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Strategic Characteristics of Technologization for Circular Fashion System

순환 패션 시스템을 위한 테크놀로지제이션의 전략적 특성

  • Mikyung Kim (Dept. of Fashion Design, Shingu College) ;
  • Eunhyuk Yim (Dept. of Fashion Design, Sungkyunkwan University)
  • Received : 2022.07.11
  • Accepted : 2022.10.11
  • Published : 2022.12.31

Abstract

The fashion system has been criticized for relying on a linear economy to reduce short-term costs and increase profits. Meanwhile, the circular economy strives to expand the value chain through a closed loop for companies, society, and the environment by separating consumption from resources. This study aims to elucidate the strategic characteristics of the technological measures that fashion companies and brands are trying to innovate into a sustainable fashion system on the basis of the circular economy concept. Thus, we conducted case studies by dividing the value chain of the fashion system into design, production, and consumption to identify the technological development of the circular fashion system from a technologization perspective that incorporates technological values. First, design appeared to strengthen emotional durability, design and process with circulation in mind, and fashion product digitalization. Second, production manifested itself as material development for the new fiber economy, improvement of non-environmental processes, and customization of demand-driven, responsive production. Third, consumption was the spread of the environmental consumption culture through the sharing economy platform, the realization of a virtual wearing experience to prevent rapid disposal, and the provision of information on sustainable consumption.

Keywords

References

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