• Title/Summary/Keyword: cultural satisfaction

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User's Emotional Experience Through the Retro Content Trend: A Case Study on the Answer me 1994 (Retro(복고) 콘텐츠 트렌드(Trend)를 통해 살펴본 사용자의 감성적 경험연구: <응답하라 1994>를 중심으로)

  • Shin, Dong-Hee;Kim, Tae-Yang
    • The Journal of the Korea Contents Association
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    • v.14 no.4
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    • pp.123-134
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    • 2014
  • Recently, the retro content emerges one of the highest topics in the cultural content area. This retro content has been exponentially expanded through the series of and the success of the series highlights the importance of content that can cause user's emotional experience. Along the line, this research tries to know how the retro contents draw user's emotional experience beyond the role of just user's recall for the past through the Answer me 1994 syndrome. As the result of factorial analysis for the user's emotional experience, five factories were classified: the emotional experiences by music, item, sensory, story and actors exposed in the drama. Also, the five emotional experience factories influence the relations between the viewers and retro content. Specifically, the factories for the emotional experiences are statistically significant to the viewer's satisfaction. They significantly influence the viewer's trust and attachment for the retro content as well. The influence for the emotional experience factors which affect to viewer's satisfaction are music, item, sensory, story, and actors in order. The influence on the trust about the retro content are music, sensory, story, item in order. On the other hand, the emotional experience by actors are not significantly affect to the trust for the retro content. Lastly, The influence for the attachment about the retro content are music, item, actors, sensory, and story in order.

Developement and Effect Analysis of 'Star-Car' Program of the Korea Astronomy and Space Science Institute : Focused on the Scientific Cultural Isolated Regions (한국천문연구원 '스타-카' 프로그램 개발 및 효과 분석 : 과학문화 소외지역을 중심으로)

  • Sul, Ah-Chim;Kim, Hyoungbum;Han, Shin;Kim, Yonggi
    • Journal of the Korean Society of Earth Science Education
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    • v.13 no.1
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    • pp.100-109
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    • 2020
  • This study aimed to develop a 'star-car' operational program combining with the STEAM program and the PEST method for motivating elementary school students who belonged to less favored areas in terms of scientific culture to get an interest in astronomy and appropriately forming scientific concepts of Astronomy and Space and, subsequently, to examine the effectiveness of the program. For the purposes to be feasible, 5 experts participated in the study. They set a development direction of the program through a workshop, developed a draft with respect to a mobile astronomical observatory program of the Korea Astronomy and Space Science Institute, and then complete the development of the program through one trial application. The program which was developed in the study applied the STEAM program and targeted the elementary school students who lived in isolated regions of the scientific culture. The results of the research were as follows. First, The mobile astronomical observatory program developed in this study was improved as a program which stimulated the curiosity of elementary school students in all grades towards the Astronomy and Space. Second, The program developed in the study consisted of 11 periods in total; one period was for the presentation of the situation, five periods for emotional experience, the other five periods for creative design. Third, The results of analyzing the students' satisfaction were turned out to be effective in general. Judging from the aforementioned results, the mobile astronomical observatory program is expected to enhance learners' core competencies.

Perceived Impact Based Market Segmentation Among Festival Participants (축제방문객의 영향지각에 따른 시장세분화)

  • Lee, Gye-Hee;Lee, Eun-Mi;Jee, Bong-Gu
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.10 no.12
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    • pp.3815-3823
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    • 2009
  • As a critical element for success of community based tourism, festivals and special events play a significant role in enticing visitors from outside of the host community. More importantly, festivals and events contribute to improve the life quality for both hosts and guests. The purpose of this study is to develop a market segmentation strategy based on the perceived festival impacts among visitors to Poonggi Ginseng Festival so that each segment can be treated and communicated with separatedly for utmost visiting satisfaction. In this study, two market segments based on visitors' socio-cultural and environmental evaluation of the festival were identified, namely high appraisal group and low appraisal group. Two groups contrast sharply in terms of their behavioral patterns and perceived value and overall satisfaction. Practical marketing strategies are suggested accordingly.

Present Status of Smart Greenhouses Growing Fruit Vegetables in Korea: Focusing Management of Environmental Conditions and Pests in Greenhouses (한국의 과채류 재배 스마트 온실 실태: 온실 환경 및 병해충 관리)

  • Park, Young-gyun;Baek, Sunghoon;Im, Jae Seong;Kim, Min-Jung;Lee, Joon-Ho
    • Korean journal of applied entomology
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    • v.59 no.1
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    • pp.55-64
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    • 2020
  • Smart greenhouses are primarily used for growing fruits and vegetables, such as sweet peppers, tomatoes, strawberries. Although the number of smart greenhouses has been increasing exponentially, no studies have been performed to evaluate the state of smart greenhouses in Korea. Therefore, this study was conducted to determine current state of smart greenhouses with regard to greenhouse specifications, crop growing methods, pests, and user satisfaction in Korea. Contact information for smart greenhouses was provided by the officials of local agricultural research and extension services. This survey was conducted by visiting each greenhouse. Results showed that approximately 50% of surveyed smart greenhouses were between 3,300 ㎡ and 6,600 ㎡. The most frequently chosen method for pest control was chemical pesticides (97.1%). Powdery mildew and gray mold comprised 54.4% and 33.8% of the crop diseases, respectively. All tomato greenhouse farmers considered whiteflies the most problematic pest. In contrast, 76.5% and 70.6% of sweet pepper farmers believed thrips and aphids posed significant threats, respectively. The mean satisfaction score was 7.5 out of 10 points, with 10 being "extremely satisfied". These results will aid in decision making with respect to the management of current smart greenhouses and the design of future smart farms in Korea.

Community Orchestra Educational Activities and Development of Poor Children (지역사회 오케스트라 교육 활동과 빈곤아동 발달)

  • An, Eunmi
    • Korean Journal of Social Welfare
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    • v.68 no.1
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    • pp.225-248
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    • 2016
  • This study explores the effects on development of poor children by community-based orchestra educational activities and the orchestra educational activities factors for promoting the effects using longitudinal data are those collected for "The Evaluation of the Impact of Our Neighborhood Orchestra on Children's Learning" made by the Seoul Philharmonic Orchestra. For these purposes, this study employed a latent growth model analysis of the factors such as depression, aggressive behavior, communality and interpersonal relationship of development of poor children and evaluation, satisfaction, outsiders'attention and participation of facilitative factors. The result shows that they displayed significantly positive development in depression, aggressive behavior, and interpersonal relationship. It appears that the evaluation on music achievement had a positive impact on the rate of change in communality, while the evaluation on attitude had an impact in the initial value of depression, aggressive behavior, and communality, also the sense of satisfaction had a positive impact on the initial value of communality and interpersonal relationship in conditional models. And parents' attention and participation had a negative impact on the initial value of aggressive behavior, while the attention and participation of the community showed a positive impact on the initial value of depression and aggressive behavior. Based on these results, this study attempted to broaden the understanding of the development of poor children taking part in orchestra-based educational activities and provide a practical basis for social workers' direct invention, and look for new ways by shedding light on the merits of the cultural/art education of poor children that engage in the community-based orchestra educational activities.

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The Effects of Characteristics of Media Facade on Customer's Preference (미디어파사드 특성이 문화예술공간의 선호도에 미치는 영향 연구)

  • Lee, Chul Soo;Nam, Sang Moon
    • The Journal of the Convergence on Culture Technology
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    • v.6 no.1
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    • pp.335-341
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    • 2020
  • As life, once immersed in labor, changes with values and lifestyles, individuals consume or participate in culture and arts for learning, meeting of intellectual needs, pleasure, and exchange. As culture and art spaces have increased in recent times, these spaces have been transformed into places to create, view and exchange culture and art, and to consume cultural goods. Culture and art spaces have created and developed new genres and technologies that give viewers the opportunity to communicate and participate, allowing them to understand and accumulate works of media. A media façade thus gives a preference to places for visitors by giving an impression over a short period of time in culture and art spaces that are not areas for exhibitions and performances, and providing an opportunity to more easily approach and understand works and culture and art spaces. A media façade is a type of medium that imparts aesthetics and information by installing LED lighting on the exterior wall of a building for the realization of media functions. In order to analyze the effect of the media façade on preferences for culture and art spaces, a research model was established with media façade characteristics as independent variables and preferences for culture and art spaces as dependent variables. As a result, media façade design and media features influenced satisfaction, while the media characteristics of the media façade influenced recommendation and revisiting, suggesting that many changes will take place in culture and art spaces.

Analysis of the key Factors that Influence Emotional Web Design and its Effects on Brand Attitude - focus on Fastfood WebSites - (웹에서의 감성디자인이 브랜드태도에 미치는 효과와 영향요인 분석 - 패스트푸드 사이트를 중심으로 -)

  • 윤다연;이현주
    • Archives of design research
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    • v.17 no.1
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    • pp.153-162
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    • 2004
  • This paper focused on the effect of Kansei design on the web in branding as well as its influence factors. As a key of this research, it classified web users' Kansei into five categories; 1) functional Kansei, 2) sensoryKansei, 3) psychological Kansei, 4) relational Kansei and 5) cultural Kansei, and organized relevant factors. Online surveys were conducted on seven websites of the fast food brands in Korea (Lotteria, Mcdonald, BurgerKing, Popeyes, KFC, Pizza Hut, Domino's) which are targeting 463 male and females in 20s. As a result, an average of 58% responded that they had a positive Kansei experience and could enhanceits brand preference. Of the sensory Kansei, visual design factors were the one that gave the greatest effect on brand preference enhancement. Regarding the functional Kansei satisfaction, such as user convenience and access speed were also one of the most crucial variables for the whole Kansei satisfaction. Moreover, the preference enhancement brought not only a positive effect on its reliability but also its brand image and consumers' purchasing desire. Based on the survey results, the additional FGI (Focus Group Interview) had been conducted and determined \circled1 what kind of major Kansei that users wanted to have satisfied, \circled2 what type of design can give strong Kansei appeal to its users, and \circled3what design factors gave an effect on sensory emotion. In the course of this research, Itried to renew the awareness of the web importance as a major channel in non-mass interactive marketing, and suggest the effect and its possibility of emotional branding through Kansei design in the web as well as design principles of strategic Kansei design.

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A Study on Factors Influencing on Adolescents' Multicultural Acceptability : Compared Elementary School Student and Middle School Students (청소년의 다문화 수용성에 영향을 미치는 요인에 관한 연구: 초등학생과 중학생의 비교)

  • Un, Sun Kyoung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.10
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    • pp.685-695
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    • 2016
  • This study suggests different improvement practices of adolescents' multicultural acceptability to compare the factors influencing multicultural acceptability with elementary and middle school students. The data used in this study come from the Korean Child and Youth Panel Study(KCYPS) of the National Youth Policy Institute(NYPI) comprising 4,092 responses from 5th grade elementary school students and 4th grade(middle school 2nd grade) of elementary school students. The study data were subjected to hierarchical regression analysis to give the following findings. First, Levels of Multicultural Acceptability were significantly different. Second, factors influencing multicultural acceptability for elementary school students and middle school students were different. Common factors were mother's education level, life's satisfaction, peer relationship, teacher relationship, and spirit of community. Factors for elementary school students's multicultural acceptability were subjective academic achievement, community awareness, experiences of cultural activity, and overseas visiting experiences. The factor for middle school students's multicultural acceptability was family/group travel experiences. Our findings highlight the importance of programs and education that are suitable for children's developmental level. Such peer group programs need to be offered for middle school students to achieve spirit of community and educational group program and various extracurricular activities to achieve community awareness and develop a spirit of community for elementary school students.

Consideration of Public-oriented Plays of Lope de Vega (로뻬 데 베가의 대중 지향적 연극에 대한 고찰)

  • YOON, Yong-wook
    • Cross-Cultural Studies
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    • v.38
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    • pp.115-144
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    • 2015
  • The purpose of this study is to look into the support activities of the 17th century spanish plays which had been taken in various paths in terms of responses of the then-public who had been enthusiastic about great plays and artworks. Such a phenomenon clearly appeared in the open-air theater 'corral' where 'Teatro nacional' was performed at that time. Therefore, this study tries to investigate the functional relation between the public's responses and the prosperity of then-plays from the concrete standpoint of Lope's public-oriented plays. Although Lope's plays basically include system-protection ideology, they are thoroughly based on the public's support and popularity. In short, at that time, Lope's dramatic reform and entailing remarkable hit and success were made possible through thorough compliance with the public's preference and thereby the public's absolute support and affection. The tendency of his public-oriented plays appears in two aspects. One is the common people persecuted and punishment of a wicked man of power. The typical plays in point are Lope's Perib??ez y el comendador de Oca?a and El mejor alcalde, el rey. Through the plays, the playwright Lope not only implemented praise of absolute monarch very effectively, but soothed the wounded heart of the common people who had suffered pains due to their unfair and lowly social status. In this way, his plays might give senses of reliefs and satisfaction to most viewers who identified with the common people in the plays. The other one is the decisive raise of status of an exemplary commoner, the subject matter which had been used by Lope as one of useful means to show the public-oriented tendency of his plays. The cases in point are Los Tellos de Meneses and its succeeding work Valor, fortuna y lealtad. The two-part work of Lope is about the hard journey, ups and downs, and ascent to the nobility of Tello, an exemplary and rich farmer, and hits young son Tello. Through the two-part play, Lope demonstrated how an exemplary and good-mannered commoner rose to the nobility and thereby gave vicarious satisfaction to the then-public and received a lot of praise from them. As mentioned earlier, through his public-oriented plays, Lope not only satisfied the public's desires and achieved his realistic goal of big success. Not all Lope's plays are public-oriented. Nevertheless, the popular success of 'Teatro nacional' made by Lope and his followers is based on the public's preference and the plays' dramatic responses to their desires, and the strategic elaboration to comfort the public suffering lot of pains in daily life.

An exploration of the factors affecting the social capital building of the youth (청년층의 사회적 자본 형성에 영향을 미치는 요인 탐색)

  • Kim, Young-sik;Shin, Cholkyun;Moon, ChanJu
    • Journal of vocational education research
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    • v.37 no.4
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    • pp.45-66
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    • 2018
  • The purpose of this study is to explore the factors affecting the social capital of youth and to draw implications for the policies related to development of the social capital of them. To this end, we utilized the OLS regression model and the quantile regression model exploiting the 12th year dataset of the Korean Education & Employment Panel(KEEP). First, this study shows that the effect on trust is higher than that of the counterpart when the case is a) unmarried, b) with the high level of education, c) with a large asset, d) with high self-respect and the satisfaction for financial situation, and e) social media user. On the other hand, the higher the monthly average income, the lower the trust level. In addition, when the cases are grouped into 25 quantile, 50 quantile, and 75 quantile according to the level of trust, it is revealed empirically that the factors affecting social capital formation are somewhat different. Second, this study also shows that the effect is higher in a specific condition. The effect is higher compared to the counterpart when the case is a) male, b) with children, c) metropolitan city resident, d) non-employee, e) with a large asset, f) with high level of happiness, g) with high expense of purchasing books, and h) social media user. As a result, it is found that there are no personal characteristics that have statistically significant influence on students belonging to the 25th quantile of social capital. This study suggests that, in order to support the formation of social capital of Korean youths, it is necessary to enhance their psychological satisfaction and to provide cultural support or policies. In addition, it suggests that a tailored social capital accumulation program is needed according to the level of social capital, and the support for this need to be changed according to the amount of social capital of young people.