• International Journal of Costume and Fashion
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• v.8 no.2
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• pp.50-64
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• 2008

The purpose of this study is to classify Avatar fashion style through analysis of on-line Avatar Mall and to propose color pallette and fashion contents from fashion color analysis. The literature research focused on investigating the notion, characters and types of Avatar and relation of Avatar and self-image, clothing image and color image. In data research, 4 on-line portal sites Avatar Malls were analyzed and Avatar fashion style was classified. In addition, Avatar clothing color was analyzed. The research of this study are as follows: Firstly, Avatar in the cyber space represents 'me' of the real states. Avatar fashion helps to represent Avatar Image and clothing makes human image and identity as a social sign. Color helps to constitute clothing impression and human image, therefore clothing and color are the important elements to express self-image through Avatar in the cyber space. Secondly, Avatar Malls of 4 on-line portal sites are very similar and confuse Avatar users because of no standard of fashion style classification. Accordingly, the standard of fashion style classification should be made by a fashion expert, and the specific characters of every on-line portal site should be emphasized. Thirdly, as a result of the analysis of Avatar's clothing, the clothing is divided into a real world clothing and an imaginary world clothing. There are daily clothes, uniform, event clothes, story clothes and fantasy clothes. As a result of the color analysis of Avatar clothing, White, Red, Red Purple colors and bright and vivid tone are generally used for Avatar clothing. This study is significant to classify Avatar fashion style systematically, to notify sensitive and delicate users' sign and to make Avatar fashion image emotional and high-quality.

• Journal of the Korean Dietetic Association
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• v.3 no.1
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• pp.63-73
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• 1997

This study was conducted to evaluate the industry foodservice management practices and to suggest guidelines for the effective foodservice management. The survey for the analysis was conducted through the questionnaires to dietitians. They were divided into two groups : the site color worker and the blue color worker. The questionnaires were received for a response rate of 73.2%. Statistical data analysis was completed using the SAS programs for descriptive analysis, $x^2$ test, T-test, F-test, and Fisher's LSD. The results of the study can be summarized as follows : 1) The level of education of dietitians and food cost in the employee feeding operations for the blue color worker was lower than the employee feeding operations for the white color worker. 2) The labor productivity indices were not significantly different according to types of workers. But in the employee feeding operations for the blue color worker, full-time foodservice employees worked more than 10.7 hour per week than their counterpart. This indicates the full-time foodservice employees in the employee feeding operations for the blue color worker performed more loaded work compared to the employee feeding operations for the white color worker. 3) Equipped rate of facilities in the employee feeding operations for the blue color worker was low especially in the food preparation and cooking processes.

• Journal of Biosystems Engineering
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• v.32 no.4
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• pp.256-262
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• 2007

Image processing systems have been used to measure the plant parameters such as size, shape and structure of plants. There are yet some limited applications for evaluating plant colors due to illumination conditions. This study was focused to present adaptive methods to analyze plant leaf color regardless of illumination conditions. Color patches attached on the calibration bars were selected to represent leaf colors of lettuces and to test a possibility of health monitoring of lettuces. Repeatability of assigning leaf colors to color patches was investigated by two-tailed t-test for paired comparison. It resulted that there were no differences of assignment histogram between two images of one lettuce that were acquired at different light conditions. It supported that use of the calibration bars proposed for leaf color analysis provided color constancy, which was one of the most important issues in a video color analysis. A health discrimination equation was developed to classify lettuces into one of two classes, SOUND group and POOR group, using the machine vision. The classification accuracy of the developed health discrimination equation was 80.8%, compared to farmers' decision. This study could provide a feasible method to develop a standard color chart for evaluating leaf colors of plants and plant health monitoring system using the machine vision.

• Journal of the Korea Fashion and Costume Design Association
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• v.16 no.2
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• pp.71-80
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• 2014

The purpose of this study was to investigate consumer evaluation on visual sensibility of stripe pattern shirts for separation coloration. The experimental materials developed for this study were a set of clothing stimuli and response scales. The clothing stimuli were 27 color pictures, in which separation color(white: W, gray: G, black: B), separation width(small: S, medium: M, large: L), and combination color(magenta and yellow: MY, magenta and cyan: MC, yellow and cyan: YC) were manipulated. The subjects of this research were female in their 20s to 30s living in Seoul, Gwangju, Daegu, Busan, and Changwon. The investigation was carried out at December 2013. The data were analyzed by using SPSS program. Analysis methods were factor analysis, ANOVA, and Duncan-test. Results of this study were as follow.; The factors of visual sensibility according to separation color, separation width, and combination color consisted of four dimensions of attractiveness, appeal, individuality freshness, and grace. Separation color showed an independent effect on appeal and individuality freshness. Combination color showed an independent effect on individuality freshness. Interaction effects of separation color and separation width on appeal were found. Interaction effects of separation color and combination color on individuality freshness and grace were found. The study results are highly expected to be used as useful sources in a fashion product.

• Journal of the Korea Furniture Society
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• v.22 no.4
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• pp.252-264
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• 2011

This research is regarding color-analyzing Italian children's furniture and display space, in which application method of furniture display is looked at by understanding relations of furniture and display space through theoretical consideration and by understanding each factor of composition. Moreover, it establishes a formality of scientific and systematic standard in the color scheme of furniture and display space through using NCS Color System and the related Color Harmony Theory of Ostwald and Faber Birren as analysis tools. In the process of analyzing the colors of furniture and display space, I aimed to comprehend color trend of Italian children's furniture display space by comparing and analyzing Italian children's furniture dealers. I was able to comprehend the color relationship between furniture and display space from the results of analysis of examples of children's furniture display space and analysis of color deviation. Therefore, with this research I suggest the primary data and application strategy from a systematic point of view through Color Harmony Theory in color scheme of children's furniture display space in contemporary Italy.

• Journal of Fashion Business
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• v.27 no.3
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• pp.75-95
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• 2023

This study aims to investigate the color characteristics and utilization of Amekaji fashion in the domestic casual market, with a focus on menswear. A total of 1,882 color data were extracted from 11 representative brands of Amekaji. This results of the study showed that PB, Bk, YR, and Y colors were highly utilized in the overall color, and dkg, g, ltg, and p tones were highly utilized. In particular, R color was highly utilized in the point color, as it was developed into six tones, including v, with high saturation. The analysis by the brand showed that the highest number of colors were extracted from 'Kapital', which is famous for its vintage-style patchwork and dyeing, and that 'PB' and 'Bk' were heavily utilized. By the item, PB colors were mainly utilized for denim, and shirts were diversified with 9 tones. W, a neutral color, was mainly used on clothing tops such as shirts, knits, and T-shirts. This study provides valuable insights into the color sensitivity of Amekaji fashion, which can be used as a useful resource for design development and product planning in the industry. As a future study, we suggest analysis of the utilization of Amekaji colors in the Korean men's casual market along with American and Japanese brands.

• Journal of the Korean Society of Food Culture
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• v.30 no.2
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• pp.182-189
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• 2015

This study assessed the effect of color marketing in the RTD coffee industry in Korea. In order to investigate the effect of color marketing, this study measured the characteristics of color marketing as well as brand image and attitude in accordance with behavioral intention to purchase. Data were collected using questionnaires, and a total of 310 questionnaires were distributed with 298 entered for data analysis. Frequency analysis, factor analysis, correlation, and multiple regression analysis were tested using SPSS. A total of seven factors were extracted, including brand attitude, purchase intention, association, identification, brand awareness, symbolism, and attention. Significances were found between brand awareness and identification (p<0.001) and attention (p<0.001). In the relationship between characteristics of colors and brand attitude, significances were found in identification (p<0.001), attention (p<0.001), and association (p<0.001). Further, brand attitude and brand awareness had a significant positive effect on purchasing intention of RTD coffee. Results of this study suggested that color marketing is a good marketing tool to persuade potential consumers to purchase RTD coffee based on brand attitude and brand awareness.

• Korean Institute of Interior Design Journal
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• v.19 no.5
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• pp.105-112
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• 2010

The purpose of this study is to suggest the color scheme based on the color image types through the color analysis of workstation furniture which is on the market. This color scheme of the workstation furniture is expected to be give the comfort to office environment when planning office. For this study, It is selected the three furniture firms that have a brand of office furniture and their web site that is showed color sample of furniture. The following researches are drawn based upon the purpose. First, the color image types of interior space is classified and the color image words that are suitable for each types is extracted based on the results of existing literature. Second, the distribution of its hue and tone is analysed after collecting the each firm's color sample of desk top, panel and chair. Third, the color image appearing in each furniture color is analysed by color image scale positioning. Forth, the color scheme of desk top, panel and chair is suggested by its color scheme palette. The result of this study is expected to help comfortable environment by providing the color scheme for selection of furniture color in work space. Not all color of each furniture is sufficient to be combined color scheme, the result is indicated that the color scheme of workstation by color image types is possible for color planning in office environment.

• Journal of the Korea Furniture Society
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• v.28 no.4
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• pp.294-304
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• 2017

The purpose of this study is to analyse and derive the color characteristics of childhood children's learning spaces and furniture for improving the color design of those and to present the direction of design and to build up the DB. The study covers products from domestic and overseas infant furniture manufacturers and 11 preschool learning rooms. The study method uses the collected furniture and spatial images to derive a palette of colors and compare color characteristics. The analysis results show that, the domestic infant furniture tend to use a variety of colors with pale tone or use consistent hard wood furniture according to the requirements of adult taste and marketability. Also, it attempts to create a very negative color scheme, but it looks like disorganized, and there is not much color design integrated with the architecture. Thus, color designs ensure that the ordering elements of the color scheme are clearly recognized by applying preferred color tones of childhood, like vivid and bright tone with high chroma and middle or hight Brightness value. Lastly, it should establish guidelines for specific palettes and color scheme, which can be utilized in the design of childhood children's learning spaces and furniture.

• Journal of the Korean Society of Costume
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• v.64 no.3
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• pp.108-125
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• 2014

The purpose of this study is to provide the basic information necessary to develop sports uniform design by comparing and analyzing the color features and images of professional football uniforms in Korea and foreign countries. The subjects of this study were limited to 5 top leagues in Europe (Premier League, Primera Liga, Bundesliga, Serie A, and Ligue 1) as well as J-League, and K-League. This study was done using the 2012/2013 season home and away uniforms for European leagues and 2013 season home and away uniforms for Korean and Japan leagues. Using the Adobe photoshop CS2 eyedropper tool, color chips and RGB values were extracted from digital images and converted into HV/C of Munsell Conversion. Finally, a total of 735 colors were used for the analysis. The color image scale by Shigenobu Kobayashi was used to position the color images. The results are as follows. First, the color analysis of professional football uniforms in leagues suggested that chromatic color (53.7%) was more prevalent than achromatic color (46.3%). The two most common colors of the ten chromatic colors were R(19.7%) and PB(18.0%), followed by Y(5.4%), RP(2.0%), G(1.9), GY(1.8%), B(1.6%), YR(1.5%), P(1.1%), and BG(0.7%). Second, for the color tone comparison and analysis of professional football uniforms in leagues, the most commonly used color tone was W(28.4%), followed by v(25.5%), Bk(16.3%), s(5.8%), dk(5.2%), b/lt(5.2%), dp(3.0%), sf(2.0%), ltGy(1.0%), p(0.5%), G/dkGy(0.4%), and ltg/mGy (0.1%). Third, for the comparison and analysis of color and color tone of professional football uniforms in leagues, W(28.4%), R(v)(17.7%), and Bk(16.3%) were commonly used. Finally, for the comparison and analysis of color images of professional football uniforms in leagues, the most commonly used color image was a casual image(31.8%), followed by modern image(26.5%), dynamic12.8%), cool casual(12.0%), gorgeous(9.3%), clear(6.6%), chic(3.5%), and elegant images. Dandy, classical, romantic and pretty images(0.4% respectively) were also used.