• 제목/요약/키워드: characteristic of fashion

검색결과 647건 처리시간 0.029초

온라인 구매환경에서 티셔츠 호칭 선택에 영향을 미치는 신체특성 분석 -20대 여성을 중심으로- (An Analysis on Body Sizes Affecting the Choice of T-shirts Size in On-line Shopping Environments -Focusing on Women in Their Twenties-)

  • 강여선
    • 한국의류학회지
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    • 제45권1호
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    • pp.123-135
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    • 2021
  • This study provides basic information for the convenient size selection of T-shirts in an online purchasing environment. The best preferred T-shirts fit was selected among five sizes of T-shirts according to body size group. The subjects were 103 students majoring in clothing. After setting a virtual model with her own body sizes, the subjects chose the best preferred fit among five sizes of T-shirts that included the one suitable to their bust circumference, two smaller T-shirts and two larger T-shirts. As a result, they preferred the fit of larger size T-shirts than body size, but they preferred a different fit by the body characteristic group such as waist height group and hip circumference group. T-shirt length was affected by waist height; in addition, shoulder ease was affected by hip circumference and bust circumference. Therefore waist height and hip circumference should be considerable sizes when consumers choose T-shirts sizes with a preferred fit.

IMF이후의 신세대 진바지 소비자의 감성이미지 면화와 브랜드 인지도 분석 (Analysis of young adults sentiments about the image of jan brands and awareness of jean brads under the IMCF economic environment)

  • 이훈자;김칠순;임정호;남영미
    • 한국감성과학회:학술대회논문집
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    • 한국감성과학회 1998년도 추계학술발표 논문집
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    • pp.273-277
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    • 1998
  • The purpose of this study was to develop a large representative data base for jeans marketing strategy. This study was to survey brand awareness and analyze brand image and consumer's seeking image. The 700 questionnaires were distributed and 656 reliable ones were used for statistical analysis. A SAS statistical package including frequency table, factor analysis, analysis of variance, Duncan's multiple range test, Peason's correlation test was used. The results are as follows: 1. Brand awareness involves "brand recall" based on asking a person to name recalled first, and "brand recognition" based on asking to identify brand name from 30 given brands. The result indicated that "Levi" was dominant for brand recall and Guess was dominant for brand recognition. 2. Regarding the brand image, the result showed that "Vov" was best represented for sophisticated 8t trendy brand images, "Storm" for sophisticated brand image, "Jambangee" for reasonable price & comfortable brand images, and "Levis" for classic & design/color brand images. 3. As a result of factor analysis on consumer's seeking image, six factors(characteristic/gay, intelligent/sexy, feminine/sophisticated, active/functional, cute/young, simple/comfortable) were found. Several factors had a relationship with demographic variables, preferred design, fashion interest.

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Glycidyltrimethylammonium chloride(GTAC)와 Ag 나노입자 가 코팅된 나일론의 항균성 및 특성변화 (Antimicrobial Properties and Characteristic Changes of Nylon Treated with Glycidyltrimethylammonium chloride(GTAC) and Silver nanoparticles(AgNPs))

  • 강다경;이재웅;이상오
    • 한국염색가공학회지
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    • 제28권4호
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    • pp.271-279
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    • 2016
  • This study deals with antibacterial properties of nylon fiber treated with glycidyltrimethylammonium chloride(GTAC) and silver nanoparticles(AgNPs). Nylon fibers were soaked into GTAC(2-30%, v:v) solution for 20 min. After sample was pre-drying at $80^{\circ}C$ for 10min and cured at $180^{\circ}C$ for 5min. The AgNPs coating was accomplished by soaking in silver colloid solution at $45^{\circ}C$ for 90min. The coated nylon fibers were characterized by scanning electron microscopy-energy dispersive spectroscopy(SEM-EDS). EDS analysis indicated that AgNPs and GTAC was attached on nylon fibers. The treated nylon fibers showed antimicrobial properties against Escherichia coli(ATCC 43895), Pseudomonas aeruginosa(ATCC 13388) and Staphylococcus aureus(ATCCBAA-1707).

EFFECTS OF RANDOMIZING PATTERNS AND TRAINING UNEQUALLY REPRESENTED CLASSES FOR ARTIFICIAL NEURAL NETWORKS

  • Kim, Young-Sup;Coleman Tommy L.
    • 한국공간정보시스템학회:학술대회논문집
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    • 한국공간정보시스템학회 2002년도 춘계학술대회 논문집
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    • pp.45-52
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    • 2002
  • Artificial neural networks (ANN) have been successfully used for classifying remotely sensed imagery. However, ANN still is not the preferable choice for classification over the conventional classification methodology such as the maximum likelihood classifier commonly used in the industry production environment. This can be attributed to the ANN characteristic built-in stochastic process that creates difficulties in dealing with unequally represented training classes, and its training performance speed. In this paper we examined some practical aspects of training classes when using a back propagation neural network model for remotely sensed imagery. During the classification process of remotely sensed imagery, representative training patterns for each class are collected by polygons or by using a region-growing methodology over the imagery. The number of collected training patterns for each class may vary from several pixels to thousands. This unequally populated training data may cause the significant problems some neural network empirical models such as back-propagation have experienced. We investigate the effects of training over- or under- represented training patterns in classes and propose the pattern repopulation algorithm, and an adaptive alpha adjustment (AAA) algorithm to handle unequally represented classes. We also show the performance improvement when input patterns are presented in random fashion during the back-propagation training.

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A Study on the Brand Characteristics According to Trends in the Children's Apparel Market

  • Han, Gyung-Hee
    • 패션비즈니스
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    • 제9권6호
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    • pp.160-174
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    • 2005
  • Despite the decrease in the number of children due to low birth rate, the domestic children's apparel market has been achieving steady growth as family income is rising thanks to more opportunities for working women, parents spend more on their children, and they prefer brand products that make their children look special. In addition, the market is suffering from hard competition as large enterprises have joined the race. The present study purposed to survey the children's apparel market in Korea, which is in a transitional period, and to contribute to the development of the market with Korean brands. For this purpose, we analyzed the characteristics of children's apparel brands in the 21st century based on the current state of the domestic children's apparel market and, based on the findings, forecasted the future trend of children's apparel brands, suggested improvements for expected problems, proposed standards for coping with changes such as diversification, high quality and differentiation in the children's apparel market, and provided consumers with information on how to purchase products. According to the result of analyzing the characteristics of children's apparel brands in the 21st century, brands are categorized largely into four types - life cultural brands, functional product brands, character brands and brands advancing to China. Life cultural brands equipped with all necessities for children are expanding, and with the deepening social problems of environmental pollution and the reduction of the child population, functional products made of environment-friendly materials are spreading widely, targeting infants and children. Furthermore, for extending age targets and diversifying products, children's apparel is using characters. The use of characters is expected to have a considerable effect on the growth of brands because children are more subjective as consumers than before and they are more easily persuaded with characters. Domestic children's apparel brands advancing to China have a high expectation of success in overcoming the limitation of the local market that has reached its peak and growing into global brands. Korean apparel makers are struggling to overcome the depressed domestic market, to recover consumers' consumption, to cope with market opening, to pursue high value of sensibility and to expand the seniors' market, etc. In this situation, future trends of children's apparel brands will be the expansion of family brands, brand totalization, quality price, niche market (pre-teen market), etc. In response to these trends, we made the following suggestions for improvement. 1. Children's apparel brands are evolving into family brands as well as into total brands through voluming. Today, however, apparel makers are advancing to the children's apparel market with the concept of adults' apparel and, as a result, children's apparel is merely adults' apparel of reduced size, having problems in design, color and materials. Thus, apparel makers must develop design considering the wide range of size and the characteristics of children's apparel, strengthen sourcing abilities to create revenues, and make thorough survey of customers to find common denominators between adults' apparel and children's apparel considering that characteristic that the target class is different from the buyer class. Furthermore, they must make active investments in human resources, develop outstanding products through advanced planning and design, and support marketing techniques and management systems to stores. 2. As the declining birth rate will continue to have a negative effect on the market, it may be difficult to expand the market size but there is still a margin for growth through high-sensibility and high-quality products. The competitiveness of brands is determined by their market shares. Accordingly, concepts should be specialized according to lifestyle, customers' diverse needs should be satisfied, and cross-coordination should be achieved within a brand. 3. Considering Korean parents who do not spare investment in their children despite shrinking consumption, functional products must be high value-added goods that can enhance efficiency. However, in the current situation of the infants' apparel industry where a textile manufacturer supply its products to multiple brands, it is difficult to develop unique products only based on materials. Thus, it is considered urgent to appeal to consumers not by relying on materials only but by finding methods of applying their own characters to children's dress.

19세기 웨딩드레스의 미적 특성에 관한 연구 - 신고전주의와 낭만주의를 중심으로 - (A Study on the Aesthetic Characteristics of Wedding Dress in the 19th Century - Focusing on Neo-Classicism and Romanticism -)

  • 신경섭
    • 패션비즈니스
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    • 제15권1호
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    • pp.185-204
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    • 2011
  • The purpose of this study is to take into consideration the formative and aesthetic characteristics of wedding dresses that existed during the periods of Neo-Classicism and Romanticism which appeared as a reaction toward Neo-Classicism. The method of the research was mainly focused on precedent research data and general references. Furthermore the data on wedding dresses was mainly collected from British, French, and American library and museum web sites. The result of the research is the following. The Neo-Classicism art, which appeared along with the enlightenment in the beginning of the 19th century, pursues beauty based on associations and imitations of ancient Greek and Roman arts. In addition to aforementioned pursuits, the Neo-Classicism art also pursued universal beauty and social usefulness through law and order. This aesthetic value was also applied to the wedding dresses, so classical beauty, natural beauty and universal beauty were expressed as follows: corsets of the previous era were removed from general clothing and Empire style that imitated natural Greek style became predominant. Also, muslin replaced high quality clothes which were used as the main materials of the dressing during the previous era. Empire style's wedding dress became popular and simple colors and styles of the wedding dress expressed the beauty of the human body and emphasized civility at the same time. Romanticism art and costumes opposed rationalism and pursued sentimentalism. Moreover, it pursued diversity, exotic tastes and accepted diverse reactionism unlike Neo-Classicism's simplification and standardization. These aesthetic characteristic were applied to the wedding dress of this period; wedding dress of romanticism pursued feminine and elegant beauty with "X" silhouettes and various decorations, like general costumes. And they were decorated with a variety of excessive accessories, details and trimmings to express romantic sentimentalism. Exotic tastes which included Chinese, Egyptian, Indian influence and other diverse tastes were expressed through hair style, accessories and patterns of shawl. However, the white color in the wedding dress revealed purity and sanctity which cannot be found from general costumes regardless of whether the dress expressed Neo-classicism or Romanticism. As a formal dress worn during wedding ceremonies, the wedding dresses of the royalty revealed dignity and authority and significantly influenced later wedding dress designs.

Funology Body : Funology와 '몸의 철학' 이론을 바탕으로 한 어플리케이션 분류 검색 체계 연구 (Funology Body : Classified Application System Based on Funology and Philosophy of the Human Body)

  • 길태숙;장준호;주현선;권지은
    • 감성과학
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    • 제13권4호
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    • pp.635-646
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    • 2010
  • 본 논문에서는 Funology(퍼놀로지)와 몸의 체험 통해 형성된 언어개념 및 사고를 바탕으로 새로운 어플리케이션 분류 체계를 연구하고, 이를 Funology Body로 명명하였다. Funology Body는 크게 몸, 세계(환경), 디바이스 툴의 구성을 가진 분류 및 검색 체계이다. 몸은 신체의 부위에 따라 Brain, Eyes, Ears, Nose, Mouth, Hand, Torso, Feet, Heat로 구분할 수 있는데, 몸 부분의 개념과 관련된 앱을 연결시켜 분류체계를 구성함으로써 쉽고 직관적이며, 체험적인 검색을 가능하게 하였다. 봄의 구성 중 Brain은 사고와 관련된 어플리케이션을 포함할 수 있도록 Book, Account, Business, Memory, Education, Search, Aphorism로 하위분류되어 있으며, Eyes는 시각과 관련된 Video, Photography, Broadcast로, Ears는 청각과 관련된 Music, Instrument, Audio, Radio로, Nose는 후각과 관련된 Perfume, Smell로, Mouth는 먹을 것 및 의사소통과 관련된 Food, SNS, Chatting, Email, Blog로 Hand는 조작하고 만들고 장난치는 것과 관련된 Games, Kits, Editing으로 Torso는 내장을 보호하고 몸의 중심을 이루는 개념과 관련된 Health, Medical, Dance, Sport, Fashion, Testyuorself로 Feet는 이동하여 영토를 넓히는 개념과 관련된 Travel, Transportation, Map, Outdoor로, Heat는 감정과 관련된 Fear, Anger, Joy, Sadness, Acceptance, Disgust, Expectation, Surprise로 이루어져 있다. 그밖에 세계(환경)는 News, Time, Weather, Map, Fortune, Shop으로 디바이스 툴은 Interface, Utilities로 구성되어 있다. 직관적이고, 감각적인 재미를 줄 수 있다는 것뿐만 아니라 변화하는 어플리케이션 사용자의 태도와 취향을 유연성 있게 반영할 수 있다는 점에서 기존 분류체계와는 다른 Funology Body의 특정을 찾을 수 있다.

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미생물 유래 Prodiginine 색소로 천연염색한 직물의 색채특성 및 색채감성요인 (Colorimetric Properties and Color Sensibility Factors for Naturally Dyed Fabrics by Microbial Prodiginine Colorant)

  • 최종명;김용숙;이은주
    • 감성과학
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    • 제13권4호
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    • pp.693-702
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    • 2010
  • 본 연구에서는 미생물에서 추출한 천연 색소로 염색한 직물의 색채특성을 고찰하고 염색 직물의 색채감성에 영향을 미치는 색채감각과 물리적 색채특성을 규명하고자 하였다. 미생물 Zooshikellar에서 추출한 prodiginine 색소를 이용하여 적자색으로 염색된 면, 견, 모, 나일론 직물에 대하여 20대 대학생 남녀 40명을 대상으로 의미미분법을 이용한 색채감각 및 감성을 평가하였다. 미생물 prodiginine 색소로 염색한 직물의 색채감성요인은 '유쾌성', '품위성', '독특성', '편안성' 등 4개 요인으로 분류되었는데, 이 중 '유쾌성' 요인이 미생물 색소로 염색한 직물의 대표적인 색채감성요인이라는 것을 알 수 있었다. 미생물 prodiginine 색소로 염색한 직물 색채의 명도 $L^{\ast}$은 '유쾌성' 요인과 유의한 관계를, 채도인 $C^{\ast}$는 색채감성요인 모두와 유의한 관련성을 보였으며, $a^{\ast}$$b^{\ast}$ 의 물리적 색채변인 또한 색채감성요인에 유의한 영향을 끼쳤다. 또한 색채감각과 색채감성요인은 부분적으로 유의한 관련성을 보였다. 미생물 prodiginine 색소로 염색한 직물의 색채감성, 색채특성 및 색채감각 중에서 색상 선호도를 예측해 주는 변인은 '유쾌성'과 '독특성'을 포함한 색채감성임을 알 수 있었다.

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황색과 적색계열 천연염색 직물에 대한 사십대 중년층 소비자의 색채감성요인 (Color Sensibility Factors for Yellowish and Reddish Natural Dyed Fabrics by 40s Middle-Aged Consumers)

  • 이은주;최종명
    • 감성과학
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    • 제12권1호
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    • pp.109-120
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    • 2009
  • 본 연구는 천연염색 직물의 색채로 가장 일반적으로 사용되는 황색과 적색 계열의 색채를 대상으로 색채감성요인의 예측모델을 제시함으로써 색채감성에 영향을 미치는 색채감각과 물리적 색채특성을 규명하고자 하였다. 동일한 견직물에 염색한 서로 다른 320종의 천연염색 색채를 군집 분석하여 선정한 각 4종씩의 황색계열과 적색계열의 색채에 대하여 40대 남녀 30명을 대상으로 의미미분법에 의하여 색채감각 및 감성을 평가하였다. 색채감성용어에 대한 요인분석 결과 3개 요인이 도출되었는데, 요인<활동성>에는 $L^*,\;b^*$, '맑다', '밝다'의 감각과 정적상관을 보여서, 명도가 높고 노랑기가 많은 황색계열 천연염색 직물들이 높은 평가를 받았다. 요인<독특성>은 $a^*$와 '따뜻하다'와 정적 상관을 나타내어서, 적색계열 천연염색 직물들에서 더 강하게 느껴지는 경향을 보였다. 요인<편안성>은 색채감각 '강하다'와 부적 상관을 보였는데, 황색과 적색에 따른 차이가 나타나지 않았다. 각 색채감성요인을 정량화하기 위해 단계적 회귀분석을 통해 수립한 예측모델에서 요인<활동성>은 색채특성 $L^*$ 값이 클수록 더 강하게 인지되어서 무매염 황벽 염색 직물의 색채의 <활동성> 요인점수가 가장 높았으며, 요인<독특성>은 색채특성 $a^*$와 색채감각 '가볍다'가 설명변인으로 진입하여서 $a^*$값이 가장 높은 무매염 홍화300% 염색직물이 <독특성> 감성이 가장 강하게 인지되었다. 또한 요인<편안성>은 색채감각 '강하다'가 부적 설명 변인으로 나타났으며, '강하다'의 점수가 가장 낮은 커피100% 알루미늄 2%매염직물 등의 <편안성> 요인점수가 높게 나타났다.

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Evaluation of seismic performance of mid-rise reinforced concrete frames subjected to far-field and near-field ground motions

  • Ansari, Mokhtar;Ansari, Masoud;Safiey, Amir
    • Earthquakes and Structures
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    • 제15권5호
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    • pp.453-462
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    • 2018
  • Damages to buildings affected by a near-fault strong ground motion are largely attributed to the vertical component of the earthquake resulting in column failures, which could lead to disproportionate building catastrophic collapse in a progressive fashion. Recently, considerable interests are awakening to study effects of earthquake vertical components on structural responses. In this study, detailed modeling and time-history analyses of a 12-story code-conforming reinforced concrete moment frame building carrying the gravity loads, and exposed to once only the horizontal component of, and second time simultaneously the horizontal and vertical components of an ensemble of far-field and near-field earthquakes are conducted. Structural responses inclusive of tension, compression and its fluctuations in columns, the ratio of shear demand to capacity in columns and peak mid-span moment demand in beams are compared with and without the presence of the vertical component of earthquake records. The influences of the existence of earthquake vertical component in both exterior and interior spans are separately studied. Thereafter, the correlation between the increase of demands induced by the vertical component of the earthquake and the ratio of a set of earthquake record characteristic parameters is investigated. It is shown that uplift initiation and the magnitude of tensile forces developed in corner columns are relatively more critical. Presence of vertical component of earthquake leads to a drop in minimum compressive force and initiation of tension in columns. The magnitude of this reduction in the most critical case is recorded on average 84% under near-fault ground motions. Besides, the presence of earthquake vertical components increases the shear capacity required in columns, which is at most 31%. In the best case, a direct correlation of 95% between the increase of the maximum compressive force and the ratio of vertical to horizontal 'effective peak acceleration (EPA)' is observed.