Nowadays much amounts and various kinds of fashion products are sold through cyber shopping malls. Vendor type and intermediate type cyber shopping mall among many types of cyber shopping malls were selected to analyze assortment and price of fashion products. fashion products 'Best 100' from two cyber shopping malls were listed and classified. The results were as followed: First, the portion of fashion products at vendor type cyber shopping mall was higher than that of intermediate type. Second, fashion products items such as coat, Jacket, one-piece dress, sweater, t-shirt, pants, skirt, and underwear were sold at cyber shopping malls. Underwear and t-shirt were the best selling items at intermediate type shopping mall, and more expensive and fashionable coat, Jacket, and one-piece dress were the best selling items at vendor type shopping mall. Third, the price range of fashion items at vendor type shopping mall was higher than that of intermediate type shopping mall from 1,000 won to 99,000 won.
Journal of the Korean Society of Clothing and Textiles
/
v.18
no.2
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pp.211-220
/
1994
The purpose of this study was to analyze the foot type by cluster analysis for footwear. The sample size for the study was 200 college womens between age 19 and 23 in Pusan urban area. There were measured 17 items of the foot for factor analysis and cluster analysis. The result was as follows : 1. 1'here were 9 items selected by factor analysis. 2.'rho cluster analysis of the foot must be analyzed by direct and indirect measurement indivisually. 3. The cluster analysis of the direct measurement ; Cluster 1 : 1'he foot length is all much the same to mean value of this age group and the items of width and circumference are relatively small to other clusters. Cluster 2 ; The foot length is relatively small to other clusters and the items of width and circumference are all much the same to mean value of this age group. Cluster 3 ; The foot sine Is relatively large to other clusters. 4. The cluster analysis of indirect measurement ; Cluster 1 ; The (cot print angle is high find Metatarso-Phalanx angle is transformed Cluster 2 ; The foot print angle is low and Melatarso-Phalanx angle is normal. Cluster 3 : Tho foot print angle Is middle and Metatarso-Phalanx angle is all the mush same to mean value of this age group. Cluster 4 . The foot print angle Is the most value and Metatarso-Phalanx angle is normal.
Journal of the Korean Society of Clothing and Textiles
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v.31
no.4
s.163
/
pp.615-623
/
2007
This study aimed to construct an effective decision-making model on selection of cloth stores using AHP technique. The proposed AHP structure consists of three levels. The highest level includes the cloth stores alternative which are department store, specialty store, and a clothes store. The second level consists of the key performance measurements for evaluating the optimal selection of cloth stores, such as location, facilities, product, service, and promotion. The lowest level consists of items which affects the performance measurements in the upper level. The items are convenience location, courteous service, decor/ambience, availability of parking, etc. The data for this research were collected from questionnaires of 132 in Busan. Data were analyzed by frequency and AHP. As the result of this study, 'product' was decided as a most important item in department store, while 'location' was decided as a most important item in specialty store and a clothes store. And 'variety goods' evaluated as that of first priority in the totality evaluation items in department store, but 'convenience location' evaluated as that of first priority in the totality evaluation items specialty store and a clothes store.
The research purposes are (1) to identify male market segmentation based on fashion involvement, (2) to compare purchase intention of clothing items and store attribute evaluation at two different retail formats, department store and internet shopping mall, and (3) to compare the influence of store attributes on intention to purchase fashion products at two retail formats among segments. The data are collected from 275 male consumers through internet research institute. The major results of this study are as follows. First, the dimensions of fashion involvement are identified into external involvement and internal involvement. Male respondents present high mean scores on external involvement items, emphasizing social roles of clothing. Two involvement factors generate three market segments: high involvement group(32.4%), external involvement group(44%), and low involvement group(23.6%). Second, high involvement group shows higher mean scores on purchase intention of seven clothing items than low involvement group. Third, department store attributes are identified into four factors, product assortment, quality per price, service, and symbolic image, while internet shopping mall includes assortment & convenience, quality per price, and symbolic image. High involvement group again presents higher mean scores on each retail attribute factor than low involvement group. Finally, quality per price is the most significant variable to explain the purchase intention at department store among three market segment, whereas assortment & convenience and quality per price are important predictors to increase purchase intention at internet shopping mall. However, relative importance of each attribute variable is different among three involvement groups.
Journal of the Korean Society of Clothing and Textiles
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v.38
no.3
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pp.305-320
/
2014
This study identifies the foot shapes of elderly women by classifying foot type according to the 3D shape of the foot and 2D sole type analyzing individual characteristics. The subjects were 295 elderly women over 60 years of age who live in Gwangju. A foot scanner (K&I Technology $Nexcan^{(R)}$) was used to obtain three-dimensional shapes of feet and a flat bad scanner (HP Scanjet G2410) was used to obtain the two-dimensional shapes of soles. The anthropometric measuring items consisted of 59 items estimated on the right foot of each subject. Data were analyzed by various statistical methods such as factor analysis, ANOVA and cluster analysis using the SPSS 19.0 statistical program. To classify the side type of elderly women's feet, three-dimensional measurement data were analyzed for the 27 measurement items using factor analysis and 6 factors were extracted (inside height and side gradient, ankle thickness, toe height and midfoot size, lateral malleolus height, instep, and heel height and gradient). A cluster analysis resulted in three types: 36.5% belonged to Type 1 (high forefoot and high midfoot), 31.1% belonged to Type 2 (high forefoot and low midfoot), and 32.4% belonged to Type 3 (low forefoot and high midfoot). The distribution was relatively even. For the sole, 8 factors were extracted (ball width and medial foot protrusion, lateral foot protrusion, forefoot and hindfoot length ratio, ball gradient, heel size, toe breadth, lateral ball length, and foot length) and a cluster analysis resulted in three Types (Type H, Type D, and Type A). The largest proportion (42.7%) belonged to Type H, which is the same as the elderly men's case.
The purpose of this study is to offer the basic data for chinese men' clothing construction. This study analyzes characterization and classification of body types of the Chinese men with body measurement values. This researcher executed the body measurement of total 39 items on 414 chinese men in Beijing and Shanghai aged 20-49 years old and analyzed the data with methods of analysis of variance, factor analysis and cluster analysis using it as the study item. The results of this study can be summarized as follows; 1. As the result of comparative analysis of the body measurements by age group and birth region group in Beijing and Shanghai, the horizontal items such as the widths, depths, and girths increased with advancing ages, while heights decreased. 2. As the result of factor analysis on the items in Beijing and Shanghai, 5 factors on such as the first factor on the obesity of body, the second factor on the size of vertical of body, the third factor on the length of upper body, the forth factor on the width of the shoulder, the fifth factor on the degree of dropping shoulder were extracted. 3. As the result of classification based on the cluster analysis in Beijing, the body type were classified into 3 types. So, to see the feature of body form by types, type 1 was tallest, fattest type. type 2 was small stature, fat. type 3 was tall, thin. In Shanghai, he body type were classified into 3 types. So, to see the feature of body form by types, type 1 was tallest, fattest type. type 2 was small stature. type 3 was tall, thin.
Journal of the Korean Society of Clothing and Textiles
/
v.30
no.1
s.149
/
pp.125-136
/
2006
The purpose of this study was to examine the size system of women's suits on the market in China and the levels of satisfaction on the fit experienced by Chinese customers, and thereby to look into the problems relating to the fit of Chinese women's suits. The findings were as follows: 1. The size fur women's suits currently on sale in China was indicated by the number by all manufacturers. The size of the largest production was in the order of 165-88A, 160-84A, and 170-92A for jackets; 160-68A, 165-72A, and 170-76A far pants and skirt. 2. The survey on the recognition of the size for ready-made suits showed the response rate of $91.1\%$ for jackets, $58.7\%$ for pants, and $56.3\%$ for skirts, indicating the higher recognition level in the measure for jackets in comparison with pants. 3. The survey on the satisfaction with the fitness for each item of women's suits(jackets, pants, and skirts) showed the satisfaction levels of $3.05\~3.63$ for all items, above the ordinary figures. Of the three items, the satisfaction level of pants was lowest. 4. The survey on the repair frequency for each item of suits showed $53.2\%$ for jackets, $52.5\%$ for pants, and $30.4\%$ for skirts, that of the skirts being lower than those of the other items.
Journal of the Korean Society of Clothing and Textiles
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v.35
no.2
/
pp.192-205
/
2011
This study analyzed the registration of patent and utility models by fashion firms in Korea. A total of 2,291 registration cases of IPC A41B-H from the period of 1996 to 2009 were collected by KIPRIS of the Korean Intellectual Property Organization (KIPO). All cases were analyzed by year to review the longitudinal trend and 481 cases of IPC A41B (shirts, underwear, baby linen, and handkerchiefs) and 1088 cases of IPC A41D (outerwear, protective garments, and accessories) were analyzed by content (provided benefit type and developing method), by detailed product items and the characteristics of the applicant. The results of this study were as follows: 1) Registration of IPC 41 increased steeply by the year (especially since 2006) and the patent registrations increased more than those in the utility model. 2) Analyzing the application content of A41B on the basis of benefit showed that 75% were to provide new functions and the rest were for health. In terms of the developing method, 83% of benefit provided by the application were by design development, 11.2% were by material, and the rest was by process, In the cases of IPC A41D, 23.6% were for safety and protection. In terms of the developing method, the process and material development were more frequently adopted than in the cases of A41B. 3) The major product types of A41B were socks, underwear, and infant wear, whereas gloves and parts of clothing were major items in A41D. 4) In terms of the characteristics of the applicant, registration by firms was greater for patents than for utility models and registration by foreigners increased in 2006 due to the complete opening of the retail market. 5) Fifteen universities registered for a total 57 cases and major applications were for IT related clothing or high-tech protective items.
Journal of the Korean Society of Clothing and Textiles
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v.34
no.6
/
pp.937-954
/
2010
This study analyzes the body characteristics of Korean obese women using 2004 Size Korea data. For selecting the obesity sample, 7 obesity judgment indices were chosen from previous clothing-related studies. A total of 636 females defined as "obese" by 5 out of 7 indices were selected as subjects for this study. 54 body measurements and obesity judgment indices were used. First, the subjects had a BMI 27.11, R$\ddot{o}$hrer index 1.76, Vervaeck index 104.77, Relative weight 133.00, and WHR 0.90. In the case of the distribution by age groups, the twenties were 6.4% of the entire subjects, the thirties were 18.2%, the forties were 16.4%, the fifties were 37.4%, and the sixties were 21.5%. The result of the ANOVAs (divided into 5 age groups) showed significant differences in 41 measurement items except for bust circumference, waist length front, and all of obesity judgment indices. Second, according to the ANOVAs among stature groups divided by 5cm pitches there are significant differences in all measurements except for bust circumference. The results of the ANOVAs among bust circumference groups divided by 5cm pitches show that significant differences were observed in all measurements except four measurement items (including body rise). According to the ANOVAs among the waist circumference groups divided by 5cm pitches, there are no significant differences in all height measurements and shoulder length, waist to hip length, and crotch length. It is confirmed that stature and bust circumference have a deep relationship with measurements other than waist circumference. Third, as the factor analysis were conducted using 39 measurement items to extract the body characteristics of obese women Factor 1 is "circumference measurements & obesity judgment indices," Factor 2 is "heights & arm-related lengths," and Factor 3 is "size and ratio of waist circumference & hip circumference." Factor 4 was "lengths in upper body," Factor 5 was "back width in upper body," Factor 6 was "side neck point to bust & bust circumference," Factor 7 was "length in lower body & arm circumferences," and Factor 8 was "neck base circumference & front widths in upper body." These 8 factors explained 76.54% of the total variance.
The purpose of this study was to examine the relationship of clothing behavior with such psychological variables as self-esteem and impulsiveness, to disclose the relationship between children's clothing behavior and their mother's child-rearing attitueds, to investigate the levels of clothing behavior according to children's sex and their mothers having job. Questionaires for clothing behavior and child-rearing attitudes were chosen from ones which were used in privious studies, and the items were selected on the Cronbach's Alpha Reliability Coefficient. For mearsurement of impulsiveness, a portion of "personality Inventory" by Beommo Chung was used, while Robinson and Shaver's self-esteem scale was adopted for mearsutement of self-esteem. Clothing behavior was composed of 6 variables: clothing interest, clothing satisfation, clothing management, clothing sex-role, clothing comfort, and clothing independence. Samples were 380 boys and girls (4th, 5th, 6th grade) of three elementary schools in Seoul, Korea. The data were analyzed by correlation coefficient, t-test, F-test, and multiple regression analysis. The results were as follows : 1. Self-esteem had positive relations with clothing satisfaction, clothing management, and clothing sex-role. Girls who had higher self-esteem were less interested in traditional sex-role attitudes in clothing. Boys who had higher self-esteem were higher in clothing independence. 2. Those who had higher impulsiveness were higher in clothing interest, but lowere in clothing satisfaction, clothing management, and clothing independence. 3. Loving and receptive child-rearing attitude had positive relations with clothing satisfaction and clothing management, but a negative relation with clothing sex-role. When mothers had higher loving and receptive child-rearing attitude, their sons had higher traditional attitude in clothing sex-role. Democratic and self-regulating child-rearing attitude had no relation with clothing behavior. 4. To lpredict clothing satisfaction, 4 independent variables (selfesteem, impulsiveness, mother's loving and receptive child-rearing attitude, and mother's democratic and self-regulating child-rearing attitude) were selected. The explanatory power of the four variables was 15%. Clothing satisfaction was most influenced by self-esteem, and not significantly influenced by mother's child-rearing attitudes. 5. Clothing interest and clothing management were higher with the girls than with the boys, while clothing comfort was higher with the bodys. 6. When children's mothers had a job, the children tended to have higher liberal attitudes in clothing sex-role.
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