• 제목/요약/키워드: culture and tourism

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AHP를 활용한 문화.관광웹 사이트 평가 (Web site Evaluation of Culture and Tourism using AHP method)

  • 김민철
    • 한국정보통신학회논문지
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    • 제13권9호
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    • pp.1737-1744
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    • 2009
  • 본 연구에서는 3C_D_T 웹사이트 평가모델의 항목 구성을 접목시켜, 현재 운영되고 있는 J지역 내 문화 관광 웹 사이트 평가 요소들에 대하여 중요하게 생각하는 상대적인 중요도를 계층적 분석과정(AHP: analytic hierarchy process)을 적용하여 네티즌들이 우선적으로 고려하는 평가요소들의 상대적인 비중과 우선순위를 산출하였다. 분석 결과, 콘텐츠(Contents) 요인이 가장 중요한 요소로 나타났으며, 민감도 분석 등을 추가로 실시하여 개선 방안에 대해 제시하였다.

문화관광축제 인식이 축제만족과 축제효과에 미치는 영향 -추억의 충장축제를 대상으로- (The Effects of Recognition on Cultural Tourism Festivals on Festival Satisfaction and Festival Effects)

  • 최동희
    • 한국융합학회논문지
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    • 제9권10호
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    • pp.339-346
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    • 2018
  • 본 연구는 문화관광축제에 대한 방문객의 인식이 축제만족과 축제효과에 어떠한 영향을 미치는지 확인함으로 문화관광축제의 운영에 대한 대안을 제시하고자 하였다. 본 연구를 위하여 문화체육관광부 선정 우수 문화관광축제인 추억의 충장축제 방문객을 대상으로 설문조사를 실시하였고, 441부를 실증분석에 이용하였다. 분석결과, 문화관광축제 인식 요인이 관광적 인식과 문화적 인식으로 구분되었고, 이들 인식은 축제만족과 축제효과에 영향을 미치는 것으로 나타났다. 이러한 결과는 축제를 운영하는 측에서는 방문객의 관광 편의를 위한 노력과 더불어 지역의 고유문화를 방문객들이 정확히 인식할 수 있도록 프로그램화 하는 것이 중요하다는 시사점을 제시하였다.

공정여행 경험에 대한 소비자인식 연구 (A Study on the Consumers' Perceptions of Fair Tourism Experiences)

  • 박미혜
    • 한국생활과학회지
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    • 제19권5호
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    • pp.857-872
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    • 2010
  • Recently, interest in fair tourism and demand for this service has been steadily increasing. This study examined the tourists' perceptions of their fair tourism experiences. Phenomenological method was adopted as a qualitative research approach. Participants were nine adults who were interviewed in depth on their experiences of fair tourism. Data analysis led to the emergence of seven categories (sharing and volunteerism, environment and animal protection, tourism created together, communication and relationship, from consumption to experience, ethicality and fairness, contemplating life) and 21 subcategories. This research was a significant step in providing options to explore the improvement of ethical-tourism and may have implications for the future development of tourism. This study also has various implications for tour operators, consumers, and government. In future all stakeholders should make efforts to establish the tour culture which encourages consumers to consider the ethicality and fairness of their choices as tourists.

Tourism Cooperation between Vietnam and India

  • NGUYEN, Trang Thu
    • Asian Journal of Business Environment
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    • 제13권1호
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    • pp.1-7
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    • 2023
  • Purpose: This study aims to understand the potential of destinations, accessibility and accommodation services of Vietnam and India for the purpose of cooperation in tourism development. Research design, data and methodology: The data was mainly based on Tourism statistics at a glance of India Vietnam National Administration of Tourism, and Ministry of Culture, Sports and Tourism of Vietnam between the two countries. The qualitative research was supported by a case study methodology. Documentary sources were used as collection instruments, which allowed the characterisation of Vietnam - India as well as interviews applied within a focus group, supported by a semi-structured script. Result: The results of the study indicate that Vietnam - India understand the importance of cooperation to obtain synergies that ensure the development of tourism; Government of two countries recognize and identify a set of benefits associated with cooperation and have a collective awareness of some of the difficulties associated with it, but which do not necessarily prevent their willingness to cooperate. Conclusion: The strength of tourism development between the two countries is great, in which the relationship between "attractive force - propulsive force" is not commensurate with the tourism potential of Vietnam - India.

Development of Culinary Tourism in European Countries

  • Boiko, Viktoriia;Liubynskyi, Oleksandr;Strikha, Liudmyla;Zarakhovskyi, Oleksandr Y.;Neilenko, Sergii
    • International Journal of Computer Science & Network Security
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    • 제21권4호
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    • pp.167-177
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    • 2021
  • The scientific paper studies the impact of tourism and traveling on the economic level of development of countries at the macro level and its relationship with other sectors of the economy. Tourism is one of the budget-forming factors of every economy. This work describes the main trends in the development of tourism. It is determined that about one third of tourism revenues are generated by the food sector, i.e., the culinary niche of tourism. Culinary tourism is a new direction of tourism, but it is developing quite dynamically in the EU. Culinary is an important part of rural tourism in the EU and culinary tourism is actively promoted at fairs and festivals. In recent years rural tourism has been developing both at the international level and in Ukraine, primarily due to its features, which include the implementation of the principles of sustainable community development, preservation of local traditions and cultural values, gastronomic events to promote them. The aim of the article is to study the theoretical aspects of the development of gastronomic tourism in the world, to analyze the actual condition of gastronomic tourism in the EU and Ukraine, identifying prospects and ways to develop regional gastronomic tourism. The methodological and informational basis of the work is analytical reports and researches related to the development of event tourism and statistics. Systematic and logistical approaches to the studied problems were used to achieve this goal. Various general scientific and special research methods were also used. Based on PESTLE analysis, key aspects of the external environment of gastronomic tourism in Ukraine are identified. We took into account the principles of sustainable development: political, economic, social, technological, legal and environmental. The main trends in the development of gastronomic tourism in the world are studied and it is found that the greatest development in the coming years will be the trend of combining gastronomic and event tourism on the basis of sustainable development. The main preconditions and possibilities of introduction of this holistic approach to the strategy of development of the tourist branch of Ukraine are determined. A model of sustainable value chain of gastronomic tourism in the region is formed and the main advantages of its implementation are identified: formation of a regional brand, preservation of culinary traditions, development of green farming, minimization of negative impact on the environment, sustainable development of communities.

소셜 빅데이터를 활용한 한국관광 트렌드에 관한연구 -감성분석을 중심으로- (A study on Korean tourism trends using social big data -Focusing on sentiment analysis-)

  • 최연희;유경미
    • 문화기술의 융합
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    • 제10권3호
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    • pp.97-109
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    • 2024
  • 국내관광 영역에서 관광 소비 주체인 외래관광객과 내국인에 대한 관광 트렌드 분석은 한국 관광시장 뿐 만 아니라 지역 및 정부의 관광정책을 수립하는 관계자에게도 필수적이라 할 수 있다. 이에 소셜미디어 상의 핵심키워드와 감성분석을 알아보고 향후 관광소비자의 커뮤니케이션과 정보를 통해 마케팅 전략 계획을 수립하고 국내 관광산업을 활성화시키고자 한다. 한국관광의 트렌드를 분석하기 위해 텍스톰(TEXTOM) 6.0을 활용하였다. 구글, 네이버, 다음이 제공하는 카페, 블로그, 뉴스 등을 대상으로 '한국관광', '국내관광'을 키워드로 하여 2022년 9월31일부터 2023년 8월31일까지 데이터를 수집하였다. 텍스트마이닝을 통하여 빈도순으로 핵심 키워드와 TF-IDF를 각각 100개씩 추출한 후, CONCOR 분석, 감성분석을 실시하였다. 한국관광 핵심 키워드는 관광지, 여행동반 및 행태, 관광동기 및 체험, 숙박형태, 관광정보, 감성 관련 등에 관한 단어들이 상위권에 노출되었다. CONCOR분석 결과는 관광지, 관광정보, 관광활동/체험, 관광동기/콘텐츠, 인바운드 관련 등과 관련된 5개의 클러스터로 구분되었다. 마지막으로 감성분석 결과 긍정에 대한 문서와 어휘가 높게 나타났다. 이 연구는 한국관광에 대한 텍스트 마이닝을 통하여 급변하는 한국관광 트렌드를 분석하여 내국인 뿐 만 아니라 방한 외국인에 대한 국내관광 활성화에 의미 있는 기초자료를 제공할 것으로 기대한다.

피지(Fiji)의 농촌관광개발 사례분석 및 개선방안 연구 (A Study on the Improvement Directions and Case Analysis of Rural Tourism Development in Fiji)

  • 황한철
    • 농촌계획
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    • 제22권4호
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    • pp.13-24
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    • 2016
  • Tourism is often considered as one of the main industries to promote development and modernization in small South Pacific islands countries. In Fiji, this was recognized in the 1960s, and resulted in large-scale resort based tourism development in coastal areas. While tourism has obvious advantages to the economy, a lot of problems such as exclusive foreign control of the main hotels and resorts, considerable overseas leakage of earnings, the limited participation by indigenous resource owners, and localized environmental damages to reefs and mangroves are emerging. For sustainable tourism development, it is needed to set growth objectives and targets for tourism in terms of benefits to Fiji, and to concentrate support on 'Rural Tourism' such as community-based tourism that have lower leakage and put more into local economies. Through case study in this paper, to develop rural tourism at the local level, several recommendations are as follows: 1) to introduce various rural tourism programs such as experiencing Fiji's traditional culture, participating in activities, picking fruits and harvesting agro-products, 2) to enhance aggressive promotion and marketing strategies, 3) to build the capacity of local communities for improving the quality of tourism services, and 4) to provide the infrastructure for tourism business such as road accessing, water supply and disaster prevention.

태권도공원 계획 (Planning for Taekwondo Park)

  • 김현;전효재;김상태
    • 농촌계획
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    • 제14권1호
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    • pp.73-82
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    • 2008
  • Taekwondo, Korean traditional martial art as one of the ten Korean cultural symbols, has acquired a reputation for introducing and globalizing Korean culture together with its standing as official Olympic Game in 2000, Sydney, Australia. Nevertheless the World Taekwondo Headquarters, Kukkiwon, which is an exclusive Taekwondo institution only accommodates for three thousand persons. Considering the worldwide reputation of Taekwondo, the scale of Kukkiwon leaves a big supply problem. This study therefore suggests the plan to design Taekwondo park that playa major role of Taekwondo development in the 21st century and represent the cultural heartland of Taekwondo. The study considers four points. The points are as follows: 1) Necessary programs drawn by analyzing and assessing Muju city as a site for Taekwondo park, then a survey conducted for potential visitors to a Taekwondo park. Under the theme of "A World Cultural Heritage Upon Our Own Lives", the park plan intends to become a shrine of Taekwondo as well as a big tourist attraction. 2) Programs are appropriate for the terms of the investment under the auspices of government, by considering potential visits and the site conditions. 3) The meaning of Taekwondo and its history should be reflected in the space distribution and facilities allotment. Three meaningful zones: symbolic zone, training zone and culture zone are considered in planning program and space distribution. 4) The plan also intends to harmonize with local development by groping Muju city's uplifting, not only designs a Taekwondo park.

관광 매력성과 이미지가 관광지 개발유형에 미치는 영향 연구 (A study of the Impact of Fourism Attractions and Images on the Destination Development Patterns)

  • 김계섭;김선영
    • 한국관광식음료학회지:관광식음료경영연구
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    • 제12권1호
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    • pp.79-110
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    • 2001
  • Tourist Destination is based on tourism attractions. Components of Tourism attraction are included tourism resources, entertainment facilities, transportation, accommodation, infrastructure, assistance facilities & service, hospitality, information facilities & service, and retailing & service. Tourism resources of them is the key to determine destination development pattern, because tourism attraction that attract tourists is based on tourism resources. Therefore, there are need to study what is tourism attraction of destination at the view of tourists and what is destination development pattern based on it to develop tourism attraction that is able appeal tourists. The purpose of this study is to examine what effect of tourism attraction affects destination development pattern. This study defined Haeundae, Kwanganri, Songjung, Taejongdae in Pusan, Korea as research areas. Research data were collected from 300 respondents by a simple random sampling method. A final 284 usable questionaries were used for empirical analysis after data purification process. Reliability and validity of the scale on the tourism attraction, destination image, and facility needs have been evaluated using Cronbach $\alpha$, item-total correlations. This study analyzed the factors of the tourism attraction and destination images. The result obtained that tourism attraction is divided relaxation attraction, local activity attraction, culture . nature attraction and touring circuit attraction, and destination image is divided culture . urban attractiveness, touring attractiveness, local . stay attractiveness, convenience of travel and relativeness for destination investigated. ANOVA and regression (stepwise) were used to test hypotheses. Based on the results of hypotheses testing, major findings of the empirical research are as follow : 1. The tourism attraction and destination image are significantly different, but facility needs are not significantly by destinations (e. g. Haeundae, Kwanganri, Songjung, Taejongdae) . 2. Destination development pattern is a(fact by the tourism attraction in partial. In case of Haeundea, relaxation attraction take effect partially spa, history and marine/spa tourism. 3. The destination development pattern is influenced by the destination image in partial. In case of Kwanganri, the natural . activity attractiveness and urban tourism images have been found as influential factors that affect marine tourism. 4. The destination images are influenced the physical attributes in literature review, but the destination image are taken effect partially the tourism attraction in this study. 5. Destination development pattern are influenced by the tourism attraction and the destination image partially. This research has provided a variety of practical suggestions. Especially, it was suggested that the destination have appeal to tourists by strengthening attraction and improving weakness. Also, we need to specialize destination in same destination development pattern.

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한국식품연감 내용 분석에 의한 한국 외식산업 현황분석 (Issues of Korean Restaurant Industry by content analysis of food yearly statistics)

  • 서경미;박한나;홍소야;한경수
    • 한국식생활문화학회지
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    • 제19권3호
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    • pp.313-325
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    • 2004
  • The purpose of this study was to examine Korean restaurant industry during $1979{\sim}2001$, and to review Korean restaurant industry related by statistics. Finally, to predict the Korean restaurant industry, major restaurant industry was categorized into fast food restaurants, family restaurants, pizza restaurants and ice cream restaurants. A contents analysis used to review Korea food industry yearly statistics and monthly magazine 'restaurant'. Korean food service industry yearly statistics have been published since 1980, the magazine 'Restaurant' has been published since 1985, but the statistics was recorded from 1995.