotions and advertisements in a way that displays coupons, points, or mileage. Third, quick delivery of orders can be a competitive advantage for delivery food restaurants.

플랫폼 기반 배달 이륜차 교통사고 영향요인 분석 (Analysis on Factors Contributing to Motorcycle Accidents of Food Delivery Riders)

  • 이상준;박준태
    • 한국안전학회지
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    • 제37권1호
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    • pp.70-77
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    • 2022
  • The total number of Korean restaurants using delivery applications has substantially increased from 7.6% in 2018 to 11.2% in 2019. In 2020, the gross sales in the food delivery service market reached approximately 17 trillion won; this amount is virtually six times that in 2017 (i.e., 2 trillion won). Meanwhile, the annual average death toll of motorcycle riders increased by 3.5%, whereas the number of deaths due to other traffic accidents decreased by 8.2%. Consequently, the foregoing has become a critical social problem. Despite the continuing increase in the number of delivery riders due to the rapid expansion of the delivery industry, no appropriate safety management system has been established. Moreover, the government is experiencing difficulties in assessing the exact situation because of the absence of competent authority. In this study, fundamental data on the characteristics of delivery work and motorcycle accidents were collected through surveys and interviews; then, the influencing factors of traffic accidents were analyzed. Different influencing factors were identified: work experience as a rider; number of deliveries; whether to accept delivery requests in transit; manner of accepting delivery requests; and traffic law violations, such as speeding (for faster delivery) and running a red light. Because the motorcycle delivery industry has a relatively low job-entry barrier (i.e., special qualifications are not required), the riding skills of riders must be improved, and delivery companies must be technically developed to achieve a safe working environment. The results of this study can be utilized as fundamental data for system development or structural improvement of the delivery industry.

외식 O2O 플랫폼의 지속사용의도 영향 요인 연구 : 정보시스템성공모델과 후기수용모델 (A Study on the Influence Factors of the Continuance Intention of Foodservice O2O Platform : IS Success Model and Post Acceptance Model)

  • 박재윤;서정운
    • 디지털산업정보학회논문지
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    • 제20권2호
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    • pp.159-174
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    • 2024
  • Recently, as demand for delivery services has increased rapidly due to COVID-19, the food service O2O(Online to Offline) platform has also grown significantly. This study aimed to verify the influencing factors on continuance use intention of O2O platform using the Information Service Success Model and Post Acceptance Model. An online survey was conducted on 379 consumers who used the food service O2O platform in the past six months, and the collected survey was analyzed using SPSS 26.0 and AMOS 24.0. As a result of the verification, in the influence relationship between the Information Service Success Model and Post Acceptance Model, system quality was found to have an effect on perceived usefulness, but information quality and service quality were rejected for perceived usefulness and were partially adopted, The rest were all found to have a significant effect. In the moderating effect according to the amount used, the intention to continue using was stronger when the group who spent more than 30,000 won was satisfied. These results support previous research on O2O platforms and provide academic implications as well as practical implications for practitioners in the food service industry.

The Impact of Food Delivery Apps on Urban Hotels after the Pandemic and its Implications

  • Eungoo KANG
    • 산경연구논집
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    • 제15권4호
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    • pp.11-18
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    • 2024
  • Purpose: The primary purpose of this research is to investigate the multidisciplinary effect of food delivery apps (FDAs) in urban hotels in the wake of the lockdown due to Covid-19 pandemic. Specifically, the study aims: To explore and scrutinize the primary shifts in customer behavior and preferences in modern urban hotels, and to explore and scrutinize the primary shifts in customer behavior and preferences in modern urban hotels. Research design, data and methodology: This study conducted a systematic literature review to gather evidence of the FDA's effect on customer behavior and the hospitality industry during the Covid-19 pandemic. Complying with the PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) principles guarantees a structured and transparent method to search the literature and its analysis. Results: The result based on the systematic review has indicated that the booming business of food delivery at home companies and changing consumer tastes prove the FDA's growing circuit in the hotel industry, thus demonstrating their ability and power to adapt to changing trends. Conclusions: Therefore, this study concludes that using FDA's platform, future hospitality managers have to focus on agility in operations, innovation, and technology integration to keep up with changing consumer trends and market conditions.

Magnetic fields-assisted movement of iron oxide-nanoparticles-incorporated large scale alginate capsules

  • Lee, Dohyeon;Park, Sunho;Kim, Daun;Nam, Hyeun;Kim, Jangho
    • 한국농업기계학회:학술대회논문집
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    • 한국농업기계학회 2017년도 춘계공동학술대회
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    • pp.27-27
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    • 2017
  • Biocompatible capsules have recently been highlighted as novel delivery platforms of any "materials" (e.g., drug, food, agriculture pesticide) to address current problems of living systems such as humans, animals, and plats in academia and industry for agriculture, biological, biomedical, environmental, food applications. For example, biocompatible alginate capsules were proposed as a delivery platform of biocontrol agents (e.g., bacterial antagonists) for an alternative to antibiotics, which will be a potential strategy in future agriculture. Here, we proposed a new platform based on biocompatible alginate capsules that can control the movements as an active target delivery strategy for various applications including agriculture and biological engineering. We designed and fabricated large scale biocompatible capsules using alginates and custom-made nozzles as well as gelling solutions. To develop the active target delivery platforms, we incorporated the iron oxide nanoparticles in the large scale alginate capsules. It was found that the sizes of large scale alginate capsules could be controlled via various working conditions such as concentrations of alginate solutions and iron oxide nanoparticles. As a proof of concept work, we showed that the iron oxide particles-incorporated large scale alginate capsules could be moved actively by the magnetic fields, which would be a strategy as active target delivery platforms for agriculture and biological engineering (e.g., controlled delivery of agriculture pesticides and biocontrol agents).

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소상공인 집적지에서의 인공지능 Fulfillment 서비스 Platform 연구 (Artificial Intelligence Fulfillment Service Platform in Small Business Areas)

  • 김효영;박대우
    • 한국정보통신학회:학술대회논문집
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    • 한국정보통신학회 2022년도 춘계학술대회
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    • pp.219-221
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    • 2022
  • 세계 10대 도시이며 Metro City인 서울특별시는 인쇄, 봉제, 기계금속 등 전통적인 도심제조업이 분포되어있다. 이들 제조업은 세부 업종 및 공정에 따라 소상공인 집적지를 형성해 서로 상부상조 하는 형태로 발전해왔다. 집적지의 특성상 집적지 내 각 공정별 업체 간 물류는 신속히 이루어지고 있으나 상대적으로 영세한 소상공인이 최종 단계의 완제품 수요자에 대한 주문처리 서비스를 준비하기에는 어려운 현실이다. 따라서 원활한 수주, 배송처리를 위해 집적지 상공인을 위한 통합수주 Fulfillment Service Platform 도입이 시급하다. 본 논문에서는 전통 도심산업 중 인쇄업 소상공인의 기존 Fulfillment Service data를 수집, 분석하고 CRNN, k-NN, ID3 Decision Tree algorithm을 적용한 인공지능 Fulfillment Service Platform 시스템을 설계한다. 본 연구를 통하여 집적지 소상공인 누구나 활용할 수 있는 개별 수주, 배송 맞춤서비스 사용이 가능하게 함으로써 소상공인 매출 증대 및 역량 향상에 크게 기여할 것으로 기대한다.

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O2O 플랫폼 품질이 자영업자의 디지털 전환에 미치는 영향: 배달앱을 중심으로 (Study on the Influencing Factors of Business Performance and Loyalty in O2O Industry: Focusing on the Food Delivery Apps)

  • 현대용;김선영;이병헌
    • 아태비즈니스연구
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    • 제15권1호
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    • pp.193-207
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    • 2024
  • Purpose - With the increase of non-face-to-face activities due to the spread of COVID-19, O2O industry has grown rapidly which reduces contact points between suppliers and consumers. O2O platform is now recognized as an indispensable channel of distribution, but the voice is getting louder that it is necessary to check how it contributes to the performance of suppliers or how its fee system or contract terms affects the expansion of O2O industry as the leading companies tend to monopolize the market. Design/methodology/approach - In this study, the scope was limited to the restaurant industry in which transactions are the most active among the O2O industry and a regression analysis was done on 775 businesses that had used guarantor service from the Seoul Credit Guarantee Foundation. Findings - Analysis on the impact of O2O platform system, information, and service quality on the business performance of the sole proprietors revealed that the system quality represented by ease of use and the information quality determined by level of timely, accurate and reliable information provided to the consumers have a statistically significant effect on the improvement of business performance. In addition, the effect of business performance on the loyalty measured by the likelihood of users continuing to use the service as well as recommending it to others was moderated by the satisfaction with contract terms, not by the fee system. Research implications or Originality - Although the number of O2O platform providers has increased manyfold, the membership rate is no more than 20%, which means that the small business owners are still struggling with digital transformation. In order for the O2O industry, which is now commonplace, to form a healthy ecosystem that satisfies both suppliers and consumers, the standard contract guidelines that are acceptable to both parties must be established and the O2O providers must offer services that help suppliers to improve performance.

디지털 농업 데이터 활용 및 서비스 제공을 위한 농산업 데이터 공유 플랫폼 설계 (Designing an Agricultural Data Sharing Platform for Digital Agriculture Data Utilization and Service Delivery)

  • 김승재;이명훈;고진광
    • 한국빅데이터학회지
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    • 제8권1호
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    • pp.1-10
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    • 2023
  • 본 논문은 국내 농업 산업이 직면한 주요 과제를 해결하기 위한 농업 데이터 공유 플랫폼의 설계 과정을 제시한다. 사용자의 편의성을 위해 사용자 요구사항을 우선적으로 고려한 인터페이스로 설계되었으며 다양한 분석 기술을 제공하여 현장에서의 환경, 생육, 경영 및 제어 데이터에 대한 분석 결과를 시각화하여 제공하는 플랫폼을 설계하였다. 또한 플랫폼은 File to DB 및 DB to DB 연결 방식을 지원하여 플랫폼과 농가 간의 원활한 연결을 보장한다. UI 디자인 프로세스는 HTML/CSS 기반 언어, JavaScript, React를 활용하여 플랫폼 로그인부터 데이터 업로드, 데이터 분석, 시각화 기능까지 포괄적인 서비스를 제공하도록 설계되었다. 본 연구를 통해 한국형 스마트팜 모델 개발에 기여하고 농업 현장 및 연구자들에게 신뢰할 수 있는 데이터를 제공할 수 있을 것으로 기대된다.