• Fashion & Textile Research Journal
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• v.11 no.5
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• pp.741-752
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• 2009

As a major obstacle to active online purchase at the level of consumer in China, distrust is raised in this study. Most of previous studies showed that trust is a major variable to cause a relational unity between company and consumer, on the other hand, this study attempts to show that according to the two dimensional point of view regarding trust each dimension of both trust and distrust distinctly contributes to marketing achievement. Interaction, perceived popularity, information usefulness, perceived security risk and perceived dealing risk were created as preceding variable, trust and distrust were constituted as parameter and relation absorption and purchase intention as consequential variable. These variables were analyzed with structural equation modeling (SEM) in LISREL 8.3 program. The results for this study are as follows. First, relation between exchange actors in marketing is divided into two concepts of trust and distrust differently from the previous studies. On the assumption that trust and distrust might exist simultaneously and they would distinctly have an influence on marketing consequency such as relation absorption and repurchase intention, it is identified that trust and distrust are a different dimension in online context. Second, the formative factor of online trust-distrust is identified and it is shown what relationship between internet shopping mall and relation absorption and foregoing purchase intention resulting from online trust-distrust exists. Third, it is shown that in online context the formative factor of online trust-distrust is distinctly contributed to relation absorption and repurchase intention. It is suggested that trust needs to be managed two-dimensionally separating from trust and distrust. Fourth, it is shown that both trust and distrust factor in terms of relation absorption and repurchase intention of consumer in internet shopping mall are significant variables. Trust is linked with repurchase intention through relation absorption, however, distrust is not directly linked with repurchase intention through relation absorption. Thus, the ripple effect of distrust appears to be much higher than that of trust.

• Proceedings of the Korean DIstribution Association Conference
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• 2006.02a
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• pp.43-78
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• 2006

While trust and commitment, essential ingredients of the relationship quality variables, are core mediating variables for the purpose of maintaining the long-term relationship, in the context of the internal political economy of company and the relational performance of its members, there have been limited studies which explore as to how each of the dimensions have affect differently. The basic purpose of this study is to examine the relationship between an automobile manufacturer and its agencies. The main purpose of this study is to examine how each different dimension of trust and commitment on the automobile manufacturer have different mediating effects in the context of internal political economy variables and relational performance perceived by its agents. Another purpose is to investigate the mechanism by which the relational performance of the agencies is improved. An empirical study surveying 115 sales office managers at a leading automobile manufacturer in Korea was conducted. An analysis of the collected data indicates that while internal political economy variables have a positive influence on the agencies' relational performance through the mediating role of trust and commitment, agencies' benevolence on its headquarter has a different influence on the dimensions of commitment. Currently, an automobile manufacturer is advised to implement the relational management philosophy in dealing with its agencies with an hope of innovative orientation for customers. In this sense, this study is a big stride in providing ample implications for the automobile manufacturer in establishing trust and commitment, which are the prerequisite conditions in developing and maintaining a successful long-term relationship with its agencies, and in improving the agency's relational performance.

• Journal of the Korean Home Economics Association
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• v.43 no.9 s.211
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• pp.71-84
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• 2005

The purpose of this study was firstly to identify how the characteristics of children(grades, birth order, self-consciousness), parents(age, educational level, employment status of mother, mother's parenting behavior), and context (private tutoring status, tying area) relate to children's stress and secondly to examine the relative effects of these variables on children's stress. The subjects of this study were 940(453 boys, 440 girls) children from grades 4 to 6 who were selected from three elementary schools in Seoul and Buchun. Data were analyzed with t-test, correlation, and multiple regression analysis. The results were as follows: (1) Girls get stressed easier than boys in terms of being treated distantly by their friends. (2) The study showed a negative relationship between children's stress and their self-consciousness such as general self-consciousness, teaming self-consciousness and total self-consciousness. (3) While the results showed a negative relationship between children's stress and mothers' acceptable behavior, the study revealed a positive relationship between children's stress and the mother's over protective behavior which in turn raised the children's stress level. (4) In 'total stress', it was recognized that boys were affected mostly tv grades in the children's variables category, while girls were affected by their general self-consciouness. In addition, both girls and boys were affected mostly by acceptable-refusal parental behavior in the parental variables category, and further affected by the living area in the category of conditional variables.

• Health Policy and Management
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• v.9 no.2
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• pp.95-117
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• 1999

The purposes of the study was to analysis the factors on the physicians' indemnity experience and indemnity on malpractice. Data was collected from mail interview for the physicians from August, to October in 1996. Questions were asked to the physician who selected with random sample(n=8.338) about the opinion of malpractice insurance. experience that he(she) have requested the indemnity from patience. context of experienced indemnity and demographic characteristics of physician and patience. Response rate is 37.5%(n=3,124). This study was analyzed in two levels' the first. influential factors on whether physician has experience of indemnity and the second. influential factors of indemnity among physicians who had experienced the indemnity. The major findings were as follows : 1. Logistic regression on whether physicians had experience of indemnity request was conducted. And it indicated that statistically meaningful variables of model 1 (about all physicians) were department of surgery, physicians who have intention of insurance fee, physician age and income, physicians who owned the hospitals and statistically meaningful variables of model 11 (about physicians who owned the hospital) were department of surgery and internal treatment. 2. Multiple regression on the influential factors on indemnity was conducted. And it showed that statistically meaningful variables in model 1 were method of malpractice quarrel(physician association), whether physician had malpractice, whether suit succeeded, physician age, average practice time and income and whether physician owned the hospital and statistically meaningful variables of model 11 were whether physician had malpractice, number of outpatient, number of beds. As the conclusion, the thesis was examined about the variables related with experience of indemnity and cost of malpractice. But in order to prevent malpractice and promote medical quality, the reasonable system to solve a malpractice have to settle and cost estimation on malpractice is essential. Therefore an advanced research is progressed with methodology to decide the indemnity bases.

• Asia Marketing Journal
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• v.15 no.1
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• pp.155-168
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• 2013

This study describes consumers' movie choices in conjunction with other group members and attempts to reassess the effect of the online word of mouth (WOM) source in a joint decision context. The tendency of many people to go to movies in groups has been mentioned in previous literature but there is no modeling research that studies movie choice from the group decision perspective. We found that ignoring the group movie-going perspective can result in a misunderstanding, especially underestimation of genre preference and the impact of the WOM variables. Most of the studies to measure online WOM effects were done at the aggregate level, and the role of online WOM variables(volume vs valence) is mixed in the literature. We postulate that group-level analysis might offer insight to resolve these mixed understanding of WOM effects in the literature. We implemented the study via a random effect model with group-level heterogeneity. Romance, drama, and action were selected as genre variables; valence and volume were selected as online WOM variables. A choice-based conjoint survey was used for data collection and the models was estimated via Bayesian MCMC method. The empirical results show that (i) both genre and online WOM are important variables when consumers choose movies, especially as group, and (ii) the WOM valence effect are amplified more than the volume effect does as individuals are engaged in group decision. This research contributes to the literature in several ways. First, we investigate movie choice from a group movie-going perspective that is more realistic and consistent with the market behavior. Secondly, the study sheds new light on the WOM effect. At group-level, both valence and volume significantly affect movie choices, which adds to the understanding of the role of online WOM in consumers' movie choice.

• IEMEK Journal of Embedded Systems and Applications
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• v.3 no.2
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• pp.91-101
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• 2008

For a friendly interaction between human and robot, emotional interchange has recently been more important. So many researchers who are investigating the emotion generation model tried to naturalize the robot's emotional state and to improve the usability of the model for the designer of the robot. And also the various emotion generation of the robot is needed to increase the believability of the robot. So in this paper we used the hybrid emotion generation architecture, and defined the generalized context input of emotion generation model for the designer to easily implement it to the robot. And we developed the personality and loyalty model based on the psychology for various emotion generation. Robot's personality is implemented with the emotional stability from Big-Five, and loyalty is made of familiarity generation, expression, and learning procedure which are based on the human-human social relationship such as balance theory and social exchange theory. We verify this emotion generation model by implementing it to the 'user calling and scheduling' scenario.

• International Journal of Human Ecology
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• v.6 no.1
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• pp.87-102
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• 2005

The purpose of this study was to explore the relationship between acculturation and the daily adjustment of Korean-Chinese children to Chinese society. Specifically, this study examined the differences between language factors and cultural factors in the levels of acculturation of Korean-Chinese children. In addition, the differences of Korean-Chinese children's adjustment according to their levels of language-related and culture-related acculturation were analyzed. Subjects consisted of 679 Korean-Chinese 4th graders in Yangil, Shenyang, and Harbin. First, the result from this study showed that Korean-Chinese children in Yangil, Shenyang, and Harbin were more acculturated to the Chinese language than to Chinese cultural activities. Second, language factors and cultural factors in acculturation were distinctively associated with Korean children's daily adjustment variables such as their well-being, internal locus of control, achievement motivation, school adjustment, teacher and peer support. Lastly, this study revealed that using Korean ethnic language and maintaining Korean ethnic culture are more likely to be associated with better daily adjustment for Korean-Chinese children. These results discussed within the unique sociocultural context of the Korean-Chinese immigrant society. This study suggests that ethnic minority children's adjustment and development should be understood within the sociocultural context of their immigrant society.

• Asia-Pacific Journal of Business
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• v.9 no.2
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• pp.15-37
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• 2018

The purpose of this paper was to explain on the conceptualisation of the Halal Orientation strategy (HOS) based on operation strategy perspective. The four variables constitute in HOS are staffing, materials, production process and storage together with transportation. By focusing on HOS, the manufacturers reinforce improvement in quality, cost control, time and flexibility of the production Halal food industry in Malaysia which is the performance objective of market competitiveness in Malaysia context. A self-administered questionnaire was designed and used to assess the significant of HOS that lead to improve quality, cost control, reduction in time and the flexibility among Halal food manufacturers in Malaysia. From a total of 443 Halal food manufacturers were involved in this study, only 137 respondents are usable for this research. The study showed significant results for the manufacturers to focus in Halal Orientation strategy (HOS) which have positive impacts on quality, cost control, time and flexibility. This research aimed to measure the HOS among food firms in Malaysia and to determine HOS in relation with the performance objective of operational outcomes.

• Journal of the Korean Society of Clothing and Textiles
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• v.36 no.12
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• pp.1318-1329
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• 2012

In-store atmospherics involve quantified physical and social aspects; however, the social quality of a web-based retailing context has largely been under-examined. This study addressed some antecedents and consequences of social ambience in virtual shopping (or e-social ambience) within a web-based U.S. retailing fashion context. This study explored the role of social cues as a viable antecedent to e-social ambience and emotions as its consequence. A conceptual framework was built postulating the effect of social cue for web content, on e-social ambience, emotions, and e-shopping enjoyment. The experimental results (n=488) on a fictitious retail T-shirt website confirmed the positive correlation among the variables; in addition, the level of social cues included within the web content significantly increased the level of customer-perceived e-social ambience of the website and subsequent positive on-site emotions. On-site emotions positively influence purchase intentions. The results expand the current understanding of e-store management by providing novel insight relevant to fashion companies that wish to provide customers with a quality website shopping experience.

• Hwankyungkyoyuk
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• v.17 no.1
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• pp.77-89
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• 2004

This study aims to consider interrelations and reasonability to inquiry elements of environment units in 10th Science textbooks of 7th curriculum on the basis of their inquiry contexts, processes and activities. Frequency of inquiry contexts is 59.9% of the highest value in natural environment context but is 4.0% of the lowest one in techno-industrial context. Measurements, inferences, predictions, experiments, data-interpretations, correlations, conclusionreveals in inquiries are in all the textbooks, but observations and classifications, hypothesis generations, controlling variables, experimental designs and generalizations are not in some textbooks. Discussions, experiments, investigations in inquiry activities are included in all the textbooks. However, inspections are not appeared in the all the books. Based on the above results, social and techno-industrial inquiry contexts in the varied scopes are necessary in the environment curricula with a unified direction. Inquiry processes with pro-environmental behaviors as a last goal might be given into the curricula, having tasks that could be understand unified inquiries. In addition, inspections with effectiveness might be thrown into the scene of education.