• Journal of Fashion Business
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• v.6 no.4
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• pp.83-98
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• 2002

The purpose of this study is to find out the orientations and characteristic in clothes buying of each age group of elderly women, based on the actual self-image and the ideal self-image of clothing. Grasping the diversity of their clothes' buying orientations will be helpful in making a better merchandise production planning for apparel, and in launching new brands into the market. The study will also provide useful data in developing sales strategies which enable to supply goods that meet consumers' needs and tastes in the quality market, and consequently will help to classify the market. Samples were 488 women of 55 and over, dwelling in Pusan Metropolitan City. The data was analysed by using MANOVA, ANOVA, and the Cronbach's $\alpha$ reliability was also applied. The conclusions based on the theoretical background and the result of questionnaire surveys were as follows: 1. The order of priority of buying orientations based on clothes's actual self-image was 'practicality', 'cautiousness' and 'economical effectiveness' without regard to age. The items that showed the significant differences in 50's were 'cautiousness', 'experimentation', 'fashion-consciousness' and ostentatiouness, and in 70's were 'economical effectiveness', 'experimentation', 'impulsiveness' and 'environmental friendliness', and none in 60's. 2. The order of priority based on clothes' ideal self-image was the same as that of actual one, and there was no significant difference between age groups.

• Fashion & Textile Research Journal
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• v.21 no.5
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• pp.618-626
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• 2019

This study conducted basic studies to develop electromagnetic wave shielding maternity wear. We investigated electromagnetic wave shielding fabrics and products as well as surveyed actual wearing states for pregnant women aged 35 to 44 and women who gave birth within the past one year. Available electromagnetic wave blocking products for pregnant women were blankets, aprons, maternity belts, and underwear. These only cover the abdomen and it was hard to find out electromagnetic waves shielding maternity wear, which can enhance functionality and complement the body shapes of pregnant women. The aged mother responded pregnancy delay was mostly attributable to late marriage, career, financial difficulty and health problems. Major health threats to babies were high stress levels during pregnancy, followed by electromagnetic waves from electronic devices. They prioritized physical activity, design, functionality and safety when wearing maternity wear. When purchasing maternity wear, they emphasized design, price, materials and size. The most preferred clothing was one-piece dress; consequently, only 11.1% of them were satisfied with the quality of maternity wear with complaints mostly about design and price. A total of 63% of respondents tried to protect themselves from electromagnetic waves. Most aged mothers showed a positive intention on purchasing electromagnetic waves blocking maternity wear for babies with concerns dealing with safety of materials, prices, ease of laundry, and body complementing design.

• Journal of the Korean Society of Clothing and Textiles
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• v.42 no.6
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• pp.909-923
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• 2018

Online retailers' offline channel expansion is rapidly growing as an important consumer incentive strategy, despite the enormous initial costs of establishing a store. This study focuses on the offline channel operation of online shopping malls, and examines the effects and influencing factors of the channel expansion strategy from a consumer perspective. In-depth interviews were conducted with ten customers in their 20s and 30s who had visited online retailers' stores or purchased products. Major issues were extracted based on the framework of a channel effect mechanism proposed by Cao and Li (2015). Subsequently, it was found that existing online retailers could enhance brand image and perception by expanding their channels to offline stores. It was also emphasized that the consumer trust on the quality of the product in offline stores is a key variable, and it has a significant influence on consumer's continuous purchase and revisit intention. This study showed that borderless channel integration was the most important task when expanding channels of online retailers. So it will be necessary to strive for an omni-channel strategy so that channel integration can be strategically executed and consumers can interact regardless of channels.

• Journal of the Korean Society of Clothing and Textiles
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• v.45 no.1
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• pp.136-154
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• 2021

'Slow fashion' has become a hot issue in the fashion world as fast fashion has caused environmental and ethical problems. This study synthesized the characteristics of slow fashion from preceding studies and organized them into four characteristics (craftsmanship, nature-friendly attitude, localism, and pursuit of exclusive value). This study compared designers, John Alexander Skelton and Geoffrey B. Small with four characteristics. First, both designers sought craftsmanship based on tailoring, but Skelton focused on the eco-friendliness of materials, and Small emphasized the development of high-quality fabrics. Second, we found a nature-friendly attitude in both designers, but unlike Skelton, which maintains nature-friendliness in the process of clothing production, Small showed this characteristic through presentations. Third, both designers revealed localism through their affection for the fabrics and culture of each country. Moreover, Small extended its meaning to respect minority tastes. Finally, both designers pursued exclusive values through collections under the themes of class problem, and gender conflicts. However, Skelton melted these topics into British culture and revealed them indirectly versus Small who showed sensitive topics directly in the collections. This study will provide the foundation for analyzing designers through the characteristics of slow fashion, and suggests directions that slow fashion designers should move towards.

• Fashion & Textile Research Journal
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• v.25 no.5
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• pp.578-592
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• 2023

This study identified and evaluated by deriving and categorizing concepts related to the user experience of metaverse fashion shows using grounded theory, which is a qualitative research method. Based on experiential marketing theory, in-depth interviews were conducted for 14 days with 14 males and females in their 20s and 30s. The research results and contents are as follows: The causal condition was the purpose of using metaverse fashion shows, and the action/interaction strategy caused by such a case was found to be establishing a system for metaverse fashion shows and promoting a positive brand image. The results included content evaluation of satisfaction, normal, or dissatisfaction. The contextual condition was a change in the form of consumption that emphasized experience, while the interventional condition was psychological distance. Based on this, the core category was defined as "consumption patterns that emphasized the purpose of use and experience affects the metaverse fashion shows and psychological distance appeared as a user experience evaluation through the establishment of a system of metaverse fashion shows and the promotion of a positive brand image". User types were classified as active or passive. Active users have the autonomy to select content according to their individual preferences, and accordingly, their experience preference tends to change. In contrast, passive users' preference for the technical quality of content is relatively low, but they have a high concentration of content diversity and audio-visual interest elements.

• Fashion & Textile Research Journal
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• v.25 no.5
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• pp.603-614
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• 2023

Body shape is the most influential factor in determining the quality of clothing fit. Women's body shape begins to change significantly in their mid-30s; therefore, this study aimed to classify and analyze the torso shapes of women aged 35-54 years. This study selected 200 3D body scans of women from the 8th Size Korea Survey database (2021). Using the Grasshopper algorithm developed in a previous study, 17 landmarks were automatically detected and 57 measurement values were generated. Using principal component analysis, 11 components (overall body size, upper body length, back protrusion, upper body slope, neck position, neck inclination, hip length, bust prominence, abdominal prominence, shoulder slope, and buttock prominence) were extracted. Three torso types were identified using K-means cluster analysis. The three body types were significantly different on nine component scores. Among the three torso types, Type 1 (37.5%) has the longest upper body and the flattest back and hips. Type 2 (31.0%) has the most curved back and forward upper body. Its abdomen is the flattest, and its shoulders are the most sloped. Type 3 (31.5%) has the shortest upper body, the most protruding hips, and the largest overall body size. This paper proposes two discriminant functions for identifying a new person's torso type.

• Journal of The Korean Society of Integrative Medicine
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• v.12 no.3
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• pp.1-9
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• 2024

Purpose : The college student period is pivotal for establishing oral health management behaviors and habits that persist in adulthood; it is necessary to develop the correct behaviors. Appearance management behavior not only involves the management of an individual's appearance but also ensures a healthy quality of life. Additionally, it is related to health and oral health behavior. The purpose of this study was to determine how college students' appearance management behavior affects their oral health management behavior and to provide basic data for developing policies appropriate for the lifestyle of college students. Methods : A self-administered questionnaire was completed by 450 university students in Gyeonggi, Choung-nam, Daejeon on April 27, 2022. The survey comprised 5 questions about general characteristics, 18 about appearance management behavior, and 8 about oral health behavior. The sum of the practice questions were calculated, with higher scores indicating better oral health behavior. Results : The oral health management behavior exhibited was generally high. Notably, the health-related group (61.2 %) demonstrated significantly higher levels of clothing management (60.5 %), makeup management (56.6 %), and skincare (56.6 %) behaviors, whereas body management behavior (61.2 %) was deemed 'normal' (p<.05). The results of the stepwise multiple regression analysis examining the impact of appearance management behavior on oral health management indicated that clothing management (β=0.17) and skincare behaviors (β=0.12) were influential factors. Among these, clothing management behavior was the most influential. Conclusion : To promote oral health practices among college students, this study incorporated factors related to appearance management into oral health education to increase participation and interest. We intend our findings to serve as foundational data for developing oral health education programs that integrate elements of appearance management.

• Journal of Korean Home Economics Education Association
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• v.21 no.4
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• pp.71-89
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• 2009

The purpose of this paper was to suggest effective management of clothing department in vocational high schools. Bibliographic research on ten vocational high schools' clothing departments was done. Also a survey was done to figure out what students and teachers think of clothing department education. The results were as follows. There are ten clothing departments in vocational high schools countrywide. 1493 students are enrolled in the department and they are taught by 51 teachers. Each school has two to seven laboratories. Professional subject time assignment of clothing department varies from 82 to 112 hours. Students chose clothing department in order to enter the university and their satisfaction on the department was "fair." Students' satisfaction level of professional education courses was "fair" and they felt difficulties both in theory and practice. Students answered that Embroidery/Knitting courses should be closed and Fashion Coordination be opened. Students were "fairly" satisfied with facilities for practice and felt job training was necessary. Most of them wanted to enter university after high school graduation. Teachers answered professional education curriculum was "fair." They found it necessary to improve the textbooks and felt both theory and practice difficult. They wanted Embroidery/Knitting courses to be closed and Fashion CAD course to be installed. From the teachers' view, students' prospect was better to enter university than to get a job. Teachers suffered from too much teaching-unrelated workload and wanted the number of teachers to be increased. Considering the above results, vocational high schools should concentrate their efforts on making students continue to study by extending the way to enter the same department of university as department of vocational high schools. In addition, they should develop various practice programs through field practice and educational-industrial relationship to help students get jobs. Both teachers and students think that the clothing department curriculum is difficult now. Therefore, the level of the curriculum should be adjusted. Finally, it was necessary to increase the number of teachers and to carry out teachers' training to raise quality in education.

• The International Journal of Costume Culture
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• v.7 no.2
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• pp.103-111
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• 2004

The shrinkproof-finished wool fibers treated with resin coating and chlorination methods were used to find out an optimal shrinkproof finishing method keeping the quality properties of wool fabric to manufacturers. Shrinkage during repeated washing, electrostatic propensity, thermal resistance and pilling propensity of shrinkproof-finished wool knits, and analysis of finishing methods were measured. Upon the results from the surface examination of shrinkproof-finished wool fibers, the patterns of scale layer and degree of scale removal were subject to change according to the finishing processes. The shrink resistance was significantly enhanced on repeated washing of shrinkproof-finished knits, especially, chlorinated wool. Addition of strong physical force and alkali detergent applied in this washing experiment brought about superior effects with the low shrinkage rate although it was very severe washing conditions for wool fabrics. The results from the washing experiment implies that shrinkproof-finished knitted fabrics can be machine washed at individual households with other ordinary laundry. There was some changes and variation found in thermal resistance, electrostatic propensity, and pilling, however, it seems to be minor within standard limits. Therefore, shrinkproof-finished knitted fabrics did not bring serious changes to other physical properties comparing with original wool, which helps consumers handle wool knitted clothes more conveniently.

• Journal of the Korean Society of Clothing and Textiles
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• v.18 no.1
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• pp.91-100
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• 1994

The purpose of the study is to investigate the actual conditions of ready-to-wear Hanbok and is to establish the standard sizes for the women's ready-to-wear Hanbok. Twelve ready-to-wear Hanbok shops were investigated for the actual survey. Body measurements were taken from May to June, 1990 from 329 female college students living in the Seoul and Buchon. The ages of the subjects were 18"26. Thirty seven measurements were taken from each subject and analized for the results. Data were analized by factor analysis, and regression analysis. The results were as follows ; 1. As a result of the actual survey, the situation of the quality label was not enough. The size classification was not unified, and was not trusted statistically, it cannot satisfied consumers. 2. Factor analysis identified the two dimensions of body measurements 1 one was relevant to the height measurements including stature and to the length measurements of limbs, and the other was relevant to the trunk girth measurements and the limbs girth measurements. 3. because of plane construction of Hanbok, employed in this thesis was bl-dimensional sizing system using two controle dimensions including height factor(stature) and girth factor(bust girth) . 4. The Multiple regression formula was developed for estimating secondary dimensions of Hanbok Construction, in which stature and bust girth were posited as independent variables. 5. As a results, about 88.6371 of expected distribution were covered by 9 sizes, which were used as the basis for defining sizing system for Hanbok construction.tion.