• Title/Summary/Keyword: buyers

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Development of Cooling and Heating Bench System with Improved User Convenience for Smart City (사용자 편의성을 향상시킨 스마트 시티용 냉·온열 벤치 시스템 개발)

  • Jun Lee;Seung-Yong Oh;Tae-Kyu Kwon
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.46 no.3
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    • pp.23-31
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    • 2023
  • In this study, a smart bench was developed and researched smart benches that can contribute to user convenience and satisfaction by installing them in parks, bus stops, and tourist attractions in line with the rapidly changing construction of smart cities. The smart bench is automatically operated by the control system according to the external temperature and provides additional functions such as charging, lighting, and advertising to improve general bench functions as well as heating in winter and cooling in summer, making it suitable for smart urbanization. The developed smart bench is designed to be strong enough to withstand loads of about 2,500 N. It minimizes the visible parts such as assembled bolts and 220V power supply wires, It can also give aesthetic effects. The development was carried out with the aim of waterproofing and dustproofing of IP44 grade in accordance with the climate of Republic of Korea, which has four seasons, and it is advantageous for long-term use because the paint was selected for the weather ability (discoloration) grade 3 or higher. If smart bench is commercialized, it is believed that various options can be provided to the smart bench market, where buyers had few product options, as the parts were developed in an assembled type so that all functions can be responded in an optional form according to the installation environment and the buyer's budget.

A Study on the Appropriate Level of Electric Light Duty Vehicle Purchase Subsidies (전기 소형화물차 구매보조금의 적정 수준에 대한 연구 환경편익과 TCO-parity를 중심으로)

  • Donggyu Yi;Hocheol Jeon
    • Environmental and Resource Economics Review
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    • v.33 no.1
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    • pp.33-57
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    • 2024
  • This study analyzes the purchase subsidy for electric light-duty vehicles in terms of environmental benefits and total cost of ownership(TCO). For the environmental benefits, we considered the emissions from the power generation mix and reflected the change in efficiency of electric vehicles according to the temperature distribution. The environmental benefits of driving electric vehicles were estimated to be between KRW 2.2 million and KRW 5.3 million. Also, the TCO of electric vehicles compared to diesel vehicles under the current purchase subsidy was estimated to be about KRW 3.6 million lower for business use and about KRW 6.6 million lower for non-business use. These results imply that it is reasonable to lower the unit price of the purchase subsidy even within the same budget. Moreover, the remaining budget could be better spent on upgrading the charging infrastructure, which would reduce the inconvenience of charging for potential buyers.

Implementation of Secondhand Clothing Trading System with Deep Learning-Based Virtual Fitting Functionality (딥러닝 기반 가상 피팅 기능을 갖는 중고 의류 거래 시스템 구현)

  • Inhwan Jung;Kitae Hwang;Jae-Moon Lee
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.24 no.1
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    • pp.17-22
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    • 2024
  • This paper introduces the implementation of a secondhand clothing trading system equipped with virtual fitting functionality based on deep learning. The proposed system provides users with the ability to visually try on secondhand clothing items online and assess their fit. To achieve this, it utilizes the Convolutional Neural Network (CNN) algorithm to create virtual representations of users considering their body shape and the design of the clothing. This enables buyers to pre-assess the fit of clothing items online before actually wearing them, thereby aiding in their purchase decisions. Additionally, sellers can present accurate clothing sizes and fits through the system, enhancing customer satisfaction. This paper delves into the CNN model's training process, system implementation, user feedback, and validates the effectiveness of the proposed system through experimental results.

Too Much Information - Trying to Help or Deceive? An Analysis of Yelp Reviews

  • Hyuk Shin;Hong Joo Lee;Ruth Angelie Cruz
    • Asia pacific journal of information systems
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    • v.33 no.2
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    • pp.261-281
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    • 2023
  • The proliferation of online customer reviews has completely changed how consumers purchase. Consumers now heavily depend on authentic experiences shared by previous customers. However, deceptive reviews that aim to manipulate customer decision-making to promote or defame a product or service pose a risk to businesses and buyers. The studies investigating consumer perception of deceptive reviews found that one of the important cues is based on review content. This study aims to investigate the impact of the information amount of review on the review truthfulness. This study adopted the Information Manipulation Theory (IMT) as an overarching theory, which asserts that the violations of one or more of the Gricean maxim are deceptive behaviors. It is regarded as a quantity violation if the required information amount is not delivered or more information is delivered; that is an attempt at deception. A topic modeling algorithm is implemented to reveal the distribution of each topic embedded in a text. This study measures information amount as topic diversity based on the results of topic modeling, and topic diversity shows how heterogeneous a text review is. Two datasets of restaurant reviews on Yelp.com, which have Filtered (deceptive) and Unfiltered (genuine) reviews, were used to test the hypotheses. Reviews that contain more diverse topics tend to be truthful. However, excessive topic diversity produces an inverted U-shaped relationship with truthfulness. Moreover, we find an interaction effect between topic diversity and reviews' ratings. This result suggests that the impact of topic diversity is strengthened when deceptive reviews have lower ratings. This study contributes to the existing literature on IMT by building the connection between topic diversity in a review and its truthfulness. In addition, the empirical results show that topic diversity is a reliable measure for gauging information amount of reviews.

A Study on the Purchasing Factors of Color Cosmetics Using Big Data: Focusing on Topic Modeling and Concor Analysis (빅데이터를 활용한 색조화장품의 구매 요인에 관한 연구: 토픽모델링과 Concor 분석을 중심으로)

  • Eun-Hee Lee;Seung- Hee Bae
    • Journal of the Korean Applied Science and Technology
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    • v.40 no.4
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    • pp.724-732
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    • 2023
  • In this study, we tried to analyze the characteristics of color cosmetics information search and the major information of interest in the color cosmetics market after COVID-19 shown in the text mining analysis results by collecting data on online interest information of consumers in the color cosmetics market after COVID-19. In the empirical analysis, text mining was performed on all documents such as news, blogs, cafes, and web pages, including the word "color cosmetics". As a result of the analysis, online information searches for color cosmetics after COVID-19 were mainly focused on purchase information, information on skin and mask-related makeup methods, and major topics such as interest brands and event information. As a result, post-COVID-19 color cosmetics buyers will become more sensitive to purchase information such as product value, safety, price benefits, and store information through active online information search, so a response strategy is required.

Study on Housing Price focused on Population Inflow (주택가격에 관한 연구: 인구유입을 중심으로)

  • Young-Min Kim
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.3
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    • pp.111-119
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    • 2024
  • The purpose of study is to analyze the effect of population inflow on apartment price growth. For this purpose, proxy for population structure is employed: (i) net population inflow based on 'resident registration criteria', (ii) buyer's transaction. The major findings are as followed. First, net population inflow of total and 50 over gives no significant effects on the apartment price growth in Seoul and Jeju. However, there are significant and positive effects of 50s and 60s in Seoul, and 60s in Jeju on the apartment price growth, respectively. Second, buyer's transactions of 'total and 50 over' give positive effect on apartment price growth only in Seoul. However, 60s and 50s of buyers' transaction give positive effect on the apartment price growth both in Seoul and Jeju. This study implies that more detailed population inflow like age group provide more meaningful information to the study on apartment price growth.

Analysis and Utilization of Housing Information based on Open API and Web Scraping (오픈API와 웹스크래핑에 기반한 주택정보 분석 및 활용방안)

  • Shin-Hyeong Choi
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.17 no.5
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    • pp.323-329
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    • 2024
  • In an era of low interest rates around the world, interest in real estate has increased. We can collect real estate information using the Internet, but it takes a lot of time to find. In this paper, real estate information from January 2015 to April 2024 is collected from three places to help users more easily collect real estate information of interest and use it for sales. First, by analyzing HTML documents using web scraping techniques, information on real estate of interest is automatically extracted from the website of the platform company. Second, the actual transaction price of the real estate is additionally collected through the open API provided by the Ministry of Land, Infrastructure and Transport. Third, real estate-related news is provided so that users can learn about the future value and prospects of real estate. The simulation results for the data collected in this study show that the lowest price predicted by the ARIMA model is expected to be in May 2024 among the next eight months. Therefore, by following this procedure, real estate buyers can make more efficient home sales by referring to related information including the predicted transaction price.

A Study on the Technology Collaboration between the Main Supplier and Buyer under the Dynamic Environment: The Focus on the Performance of New Product Development (역동적 환경 하에 구매사/주공급사 간의 기술협력은 신제품 개발 프로젝트 성과를 향상시키는가?)

  • Lee, Younsuk;Ham, Minjoo;Moon, Seongwuk
    • Journal of Technology Innovation
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    • v.23 no.3
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    • pp.397-432
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    • 2015
  • This paper investigates the effects of technology collaboration between the main supplier and buyer on buyer's new product development under dynamic environment. Based on 428 Korean manufacturing firms, we conducted regression analysis. The technology collaboration between the main supplier and buyer is adopted as a independent variable and quality, cost and lead time performance of new product development projects are used as dependents variables. Environment dynamic is also used as a moderate variables. We found that the in general, technology collaboration is positively associated with the performance of buyers' new product development, but in the high degree of dynamic environment, technology collaboration is negatively associated with the performance of buyers' new product development unlike our expectation. Thus, we divide our sample into two groups; shipbuilding industry with the low degree of environment dynamic and electronic and IT device industry with the high degree of environment dynamic and conducted a post hoc analysis. As a result, in ship building industry, the technology collaboration is significant to improve NPD projects performance, while in electronic and IT device industry, the technology collaboration with a main supplier is not significant as well as coefficient is negative. In that, under the highly dynamic condition with the fast change of technology and products obsolescence the NPD collaboration with the main supplier does not works unlike a stable environment. This implies that the NPD attributes of buyer are different by their environmental factor and the fit between given environmental feature and the collaboration synergy is critical factor for improving the effect of NPD collaboration between supplier and buyer.

A Study of Power Perception between Supplier and Retail Buyer of Agricultural Products (농산물공급자와 대형소매업체 바이어간의 상호 파워 인식에 대한 연구)

  • 서성무;이은정
    • Proceedings of the Korean DIstribution Association Conference
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    • 2003.02a
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    • pp.123-166
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    • 2003
  • Marketing channel is recognized as one of the society systems which have the character of functional organization. These organizations are related to each other for specialized and cooperative work. Channel members in distribution channel are striving to accomplish exchange through reciprocal action. Thus channel members exercise their power to take better position in exchange. There will be struggling between members about satisfaction and conflict during this power exercise. Now a days, buyers use more harsh power as large retail firms are increasing. This phenomenon is occurring in the distribution channel. However, there will be different phenomenon in case of agricultural products. Not like industrial product suppliers, agricultural product suppliers have various supply channels and many agricultural products are seasonal. It has also unstable amount supplies. There should be differentiated marketing in agricultural products. Relatively weaker powered suppliers have to strengthen comparative factors and also have to be technically specialized through assessed experience in order to establish strong product sales chain. Making a brand of agricultural product would be also a good idea to increase the product comparability. Channel members need to be recognized their specialized functions in order to make balanced distribution channel. There have to be conversion of concept of relation between suppliers and buyers from subordinate relationship to cooperative relationship.

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The Effects of Structural Factors of Administered Channels on the Retailer's Trust in the Supplier and Long-Term Orientation: Focusing on the Moderating Effect of Relationship Lifecycle (관리형 유통경로의 구조적 요인이 소매상의 공급자 신뢰와 장기지향성에 미치는 영향: 관계수명주기의 조절효과)

  • Park, Jong-Hee;Kim, Do-Yle;Kim, Seon-Hee
    • Journal of Distribution Research
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    • v.16 no.1
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    • pp.65-93
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    • 2011
  • This paper aims to explore how relational constructs(supplier's idiosyncratic investment, retailer's dependence, and dyadic communication) impact the buyer's trust across the relationship lifecycle. Companies make great efforts to create trust and maintain long-term relationship with buyers. Buyer and supplier relationships evolve through distinct lifecycles. In each phase, buyers and suppliers exhibit different patterns of behaviour. Also, they have different attitudes toward, and expectation of, one another. In this study, the final outcome investigated is long-term orientation from the buyer's perspective. Data were collected from 296 survey questionnaires of retailers engaging in Crops Protected Material industry in Korea. Exploratory factor analysis and confirmatory factor analysis were used to purify the measurement scales. And structural equation analysis and Chow test were used to test the hypotheses. The result indicates that the effect of retailer's dependence on the trust is greatest. Especially, the effect of dependence is growing as the relationship has developed. Supplier's idiosyncratic investment increases trust in the early phase, while it is not found to affect trust in the maturity phase. In the early phase, the determination of trust begins to be increasingly influenced by partner's relationship investment only because other clues are not observed yet. Reciprocal communication has a positive effect on trust, and long-term orientation is directly influenced by retailer's trust. Communication's effect is greater in the build-up phase than in the maturity phase. A limitation of this study is the unequal sample size in each of the relationship phases. Literature has suggested that the effects of relational constructs on outcomes are different across relationship phases. This study shows that different relational constructs have different effects on trust depending upon the relationship phase.

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