• Title/Summary/Keyword: conceptual data model

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Influencer Marketing: Factors Influencing A Customer's Purchase Intention

  • NILOY, Ahnaf Chowdhury;ALAM, Jawad Bin;ALOM, Md. Shah
    • Asian Journal of Business Environment
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    • v.13 no.1
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    • pp.21-30
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    • 2023
  • Purpose: The study analyzes the impact of attitudes toward food influencers on consumer purchase intention. It also aims to identify factors affecting consumers' attitudes toward food influencers. Research design, data and methodology: Based on the responses collected from 500 randomly selected consumers, the study analyzes the relationship based on the factors of influencer marketing. The authors test the conceptual model using multivariate linear regression analysis after validating the internal consistency of the data using Cronbach's Alpha reliability test and exploratory factor analysis (EFA). Results: The study finds that purchase intention is positively correlated and significantly impacted by the attitude towards influencer. The study further finds that attitude towards influencer is positively correlated and significantly impacted by source attractiveness, product match up, and source familiarity. However, source credibility is found to be an insignificant construct impacting attitude towards influencer. Conclusions: The study gives a guided solution to marketers and brand practitioners about the importance of influencer marketing in the food industry and its effectiveness in generating purchase intention. The present paper bridges a gap pertaining to antecedents and factors that impact attitudes toward food influencers and consumer purchase intention. To the authors' knowledge, this study is the first of its kind to investigate the impact of attitudes toward influencers on purchase intention in the food industry.

DEVELOPMENT OF ARCHITECTURAL DESIGN QUALITY CONTROL REQUIREMENTS BASED ON OPEN BIM

  • Inhan Kim;Jungsik Choi;Junho Choi
    • International conference on construction engineering and project management
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    • 2013.01a
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    • pp.426-432
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    • 2013
  • The construction industry consists of various and massive architectural information as an architectural process includes a variety of design stages with cooperation of many disciplines. Particularly, architectural information is generated and managed through the life cycle of a building, from conceptual design stage to the construction and maintenance. A Building Information Model (BIM) serves as a shared knowledge resource for information about a facility forming a reliable basis for decisions during its life-cycle from inception onward. BIM technology accomplished quantitative development being utilized in various disciplines. However, it is necessary to develop environment and requirement for qualitative improvement of BIM based project. Particularly, requirement is very important for architectural design evaluations. The purpose of this study is to develop and apply of quality control requirement for improving the quality of architectural design in open BIM environments. To achieve this purpose, the authors have investigated case study for open BIM data quality control (software, guideline and application case) and classified quality control targets according to physical/logical quality and data quality. In addition, the authors have defined open BIM based quality control process and developed quality control requirements. Finally, the authors have developed rule based quality check system using requirements for efficient quality control based on open BIM.

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Exploring Functional Differences of Perceived Benefits between Competitive Sport and Eco-Sport

  • Hyeong KANG;Won Jae SEO
    • Journal of Sport and Applied Science
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    • v.8 no.2
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    • pp.19-23
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    • 2024
  • Purpose: This study sought to explore theoretical knowledge of benefits that sport participants perceived. In specific, this study reviewed related literature to explore similarities and differences of perceived benefits between competitive sport and eco-sport. Research design, data, and methodology: This study employed an integrated literature review approach. A conceptual model is suggested by reviewing prior studies. The study collected relevant documents via online search engine including KCI and google scholar. The contents and results of collected data were analyzed and categorized into perceived benefits between competitive sport and eco-sport. Results: For results, summary of perceived benefits was presented. In specific, a total of twelve variables were derived from the literature analysis as physical benefits of sport participation, which include cardiorespiratory fitness and physical self-concept and so forth. Second, a total of six mental benefits were discovered by prior studies, including happiness, stress release, psychological health and so on. Third, in terms of socio-relational benefits, four variables were derived from previous literature, which are social support, trust, and social capital and so on. Conclusions: This study identified positive outcomes of physical activities. Furthermore, a variety of benefits were categorized into three major aspects such as physical, mental, and social benefits. The study needs to be conducted to explore the effects of perceived benefits on repeat participation. Further implications were discussed.

A Structural Model for Health Promotion and Life Satisfaction of Life in College Students in Korea (대학생들의 건강증진행위와 삶의 만족도에 대한 구조모형)

  • Hong, Youn-Lan;Yi, Ga-Eon;Park, Hyun-Sook
    • Research in Community and Public Health Nursing
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    • v.11 no.2
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    • pp.333-346
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    • 2000
  • The purpose of this study was designed to test and develope the structural model that explains health promoting behaviors among college students in Korea. The hypothetical model was constructed on the Pender's Health promotion Model(l996) and the inclusion of some influential factors for life satisfaction. The conceptual framework was built around eight constructs. Exogenous variables included in the model were self-esteem, perceived health status, self-efficacy, internal locus of control, chance locus of control. powerful other locus of control. Endogenous variables were health promotion behaviors and life satisfaction. The results are as follows; 1. The overall fit of the hypothetical model to the data was moderate <$x^2$=4.18(df=11. p=0.041), GFI= 0.99, AGFI= 0.76, RMR= 0.019, CFI= 0.99, CN= 248.50> 2. Path and variable of the model were modified by considering both its theoretical implication and statistical significance of parameter estimates. Compared to the hypothetical model. the revised model has become parsimonious and had a better fit to the data expected in a chi-square value <$x^2$=8.43( df= 16, p=0.21), GFI= 0.99, AGFI= 0.92., RMR= 0.024, CFI= 0.99, CN= 312.01> 3. Some of the predictive factors. especially self efficacy. self esteem. powerful others locus of control. perceived health status revealed the direct effects on health promoting behaviors. Of these variables. self-efficacy was the most signigicant factor. These predictive variables of health promoting behaviors explained 59% of total variances in the model. 4. Health promoting behaviors, self-esteem. and perceived health status revealed direct effect on the life satisfaction. Self-efficacy was identified as an important variable that contributed indirectly to improve life satisfaction by enhancing health promoting behaviors. These predictive variables of life satisfaction explained 42% of total variances in the model. In conclusion. the derived model in this study is considered appropriate in explaining and predicting health promoting models and life satisfaction among college students in Korea and could effectively be used as a reference model for further studies by suggesting a direction in health promoting nursing practices.

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A Study on Stress in Poor Families with School Children (학령기 자녀를 둔 빈곤가족의 스트레스 -일 지역 빈곤가족의 실태와 경험을 중심으로-)

  • Kang Hee Kyeung
    • Child Health Nursing Research
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    • v.5 no.2
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    • pp.185-197
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    • 1999
  • In the family life cycle, the most important task the families with school children should perform is ‘child education’ and ‘socialization’ However, economic stress on poor families with school children presents multiple problems through the shortage of resources necessary for child education and socialization, inappropriateness of family appraisal, and the insufficiency of the control channels for the efficient management of these confined resources and appropriate appraisal. The objectives of this article are : First, to report research on the actual conditions of the poor families in one area of Cheju and on the relevant health welfare policy, and to examine the appropriateness of the direction and the substance of this policy in terms of the intervention in economic stress on the poor families under the categories of resource management and control of appraisal. Second, to analyze qualitative data extracted from the memoirs of single-parent families living in several areas of Korea under the conceptual framework constructed by literature review in order to get a better understanding of the stress which poor families with school children have experienced. And third, to confirm the factors that can be risk factor but, at the same time, strength to these poor families from presented data and to use them as the basic data from which an intervention model can be developed, based on resource management and control of appraisal. The findings of this article are : First, while the number of absolute poor families in one area of Cheju is increasing and, as a result, the danger of the possibility that multiple problems will occur is also growing, the supporting level of the current policy is no more than a direct resource offer and there is no evidence that resource management is being professionally carried out. When it comes to control of appraisal, due to absence of the professional human resources in this matter, policy performances such as technical education training can have a negative impact. Second, a conceptual framework introduced in this article, ; Economic Pressure → Helplessness → Poor self-esteem → Marital Conflict → Parent-Child financial conflict → Inappropriate socialization → Poor child social competence : is partly verified. And third, judging from the results of the qualitative data, it is confirmed that the healing families, having overcome poverty, show several positive characteristics including : hope, strength, and social support. These findings are identified with the factors of resiliency considered above. According to these results, this article suggests the following. The anti -poverty policy in the future should focus not only on a direct resource offer but also on resource management and the control of appraisal that can magnify its effects. In particular, close attention should be paid to school children since they are in the most crucial period for socialization. Moreover, an emotional labor is such an essential resource for intervention that skilled nurses should play pivotal roles.

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Development of Construction Material Naming Ontology for Automated Building Energy Analysis (건축물 에너지 분석 자동화를 위한 건축 자재명 온톨로지 구축)

  • Kim, Ka-Ram;Kim, Gun-Woo;Yoo, Dong-Hee;Yu, Jung-Ho
    • Korean Journal of Construction Engineering and Management
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    • v.12 no.5
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    • pp.137-145
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    • 2011
  • BIM Data exchange using standard format can provide a user friendly and practical way of integrating the BIM tools in the life cycle of a building on the currently construction industry which is participated various stakeholder. It used IFC format to exchange the BIM data from Design software to energy analysis software. However, since we can not use the material name data in the library of an energy analysis directly, it is necessary to input the material property data for building energy analysis. In this paper, to matching the material named of name of DOE-2 default library, rhe extracted material names from BIM file are inferred by the ontology With this we can make the reliable input data of the engine by development a standard data and also increase the efficient of building energy analysis process. The methodology can enable to provide a direction of BIM-based information management system as a conceptual study of using ontology in the construction industry.

Does Big Data Analytics Enhance Sustainability and Financial Performance? The Case of ASEAN Banks

  • ALI, Qaisar;SALMAN, Asma;YAACOB, Hakimah;ZAINI, Zaki;ABDULLAH, Rose
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.7
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    • pp.1-13
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    • 2020
  • This study analyzes the key drivers (commitment, integration of big data, green supply chain management, and green human resource practices) of sustainable capabilities and the influence to which these sustainable capabilities impact the banks' environmental and financial performance. Additionally, this study analyzes the impact of green management practices on the integration of big data technology with operations. The theory of dynamic capability was deployed to propose and empirically test the conceptual model. Data was collected through a self-administrated survey questionnaire from 319 participants employed at 35 banks located in six ASEAN countries. The findings indicate that big data analytics strategies have an impact on internal processes and banks' sustainable and financial performance. This study indicates that banks committed towards proper data monitoring of its clients achieve operational efficiency and sustainability goals. Moreover, our results confirm that banks practising green innovation strategies experience better environmental and economic performance as the employees of these banks have received advance green human resource training. Finally, our study found that internal and external green supply chain management practices have a positive impact on banks' environmental and financial performance, which confirms that ASEAN banks contributing in reduction of environmental impact through its operations will ultimately experience increased financial performance.

MATERIAL MATCHING PROCESS FOR ENERGY PERFORMANCE ANALYSIS

  • Jung-Ho Yu;Ka-Ram Kim;Me-Yeon Jeon
    • International conference on construction engineering and project management
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    • 2011.02a
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    • pp.213-220
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    • 2011
  • In the current construction industry where various stakeholders take part, BIM Data exchange using standard format can provide a more efficient working environment for related staffs during the life-cycle of the building. Currently, the formats used to exchange the data from 3D-CAD application to structure energy analysis at the design stages are IFC, the international standard format provided by IAI, and gbXML, developed by Autodesk. However, because of insufficient data compatibility, the BIM data produced in the 3D-CAD application cannot be directly used in the energy analysis, thus there needs to be additional data entry. The reasons for this are as follows: First, an IFC file cannot contain all the data required for energy simulation. Second, architects sometimes write material names on the drawings that are not matching to those in the standard material library used in energy analysis tools. DOE-2.2 and Energy Plus are the most popular energy analysis engines. And both engines have their own material libraries. However, our investigation revealed that the two libraries are not compatible. First, the types and unit of properties were different. Second, material names used in the library and the codes of the materials were different. Furthermore, there is no material library in Korean language. Thus, by comparing the basic library of DOE-2, the most commonly used energy analysis engine worldwide, and EnergyPlus regarding construction materials; this study will analyze the material data required for energy analysis and propose a way to effectively enter these using semantic web's ontology. This study is meaningful as it enhances the objective credibility of the analysis result when analyzing the energy, and as a conceptual study on the usage of ontology in the construction industry.

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EA service factors and improvement of IT management in the public sectors (EA서비스 요인과 공공부문 IT관리업무 개선)

  • Eun, Suh-Ki;Kim, Choong-Nyoung
    • Journal of Digital Convergence
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    • v.10 no.1
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    • pp.11-20
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    • 2012
  • Recently, EA has been introduced in the Korean government as a tool for improving both IT management and IT investment. However, EA has been superficially used at the conceptual level without any efforts for facilitating it. As a result, it seems that any substantial outcomes from using EA could be hardly realized. This study suggests EA Service Model as a framework for facilitating the use of EA and then generating benefits. The purpose of EA Service Model is to provide a framework with which information and data can be linked, interconnected and shared in the whole process of IT management. It is expected that EA Service Model will possibly make a contribution to improving IT management. Empirical Analysis shows that key factors of EA Service Model make significant effects on improving the IT management, proving practical value and the validity of the model.

Developing LCSI(Library Customer Satisfaction Index) Lite for Public Library (LCSI(Library Customer Satisfaction Index) Lite 공공도서관용의 개발)

  • Oh, Dong-Geun
    • Journal of the Korean Society for Library and Information Science
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    • v.47 no.4
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    • pp.335-361
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    • 2013
  • This study tries to develop the so-called LCSI (Library Customer Satisfaction Index) Lite for public library which can be used easily in the fields as a simplified model. Its conceptual model is developed from the former research about library service quality and customer satisfaction. Based on the analyses on the twenty Delphi-type AHP questionnaires both from the library researchers and from the public library practitioners, and on the analysis and testing of the structural equation model using the data from the more than 800 user questionnaires, it suggests a model which consists of total 15 items - namely 8 items for service quality (2 for personnel, 4 for library resources and services, 2 for facilities and environment), 3 items for customer satisfaction, and 2 items for loyalty. Library Satisfaction Index for public library will be calculated by the sum total of service quality (50%), customer satisfaction (40%), and loyalty (10%).