• Journal of Korean Society for Quality Management
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• v.45 no.1
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• pp.39-54
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• 2017

Purpose: This study evaluated the effect of customer relationship management (CRM) on customer's brand loyalty in the holistic perspective of relational benefits, relationship quality and relation value. This paper attempted to find out the psychological process that links the relational benefits and brand loyalty. Methods: The data was collected by using the structured questionnaires to VIP customers and general customers of major domestic banks. The proposed research model is empirically tested using 324 valid questionnaires using SPSS 23 and AMOS 23. Results: This research indicated the partially positive relationship between the relational benefits and relation values, and between relational benefits and relationship quality. The relation value and relationship quality positively affects the relation commitment and the relation commitment also positively affects brand loyalty. This study also shows that the relation value affects the brand loyalty through the mediation of relation commitment, but also the relationship quality affects the brand loyalty through the media of relation commitment. Conclusions: This study investigates the role of perceptional factors(relational value and relationship quality) and affective factors(relation commitment) to find the relationship between relational benefits and brand loyalty. It also suggest the relative influence of relational benefits on relation value.

• The Journal of the Korea Contents Association
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• v.19 no.4
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• pp.63-78
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• 2019

The objective of this study is to verify the effects of private banking(PB) relation marketing on relationship quality between bank and customer and long-term business intention and to verify the mediating effect of the relationship quality. The subjects of this study were 431 PB customers in Seoul. The questionnaire data were utilized for verification of hypotheses through structural equation model analysis. As a result of verification, PB relation marketing presented a statistically significant positive correlation with relationship quality between bank and customer. The PB relation marketing showed a significant positive effect on the long-term business intention with the mediating effect of the relation quality. Finally, the result of this study is meaningful in a point of view of PB relation marketing of bank on the relationship quality and long-term business intention. It is worthwhile to verify the mediation effect of the relationship quality.

• Journal of the Korea Safety Management & Science
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• v.10 no.4
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• pp.247-258
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• 2008

In today's business environment faced in very quick change, Human Resource Management play a key role in sustaining corporate competitive advantage and boosting organizational competency. Based on a former study, the purpose of this study is to find how individual Human Resource Management practice effects business performance and labor relations. Business performance is a positive influence on employee royalty and devotion. Also it is more influenced statistically significant impact on industrial relation of corporate. As a result of this study, we can find the significant influence from Human Resource Management practice and industrial relation.

• Land and Housing Review
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• v.11 no.3
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• pp.33-37
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• 2020

The aim of this paper is to scrutinize the relation between Business Survey Index and Industrial Production Index in construction industry, stated in another way, the relation between CEO's expectations of future business status and real business activity in construction industry. Previous papers on this research area have been examined the relation between released BSI and released IPI. However, this paper focuses 'the relation between released BSI and the long-run component of IPI' and 'the relation between released BSI and the short-run component of IPI'. The first step is to decompose released IPI by unobserved component model. The long-run component of IPI is set up as a random walk process. And short-run component is set up as a stationary AR(1) process. The findings are as follows. First, released BSI Granger causes unidirectionally released IPI. Second, there exists one-way Granger causality from released BSI to long-run component of IPI. Third, Granger causality does not exist between released BSI and 'short-run component of IPI'. BSI increases IPI in the second or third month. These findings of this paper mean that CEO's expectations may influence industrial production in construction industry.

• Journal of Korean Society for Quality Management
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• v.50 no.1
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• pp.139-151
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• 2022

Purpose: This study aims to delve into the empirical implications in management efficiency by analyzing the relation between management efficiency and debt ratio in public institutions. Methods: Based on 165 public institutions published in public business information system from 2016 to 2020, Data Envelopment Analysis(DEA) for estimating management efficiency was performed. This study analyzed the relationship between management efficiency and debt ratio using multi-regression analysis. It also examines how the relationship varies depending on the type of public institution. Results: The results of this study are as follows; We find that there is no significant relation between management efficiency and debt ratio. However, we find that this relationship can be different depending on the type of public institution. Management efficiency is negatively associated with debt ratio for quasi-market type public institutions. This negative relation tends to mitigate for market type public institutions, which suggests that management efficiency may convey differential implications depending on the type of business environment represented by the type of institution. Conclusion: The overall results suggest that the government needs to due caution in establishing a policy plan to reduce debt by increasing management efficiency, taking the specific business environment, particularly with regard the type of institution.

• Korean Business Review
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• v.5
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• pp.161-183
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• 1992

This paper has an aim to look into whether it is possible for us to make an approach the budgeting control with the theory of human relation. This is only a traditional method and also it is open to criticism. I think modem budgetion control should be debeloped by the contingency theory. As the environment is changing continuously, the budgeting control system which can be adapted for this change should be built up. This paper consists of management control, human relation model method and changes of budgeting control.

• Journal of Distribution Science
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• v.15 no.1
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• pp.95-104
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• 2017

Purpose - This study focuses on long-term orientation that can lead long-term partnership. A long-term orientation needs a trust and relation commitment between company. So in this study, the researcher conducts a dependent variable as a justice recognition and brand asset value to research model to find out casual relationship among quoted factors. Research design, data, and methodology - The focus of this study was employees who work in a liquor distribution company to figure out factors that effect on long-term relationship in b2b transaction. The development of the research model is based on the literature of the preceding research analysis of justice recognition, brand asset value, trust, relation commitment and long-term orientation. This study have constructs that defined operationally by previous studies, research model design that to figuring casual relationships among the quoted factors. From 2016 Sep. 1st to Oct. 30th, a questionnaire survey was conducted targeting employees who work in liquor distribution company. 176 survey data were used for empirical analysis to prove the research hypotheses. Results - The main results of this study's empirical methodology were as follows. First, procedural justice and interactive justice has a positive significant effect on trust and relation commitment. Also brand image, brand awareness and perceived quality has a positive significant effect on trust and relation commitment. Second, trust and relation commitment has a positive significant effect on long-term orientation. Every hypothesis adopted as the researcher designed for empirical study. Conclusions - Based on empirical results, this study confirmed that trust and relation commitment has empirical relationship with long-term orientation. Based on the analysis, the researcher provided managerial implication by setting 2 way path for making long-term orientation with business company. First path is procedural justice to relation commitment. It contains that procedural justice recognised while business transaction execution, consideration intension and relation development will happen in b2b. Second path is perceived quality to trust. It contains that the perceived quality recognised while business transaction execution, trust will increase rapidly. So when a business company wants to make a partnership, they have to consider procedural justice and perceived quality to make a long-term relationship.

• Journal of the Korean School Mathematics Society
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• v.20 no.4
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• pp.423-443
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• 2017

In this paper, In this paper, we study the recognition of undergraduate students and professors about the relation between mathematics learning contents of high school liberal arts course and major fields of college of business administration. We chose 155 undergraduate students and 6 professors at college of business administration in M university and investigate their recognition about the relation between mathematics learning contents of high school liberal arts course and major fields of college of business administration. We found following facts. First, mathematics education in high school should be based on understanding of mathematical conceptions and principles rather than problem-solving skills to intensifying the relation between mathematics of high school liberal arts course and major fields of college of business administration. Second, we have impressed upon them, whom are going to college of business administration, the need for more mathematics to study a major field.

• The Journal of Fisheries Business Administration
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• v.26 no.2
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• pp.119-132
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• 1995

• The Journal of Fisheries Business Administration
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• v.33 no.1
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• pp.109-119
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• 2002