• 제목/요약/키워드: cause and effect

검색결과 5,608건 처리시간 0.037초

Effect of Cause-Related Marketing in the Chinese Market: Moderating Effects of Product Type and Regional Characteristics

  • Seo, HaeJin;Song, Tae Ho;Li, Wang
    • Asia Marketing Journal
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    • 제22권3호
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    • pp.29-50
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    • 2020
  • Although companies perform societal marketing activities across different cultural regions, previous research was predominantly centered on a specific cultural region-the West. To address this limitation in the literature, the current research examines societal marketing in the Chinese market considering cultural characteristics. China has become the largest market in the world with great potential growth for its vast consumer base. Since there is heterogeneity among regions in China, it is imperative to divide China into several markets for better understanding. Thus, this study investigates different responses of Chinese regional (coastal vs. inland) consumers toward Cause-related Marketing (CM). Our findings reveal that Chinese consumers, in general, prefer utilitarian CM products compared to hedonic CM products, which is the opposite result of findings of the previous research. Further, this was truer for consumers in inland regions, while coastal consumers did not display any preference by product type. The academic and practical implications, limitations, and directions for future research are discussed.

Compensation Strategy to Eliminate the Effect of Current Measurement Offsets in Grid-Connected Inverters

  • Lee, Chang-Hee;Choi, Jong-Woo
    • Journal of Power Electronics
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    • 제14권2호
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    • pp.383-391
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    • 2014
  • For the digital control of systems such as grid-connected inverters, measuring inverter output currents accurately is essential. However, current measurement offsets are inevitably generated by current measurement paths and cause DC current components in real inverter output currents. Real inverter output currents with DC components cause the DC-link capacitor voltage to oscillate at the frequency of a utility voltage. For these reasons, current measurement offsets deteriorate the overall system performance. A compensation strategy to eliminate the effect of current measurement offsets in grid-connected inverters is proposed in this study. The validity of the proposed compensation strategy is verified through simulations and experiments. Results show that the proposed compensation strategy improves the performance of grid-connected inverters.

비정형 요구사항으로부터 원인-결과 그래프 자동 발생을 위한 문장 의미 모델(Sentence Semantic Model) 설계 (Design of Sentence Semantic Model for Cause-Effect Graph Automatic Generation from Natural Language Oriented Informal Requirement Specifications)

  • 장우성;정세준;김영철
    • 한국정보과학회 언어공학연구회:학술대회논문집(한글 및 한국어 정보처리)
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    • 한국정보과학회언어공학연구회 2020년도 제32회 한글 및 한국어 정보처리 학술대회
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    • pp.215-219
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    • 2020
  • 현재 한글 언어학 영역에서는 많은 언어 분석 연구가 수행되었다. 또한 소프트웨어공학의 요구공학 영역에서는 명료한 요구사항 정의와 분석이 필요하고, 비정형화된 요구사항 명세서로부터 테스트 케이스 추출이 매우 중요한 이슈이다. 즉, 자연어 기반의 요구사항 명세서로부터 원인-결과 그래프(Cause-Effect Graph)를 통한 의사 결정 테이블(Decision Table) 기반 테스트케이스(Test Case)를 자동 생성하는 방법이 거의 없다. 이런 문제를 해결하기 위해 '한글 언어 의미 분석 기법'을 '요구공학 영역'에 적용하는 방법이 필요하다. 본 논문은 비정형화된 요구사항으로부터 테스트케이스 생성하는 과정의 중간 단계인 요구사항에서 문장 의미 모델(Sentence Semantic Model)을 자동 생성하는 방법을 제안 한다. 이는 요구사항으로부터 생성된 원인-결과 그래프의 정확성을 검증할 수 있다.

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The Effect of the SOD2 and SOD3 in Candida albicans on the Antioxidant System and its Potential as a Natural Antioxidant

  • Yeonju HONG;Min-Kyu KWAK
    • 식품보건융합연구
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    • 제10권2호
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    • pp.13-17
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    • 2024
  • Oxygen is necessary to sustain life, but reactive oxygen species (ROS) produced by oxygen metabolism can cause mutations and toxicity. ROS can damage cellular macromolecules, leading to oxidative stress, which can accelerate cell death and aging. ROS generated in food affect the taste, color, and aroma of food, and high levels of ROS in meat can cause spoilage. Superoxide dismutase (SOD) plays an important role in scavenging ROS in food and reducing their toxicity to organisms. SOD exerts its antioxidant effect by catalyzing the breakdown of O2-• to H2O2. As a natural antioxidant, SOD has the ability to regenerate and maintain its activity over a long period of time without depletion, unlike chemical antioxidants that may have side effects or stability issues. This antioxidant effect of SOD has great potential in a variety of industries, and in the food industry it can be utilized to improve product quality and provide safe and healthy products to consumers. By disrupting the SOD2 and SOD3 genes in Candida albicans, we studied the effects of SOD2 and SOD3 genes on the antioxidant system, suggesting its potential as a natural antioxidant.

PISA 2009에서 도서관방문이 독서태도 및 독서방법과 읽기성취도에 미치는 영향 (Effects of the Library Use Factor on Reading Achievement, Reading Attitude and Behavioral Factors of PISA 2009)

  • 박주현;사공복희
    • 한국문헌정보학회지
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    • 제48권3호
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    • pp.169-191
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    • 2014
  • 이 연구는 OECD PISA 2009 원자료를 활용하여 학교도서관의 교육적 영향력과 책무성을 확인하고 공교육의 내실화에 이바지할 수 있는 시사점을 도출하는 데 목적이 있다. 이를 위해 OECD PISA 2009에 참여한 우리나라 만 15세 4,989명의 설문자료와 읽기성취도 점수를 활용하였다. 구조방정식 모델링을 통하여 도서관방문이 독서태도와 독서방법 및 읽기성취도에 미치는 영향력을 분석하였다. 분석결과 도서관방문은 독서태도, 독서방법 및 읽기성취도와 인과관계가 있었으며, 독서태도는 독서방법 및 읽기성취도와, 독서방법은 읽기성취도와 인과관계가 있었다. 이러한 인과관계에 집단을 적용한 결과, 일부 개별 경로에서 집단이 조절변수로 작용하였다.

Lipid Polysaccharides have a Detrimental Effect on the Function of the Ovaries and Uterus in Mice through Increased Pro-Inflammatory Cytokines

  • Jihyeon Seo;Jungmin Lee;Sua Kim;Minji Lee;Hyunwon Yang
    • 한국발생생물학회지:발생과생식
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    • 제26권4호
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    • pp.135-144
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    • 2022
  • As the number of coronavirus disease 2019 (COVID-19) vaccinations increases, various side effects are being reported, and menstrual abnormalities have been reported as a side effect in women. However, it is still unclear whether the COVID-19 vaccine has detrimental effects on the female reproductive system. Therefore, we investigated the effect of excessive immune response on reproductive function by administering Lipopolysaccharides (LPS) instead of the COVID-19 vaccine. The immune response in mice was induced by injection of LPS. Mice injected with saline 5 times were used as a control group, and mice injected with LPS 5 times were used as an experimental group. Repeated administration of LPS significantly reduced the number of corpus luteum (CL). On the other hand, the injection of LPS did not affect the development of follicles leading before the CL. The expression of the apoptosis-related genes Fas and Fas-L increased in the experimental group. In addition, the expression of the inflammation-related genes increased in the experimental group. In this study, we confirmed that LPS had detrimental effects on the uterus and ovaries in mice. These results suggest that injection of LPS can cause immune reactions within the uterus and ovaries and cause hormonal changes, which can have adverse effects such as abnormal operation or bleeding of the menstrual cycle. These results are expected to help determine the cause of decreased reproductive function, infertility, or physiological disorders caused by the COVID-19 vaccine.

Shielding 효과를 고려한 회로 설계 방법에 관한 연구

  • 김용규;권대한;황성우
    • 대한전자공학회:학술대회논문집
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    • 대한전자공학회 2001년도 하계종합학술대회 논문집(1)
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    • pp.413-416
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    • 2001
  • In high frequency range, RF circuit design without considering shielding effect can cause several significant changes due to increase in parasitic capacitance and inductance between RF signal lines and shielding box. In this paper, bandpass filter has been made to measure the shielding effect and its s-parameter has been measured by Vector Network Analyzer (VNA). Equivalent circuit model including the shielding effect has been constructed with the lumped elements extracted from the 3D electromagnetic simulator, Maxwell SI. Then, the validity of the model is verified using microwave circuit simulator, ADS (Advanced Design System).

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Thrombus Formation Inhibition of Esculetin through Regulation of Cyclic Nucleotides on Collagen-Induced Platelets

  • Lee, Dong-Ha
    • 대한의생명과학회지
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    • 제27권4호
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    • pp.270-276
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    • 2021
  • Physiological agents trigger a signaling process called "inside-out signaling" and activated platelets promote adhesion, granule release, and conformational changes of glycoprotein IIb/IIIa (αIIb/β3). Activated αIIb/β3 interacts with fibrinogen and initiates a second signaling step called "external signaling". These two signaling pathways can cause hemostasis or thrombosis, and thrombosis is a possible medical problem in arterial and venous vessels, and platelet-mediated thrombosis is a major cause of cardiovascular disease (CVD). Therefore, modulating platelet activity is important for platelet-mediated thrombosis and cardiovascular disease. Esculetin is a coumarin-based physiologically active 6,7-dihydroxy derivative known to have pharmacological activity against obesity, diabetes, renal failure and CVD. Although some studies have confirmed the effects of esculetin in human platelet activation and experimental mouse models, it is not clear how esculetin has antiplatelet and antithrombotic effects. We confirmed the effect and mechanism of action of escultein on human platelets induced by collagen. As a result, esculetin decreased Ca2+ recruitment through upregulation of inositol 1, 4, 5-triphosphate receptor. In addition, esculetin upregulates cyclic adenosine monophosphate (cAMP) and cyclic guanosine monophosphate (cGMP)-dependent pathways and inhibits fibrinogen binding and thrombus contraction. Our results demonstrate the antiplatelet effect and antithrombotic effect of esculetin in human platelets. Therefore, we suggest that esculetin could be a potential phytochemical for the prevention of thrombus-mediated CVD.

도공지 물성 변화와 IPA에 의한 잉크 유화가 인쇄 모틀에 미치는 영향 (The Effects of the Properties Changing of Coated Paper and Ink Emulsion of IPA on Printed Mottle)

  • 하영백;이의수;오성상;구철회;윤종태
    • 한국인쇄학회지
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    • 제26권2호
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    • pp.1-13
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    • 2008
  • Printed mottle of coated paper is one of the most common phenomenon and the most difficult problem in offset printing. Offset printing is processed mainly processed by the attractive properties between water and oil, so all inks for off-printing must work with dampening solution(water). It may cause the emulsion on the printing nip from the printing pressure. This study aimed to investigate the effect of emulsified inks on print mottle from emulsified cyan ink by force with each different IP A contents. We measured the print mottle by densitometer and image analysis method. The emulsified inks also give effect to now properties of inks and it caused more ink transfer rate, however, it caused low density of inks. Moreover the emulsified inks were spreaded to around of dots and cause the thinning density on the non-printing area like print mottle. The results showed that the emulsified inks also cause scumming on the printing result with little mistake of adjusting dampening solution and mostly decreasing dot reproduction. So we could find out the obvious effect of emulsified inks to print mottle.

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회생에너지 저장시스템이 제동 브랜딩 안정화에 미치는 영향 (The Effect of Regenerative Energy Storage System on Stabilization of Electro-Pneumatic Braking Blending)

  • 김규중;이근오
    • 한국안전학회지
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    • 제25권5호
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    • pp.15-21
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    • 2010
  • Regenerative Energy Storage System(ESS) is a system that saves regenerative energy which generated instantly in the regenerative braking of Electric Multiple Unit(EMU) and disappear, and reuse the stored energy when EMU is in powering. Such system related to a research field of renewable energy which emerged concerning climate change and high oil prices. In the case of existing domestic rolling stock, about 25% to 30% of generated regenerative energy is restored to power source and is regarded as direct factor of raising catenary voltage. Such rapid change of catenary voltage is a cause of the failure of EMU's electronic equipment and lowering its reliability and is also a cause of train's fault occurred by tripping circuit breaker. In this paper, we intend to investigate the effect on blending characteristics of electric-braking and pneumatic-braking whether the regenerative energy storage system is used or not in urban transit DC 1,500V feeding system, while trains run. And we also intend to investigate its effect on stabilization of the blending, fluctuation of catenary voltage and various electric equipments.