• Title/Summary/Keyword: communication quality

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The Analysis of Impact of IT-Based Communication Level on Customer's Intention of Service Reuse : Auto Repair Service (IT기반 커뮤니케이션 요인이 서비스재이용의도에 미치는 영향분석 : 정비서비스를 중심으로)

  • Han, Bokwoo;Kim, Chulsoo
    • Journal of Information Technology Services
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    • v.13 no.3
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    • pp.333-342
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    • 2014
  • As for the dimensions of service quality, reliability, responsiveness, assurance, empathy, and tangibles are the main factors that determine the company's service quality. To improve quality of service, companies emphasize the balance among the dimensions of service quality. These emphases improve definitely customer satisfaction and intention of reusing service, while communication at customer encounters give direct affects in customer satisfaction and intention of reusing service. This study shows how communications at customer encounters affect intention of reusing service and be affected by the dimensions of service quality. It especially analyzes how IT-based communications, one of physical one, such as phones, emails, messengers, and SNSs affect and be affected. In addition, it analyzes car repair service. This research uses a factor of communications at service encounter as for intermediate parameter and analyzes how it relates to dimensions of service quality and intention of reusing service. With following research model, it will analyze how IT-based communication affects intention of reusing service and be also affected by dimensions of service quality.

The Analysis of Effects of LED Panel Position and Lighting Angle on Communication Channel Quality in Indoor Visible Light Communication Systems (살내 가시광 무선 통신 시스템에서 LED 패널 위치 및 발광 각도가 통신 채널 품질에 미치는 영향 분석)

  • Do, Tronghop;Hwang, Jun-Ho;Yoo, Myung-Sik
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.36 no.9B
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    • pp.1108-1116
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    • 2011
  • The visible light communication system that transmits data by controlling light emission of LED and receives data through photo detecter is considered as one of the strong candidates of the next generation wireless communication systems. The visible light communication provides both lighting and wireless communication wherever the LED lamps are installed. Due to the feature of visible light communication system, the communication is possible within the area that LED light reaches, and the communication quality depends on the light intensity received at the receiver. In this paper, we analyze the effects of LED panel position and lighting angel on communication channel quality in visible light communication systems. Through computer simulations, we prove that position of LED panel and light angle have a great impact on illuminance and SNR of the visible light communication systems.

Image Quality Enhancement and Evaluation for Digital Displays

  • Kim, Kyoung-Tae;Ryu, Byong-Tae;Jang, Seul-Ki;Kim, Yu-Hoon;Chen, Qiao Song;Kim, Choon-Woo
    • 한국정보디스플레이학회:학술대회논문집
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    • 2008.10a
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    • pp.1393-1396
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    • 2008
  • Image quality is one of the most important factors affecting the performance of digital displays. This paper introduces various digital image processing techniques commonly applied to digital displays. They include preferred color correction, tone reproduction, and frame rate conversion. Also, issues related to image quality evaluation are addressed.

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A Case Study on Appliance of Quality Survey Methodology to the Korean Critical Journalism and Mass Communication (한국 비판언론학의 질적 연구방법 적용사례 연구)

  • Kang, Jin-Suk
    • Korean journal of communication and information
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    • v.43
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    • pp.81-113
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    • 2008
  • As past paradigm discussion was restricted to the political issues and related antagonistic ideologies, there are desires to reignite discussion from the concrete theological practices and differences in methodological variations. Interactive Study does not require mere antithesis phase but requires interactive study creation as phase itself. The purpose of this study is to analyze quality methodology cases, and to provide basic data for the application of the methodology. For this purpose, current Journalism and Mass communication discussions will be examined and characteristics of quality study and traditional methodology types will be scrutinized. In further, researches in the scientific journals of Korean Association for Communication and Information Studies will be analyzed to point out trend of quality methodology. The scope of analysis includes theological background and methodology, sampling method, data collecting method, reliability analysis. Appliance of quality research method requires more rigid and detailed methodological discussions and applications.

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The Impact of Social Media Marketing Towards Purchase Decision: Interactive Flat Panel Display Technology Distribution from Indonesia's B2B Market

  • Yunita SWASTI;Ricardo INDRA;Nadia Kris SIGIT;Muhammad ILHAM;La MANI;Muhammad ARAS
    • Journal of Distribution Science
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    • v.22 no.9
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    • pp.129-139
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    • 2024
  • Purpose: This research aims to examine the impact of social media marketing on buy decisions in Indonesia's B2B market, considering the mediating roles of brand image, perceived quality, and perceived value in relation to interactive flat panel display technology. To better understand technology adoption and distribution, we utilize the innovation diffusion theory. Research Design, Data and Methodology: The Decision-Making Unit of each organization that buy interactive flat panel display technology conducted an empirical survey of 82 participants. The quantitative research design analyzed the data utilizing the PLS-SEM model. outcome: This research reveals that social media marketing significantly impacted perceived quality, brand image, perceived value, and buy decisions. The research also found that perceived quality does not significantly impact buy decisions, but perceived value and brand image significantly impacted buy decisions. This research contributes to understanding the key factorsinfluencing buy decisionsin Indonesia's B2B market. Conclusion: Thisresearch concludesthat B2B consumers in Indonesia are less concerned about product quality but prioritize the value they receive when purchasing interactive display technology. Social media marketing could impacted the distribution of interactive display technology in Indonesia's B2B market by affecting the DMU's purchasing decisions. Brands should leverage social media marketing to positively impact theirsuccess.

A Study on Mobile Communication Service Quality (이동 통신 서비스 품질에 관한 연구 (효율성 분석을 중심으로))

  • Han, Kyong-Hee;Cho, Jai-Rip
    • Proceedings of the Safety Management and Science Conference
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    • 2009.04a
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    • pp.351-364
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    • 2009
  • As well as the development of the measurement of service quality, various kinds of service measurements are also being developed. Especially the mobile telecommunication service being representative to the mobile telecommunication company would be the mostly developed area. Its development can be understood along with the development of the telecommunication companies as well as cellular companies, not only the service alone. It is a differentiated phenomenon in the current research, such as the organic influence between the service quality and product. Of course there are such products placed on sale and enjoyed the common service, but at present there is another case that the product is on the market exclusively with the mobile company in here. This article is to estimate service efficiency for Mobile Communication and Cellular company. In this paper, We tried to measure the service quality and overall satisfaction by using Data Envelopment Analysis(DEA), degree of combination and top2box which is a little bit different methodology from traditional ones. This paper uses CCR model in DEA to measure service efficiency in the Mobile Communication.

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Factors influencing the quality of nursing care as perceived by mothers of hospitalized children in South Korea

  • Jin, Ina;Cho, Hun Ha
    • Child Health Nursing Research
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    • v.27 no.3
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    • pp.266-275
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    • 2021
  • Purpose: This study aimed to identify the factors affecting the quality of nursing care as perceived by mothers of hospitalized children and provide basic data for the development of nursing care quality improvement programs. Methods: The participants consisted of 167 mothers, each of whom had a child hospitalized at a specific children's hospital. Data were collected from June 22 to August 8, 2019. Results: The factors that affected how mothers perceived the quality of nursing care were the communication ability of nurses (β=.44, p<.001) and the mother-nurse partnership (β=.33, p=.001). The total explanatory power of these factors was 54.1%. Conclusion: To improve the quality of pediatric nursing care, it is necessary to improve the communication abilities of nurses and to promote partnership between nurses and the mothers of hospitalized children.

A study on Product Assurance for development of Ka band Communication Payload System of COMS (통신해양기상위성의 Ka 통신탑재체 개발 제품보증 연구)

  • Jeong, Cheol-Oh;Lee, Seung-Pal
    • Journal of Aerospace System Engineering
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    • v.2 no.1
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    • pp.22-27
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    • 2008
  • It is anticipated that quality assurance for the Ka band Communication Payload System(COPS) development program of the Communication, Ocean & Meteorological Satellite(COMS) may be a core technical factor to be concerned in order to avoid any failure, and to assure its performance during the mission lifetime in space. Those can be managed and verified and assessed by performing the Quality Assurance (QA) and risk management which helps to prevent and reduce the critical fails. This paper introduces the Product Assurance (PA) system and procedures for Ka band Communication Payload System which was established and performed during the Qualification Model (QM) manufacturing phase. In this paper, we present detailed process for the products manufactured by local companies according to PA procedures operated through whole phases from design to test of equipment. Also this paper shows Quality Assurance (QA) procedures and detailed their processes for assured the product quality manufactured by local companies.

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A Study on Relationship between Service Quality and Payment Value in Mobile Communication Industry

  • Kim, Min-Cheol;Noh, Kyoo-Sung
    • 한국디지털정책학회:학술대회논문집
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    • 2004.11a
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    • pp.203-210
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    • 2004
  • In this paper, the conceptualization and the measurement of service quality and the relationships among service quality, consumer satisfaction, value, and post behavior (post behavior and recommendations to others) are investigated. The results suggest that service quality is an antecedent of consumer satisfaction and that consumer satisfaction exerts a strong influence on payment value and post behavior.

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Students' information communication skill affecting relationship among technology acceptance, education service quality, relationship quality, and education service satisfaction (학생이 활용하는 정보통신기술의 정도가 기술수용성과 교육서비스품질, 관계품질, 교육서비스만족과의 관계에 미치는 영향)

  • Lee, Young-Hwan;Jeon, Hea-June
    • Journal of Korea Society of Industrial Information Systems
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    • v.16 no.5
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    • pp.73-81
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    • 2011
  • Considering education process in university, We will have consensus about that has not satisfied exactly individual student's needs. Because education in university has the process that one person contract diverse many people in same time. So, we consider about that if students have used more information communication technology, they have more satisfaction in education process and contents. Our research verify these hypotheses that students' high degree of technology acceptance tendency affect degree of relationship quality, education service quality, and education service satisfaction to be high. And these relationship are affected by level of students' using information communication technology. As a results, if students have high degree of technology acceptance then they have high degree of relationship quality, education service quality, and education service satisfaction. Also, enough students to use information and communication technology has moderate effect about these relationship. This study was conducted at university is located in the province's small and medium-sized cities. Therefore, future training will utilize its contents have been more effective.