• Human Ecology Research
• /
• v.58 no.4
• /
• pp.463-481
• /
• 2020

This study examines the level of consumer knowledge regarding the concept and characteristics of the sharing economy along with the role of the three economic players in the sharing economy. This study develops scales for measuring a consumer's knowledge level and the knowledge level using these scales as well as analyzes the impact of knowledge levels, socio-demographic variables, social capital, and knowledge sharing on participation in the sharing economy. The scales measuring the level of knowledge in the sharing economy were composed of 22 questions for the concept, 30 questions for the characteristics, and 15 questions for the role of the economic parties. Consumer's knowledge level regarding the concept and characteristics of the sharing economy and the role of the economic players was very low. In particular, the knowledge on the concept was insufficient. Women's knowledge on the sharing economy showed higher scores than men. Consumers with higher scores in social capital and knowledge sharing showed higher scores of the knowledge level on the sharing economy than those behind in these two variables. A higher knowledge level of the sharing economy resulted in higher participation in the sharing economy. Issues and directions for future studies on the sharing economy were proposed.

• The Journal of Industrial Distribution & Business
• /
• v.8 no.6
• /
• pp.75-86
• /
• 2017

Purpose - The purpose of this study is to grasp the concept, characteristics and application status of sharing economy, and to derive a research model based on sharing economic service, and to analyze factors and influences of consumers' intention to reuse of sharing economy. Research design, data, and methodology - The questionnaires were created to examine variables for practical and theoretical implications. After pilot survey, conducted for 24 days from March 10th to April 2st in 2017, total numbers were 377. But 330 copies were used for the analysis with IBM SPSS Statistics 23.0 and IBM SPSS AMOS 23.0. The structural equation model was applied for this. Results - First, sharing economic services remain at an early stage, but it is meaningful to identify the revenue mechanism of the business model of the sharing economic platform. Second, in this study, it is meaningful that we systematized the theoretical structure by examining existing studies on the characteristics of the sharing economic service and consumer characteristics, and by examining empirically. Third, Satisfaction and Reliability are related to the characteristics of Sharing Economic Service (Security, Convenience, Discount, Sharing, Social Interaction), Consumer Characteristics (Personal Innovation, Word-of-Mouth) It is meaningful to broaden the understanding of the factors by verifying the mediating effect. Fourth, the sharing economy business is meaningful in that it is a new consumption trend that changes the meaning of consumption to consumers. Gradually, more and more people are recalling that purchasing something is not consumption, but sharing and borrowing is also consumption. In other words, through the sharing economy, consumers can experience more products and services, have more choices, and are expected to have a positive impact on economic growth by increasing the utilization of idle resources. Conclusions - Currently, the sharing economy is growing rapidly all over the world. Therefore, in the subsequent study, it is necessary to compare Korea and China's sharing economy and study the cultural and social characteristics of Korea and China. In particular, I think that steady research is necessary for more precise and specific direction on the influence of the shared economy.

• Knowledge Management Research
• /
• v.19 no.1
• /
• pp.175-202
• /
• 2018

The aim of this conceptual article is to explore the sharing economy ecosystem concept in innovation policy context with cluster, innovation system, smart specialization and business ecosystem approaches. This study conducts comparative study to understand what has been changed by sharing economy through Uber case in four cities. By analyzing vital constructs in sharing economy ecosystem, we suggest how sharing economy ecosystem works, and presenting core factors in policy framework of sharing economy ecosystem. In addition, we attempt to explain that policy maker should consider the relationship between these factors. The result of this paper shows sharing economy ecosystem has developed with their characteristics and constructs that are different with traditional industry.

• Journal of the Korea Society of Computer and Information
• /
• v.23 no.10
• /
• pp.73-80
• /
• 2018

The shared economy began with the concept of sharing the physical and intellectual assets of individuals with others. Nowadays, the concept of shared economy is becoming one of the industries as an enterprise type. Especially, with the development of the Internet and smart devices, various forms of shared economy have been developed in accordance with the need of sharing of individual income. Digital content is also a shareable commodity and it is seeking to utilize it as an item of shared economy. Accordingly, when digital contents are used as a shared economy, there are various possible threats -security threats that may arise in the course of transactions, potential for theft, alteration and hacking of contents. In this paper, we propose transaction method and content protection method using block chain-ethereum technology to reduce security threats and transparent transactions that can occur in digital contents transactions. Through the proposed method, the trust of the consumer and the supplier can be measured and the encryption can be performed considering the characteristics of the data to be traded. Through this paper, it is possible to increase the transparency of smart transaction of digital contents and to reduce the risk of content distortion, hacking, etc.

• Asia pacific journal of information systems
• /
• v.29 no.2
• /
• pp.308-327
• /
• 2019

The concept of sharing economy has received rich attention in recent years. As a typical type of business model in the sharing economy, online short rent has been paid attention by both industry and academia. In this study, we find trust to be a critical determinant to the success of online short rent platforms. Based on three dimensions of trust theory, i.e., ability, benevolence and integrity, we investigate the factors influencing tenant' willingness to participate in online short rent. We further examine the extent to which trust can influence the number of sales and comments of rooms listed at online short-term rent platforms, which can represent tenant' willingness to participate in the sharing economy. The results show that the trust dimensions represented by a landlord's personal characteristics have significant positive correlations with the number of sales and comments. For example, the real name authentication and the sesame score can represent the trust integrity; online replay ratio and the average confirmation time representing the trust sincerity, and the order acceptance ratio representing the trust ability. On this basis, we proposed some recommendations for both platforms and landlords. For example, the landlords can improve the tenants' trust by authenticating his/her real name, replying actively and timely. For platforms, when they make housing list ranking rules, they can take the landlord's personal attributes that may affect trust into consideration. Moreover, platforms can also allow landlords to supply value-added services to improve service quality and ultimately promote the virtuous circle of the platform ecosphere. Through conducting the empirical research on a particular application of the sharing economy, we aim to fill the research gap of this field in China and provide theoretical and practical contributions to the future development of online short rent.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.46 no.6
• /
• pp.1039-1057
• /
• 2022

The fashion system has been criticized for relying on a linear economy to reduce short-term costs and increase profits. Meanwhile, the circular economy strives to expand the value chain through a closed loop for companies, society, and the environment by separating consumption from resources. This study aims to elucidate the strategic characteristics of the technological measures that fashion companies and brands are trying to innovate into a sustainable fashion system on the basis of the circular economy concept. Thus, we conducted case studies by dividing the value chain of the fashion system into design, production, and consumption to identify the technological development of the circular fashion system from a technologization perspective that incorporates technological values. First, design appeared to strengthen emotional durability, design and process with circulation in mind, and fashion product digitalization. Second, production manifested itself as material development for the new fiber economy, improvement of non-environmental processes, and customization of demand-driven, responsive production. Third, consumption was the spread of the environmental consumption culture through the sharing economy platform, the realization of a virtual wearing experience to prevent rapid disposal, and the provision of information on sustainable consumption.

• Korea Science and Art Forum
• /
• v.19
• /
• pp.515-525
• /
• 2015

Along with a rapid increase in the number of 1-person households where the concept of 1-person consumption and 1-person economy is emphasized, the proportion of 1-person household in Korea occupies a 25.3% at present, and the number is expected to grow continuously. And this rapid increase will bring about a host of problems such as housing shortage in the metropolitan area, egoism, loneliness felt by individuals, and other social problems such as crime. As an alternate movement to this phenomenon, concern on and interest in community, community culture, and sharing of space are on the rise, together with concern on and preference for sharehouse culture. In news media as well, articles on life shared with members of a sharehouse often appear. This sharehouse, which is widely spread and well received in Japan, not only reduces economic burden but also creates their own community and promotes their own culture. In this sense, it is a new way of life that represents benefits of sharing, well beyond just economic interests. Accordingly, In this research, an attempt was made tp examine the circumstances in the use of space based on existing studies on sharehouse characteristics in order to shed new lights on the meaning that non-characteristic space concept of the traditional residential space has as the concept of sharehouse space by considering it in connection with the non-characteristic space concept of the Korean traditional residential space where diverse circumstances occur centered on communal life and which were accepted by all naturally.

• Journal of the Economic Geographical Society of Korea
• /
• v.22 no.2
• /
• pp.214-235
• /
• 2019

This study adopts the concept of social innovation cluster in which social economy organizations as one of the emerging axes of economic systems operate in collaboration with government agencies, investment institutions, intermediate supporting organizations and non-profit organizations, and investigates how the clusters of this kind grow in the context of the Korean socio-economic situation for the cases of Seongdong-gu and Eunpyeong-gu in Seoul, Korea. For this purpose, it has identified the actors of the clusters and their internal relations, and analyzed the process of cluster formation. A social network analysis of the partnerships between the actors has shown that Seongdong-gu has more diversified types of the network participation of universities, global networks and investment institutions than Eunpyeong-gu. It is interpreted that this pattern has resulted from the domination of private organizations in the former area, which is also confirmed by in-depth interviews with persons involved in the clusters. Although the facets of social innovation clusters are manifested in both areas, even in their initial stage, such factors as linkages between industrial actors and convergence with other clusters, which appear in the maturing stage of cluster formation, has yet to be found. It is suggested that the sustainable growth of social innovation clusters should be accompanied by information sharing and cooperation between the two areas on the future orientation of development.

• STI Policy Review
• /
• v.3 no.2
• /
• pp.111-129
• /
• 2012

The integration of products and services is being expanded in both manufacturing and service companies such as in Apple's iPod & iTunes, Amazon's Kindle, and Hyundai Motor Company's Mozen. This phenomenon has recently accelerated due to multiple factors including market change, lessening of differences in quality of products or services, the paradigm of participation and sharing, and deindustrialization and evolution toward becoming a service economy. The objective of this paper is to investigate and analyze the status and characteristics of integration of products and services in Korean firms and to suggest policy directions promoting this integration. Towards this purpose, income statements from the Korea Listed Companies Association (KLCA) database of companies listed on the Korea Stock Exchange are analyzed regarding the servitization of manufacturing firms as well as the productization of service firms. In addition, this research investigates the Korean Innovation Survey 2011 database for the service sector and 2010 database for the manufacturing sector in order to evaluate R&D activity in each. In the manufacturing sector, the average ratio of service sales (servitization) was low at 0.208, with bias in the level and distribution of ratios associated with the manufacturing sector. 18 out of a total of 23 sectors (78%) have low servitization, showing there's a long way to go for servitization in the Korean manufacturing sector. In the service sector, the average ratio of product sales (productization) was 9.53%, which is relatively high compared to that of the manufacturing sector. However, the distribution of ratios is also biased, as with the manufacturing sector. Based on this analysis, policy directions are proposed in terms of 1) R&D, 2) concept boost, 3) R&D result spread, 4) statistics, 5) infrastructure and 6) green growth.