• 제목/요약/키워드: conceptual context

검색결과 342건 처리시간 0.028초

Hierarchy of Shopping Experience at Indian Malls: A Conceptual Model using Interpretive Structural Modelling

  • Prashar, Sanjeev;Singh, Harvinder;Sarma, Pappu Raja Sekhara
    • 유통과학연구
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    • 제14권2호
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    • pp.5-12
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    • 2016
  • Purpose - The present study examines the interrelationship between various components constituting shopping experience in the context of the Indian shopping malls. Research design, data, and methodology - Extracting components of shopping experience from the literature review, the study used Interpretive Structural Modelling (ISM) to propose a conceptual model. The study adopted a mixed methods research involving theoretical constructs from past research, qualitative assessment of relationship between the constructs and imposing definite order and direction to qualitative relations based on mathematical computations. Results - Proposed model indicates that the five components of shopping experience (ambience, physical infrastructure, convenience, marketing focus and safety and security) do not converge directly into shopping experience. Rather, they operate following a hierarchy of influences in which marketing focus plays the role of the initiator. Conclusions - This model points at the order of preference of different components of shopping experience and can be a useful guide for retail industry, especially mall developers and supermarket/hypermarket, may use the findings in key decisions about development of physical infrastructure, which are based on marketing focus.

현대 실내 건축 디자인의 한국성 구현방법에 관한 연구 - 1995년 이후 국내 정기 간행물을 중심으로 - (A Study on the expressional method of koreanity in modern interior architecture and design - based on domestic periodical publications since 1995 -)

  • 김국선;오옥재;이은민;이연숙
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2003년도 춘계학술발표대회 논문집
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    • pp.98-103
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    • 2003
  • Globalization and multi-culturalizm have put light on the importance of cultural identity. To find or establish cultural identity designers have made their effort in their practice. Understanding possible expressional method for cultural identity in this context koreanity, can be a basis to promote such activities. The propose of this study is to investigate expressional method of koreanity in interior design cases appeared which were introduced in major domestic periodical publications since 1995. 43 cases were analyzed by using the analysis frame of 4 expressional method , such as an indicative imitation method, a partial invoked method, a partial transformation method and a conceptual reception method. As result 47% of total cases were used the partial transformation method. 16% by the indicative imitation method, 7% by the partial invoked method and 30% by the conceptual reception method. This result indicated designers have had more active attitude in expressing koreanity with interpretation of traditional concept in a contemporary way, rather than simply introducing and immitating traditional object. Design examples were organized and explained according to expressional method types.

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도시 자연복원을 위한 인공 습지 조성에 관한 연구

  • 김귀곤
    • 한국환경교육학회지:환경교육
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    • 제10권2호
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    • pp.175-190
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    • 1997
  • The objective of this study is to increase bio-diversity by developing more efficient methods to created habitats and applying them in introducing prototypes of forest, grassland, and marsh which are found in natural ecosystem, to urban environment. In this context, in creating man-made marsh in Seoul Engineering High School, firstly, philosophical framework to create man-made marsh to restore urban nature and conceptual system to create a region considering life and ecosystem were established. Secondly, by applying the philosophical framework and the conceptual system, water quality section, plantation section, and techniques to create habitats to increase bio-diversity were introduced. Lastly, when the creation is completed, maintenance of the marsh will continue with participation and education of students and residents. This study presents how natural environment can be restored and created in urban areas. This may be viewed as modest beginning. I expect this study proves to be effective in increasing bio-diversity, fulfill its role as an experiment station for restoration and creation of natural environment and natural educational center for students and community as well as habitats for wild life, and open a new chapter in developing a society seeking co-existence of humankind and life. Therefore, when technological guideline on restoration and creation of man-made marsh in urban area is developed based on the outcome of this study, expansion of the project to nationwide including metropolitan cities like Seoul is recommended.

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'맥락성' 관점에서 본 수학교과서의 문제 분석 (An Analysis on Mathematics Textbook Problems Focusing on 'Contextualization')

  • 김민경;박은정;허지연
    • 한국학교수학회논문집
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    • 제15권1호
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    • pp.1-25
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    • 2012
  • 본 연구는 Freudental의 수학관에 근거한 RME가 표방하는 현실 속 풍부한 맥락적 상황들로 이루어진 관점으로 초등학교 4학년 교과서를 중심으로 한국 및 미국(3종) 교과서에서 제시된 문제의 맥락성을 살펴보았다. 이를 위해 맥락성의 요소를 일상성, 다양성, 수학적 잠재성으로 도출하여 맥락문제를 분류하여 분류된 문제를 비교 분석하였다. 그 결과 한국 교과서는 미국 교과서에 비해, 맥락문제가 차지하는 비율 뿐 아니라, 과정별 맥락성이 모두 낮게 나타났다. 또한 각 요소별 성향을 잘 나타내고 있는 문항을 분석, 기술함으로써 추후 교과서 개발 뿐 아니라, 문항 개발에 의미 있는 자료를 제공할 것으로 기대한다.

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정보통신기술과 주거에 대한 중요 담론 분석연구 (Discourse Analysis on ICT and Home - From Electronic Cottage to Sharable Home -)

  • 한수연;김미정
    • 한국주거학회논문집
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    • 제25권3호
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    • pp.115-121
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    • 2014
  • This paper draws the home into the stream of information and communications technology (ICT) development. Considering that homes and our home life are constantly affected by persistent change influenced by ICT, it is remarkable that ICT has been relatively neglected as an object of research in the field of housing studies. This study provides an overview of conceptual movements in ICT/home relationships and their design and social impact through a critical discourse analysis. The conceptual movements must be considered by professionals in the field of housing and built environment to stay attuned to changes in the 21st Century. Diverse debates took place in the discourse about ICT in relation to home. The stream of thought was started by futurists who saw the electronic cottage as a solution to the social problems caused by the separation of work and home life in industrial cities. ICT has now entered a new phase, with WiFi P2P networks and location-based social media that encourage sharable homes. Based on the analysis of the discourse on ICT and home, we drew from three issues related to the paradigm shifts in homes in the context of ICT development to provide future directions for housing studies: from space programming to time scheduling, from individual ownership to shared access, and from live+work dwelling to live+work+community.

The Industrial / Societal Bullwhip Effects and Supply Chain Performance

  • Goran, Svensson
    • 마케팅과학연구
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    • 제18권2호
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    • pp.1-18
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    • 2008
  • The objective of this paper is to describe the construct of bullwhip effect beyond supply chains, namely at industrial and societal levels. The author provides a conceptual discussion of the bullwhip effect - its derivation is extended, and the positioning of the construct is broadened. The bullwhip effect has been explored within intra-organisational and inter-organisational supply chains. A broader descriptive framework is introduced, one that positions the bullwhip effect construct at industrial and societal levels. A conceptual framework is provided that bridges the interface between the micro and macro environments of the bullwhip effect construct, but further conceptualization is required. The introduced derivation and positioning of the bullwhip effect construct reveal a number of research potentials. A principal one is that the exploration of the construct may consider the industrial and/or the societal environment when the bullwhip effect is studied in supply chains. The extended derivation and broadened positioning of the bullwhip effect in the overall environment is of interest to practitioners. It stresses the importance of contextual factors in operative, tactical and strategic supply chain performance. The principal contributions are: a) an interface between micro and macro levels in supply chain performance contributing to an extended derivation of the bullwhip effect; b) a typology of the bullwhip effect contributing to broadening the positioning of the same construct; c) the bullwhip effect being seen as two-way view construct at the micro level and d) a framework ofmanagerial implications. Most important of all is that the causes and effects of the bullwhip effect have been addressed in a wider context that so far has been underestimated in literature.

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A hierarchical model of self-determined motivation for thrift shopping behavior

  • Oh, Keunyoung;Choi, Yun-Jung
    • 복식문화연구
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    • 제25권3호
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    • pp.327-339
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    • 2017
  • A consumer is an individual entity with various motivations. This study is intended to incorporate a hierarchical structure of motivation to understand self-determined motivation for purchasing secondhand merchandise at thrift stores. A conceptual model adopted from Cadwallader et al. (2010)'s comprehensive model of motivation used in a marketing context was developed to investigate motivational process in secondhand merchandise shopping. The conceptual model includes the three levels of motivational structure-the global, contextual (environmental concern and frugality), and situational motivation. A series of the causal relationships among the three levels of self-determined motivations and buying intention to shop at thrift stores were hypothesized. A total of 219 respondents from two different northeastern state universities in the U.S. completed a self-administered survey. The results indicated that secondhand merchandise shopping is well explained in the hierarchical structure of self-determined motivation where the global motivation had a positive impact on the contextual motivations regarding environmental concern and frugality. Of the two contextual motivations, only environmental concern had a positive impact on situational motivation for shopping at thrift stores. Finally, the situational motivation positively influenced the intention to shop at thrift stores. The results of this model suggest that the hierarchical structure of self-determined motivation would be a very useful framework to understand consumer behavior for apparel shopping. Also, further research can be done to identify other contextual motivational factors to understand consumer motivation for shopping at thrift stores.

Relationships between Service Quality, Brand Image, Customer Satisfaction, and Customer Loyalty

  • DAM, Sao Mai;DAM, Tri Cuong
    • The Journal of Asian Finance, Economics and Business
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    • 제8권3호
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    • pp.585-593
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    • 2021
  • The service industry has become the driving force of economic development in recent years. With the current fierce competitive situation, competing businesses have continually provided a superior quality of service, and an excellent perceived brand image to gain customer satisfaction and customer loyalty. This study's current purpose is to empirical research the linking between service quality, brand image, customer satisfaction, and customer loyalty. We collect research data from 299 consumers who bought goods at supermarkets in Ho Chi Minh City, Vietnam, using a convenient sampling technique. We proposed the conceptual model from prior studies and considered it in Vietnam's context. PLS-SEM was conducted to test the relationships in the conceptual model. We have estimated the scale's reliability by Cronbach's alpha values and composite reliability values. Moreover, we have evaluated discriminant validity by the Fornell-Larcker standard. The findings showed that service quality positively affects the brand image, customer satisfaction, and customer loyalty. Likewise, the results also confirmed brand image had a positive impact on customer satisfaction and customer loyalty. Moreover, the outcomes also disclosed that customer satisfaction had a positive relationship with customer loyalty. The research suggested implications for managers, limitations, and directions for future research from the above findings.

프랑스 대혁명기 기념물보존 행정조직의 탄생과정 고찰 (A Study on the Establishment of an Administrative Organization for Monument Conservation during the French Revolution)

  • 조용훈;김영재
    • 헤리티지:역사와 과학
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    • 제56권3호
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    • pp.254-273
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    • 2023
  • 2023년 문화재청은 60년간 이어져 온 '문화재' 체제를 '국가유산' 체제로 탈바꿈하고 있다. 이 과정에서 문화유산 개념발전의 역사맥락에 대한 연구의 필요성을 느꼈다. 국내에서 현재 사용하고 있는 문화유산과 관련한 개념들은 국외에서 수입한 것들이 많다. 그렇기 때문에 우선적으로 원산지에서의 개념발전 역사를 알아야 한다. 이에 본고에서는 문화유산 개념의 원산지로 주류를 이루는 유럽을 대상으로 삼았다. 특히 유럽 내에서도 프랑스를 선택하였다. 프랑스는 18세기 말 공화국을 설립한 이래로 일찍이 유럽의 기념물 개념에서 국민의 유산으로 새로운 지평을 열었기 때문이다. 본고에서는 프랑스의 역사 중 프랑스 대혁명기를 대상으로 삼았다. 프랑스 대혁명기 구체제가 붕괴되고 보호체계를 잃어버린 기념물들이 어떻게 다시 새로운 국민국가의 보호 테두리 안으로 들어갔는지가 본 연구의 탐구대상이다. 프랑스 정부는 기념물들의 보존을 위한 행정조직으로 기념물위원회 및 예술임시위원회를 탄생시켰다. 두 조직은 혁명과 전시상황 속에서 이념과 정치선전에 구속되었기 때문에 기념물 보존활동에 한계를 보였다. 하지만 그런 시대 분위기 속에서도 지침서를 통하여 보존원칙을 수립하였고 기념물을 바라보는 새로운 가치관을 만들었다는 점에서 의미가 있다. 특히 전국에 배포한 지침서 중 기념물들을 바라보는 시각에서 국민의 유산이라는 시각을 보였다는 것은 선구적이다. 이것은 이후 프랑스의 문화유산 개념발전의 새로운 방향성을 제시해주었다. 이 흐름 속에서 기념물, 역사기념물, 문화재, 문화유산으로 프랑스의 문화유산 개념은 발전해나간다. 프랑스 혁명기의 역사는 구체제의 붕괴로 인한 가치관의 혼란 속에서 이전 체제의 기념물들을 새로운 보호체계 속에 집어넣었다는 점에서 보편적인 시사점을 도출할 수 있다. 이는 분단국가로서 가치관의 혼란위험이 잠재되어 있는 대한민국의 문화유산 분야에도 시사하는 바가 있다.

수학 교사의 주목하기와 반응적 교수의 관계:모든 학생의 수학적 사고 계발을 지향하는 수업 상황에서 (The Relationship between Mathematics Teachers' Noticing and Responsive Teaching:In the Context of Teaching for All Students' Mathematical Thinking)

  • 김희정;한채린;배미선;권오남
    • 한국수학교육학회지시리즈A:수학교육
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    • 제56권3호
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    • pp.341-363
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    • 2017
  • This case study contributes to the efforts on identifying the essential features of responsive teaching practice where students' mathematical thinking is central in instructional interactions. We firstly conceptualize responsive teaching as a type of teachers' instructional decisions based on noticing literature, and agree on the claim which teachers' responsive decisions should be accounted in classroom interactional contexts where teacher, students and content are actively interacting with each other. Building on this responsive teaching model, we analyze classroom observation data of a 7th grade teacher who implemented a lesson package specifically designed to respond to students' mathematical thinking, called Formative Assessment Lessons. Our findings suggest the characteristics of responsive teaching practice and identify the relationship between noticing and responsive teaching as: (a) noticing on students' current status of mathematical thinking by eliciting and anticipating, (b) noticing on students' potential conceptual development with follow-up questions, and (c) noticing for all students' conceptual development by orchestrating productive discussions. This study sheds light on the actual teachable moments in the practice of mathematics teachers and explains what, when and how to support teachers to improve their classroom practice focusing on supporting all students' mathematical conceptual development.