• Title/Summary/Keyword: customer cooperation

Search Result 357, Processing Time 0.021 seconds

Implementation of Intelligent Preference Goods Recommendation System Using Customer's Profiles and Interest Measuring based on RFID (RFID 기반의 고객 프로파일과 관심도 측정을 이용한 지능형 선호상품 추천 시스템의 구현)

  • Lim, Sang-Min;Lee, Keun-Wang;Oh, Myoung-Kwan
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.9 no.6
    • /
    • pp.1625-1631
    • /
    • 2008
  • This paper is going to research about RFID real time position finder technology and the offline shopping mall's client shop list managed by the RF fused Tag USB memory to analyze out the output of the data for providing real time interactive customer intelligence commodity system.

The Effect of Perceived e-Service Quality and Other-Word of Mouth on Customer Satisfaction and Revisit Intention - In a Family Restaurant Website (온라인 서비스품질에 대한 자신의 인지적 평가와 타인의 구전효과가 고객만족도와 재방문의도에 미치는 영향 - 패밀리 레스토랑 웹사이트를 대상으로)

  • Moon, Yun Ji
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.14 no.5
    • /
    • pp.2157-2167
    • /
    • 2013
  • The current paper aims to analyze the influence of users' self evaluation of e-service quality and others' word-of-mouth(WOM) on customer satisfaction and revisit intention in a family restaurant web site. The research model includes the constructs of service quality, WOM, customer satisfaction, and revisit intention. This study examines the hypothesized model using data from 175 college students around the Seoul metropolitan area who have visited a family restaurant as well as used its web site during the last three months. The findings show that service quality has a significant impact on customer satisfaction and a full-mediation effect between WOM and customer satisfaction. In addition, customer satisfaction has a significant influence on revisit intention. Family restaurants need to have an effort to manage service quality factors and social influences such as online WOM in order to use a web site as a tool of customer relationship management.

Role of the Demographic Characteristics on the Relationship Between Customer Orientation and Flight Attendants (항공사 객실 승무원의 소진과 고객지향성의 관계에서 인구통계학적 특징이 미치는 역할)

  • Kim, Young-Jin;Lim, Yeon-Woo
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.16 no.1
    • /
    • pp.346-353
    • /
    • 2015
  • This study examined the role of the demographic characteristics at relationship between customer orientation and flight attendants' burnout in airlines. As a result, the following findings were obtained. First, more than 30 years of age had a negative impact on depersonalization. Under age 30 and emotional exhaustion negatively affected customer orientation. Second, regardless of the rank. depersonalization negatively affected the customer orientation, and emotional exhaustion of the crew had a negative impact on the customer orientation. Third, more than 8 years experience of depersonalization had a negative influence on the customer orientation. Less than eight years experience of depersonalization and emotional exhaustion had a negative influence on the customer orientation.

Impact of well-being in-flight meal service on customer satisfaction and customer loyalty (웰빙기내식 서비스가 고객만족과 고객충성도에 미치는 영향)

  • Lee, Jung-Hyun;Han, Hye-Sook;Kyung, Ku-Sun
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.14 no.6
    • /
    • pp.2688-2699
    • /
    • 2013
  • The purpose of this study is to present the components about well-being in-flight meal associated with increased customers' interest on health, to empirically analyze the impact on customer's satisfaction and to propose the methods to establish the strategy of in-flight meal of airlines in the future. The results are as follows: First, it was shown that the environment-oriented in-flight meal and sanitation services of flight crew among components of well-being in-flight meal significantly affected the customer's satisfaction. Second, it was shown that healthy in-flight meal and sanitation services of flightcrew significantly affected the customer's loyalty and satisfaction. This study has the practical significance, since it presents the compoents of well-being in-flight meal affecting customer's satisfaction and loyalty and proposes the measures.

The Influence of Display Components & Customer Satisfaction for Beauty shop Customer Lifestyle (미용실 고객의 라이프스타일이 디스플레이 구성요소와 고객만족에 미치는 영향)

  • Cho, Soo-Hyun;Rhee, In-Ae;Kim, Na-Hie
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.15 no.2
    • /
    • pp.891-901
    • /
    • 2014
  • This study is The inclination of the display element, and use a lot of beauty is being affected. As such, the display elements are important at the current time. The Influence of Display Components for Beauty shop Customer Lifestyle, the difference between customer satisfaction and beauty shop Customer Lifestyle and the Influence of Customer Satisfaction for Display Components. Effective and efficient hair salon to salon management ideas on display for customer satisfaction by providing the strategy was to provide useful information. The results of this study are as follows: First, Lighting and the overall atmosphere is one of the most influencing lifestyle factors' convenience-oriented(significance level p< 0.05). Second, Color is one of the most popular lifestyle factors that affect 'appearance-oriented'(significance level p< 0.05). Third, 'Jean Louis David' is a young progressive display of consumption inclination with beauty shop customers appeared to be suitable for(significance level p< 0.05).

The Influences of Social Intelligence on Cooperation and Individual Performance of Hotel Employees (호텔직원의 사회지능이 협력과 개인성과에 미치는 영향)

  • Lim, Ji-Eun
    • The Journal of the Korea Contents Association
    • /
    • v.16 no.5
    • /
    • pp.410-419
    • /
    • 2016
  • The social intelligence, ability of social harmony and relationship was one of the key factor for hotel service quality. and then inquired the relationships among customer-facing employee's social intelligence of hotel, cooperation of employee, and individual performance. Through the theoretical consideration, concept of social intelligence was established, then we set up the hypothesis for causality relationship. The 201 customer-facing employee of a luxury hotel in Korea were analyzed. According to the results, social intelligence of customer-facing employee effects to cooperation of employee and individual performance positively as well. Cooperation of employee has been confirmed on a positive effect on individual performance. That is, social intelligence is social relationships to effectively building and maintaining a positive and essential skills to leading a substantial performance. Based on the empirical results, meanings, implications, and future research suggestions of social intelligence are discussed.

An Analysis of Cooperation Service Level using Safety Shipment Plan (안전공급계획에 따른 판매지점들의 협조공급수준 분석)

  • Yoon Seung-Chul;Min Ji-Young
    • Journal of the Korea Safety Management & Science
    • /
    • v.8 no.2
    • /
    • pp.115-128
    • /
    • 2006
  • The study analyzes those relations of customer service level of each sales branch, level of cooperations among branches, and overall system-wide service level for an item. Under the continuous review method, each sales branch places an order to the outside supplier, and the each branch receives the order quantity after elapsing a certain lead time. Under these circumstances, those branches with stockout condition may be supplied by other branches with keeping stocks to cover the shortages. This policy generally increases the system-wide customer service level for an item throughout cooperations for the safety plan among branches. Therefore, in the context of inventory policy, the decision rules to determine the proper branch levels of service and cooperation levels of service are important goals in terms of attaining desired system-wide service level. This research has suggested the method and procedure to reach above goals.

Customer Segmentation of a Home Study Company using a Hybrid Decision Tree and Artificial Neural Network Model (하이브리드 의사결정나무와 인공신경망 모델을 이용한 방문학습지사의 고객세분화)

  • Seo Kwang-Kyu;Ahn Beum-Jun
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.7 no.3
    • /
    • pp.518-523
    • /
    • 2006
  • Due to keen competition among companies, they have segmented customers and they are trying to offer specially targeted customer by means of the distinguished method. In accordance, data mining techniques are noted as the effective method that extracts useful information. This paper explores customer segmentation of the home study company using a hybrid decision tree and artificial neural network model. With the application of variance selection process from decision tree, the systemic process of defining input vector's value and the rule generation were developed. In point of customer management, this research analyzes current customers and produces the patterns of them so that the company can maintain good customer relationship. The case study shows that the predicted accuracy of the proposed model is higher than those of regression, decision tree (CART), artificial neural networks.

  • PDF

A Case Study on the Customer Loyalty through CRM: -Focused on the Uzbekistan's Mobile Telecommunication Companies- (CRM을 통한 고객충성도에 관한 사례연구)

  • Makhkamov Mumin Sh.;Kim, Dong-Hwan
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.7 no.6
    • /
    • pp.1356-1363
    • /
    • 2006
  • The main objective of this research is an increased understanding of how a supplier can successfully manage its care business in the mobile telecommunications market. In order to carry out this purpose, Uzbekistanis mobile telecommunication market has been studied as a case study in this research. The study tried to identify the forces and the factors present in CRM, and the role of these in enhancing (endangering) business. The objective was to gain a better understanding of how customer could be successfully managed and treated through CRM system. Processes and measures of customer satisfaction and loyalty provide two main aspects of the study. The importance of the concept of care and the actions that define it were found to be critically important for creating loyal customers. The relation between customer's needs, satisfaction, and loyalty, and how these ultimately relate to a providing firm's profitability, were seen to be linked in complex ways. The complexity can be studied in many ways but herein the customer satisfaction-loyalty of each event was first evaluated separately. Customer satisfaction and loyalty were then related to each other in order to compare the separate and combined characteristics.

  • PDF

The Mediated Effect of Innovativeness and Customer Orientation among Entrepreneurial Market Orientation, Organizational Effectiveness and Business Performance (기업가적 시장지향성과 조직유효성·경영성과 간에 혁신성·고객지향성의 매개효과)

  • Yoo, Bong-Ho
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.12 no.9
    • /
    • pp.3924-3935
    • /
    • 2011
  • In this study, the mediated effect of innovativeness and customer orientation among entrepreneurial market orientation, organizational effectiveness and business performance. For this, a statistical analysis for 419 copies of questionnaires collected from small and medium sized companies. As a result of analysis, first, entrepreneurial orientation was verified to be antecedents of market orientation. Second, it was identified that market orientation played a mediating role among entrepreneurial orientation, innovativeness and customer orientation. Third, entrepreneurial market orientation had positive effect on innovativeness and customer orientation. Fourth, innovativeness and customer orientation had positive effect on organizational effectiveness and business performance. Fifth, innovativeness and customer orientation, the core of this study; had the mediated effect among entrepreneurial market orientation, organizational effectiveness and business performance.