• Journal of the Korean Society of Environmental Restoration Technology
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• v.14 no.5
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• pp.103-112
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• 2011

Old big tree transcends the simple meaning of trees as they are the natural monuments that embody the people's history and culture of this land. The Cultural Heritage Administration of Korea(CHA) defines and protects old big tree based not only on the size of the tree but also on its definitive cultural and natural factors such as value, implications, and originality. This research aims to identify and analyze the growth conditions, soil conditions and location character of 20 old big tree in Gyeongsangnamdo korea. The research examined the soundness of the arboreal form, the degree of damage on the bark, as well as the quantity of leafs levels to evaluate the overall condition of growth and development. Also, 9 elements such as soil texture, nitrogen and organic matter content, soil pH, phosphoric acid and EC were further analyzed The research analyzed in correlation of Growth condition and soil. Tree health related positivity that total nitrogen and organic matter. The result which analyzes location character, With natural monument old big trees raising a hand the area where is contiguous appeared with the fact that the farming village style where the rice field and the arable land of field etc. This research aimed at generating some foundational reference data for the analysis of the habitation and management conditions of natural monument old big tree within the Gyeongsangnamdo korea.

• The Journal of the Korea Contents Association
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• v.6 no.7
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• pp.127-135
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• 2006

This study analyzed narrative composition and examined storytelling elements to develop Shin, Dong Yeop's Epic Poem Geumgang into cultural contents. This piece's narration involves separately or compositely historical, fictional, and lyrical compositions and the hierarchical meaning of each composition contributes to exposing the poet's historical view and perception of reality. This piece also contains several storytelling elements by presenting various hierarchies of events and characters. This pieces' heroic characters, war epics and fictional spaces, and mythical stories are very important storytelling elements, and will be effectively used to develop cultural contents for Geumgang.

• Journal of the Korean Society of Costume
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• v.55 no.1 s.91
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• pp.151-164
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• 2005

In the modern popular culture, a significant code is not the truth itself but the seeming truth. To fulfill this function, it is a mythology that has a transcendental power to eliminate any doubt and mystery. That is to say, cultural uniqueness is understood as an identical thing through mass communication, and people perceive it as a similar cultural community. In this process, mythology form and accumulate the matrix of mythological meaning by eliminating the difference between the reality and the illusion. Such a matrix forces a meaningless and unconditional truth and practice without any criticism and reconsideration. This paper tries to extract art and cultural characteristics of mythological image through examining the relationship among mythological image, history, and ideology. For this aim, we make use of Roland Barthes' signs and Daniel Boorstin's image as a basic analytical tool. After that we examine the characteristics of mythological image appeared in modern cultural discourses and the relationship between mythological image and modern popular culture. Furthermore, we consider the mythological image expressed in modern fashion, which has the nature of commodity aesthetics.

• Iberoamérica
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• v.12 no.2
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• pp.95-121
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• 2010

The colour response reflects the cultural psychology of a nation or an ethnical group. Therefore the necessity and the importance of the investigations about the colours have been raised recently because of the possibilities for the diverse and practical applications in the modern industries. But there are certain tendencies for the investigations of the colours that depend upon the traditional and generalized approaches with which the meaning of the colour is used to be limited with the generalized interpretations that does not use to pay attention on the unique characteristics of a nation or an ethnical group. The object of this study has been planned and realized for the case study in Mexican City. In February of the year 2010 the colour response enquete had been realized during seven days and 128 peoples had participated. We've obtained information through the questionnaire method, getting the fact that the mexicans do response in some other ways. The results of this investigation tell us that the positive colours and the negative ones are different from the colours that the americans and the britains select. This investigation will serve as a basic study on the cultural psychology of the mexicans through the colours.

• Journal of the Korean Geographical Society
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• v.51 no.4
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• pp.559-576
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• 2016

The concept of 'cultural diversity' has emerged as a key concept and the buzzword of the 21st century's international community in education, science and culture sectors since UNESCO's "World Declaration on Cultural Diversity"(2001). However, the appropriate and correct implementation in educational level and in a subject scale can not be pursued without special understanding of multilateral implications of UNESCO's 'cultural diversity' because the concept of cultural diversity has been distributed to various applications according to individual scholars and institutions before the "World Declaration on Cultural Diversity" was released. The ultimate orientation of 'cultural diversity', the concept presented in "World Declaration on Cultural Diversity" is 'world peace' and 'the coexistence of various cultures of mankind'. In this regard, 'cultural diversity' has special 'educational' meaning to the next generation as well as the current one. Also, it is meaningful to take educational practices on cultural diversity in case of the "World Geography" subject in view of that international society of geographical education came up with "International Declaration of Geographical Education for Cultural Diversity" in the IGU(International Geographical Union) 2000. From this point of view, the author proposes that the 'cultural diversity' concept implies four folds of meanings as an ideology, as a symbol, as a vision, and as a epistemological turn based on the analysis of literatures on 'cultural diversity' of UNESCO, then presents an educational practice centering around the examples and its usage of teaching materials of cultural diversity.

• Journal of Korean Theatre Studies Association
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• no.40
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• pp.307-344
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• 2010

Cultural Studies built on the critical mind of New Left exposes the relationship between culture and power, and investigates how this relationship develops the cultural convention. It has achieved the new perspective that could make us to think culture and art in terms of political correctness. However, the critical voices against the theoretical premises of Cultural Studies have been increased as its heyday in 1980s was nearly over. For instance, Terry Eagleton, a former Marxist literary critic, declared in 2003 that the golden age of cultural theory is long past. This essay, therefore, intends to show the weak foundations on which the approaches of cultural studies to theatre rest and to clarify the general problem of their introduction to theatre studies. The approach of cultural studies to theatre takes the form of 'top-down inquiry' as it applies a theory to a particular play or historical period. In other word, from the theory the writer moves to the particular case. The result is not an inquiry but rather a demonstration. This circularity can destroy the point of serious intellectual investigation as the theory dictates answers. The goal-oriented narrow viewpoint as a logical consequence of 'top-down inquiry' makes the researcher to favor the plays or the parts of a play that are proper to test a theory. As a result it loses the fair judgment on the artistic value of a play, and brings about the misinterpretation. The interpreter-oriented reading is the other defect of cultural studies as it disregards the inherent meaning of the text, distorting a play. The approach of cultural studies also consists of a conventionality as it arrives at a stereotyped interpretation by using certain conventions of reasoning and rhetoric. The cultural theories are fundamentally the 'outside theories' that seek to explain not theatre but the very broad features of society and politics. Consequently their application to theatre risks the destructive criticism, disregarding the inherent experience of theatre. Most of, if not all, cultural theories, furthermore, are proven to be lack of empirical basis. The alternative method to them is a 'cognitive science' that proves scientifically our mind being influenced by bodily experience. The application of cultural materialism to Shakespeare's is one of the cases that reveal the limits of cultural studies. Jonathan Dollimore and Water Cohen provide a kind of 'canonical study' in this application that is imitated by the succeeding researchers. As a result the interpretation of has been flooded with repetitive critical remarks, revealing the problem of 'top-down inquiry' and conventional reasoning. Cultural Studies is antipodal to theatre in some respect. It is interested chiefly in the social and political reality while theatre aims to create the fiction world. The theatre studies, therefore, may have to risk the danger of destroying its own base when it adopts cultural studies uncritically. The different stance between theatre and cultural theories also occurs from the opposition of humanism vs. antihumanism. We have to introduce cultural theories selectively and properly not to destroy the inherent experience and domain of theatre.

• Korean Journal of Heritage: History & Science
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• v.47 no.1
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• pp.4-17
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• 2014

The more income and free time people have, the more interest in cultural heritage they get to improve the quality of life. In light of this, Local governments put more effort to create colorful events using their cultural heritage resources, and the central government also starts to implement policies to enhance the value of cultural heritage. To keep those efforts on utilizing cultural heritage, however, several issues seem to be addressed in advance. Firstly, it needs to define the concept of cultural heritage utilization that could cover its current policy trend. Secondly, the utilization methodology should be categorized and classified. Therefore, the study for those issues should be carried out to utilize the cultural heritage efficiently and systematically. This study contains the current status of the relevant policies and projects; the trend and meaning of the utilization. And, in this study, the cultural heritage utilization was defined as all activities producing positive effects or influences by cultural heritage such as enjoying cultural heritage values and creating additional profits. Furthermore, the cultural heritage utilization was categorized according to several criteria; the value, the objective, and the type of cultural heritage utilization. Finally, the final part of the study includes proposals on the future policy direction of cultural heritage utilization.

• Journal of Digital Convergence
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• v.14 no.10
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• pp.415-421
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• 2016

There has been an enormous increase not only in the international economic exchanges but also in the cultural exchanges. However, studies to settle the cultural differences have been studied a lot with in economic and business partial but research of eliminating cultural differences for travelers has not been studied. Therefore, in this study, we tried to develop the service design to eliminate the cultural differences. To set the spatial range, we choose airport which can be the hub and the door of the travelers at the same time. Moreover, we tried to understand the meaning of communication and sharing to resolve differences in culture through literature studies. Further, we analyzed the airport application and examples of Wi-Fi linked services, so can be applied to the proposal. Travelers share the cultural differences by themselves; through the Wi-Fi service in the airport, and the existing airport application. We expect to be able to resolve the cultural differences between nations and develop not only their prosperity but also the national image by this service.

• The Journal of the Korea Contents Association
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• v.18 no.6
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• pp.50-62
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• 2018

This study is to ascertain the meaning of personal media as cultural intermediaries in the cultural diffusion, acceptance, and intermediation for the production and consumption of cultural contents. We examined the case of personal media, , which is one of popular YouTube channel in Korea and analyzed fifty most viewed videos in last two years based on four perspectives of digital cultural intermediaries: forms, expression methods, linguistic features, and evaluations. As expected, results demonstrate that shows characteristics of digital intermediary: diverse subjects without fixed rules, a variety of multimedia effects, colloquial style including neologism and multilingual, and users' high preferences caused by creator's sincerity. Our findings and limitations can serve directions of further empirical researches.

• Korean Institute of Interior Design Journal
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• v.21 no.3
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• pp.31-39
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• 2012

This is the time we need differentiated strategy due to consumer's standard of purchasing is becoming more complicated and corporate marketing war is intensely competitive. For a long-term strategy, making competitive corporate image is important because companies have their own competitiveness. In addition, importance of having a relationship with customer is magnified through consumers'direct and indirect experience. "The corporate complex cultural space is designed place for experiential marketing to convey its meaning to consumers." Under above concept, this study analyzed the theory of experiential marketing and conducted a survey which is based on experiential marketing strategic module (SEMs) using the analyzed theory. This study drew expression characteristics of space through case analysis and conducted a survey to have more effective corporate complex cultural space. As a result, the experience in the space enables people to understand of the space through five senses, not consist of simply chucks of sense-date, and this result emphasizes the importance of 'Event' because people tend to escape from restriction for reality to relive stress and have emotional satisfaction. In addition, it shows expression characteristics which provide sympathy as a flexible interaction through symbolical image. The result of the expression characteristics' survey is showed up to improve effect of corporate complex cultural space. This study is analyzing the corporate complex cultural space through experience marketing for the company which wants provide differentiated experience of various space expression methods and catching current position. Also, this study places its significance to give a way to increase space preference and effect of corporate complex cultural space. Based on the result of this study, I hope the future corporate complex cultural space will develop refreshingly.