• Title/Summary/Keyword: customer cooperation

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Effects of Management Performance with Outsourcing Environment in Hotel Industry (호텔에서 아웃소싱이 경영성과에 미치는 영향)

  • Park, Tae-Ju;Jang, Hyun-Jong;Kim, Hong-Il
    • The Journal of the Korea Contents Association
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    • v.11 no.10
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    • pp.479-487
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    • 2011
  • This research is to find a way to improve level of management performance and power of competition against other competitors in the same field. especially, outsourcing closely related management performance has been studied. In this research, 250 questionnaires for super delux hotel were distributed and analyzed 236 with Path Analysis. finally, the most important things impacting financial performance have shown contract cost, skills, inner management skills, clarity of contract conditions, etc... controllable outsourcing factors and cooperation between outsourcing company and hotel as well is important to improve service quality based on work efficiency. In conclusion, hotel industry has to continue to work on building stronger relationship with outsourcing companies based on controllable outsourcing factors. it will bring positive effect to management performance through customer satisfaction.

The Chain Hotel Chef's Pygmalion Leadership for Effective Teamwork of Cooks (효과적인 팀워크를 위한 프랜차이즈 호텔 조리장의 피그말리온 리더십)

  • Koo, Dong-Woo;Lee, Sae-Mi;Jang, Hae-Jin
    • The Korean Journal of Franchise Management
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    • v.7 no.1
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    • pp.13-20
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    • 2016
  • Purpose - In the past, the chain hotel chefs only serve food to their customers. However recently, the hotel chefs play a pivotal role in hotel including considering various customer preferences, safety and nutrition of food, and increasing profits through effective human resource management and inventory control. With the change of the chain hotel chef's' roles, pygmalion leadership, one of new leadership styles, focuses on the effect that leader's positive expectation let subordinates have motivation and more engage in work. This study investigates the effect of chain hotel chef's pygmalion leadership on leader trust and organizational trust. Research design, data, and methodology - This study was to investigate the structural relationships among chain hotel restaurant chefs' pygmalion leadership, hotel restaurant cooks' leader trust, organizational trust, and teamwork, and how leader trust and organizational trust play mediating roles in the relationship between pygmalion leadership and teamwork. In this model, pygmalion leadership includes 4 dimensions: Climate, Feedback, Input, and Output. Data were collected using self-administered questionnaire survey on cooks of Deluxe hotel restaurants located in Seoul and Gyonggi-Do. The samples for data analyses were 243 excepting unusable responses. Result - The findings can be summarized as follows: First, climate and feedback had a positive effect on leader trust, respectively. Second, feedback and output had a statistically positive effect on organizational trust, respectively. Third, leader trust had positive effects on organizational trust and teamwork. Fourth, organizational trust had a significant effect on teamwork. Conclusions - As a chain hotel chef treats his/her staffs sincerely, they will be more engaged in work by establishing trust in their leader. Ultimately, it leads to higher sales profit and customer satisfaction. In addition, a hotel can encourage chefs and other staffs to treat each other as if the student-instructor relations, not just commanding staffs. Then, cooks build up their trust to their leader and organization for its sustained growth and development, and the internal bond in organization including teamwork is strengthened. Therefore, to strengthen teamwork and organizational trust, there should be active communication, knowledge sharing, goal sharing, and cooperation between chefs and cooks.

Collaboration Strategies of Fashion Companies and Customer Attitudes (시장공사적협동책략화소비자태도(时装公司的协同策略和消费者态度))

  • Chun, Eun-Ha;Niehm, Linda S.
    • Journal of Global Scholars of Marketing Science
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    • v.20 no.1
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    • pp.4-14
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    • 2010
  • Collaboration strategies entail information sharing and other varied forms of cooperation that are mutually beneficial to the company and stakeholder groups. This study addresses the specific types of collaboration used in the fashion industry while also examining strategies that have been most successful for fashion companies and perceived benefits of collaboration from the customer perspective. In the present study we define fashion companies and brands as collaborators and their partners or stakeholders as collaboratees. We define collaboration as a cooperative relationship where more than two companies, brands or individuals provide customers with beneficial outcomes utilizing their own competitive advantages on an equal basis. Collaboration strategies entail information sharing and other varied forms of cooperation that are mutually beneficial to the company and stakeholder groups. Through collaboration, fashion companies have pursued both tangible differentiation, such as design and technology applications, and intangible differentiation such as emotional and psychological benefits to customers. As a result, collaboration within the fashion industry has become an important, value creating concept. This qualitative study utilized case studies and in-depth interview methodologies to examine customers' attitudes concerning collaboration in the fashion industry. A total of 173 collaboration cases were identified in Korean and international markets from 1998 through December 2008, focusing on fashion companies. Cases were collected from documented data including websites and industry data bases and top ranked portal search sites such as: Rankey.com; Naver, Daum, and Nate; and representative fashion information websites, Samsungdesignnet and Firstviewkorea. Cases were collected between November 2008 and February 2009. Cases were selected for the analysis where one or more partners were associated with the production of fashion products (excluding textile production), retail fashion products, or designer services. Additional collaboration case information was obtained from news articles, periodicals, internet portal sites and fashion information sites as conducted in prior studies (Jeong and Kim 2008; Park and Park 2004; Yoon 2005). In total, 173 cases were selected for analysis that clearly exhibited the benefits and outcomes of collaboration efforts and strategies between fashion companies and stakeholders. Findings show that the overall results show that for both partners (collaborator and collaboratee) participating in collaboration, that the major benefits are reduction of costs and risks by sharing resource such as design power, image, costs, technology and targets, and creation of synergy. Regarding types of collaboration outcomes, product/design was most important (55%), followed by promotion (21%), price (20%), and place (4%). This result shows that collaboration plays an important role in giving life to products and designs, particularly in the fashion industry which seeks for creative and newness. To be successful in collaboration efforts, results of the depth interviews in this study confirm that fashion companies should have a clear objective on why they are doing the collaboration. After setting the objective, they should select collaboratees that match their brand image and target market, make quality co-products that have definite concepts and differentiating factors, and also pay attention to increasing brand awareness. Based on depth interviews with customers, customer benefits were categorized into six factors: pursuit for individual character; pursuit for brand; pursuit for scarcity; pursuit for fashion; pursuit for economic efficiency; and pursuit for sociality. Customers also placed more importance on image, reputation, and trust of brands regarding the cases shown in the interviews. They also commented that strong branding should come first before other marketing strategies. However, success factors recognized by experts and customers in this study showed different results by subcategories. Thus, target customers and target market should be studied from various dimensions to develop appropriate strategies for successful collaboration.

Citizen Participation in the Process of Establishing the Community Health Plan: Based on the results of roundtable discussions to Resolve the Health Disparity (지역보건의료계획 수립과정에서의 시민참여: 건강 격차 해소방안을 위한 시민원탁회의 결과를 중심으로)

  • Lee, Su-Jin;Hong, Nam-Soo;Kim, Keon-Yeop;Ryu, Dong Hee;Bae, Sang Geun;Kim, Ji-Min
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.22 no.5
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    • pp.151-161
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    • 2021
  • The purpose of this study was to identify citizens' needs and what they perceive the health-related problems are so public opinion can be reflected in the Daegu Community Health Plan. A citizen participation group was organized, and two roundtable discussions were held in June and July 2018. The number of participants in the first and second round was 40 and 44, respectively. Customer itinerary guidance, DVDM (Definition, Value, Difficulty, and Method) Map, and Persona-based scenario method were used for the roundtable discussions. The measures to improve the health status proposed by the citizens included expanding access to health services, establishing health services centered on small-living areas, expanding mental health services, creating health-friendly environments, resolving environmental problems, and improving social health. In addition, enhancing communication and creating harmonized environments, improving access to healthcare, generating pleasant physical environments, and assigning socials roles for vulnerable individuals were brought up as the means to resolve health disparities. The strength of the present study lies in the fact that, unlike survey methods, the citizens' exact needs were identified by sharing their thoughts. Moreover, it was proven that practical measures would be needed to implement citizen participation in planning health-related projects.

Analysis on value research trend and building the resource and competence based research framework for value creation (가치 연구의 동향 분석 및 가치창출에 대한 자원 및 역량기반 연구체계 구축)

  • Park, Changhyun;Lee, Heesang
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.4
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    • pp.1923-1931
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    • 2014
  • A value creation is understood as important business strategy these days in both academics and industry. But this phenomenon is not fully understood based on systematized framework. In this paper, we summarized value research trend based on exploratory research and inductive reasoning by exploring both international and domestic journals. And we built a research framework that can analyze value creation between supplier and customer. Value research prior to 2004 is primarily divided into values of goods or services and relationship values. After 2004, service-dominant (SD) logic has been outlined. There are other research trends to see the relationship value in terms of relationship benefits and relationship in the network or supply chain. 4 critical resource types (financial resource, knowledge resource, efficiency resource, and intellectual resource) and 5 competence types (relational capability, collaboration capability, innovation capability, managing capability) are constructed as principal factors for value creation from inductive reasoning based upon a resource-based view (RBV) and a competence-based view (CBV). The research framework was built based on 4 resources and 4 competences.

Research of shape optimization for High-Efficiency Electronic cold modules taking into consideration thickness and thermoelectric element mounting position (두께와 열전소자 부착위치를 고려한 자동차용 고효율 전자 냉온 모듈 형상 최적화 연구)

  • Kim, Jae-Won;Lee, Jung-Ho;Park, Chan-Hee
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.12
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    • pp.8350-8356
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    • 2015
  • The demand for user convenient devices in automotive applications are fast growing, mainly driven by the customer's requirement for higher efficiency and more features. In important such feature is the cold module for cars, which are convenient luxuries that warm or cool drinks placed in the cup holder by means of a thermoelectric element. In present study, we would like to find out the optimal thickness of the cup holder and mounting position of the thermoelectric element through experiments under various testing conditions and thermal analysis. The resulting thermal distribution of the primary area of thermal analysis was found to be lowest when the thickness was 2.5 mm. The temperature distribution was also lowest when the thermal element was positioned underneath the holder (A-type).

One-way vehicle relocate car-sharing system analysis : Revenue improvement verified in accordance with the event (One-way 차량 재배치 카셰어링 시스템 분석 : 이벤트에 따른 수익 개선 효과 검증)

  • Kim, Woong;Lee, Chul-Ung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.12
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    • pp.8791-8799
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    • 2015
  • In this paper, One-way car-sharing System represents the verification system consider events in revenue effects. Revenue which the time and distance represented the graph, compare one-way vehicle relocate car-sharing system which proven in existing international papers with one-way vehicle relocate car-sharing system consider the event currently in the Korea. Especially, The maximum profit according to the distance and time were assessed through multiple linear regression analysis, and there are probable maximum loss allow for the maximum loss. The company suggested using the event as a discount coupon to customers through various marketing strategies, and then focused on increasing customer demand. So, Correlation analysis to determine the maximum revenue of the actual travel distance and time were carried out through Non-linear Regression.

A Study on Web-User Clustering Algorithm for Web Personalization (웹 개인화를 위한 웹사용자 클러스터링 알고리즘에 관한 연구)

  • Lee, Hae-Kag
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.12 no.5
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    • pp.2375-2382
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    • 2011
  • The user clustering for web navigation pattern discovery is very useful to get preference and behavior pattern of users for web pages. In addition, the information by the user clustering is very essential for web personalization or customer grouping. In this paper, an algorithm for clustering the web navigation path of users is proposed and then some special navigation patterns can be recognized by the algorithm. The proposed algorithm has two clustering phases. In the first phase, all paths are classified into k-groups on the bases of the their similarities. The initial solution obtained in the first phase is not global optimum but it gives a good and feasible initial solution for the second phase. In the second phase, the first phase solution is improved by revising the k-means algorithm. In the revised K-means algorithm, grouping the paths is performed by the hyperplane instead of the distance between a path and a group center. Experimental results show that the proposed method is more efficient.

The Analysis of Order Priority of Management Performance Factors in Medical Organization (AHP기법을 이용한 의료기관 성과요인의 우선순위 분석)

  • Chun, Je-Ran
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.11 no.10
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    • pp.3733-3739
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    • 2010
  • This paper suggests the measurement method of evaluation of management performance factors in health organization using AHP and Factor Analysis technique. To achieve this goal, this study applies AHP method to different size of hospitals. AHP method is deployed in three steps. At first step, the major factors, which indicate the management performance in health organizations, will be formed through factor analysis. At second step, the pairwise comparison between two factors will be performed to calculate the weights of each variables. At the last step, the order of priority of all factors will be determined. This order list will be used in measurement of the management performance in health organization. The results of this paper show that the financial factors take the top position, and followed by customer related factors, process factors and education & growth factors. This result could be the milestone for the measurement of management performance of medical organization in Korea.

Heuristic Model for Vehicle Routing Problem with Time Constrained Based on Genetic Algorithm (유전자알고리즘에 의한 시간제한을 가지는 차량경로모델)

  • Lee, Sang-Cheol;Yu, Jeong-Cheol
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.9 no.1
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    • pp.221-227
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    • 2008
  • A vehicle routing problem with time constraint is one of the important problems in distribution and transportation. The service of a customer must start and finish within a given time interval. Our method is based on an improved operators of genetic algorithm and the objective is to minimize the cost of servicing the set of customers without being tardy or exceeding the capacity or travel time of the vehicles. This research shows that a proposed method based on the improved genetic search can obtain good solutions to vehicle routing problems with time constrained compared with a high degree of efficiency other heuristics. For the computational purpose, we developed a GUI-type computer program according to the proposed method and the computational results show that the proposed method is very effective on a set of standard test problems, and can be potentially useful in solving the vehicle routing problems.