• Title/Summary/Keyword: casual relationship

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Experiences in Self-dieting Program of Obese Male College Students (비만 남자대학생의 자가 건강다이어트 프로그램 참여 경험)

  • Kim, Jeong Soo
    • Korean Journal of Adult Nursing
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    • v.25 no.5
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    • pp.504-514
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    • 2013
  • Purpose: This study was to describe the process of healthy dieting and develop a substantive theory that explains lifestyle in obese male college students. Methods: The participants were 11 students who had participated in self-dieting program in a health center. Data were collected with in-depth interviews and analyzed by grounded theory in Strauss and Corbin (1990). Results: Through analyzing process, 36 concepts, 18 subcategories, and nine categories were deduced. In axial coding, casual condition, 'shrinking themselves' and 'oriented to selfish lifestyle', context condition, 'distress in mutual understanding' impacted on phenomenon, 'making health with autonomous living pattern'. Intervening conditions were 'practicing with active measures' and 'growing the willpower' and action-interaction condition, 'devoting realistic plan with positiveness' totally lead to consequence in 'regaining social relationship' and 'pursuing harmonious sound of mind and body'. The periods of process were divided four stages, reflecting self-characteristics, situational copping phase, applying period realistic strategies, and developing phase of social relationship. The core category, 'developing communication competency' incorporated the relationship between and among all categories and explained the process. Conclusion: The findings indicate that self leading health program helped to develop the communication competency. Therefore, we would consider about internalized motives and external incentives in health programs.

The Study of Body Characteristics and Fashion in Fragrance Advertising (향수 광고에서 보여지는 신체 이미지 및 패션 연구)

  • 권기영
    • Journal of the Korean Home Economics Association
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    • v.41 no.11
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    • pp.35-48
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    • 2003
  • The purpose of this study is to investigate ideal body image and clothing style through the analysis of models portrayed in fragrance advertisement that is the representative goods showing the fashion brand image. For this study, 120 perfume advertisements appeared in GQ and Vogue magazines issued in 2002 were selected. The models' characteristics portrayed in advertisement are categorized with role relationship, race, body exposure and clothing styles. The results are as follows. 1. Fragrance advertisements most commonly depict a single model portraying narcissism, and later then most common are advertisements both male and female model in a sexual relationship. 2. The analysis of models' race shows racism toward Asian models and Afro- American models. White models are main characters in fragrance advertisements more often than other races, and in mixed-ethnic ads, whites typically outnumbered minorities. This shows currently aesthetic stereotypes, that is, white ideology still exists. 3. The results of models' body exposure are showing nudism with partially clad or nude. This shows the eroticism of male and female. 4. The highest portion of clothing style appeared in fragrance advertisement were casual wear for male model and dressy formal wear for female models, which respects current fashion trends.

A Study on the Measurement of ERP Implementation Performance by BSC Model : Focused on the Causal Relationships among Performance Indicators

  • Jung, Chul-Ho;Chung, Young-Soo
    • Journal of Information Technology Applications and Management
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    • v.20 no.3
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    • pp.143-167
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    • 2013
  • The main propose of this research is to examine the performances in ERP introduced enterprises by utilizing BSC model proposed by Kaplan and Norton [1992], to realize this goals, a theoretical review on ERP, BSC, and other related issues is performed in advance, accordingly, research model was generated. In conceptual model analysis, we focused on casual relationships among four performance measurement indicators after introduction of ERP proposed by Kaplan and Norton [2000]. To test the model, structural equation modeling is employed to analyze data collected from 164 enterprises which have introduced ERP for more than 1 year. Survey respondents were confined within the representatives of each enterprise's ERP. Hypotheses proposed in our research are tested by covariance structure model, results are listed as follow : First, learning and growth performance is significant factors for improving both internal process performance and customer performance; second, process performance has a positive impact on customer performance third, despite that customer performance is positively related to financial performance, no direct relationship is found between internal process performance and financial performance, an indirect relationship is built through intermediate medium of customer performance. Based upon these results, we discuss implications at the latter part of paper. Meanwhile, we also provide research limitations, and future research in the final section.

Analyzing the Casual Relationship among Employee Satisfaction, Productivity and Customer Satisfaction Considering Employee' Work Ability (종업원의 업무능력을 고려한 종업원 만족도, 생산성 및 고객만족 간 인과관계 분석)

  • Kim, Chan-Gyu;Park, Young-Joon;Kim, Tae-Ho
    • IE interfaces
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    • v.16 no.spc
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    • pp.116-122
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    • 2003
  • We analyze how much employees' work abilities and overall satisfaction on the job or corporate influence on the productivity and customer satisfaction in the service industry, which is characterized by simultaneity, heterogeneity, intangibility and etc. Employees always encounter customers in process of the service. So, the employees' attitudes and behaviors have direct influences on the service quality or satisfaction which customers perceive. Also, employees' satisfaction or work abilities can lead to increase or decrease the productivity. To grasp and demonstrate the cause and effect relationship, we firstly measure the degrees of employee satisfaction organized by 11 factors through survey, and also measure employees' overall satisfaction, organizational commitment and productivity. Secondly, we define service value as the employee's objective measure index and collect it with the data related to customer satisfaction. Based on the collected data, thirdly we define how the relationship among the employee satisfaction, the productivity, the service value and the customer satisfaction are affected by the employees' work abilities and overall satisfaction with SEM(Structural Equation Model). And finally, we classify employees according to their abilities and the degrees of satisfaction respectively and suggest important strategies to manage them effectively.

The Sales Promotion Effect of Bargain Sale of Department Store -Focused on the Differences by Year and Merchandise Class, and on the Relationship with the Consumer Attitude Index- (백화점 세일 행사의 판매 촉진 효과에 관한 연구 -연도별, 복종별 차이 및 소비자 태도 지수와의 관련성을 중심으로-)

  • Kim, Sae-Hee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.11
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    • pp.1389-1398
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    • 2005
  • The purposes of this study are to verify the sales promotion effect of bargain sale of department store, and to investigate the relationship between the effect of bargain sale and the consumer attitude toward economics. For those purposes, secondary data was collected. The data was composed of monthly sales data of women's casual wear, men's suit, inner wear, infant's wear, and golf wear in a department store from 1996 to 2003. The data on consumer attitude toward economics was collected from 'Consumer Attitude Index' issued by SERI. The results are as follows. First, there were differences in the sales promotion effects of bargain sale by merchandise class and by year. Men's suit was the class that the effect was highest, and inner wear was the class the effect was lowest. In addition, the effects were simultaneously lowered by year. Second, sales promotion effect of bargain sale had relationship with consumer attitude index. The yearly transitions of the two data were almost similar. This means that as the consumer attitude becomes pessimistic, the motivation to consume also becomes lower, so that sales promotion effect of bargain sale also decreases. In addition, women's wear and men's suit showed the most similar transition patterns with the consumer attitude index.

Study on the Effecting Factors for T-N and T-P Removal in Wastewater Treatment Plant using Path Model Approach (경로도형 구축을 통한 하수처리장 질소 및 인 제거 영향인자 파악에 관한 연구)

  • Cho, Yeongdae;Lee, Seul-ah;Kim, Minsoo;Kim, Hyosoo;Choi, Myungwon;Kim, Yejin
    • Journal of Environmental Science International
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    • v.27 no.11
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    • pp.1073-1081
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    • 2018
  • In this study, an operational data set was analysed by establishing a path model to figure out the actual cause-effect relationship of a wastewater treatment plant (WWTP); in particular, for the effluent concentrations of T-N and T-P. To develop the path models, data sets of operational records including effluent concentrations and operational factors were obtained from a field scale WWTP of $680,000m^3$ of treatment capacity. The models showed that the relationship networks with the correlation coefficients between variables for objective expressions indicated the strength of each relationship. The suggested path models were verified according to whether the analyzation results matched known theories well, but sophisticated minute theoric relationships could not be cropped out distinctly. This indicates that only a few paths with strong theoric casual relationships were represented as measured data due to the high non-linearity of the mechanism of the removal process in a biological wastewater treatment.

A Study on the Factors of Business to Business Relationship Marketing in Wine Supplier and Food Service Firm Relationship (와인공급업체와 외식업체간 B2B 관계마케팅 요인에 관한 연구)

  • Jeon, Hyeon-Mo
    • Culinary science and hospitality research
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    • v.16 no.3
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    • pp.188-204
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    • 2010
  • This research aims at finding relationship marketing factors that have positive effects on customer long-term orientation concerning wine purchasing personnels of domestic dinging companies such as sommeliers and managers. By figuring out the qualities of relationship such as the roles of trust and commitment while long-term orientation is being developed, it also tries to help wine suppliers which have been having a hard time due to domestic market recession and tight competition develop marketing strategies for promotion. A survey of wine purchasing personnels and sommeliers who work for fine dining restaurants, casual dining restaurants and wine bars was conducted for 30 days from Jan. 15, 2010 to Feb. 13, 2010. The statistical packages of SPSS 15.0 statistical package and AMOS 7.0 ver were used to perform frequency analysis, reliability test, confirmatory factor analysis, and path analysis. The result shows that among relationship marketing factors, communication and seller expertise have a positive impact on long-term orientation through trust and affective commitment.

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Effects of Athlete Career and Competition Participation Frequency on Exercise Commitment of Women University Taekwondo Athletes (여자 대학 태권도 선수들의 선수 경력과 대회 참가빈도가 운동몰입에 미치는 영향)

  • Sung-Min Son;Byung-O Ahn
    • Journal of the Korean Applied Science and Technology
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    • v.40 no.3
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    • pp.476-483
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    • 2023
  • This study aimed to analyze the effects of athletic career and competition participation frequency on exercise commitment of women university taekwondo athletes. Study subjects were 20 women university taekwondo athletes. Athletic career and competition participation frequency was assessed by 4-points scale and the higher points indicate the higher level of each variables. Exercise commitment was assessed by Exercise Commitment Scale. The assessment consists of a total of 8 questions, 4 of which are action immersion and 4 of cognitive immersion, and is evaluated using a 5-point Likert scale. The higher the score, the higher the level of exercise commitment. As the results, positive relationship showed both correlation and casual relationship analysis between competition participation frequency and exercise commitment. Negative casual relationship (-) showed between athletic career and exercise commitment. These results indicated that the increase of competition participation frequency affects the exercise commitment and the longer of athletic career indicates the decrease the level of exercise commitment. Thus, to improve the exercise commitment of women university taekwondo athletes, the competition participation frequency and athletic career should be considered.

Classifying and Implementing Different Types of Contradiction Resolution Strategies in TRIZ (TRIZ에서 모순해결전략의 유형 및 적용)

  • Choi, Sungwoon
    • Journal of the Korea Safety Management & Science
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    • v.17 no.4
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    • pp.381-396
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    • 2015
  • The study proposes multiple TRIZ contradiction solution strategies for addressing PC (Physical Contradiction) and TC (Technical Contradiction) by implementing TRIZ cause-and-effect tree. The problem associated with TC of the ends is solved by PC of means which employs a causal relationship between causes and effects. The TRIZ contradiction solution strategies demonstrated in this research are classified into 3 types of combined strategy as follows: 1. To-Be PC and AS-Is PC, 2.To-Be PC and As-Is TC, 3.As-Is PC and To-Be TC. The combined strategy of To-Be PC and As-Is PC is similar to a divide-and-conquer technique. This strategy adopts parallel strategies using 4 separation principles in time, in space, between parts and the whole, and upon condition of two reversed-PCs. Moreover, its application elucidates the conflict relationship of two TCs from the study. The integrated 4 separation principles and 40 inventive principles present an effective synergy effect from the combination, and further addresses the problems in the TRIZ contradiction resolution strategies. Combined strategy of To-Be PC and As-Is TC implements the 40 inventive principles that To-Be PC of the means resolves the As-Is TC of the ends. Combined strategy of As-Is PC and To-Be TC also uses inventive principles to the As-Is PC of the means to solve the To-Be TC of the ends. In addition, propositional and logical relationship of necessary and sufficient conditions between TC and PC is used to support the validity of 3 TRIZ contradiction solution strategies. In addition, 3 other strategies of necessary and sufficient conditions validate the contraposition relationship of the truth table. This study discusses TRIZ case studies from National Quality Circle Contest from the years between 2011 and 2014 to provide the usage guidelines of TRIZ contradiction solutions for quality purposes. Examining analysis from the case studies and investigating combined strategies allows the users to obtain comprehensive understanding.

A Study on the High School Girl's Brand Loyalty in Casual Wear-Focus on the Brand Discernment and Self-image- (여고생의 캐주얼 의류 상표충성도에 관한 연구-상표식별력 및 자기 이미지를 중심으로-)

  • 김용덕;신수연
    • Journal of the Korean Society of Costume
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    • v.39
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    • pp.125-138
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    • 1998
  • In order to help apparel manufactures and marketers to promote apparel products more efficiently, and aid them in instilling brand names or brand images more distinctively in the minds of target consumers, it is the intent of this study (1) to investigate on the high-school girls brand loyalty and the brand discernment, self image(product image), and the buying behavior of casual wear. The subjects were 532 female high school students selected from the four high school in Seoul. The data were collected by self-admin-istered questionnaires. The data were analyzed by frequency, percentage, T-test, x2-test, and correspondence analysis. (1) 29.1% of the female students were cat-egorized as the brand loyalty group that was smaller than the non-brand loyalty group(70.9%). (2) In identifying the relationship between the demographic factors and the brand loyalty, the monthly household income and the month-ly personnel expenses were statistically significant. Namely, higher household income and the monthly personnel expenses were statistically significant. Namely, higher household income and the monthly personnel expenses there were, higher the brand loyalty was revealed. (3) The power of discernment was statistically significant according to the brand loyalty. That is, the brand loyalty group was more outstanding than latest fashion brands, the high-price brands, and the better-style brands in terms of design, color, and fabric. (4) The self image was also statistically significant according to the brand loyalty, Wher-eas the brand loyalty group preferred the unique, high-quality, sexy, and active self-images, non-brand loylty group revealed to prefer the non-noticeable and feminine self-images. The findings of this study will assist apparel manufactures and marketers in better identifying the target market, and in subsequently adjusting their products, brand image, and promotional activities in order to reach the target market more efficiently.

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