• Title/Summary/Keyword: content personalization

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Web Search Personalization based on Preferences for Page Features (문서 특성에 대한 선호도 기반 웹 검색 개인화)

  • Lee, Soo-Jung
    • Journal of The Korean Association of Information Education
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    • v.15 no.2
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    • pp.219-226
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    • 2011
  • Web personalization has focused on extracting web pages interesting to users, to help users searching wanted information efficiently on the web. One of the main methods to achieve this is by using queries, links and users' preferred words in the pages. In this study, we surveyed from the web users the features of pages that are considered important to themselves in selecting web pages. The survey results showed that the content of the pages is the most important. However, images and readability of the page are rated as high as the content for some users. Based on this result, we present a method for maintaining relative weights of major page features differently in the profile for each user, which is used for personalizing web search results. Performance of the proposed personalization method is analyzed to prove its superiority such that it yields as much as 1.5 times higher rate than the system utilizing both queries and preferred words and about 2.3 times higher rate than a generic search engine.

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A Study on the Restaurant Recommendation Service App Based on AI Chatbot Using Personalization Information

  • Kim, Heeyoung;Jung, Sunmi;Ryu, Gihwan
    • International Journal of Advanced Culture Technology
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    • v.8 no.4
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    • pp.263-270
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    • 2020
  • The growth of the mobile app markets has made it popular among people who recommend relevant information about restaurants. The recommendation service app based on AI Chatbot is that it can efficiently manage time and finances by making it easy for restaurant consumers to easily access the information they want anytime, anywhere. Eating out consumers use smartphone applications for finding restaurants, making reservations, and getting reviews and how to use them. In addition, social attention has recently been focused on the research of AI chatbot. The Chatbot is combined with the mobile messenger platform and enabling various services due to the text-type interactive service. It also helps users to find the services and data that they need information tersely. Applying this to restaurant recommendation services will increase the reliability of the information in providing personal information. In this paper, an artificial intelligence chatbot-based smartphone restaurant recommendation app using personalization information is proposed. The recommendation service app utilizes personalization information such as gender, age, interests, occupation, search records, visit records, wish lists, reviews, and real-time location information. Users can get recommendations for restaurants that fir their purpose through chatting using AI chatbot. Furthermore, it is possible to check real-time information about restaurants, make reservations, and write reviews. The proposed app uses a collaborative filtering recommendation system, and users receive information on dining out using artificial intelligence chatbots. Through chatbots, users can receive customized services using personal information while minimizing time and space limitations.

Knowledge Management Strategy and Its Link to Task Characteristics (지식경영 전략과 과업 특성간의 연관관계 분석)

  • Myung, Sung Shin;Choi, Byeonggu;Choi, Sue Young;Lee, Hee Seok
    • Knowledge Management Research
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    • v.4 no.2
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    • pp.19-34
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    • 2003
  • This paper analyzes 96 Korean companies to illustrate the relationship between the knowledge management strategies and task characteristics. Knowledge management strategies can be categorized as being codification- and personalization-oriented. Task characteristics are analyzed from the perspective of content-oriented, process-oriented, number of exceptions, and analyzability. These results illustrate how companies should align the knowledge management strategies with task characteristics. It is found that codification strategy is more likely to be associated with high content-oriented and high analyzability task, and personalization strategy is with high process-oriented task. The survey result confirms that managers should adjust knowledge management strategies in view of the characteristics of the task.

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Topic-Specific Mobile Web Contents Adaptation (주제기반 모바일 웹 콘텐츠 적응화)

  • Lee, Eun-Shil;Kang, Jin-Beom;Choi, Joong-Min
    • Journal of KIISE:Software and Applications
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    • v.34 no.6
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    • pp.539-548
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    • 2007
  • Mobile content adaptation is a technology of effectively representing the contents originally built for the desktop PC on wireless mobile devices. Previous approaches for Web content adaptation are mostly device-dependent. Also, the content transformation to suit to a smaller device is done manually. Furthermore, the same contents are provided to different users regardless of their individual preferences. As a result, the user has difficulty in selecting relevant information from a heavy volume of contents since the context information related to the content is not provided. To resolve these problems, this paper proposes an enhanced method of Web content adaptation for mobile devices. In our system, the process of Web content adaptation consists of 4 stages including block filtering, block title extraction, block content summarization, and personalization through learning. Learning is initiated when the user selects the full content menu from the content summary page. As a result of learning, personalization is realized by showing the information for the relevant block at the top of the content list. A series of experiments are performed to evaluate the content adaptation for a number of Web sites including online newspapers. The results of evaluation are satisfactory, both in block filtering accuracy and in user satisfaction by personalization.

CAMAR Companion : Context-aware Mobile AR System for supporting the Personalization of Augmented Content in Smart Space (CAMAR Companion : 스마트 공간에서 증강 콘텐츠의 개인화를 위한 맥락 인식 모바일 증강 현실 시스템)

  • Oh, Se-Jin;Woo, Woon-Tack
    • 한국HCI학회:학술대회논문집
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    • 2009.02a
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    • pp.673-676
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    • 2009
  • In this paper, we describe CAMAR Companoin, a context-aware mobile AR system that provides a user-adaptive assistance with an augmented picture according to the user's context in smart space. It recognizes physical objects and tracks the movement of those objects with a camera embodied to a mobile device. CAMAR Companion observes a mobile user's context, which is sensed by various kinds of sensors in environments, and infers user preference for the content in the situation. It recommends multimedia content relevant to the user's context. It overlays selected content over associated physical objects and enables the user to experience the content in a user-centric manner. Furthermore, we have developed the prototype to illustrate how our system could be used for a mobile user's well-being care applications in smart home environments. In this application, we found that our system could perceive a user preference even though a user's context is changed dynamically, and then adapt the multimedia content with respect to the user's context effectively. As such, the proposed user-adaptive system has the potential to play an important role in developing customized user interfaces in mobile devices.

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Performance Evaluation of Recommendation Results through Optimization on Content Recommendation Algorithm Applying Personalization in Scientific Information Service Platform (과학 학술정보 서비스 플랫폼에서 개인화를 적용한 콘텐츠 추천 알고리즘 최적화를 통한 추천 결과의 성능 평가)

  • Park, Seong-Eun;Hwang, Yun-Young;Yoon, Jungsun
    • The Journal of the Korea Contents Association
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    • v.17 no.11
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    • pp.183-191
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    • 2017
  • In order to secure the convenience of information retrieval by users of scientific information service platforms and to reduce the time required to acquire the proper information, this study proposes an optimized content recommendation algorithm among the algorithms that currently provide service menus and content information for each service, and conducts comparative evaluation on the results. To enhance the recommendation accuracy, users' major items were added to the original algorithm, and performance evaluations on the recommendation results from the original and optimized algorithms were performed. As a result of this evaluation, we found that the relevance of the content provided to the users through the optimized algorithm was increased by 21.2%. This study proposes a method to shorten the information acquisition time and extend the life cycle of the results as valuable information by automatically computing and providing content suitable for users in the system for each service menu.

A Study on Artificial Intelligence Based Business Models of Media Firms

  • Song, Minzheong
    • International journal of advanced smart convergence
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    • v.8 no.2
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    • pp.56-67
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    • 2019
  • The aim of this study is to develop Artificial Intelligence (AI) based business models of media firms. We define AI and discuss 'AI activity model'. The practices of the efficiency model are home equipment-based personalization and media content recommendation. The practices of the expert model are media content commissioning, content rights negotiation, copyright infringement, and promotion. The practices of the effectiveness model are photo & video auto-tagging and auto subtitling & simultaneous translation. The practices of the innovation model are content script creation and metadata management. The related use cases from 2012 to 2017 are introduced along the four activity models of AI. In conclusion, we propose for media companies to fully utilize the AI for transforming from traditional to successful digital media firms.

A Study on the MyLibrary for Digital Reference Service (디지털참고봉사를 위한 MyLibrary에 관한 연구)

  • 김휘출
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.12 no.1
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    • pp.101-115
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    • 2001
  • The library information service which uses a web is active. But users feel difficulty to use library homepage's content, because many content are accumulated in the library homepage very rapidly. So users want to be customized and personalized the various content which it provides from library home page. The MyLibrary is founded in customization and personalization of library's content. This MyLibrary is suitable for large library. But the MyLibrary can be used as the tool for digital reference service.

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Comparison of Recommendation Techniques for Web-based Design Personalization Service (웹기반 개인화 디자인 서비스를 위한 효과적인 추천 기법의 비교 연구)

  • Seo, Jong-Hwan;Byun, Jae-Hyung;Lee, Kun-Pyo
    • Science of Emotion and Sensibility
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    • v.9 no.spc3
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    • pp.179-185
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    • 2006
  • This study examines and compares various recommendation techniques which have been used successfully in other fields and seeks for opportunity to improve design personalization service more effectively. Throughout the literature study, several major recommendation techniques were identified, namely 'contents-based filtering', 'collaborative filtering', and 'demographic filtering'. In order for finding out relative advantages and disadvantages, a case study was carried out by applying different techniques. The result showed that in general, demographic filtering was evaluated least efficient among the techniques. Content-based filtering showed the best efficiency among them. Another significant finding was that the collaborative filtering had a better efficiency as the number of test subjects is increased. In conclusion, we suggest that design recommendation services can be improved by applying contents-based or collaborative filtering for better efficiency of recommendation. And, if the number of test subjects is large enough, it may be possible to remarkably improve the efficiency of design recommendation services by using collaborative filtering.

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Personalizing Web Service Pages for Mobile Users (모바일 사용자를 위한 웹 서비스 페이지 개인화 기법)

  • Jeon Yeonghyo;Hwang Eejun
    • Journal of KIISE:Computing Practices and Letters
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    • v.11 no.1
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    • pp.69-80
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    • 2005
  • Recent popularity of web-ready mobile devices such as PDA and cellphone has made mobile Internet access very popular. However, most of existing Web contents and services are optimized for desktop computing environment and not well suited for mobile devices. Considering different system features of mobile devices such as small display and limited input capability, an alternative scheme to access the Web efficiently is required. On the other hand, personalization plays an important role in the tailored access to the Web contents and services. In this paper, we propose a proxy- based personalization scheme of Web service pages for mobile users. For that purpose, in addition to log data. service related features of Web pages are considered for the correct identification of popular services. It automatically provides mobile users with the tailored list of Web services well suited for diverse mobile devices. Consequently, mobile users can utilize customized Web services with minimum navigation on the mobile devices with limited capability. In order to show its effectiveness, we have performed several experiments on the prototype system and reported some of the results.