• 인터넷정보학회논문지
• /
• 제18권4호
• /
• pp.121-131
• /
• 2017

인터넷, 소셜미디어, 모바일 등의 등장이후 소비자들은 개인의 의견을 온라인을 통해 적극적으로 표명하기 시작했고 이의 확산 또한 실시간으로 이루어지고 있다. 인터넷 기반의 다양한 커뮤니케이션 활동들을 통해 생산되는 텍스트는 인터넷을 사용하는 사용자들이 공유하고 공감하는 자원으로서 단순한 소통의 도구를 넘어 분석의 가치가 있는 새로운 정보의 창고가 되고 있다. 세계 각국의 정부와 기업은 인터넷과 소셜미디어를 통해 생산되는 소셜 빅데이터를 활용하여 사회/경제적 문제의 해결과 정부의 정책을 효과적으로 추진하는데 적극 활용하고 있다. 특히 경제와 관련해서는 경기현황에 대한 경제주체들의 움직임을 보다 빠르고 정확하게 분석하고 예측하여 이에 알맞은 정책을 적기에 실시할 수 있도록 다각적인 활동을 펼치고 있다. 본 연구에서는 소셜 미디어에 내재된 소비자의 직적접이고 즉시성 있는 의견을 경제적 측면에서 활용할 수 있는 온라인 소비자감성지수 모형을 제시하고 구현하였다. 이를 위해 한국은행의 소비자동향조사(CSI)와 소비자심리지수(CCSI)를 온라인으로 수행할 수 있는 어휘분류체계(온톨로지)와 감성사전을 구축하고 감성분석을 실시하여 생활형편, 경제상황, 소비와 수입 4가지 영역의 소셜감성지수를 도출하였다. 또한 이들을 결합한 온라인 소비자감성지수(e-CCSI)를 개발하고 소비자심리지수와 비교를 통해 유용성을 확인하였다.

• 농촌계획
• /
• 제24권3호
• /
• pp.55-62
• /
• 2018

This study analyze factors influencing business performance by types of agricultural corporation for improving performance. The number of agricultural corporations have been increasing but their profitability has been decreasing. In this situation, it is important to analyze factors influencing business performance for improving their profitability. We estimate a model including financial indexes and corporation's characters using ordinary least square. We use agricultural corporations survey data for 10years(2005~2014) of Statistics Korea. This study analyze bookkeeping recorded agricultural corporations for the same period. As a result, we find factors to influence Return on Assets(ROA). Additionally, we calculate optimized current ratio and debt ratio for ROA maximization. Operation period and the number of full-time workers also have a positive effect on ROA. Agricultural production, processing and distribution variables by business types have a positive effect on ROA, but some of their interaction terms have a negative effect on ROA. We expect that this result will help for improving corporation's business performance.

• 산업경영시스템학회지
• /
• 제43권2호
• /
• pp.65-71
• /
• 2020

Worldwide plant market keeps maintaining steady growth rate and along with this trend, domestic plant market and its contractors also maintain such growing tendency. However, in spite of its external growth, win-win growth of domestic material industry that occupies the biggest share in plant industry cost portion is extremely marginal in reality. Domestic plant material suppliers are required to increase awareness of domestic material brand by securing quality and reliability of international standard through improvement of design quality superior to that of overseas material suppliers. Improvement of design quality of plant material becomes an essential element, not an option, for survival of domestic plant industry and its suppliers. Under this background, in this study, priority and importance by each evaluation index was analyzed by materializing plant design stage through survey of experts and defining evaluation index by each design stage and based on this analysis result, evaluation index of stage-gate based decision-making process that may improve design quality of plant material was suggested. It is considered that by utilizing evaluation index of stage-gate based decision-making process being suggested in this study, effective and efficient decision-making of project decision-makers would be enabled and it would be contributory to improve design quality of plant material.

• 대한영양사협회학술지
• /
• 제22권2호
• /
• pp.88-105
• /
• 2016

This study investigated anthropometric and biochemical characteristics, food and nutrient intakes, and changes in body mass index (BMI) of Korean middle age men (40~49 yrs). Data on BMI, anthropometric (height, weight, waist circumference, body mass index, blood pressure), and biochemical (total cholesterol, HDL-cholesterol, LDL-cholesterol, triglyceride, hemoglobin, GOT, GPT) characteristics, food and nutrients intakes, nutrient density, and index of nutrient quality were obtained from the Fifth Korea National Health and Nutrition Examination Survey (KNHANES, 2001, 2005, 2011). Subjects were divided into three groups by year. Weight, BMI, and hemoglobin increased significantly by year. All anthropometric factors except height showed a positive relation with BMI by year. Consumption of barley, chinese noodle, confections, soybean milk, egg, ice cream, pizza, fried foods, banana, coffee, and raw rice wine increased significantly by year. Intake ratios of nutrients except water and fiber were over 100% of KDRI generally. INQ according to intakes of protein, calcium, phosphorus, iron, vitamin A, thiamine, riboflavin, and niacin per 1,000 kcal increased significantly by year. Distribution of BMI status of subjects showed a significant difference by exercise. The findings of the present study show that BMI of subjects increased by year, and intakes of all nutrients except calcium and riboflavin showed aspects of overnutrition by year. Intakes of fruits decreased while intakes of raw rice wine and coffee increased by year. Therefore, practical and systematic nutrition programs are required to maintain optimum BMI and appropriate intakes of nutrients to maintain a desirable lifestyle and improve dietary life.

• 동아시아경상학회지
• /
• 제7권1호
• /
• pp.1-16
• /
• 2019

Purpose - For the development of fresh food shopping malls, consumers should continue to experience loyalty and favorability for the company's products or brands, and this should lead directly to purchase so that active word-ofmouth and recommendation should be encouraged. Therefore, the purpose of this study is to investigate the effect of e-service quality and e-ERM on e-loyalty with customer satisfaction and commitment as mediators. Research design, data, and methodology - This study was conducted by sample survey method on 320 online customers who have experience in using major online fresh food shopping malls for more than one year. Data analysis methods were frequency analysis, confirmatory factor analysis, reliability analysis, correlation analysis, and structural equation model analysis. Result - Hypothesis 1 through Hypothesis 7 were all supported. The results of this study suggest that e-service quality and e-CRM of online fresh food shopping malls have a significant effect on satisfaction and commitment. Therefore, the conclusion has been derived that the focus of this study, that such satisfaction and commitment have a significant effect on e-customer loyalty. has been supported theoretically and empirically. Conclusion - This study suggests that studies on customer loyalty based on activation commerce factors related to fresh food in online shopping malls will be an index that can reflect on customer's needs corresponding with future trends of not only online shopping malls but also offline shopping malls.

• 품질경영학회지
• /
• 제48권2호
• /
• pp.309-328
• /
• 2020

Purpose: The purpose of this study is to find a way to improve the quality of medical tourism education services in Korea. Methods: This study used a method of conducting a survey of students who have completed medical tourism education and customer satisfaction coefficient and potential customer satisfaction index were calculated by applying the Kano model. Results: The results of this study are as follows; First, Eight medical tourism education service quality factors were classified as an attractive quality attribute. Second, Thirteen medical tourism education service quality factors were classified as an one-dimensional quality attribute. Third, Online education operation factor was classified as an indifferent quality attribute. Fourth, Instructor quality factor and physical environment quality factor showed relatively high better and high worse coefficients. Finally, According to the PCSI index, it was found that the scope of improvement was the largest when focusing intensively on the quality factors of instructors. Conclusion: This study suggests strategic implications for nurturing excellent professional manpower through quality improvement of education services by identifying the quality factors of major medical tourism education services perceived by students.

• Asian Journal of Business Environment
• /
• 제3권2호
• /
• pp.17-22
• /
• 2013

Purpose - This dissertation is based on previous research, and analyzes processing trade, which constitutes a major section of foreign trade in Shandong Province. Research design, data, and methodology - The study uses the survey data on polarization, which is a vital index reflecting the unbalanced growth of regional economic development. The article introduces the processing trade polarization index, and the processing trade polarization fluctuation rate, to predict the geographical polarization posture and development trends in Shandong Province. Results -The development of processing trade in Shandong Province shows the level of gradient from east to west. The first-line growth pole has been formed and developed, and the initial formation of the diffusion mechanism has taken place. However, coordination problems in accompanying regional development have become increasingly prominent. Conclusions - This study focuses on the development of processing trade strategy and suggests overall coordination of development objectives, using non-balanced development goals. According to regional characteristics and development objectives of the processing trade in Shandong Province, the region around the city is divided into innovation diffusion region, enhanced growth areas, areas expected to undertake development, and areas to upgrade in four levels, given the different policy proposals.

• 한국경영과학회지
• /
• 제39권2호
• /
• pp.67-82
• /
• 2014

The purpose of this study is two-fold : the one is to examine the causal relationship between domestic large firms' win-win growth effort and their financial performance by fiscal years; and the other is to develop a quantitative win-win growth index to overcome the limitation of the current one mainly using a survey method developed by NCCP (National Commission for Corporate Partnership). To serve the first purpose, we take a sample of 128 large companies whose win-win growth indices as of year 2011 and 2012 were evaluated by NCCP. We use their respective fiscal year's financial data to select 62 candidate financial ratios, which are then used in subsequent empirical tests. For the tests, we employ ordered probit model with stepwise selection method and two-way ANOVA with randomized block design to identify which of the 62 financial ratios are statistically significant ones to affect the firms' win-win growth index as well as to determine if the firms' win-win growth effort would cause their financial performance positively. To serve the second purpose, we devise a model using the 123 firms' 45 financial ratios, which employs ordered probit model with stepwise selection, and the validation of the model follows. We claim that the model suggested in this study serve as an alternative complementing the current one as it can produce the index in a more objective and swift manner using the firms' publicized financial statements.

• 농업과학연구
• /
• 제45권4호
• /
• pp.879-888
• /
• 2018

This research was done to develop a standard management checklist for duck farmers. To this end, experts in commercial duck farming participated in making a blueprint for a standard management checklist. This expert group consisted of ten members which included the researcher, a professor, an extension advisor and leading farmers in commercial duck farming. By collecting knowledge on commercial duck farming from these experts, a management performance index was made, and checking factors were designated. As a result of this expert survey, management outcome indicators and subdivision evaluation indicators were established. To confirm these results, a first stage Delphi expert survey was carried out. As a result, the experts were not in agreement with the farming scale of 1 - 4 levels and 2 levels in the management outcome indicators. Additionally, the experts were not in agreement on the choice of feed in the feeding management and the cooperative management system as well as the utilization of agricultural information in managing the business. The factors that did not have the same opinion among experts were surveyed by a second Delphi survey asking whether experts approve the requested value. As a result of the second Delphi survey, all factors have an approval rate that have a value of more than 90%. Finally, a standard management checklist was established based on the research result.

• The Journal of Asian Finance, Economics and Business
• /
• 제7권6호
• /
• pp.517-524
• /
• 2020

The study examines factors affecting apartment prices in the real estate market of Ho Chi Minh City, Vietnam. The study uses primary data based on surveys of customers who have traded successfully, and collects transaction data from real estate trading companies that are the top investors in Ho Chi Minh City real estate market. The collected data include 384 observations in a total of 24 districts, detailing that each district surveyed on a minimum of four projects, each project carried out a survey on a minimum of four apartments. The survey collected 339 valid questionnaires for analysis and model testing. This study employs multivariate regression with the data of 339 observations. The research results reveal that five significant factors affect positively the price of apartments in Ho Chi Minh City - apartment area, toilet and bedroom, apartment floor, reference price, and apartment interior. Besides, there are three significant factors affecting negatively the price of apartments - next price trend, distance to city center, and potential building. From the results, the research proposes solutions in the pricing of apartments in the real estate market in Ho Chi Minh City - better information system, a real estate transaction index, and stricter management of small brokerage activities.