• Proceedings of the Korean Institute of Building Construction Conference
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• 2012.05a
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• pp.315-316
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• 2012

The construction industry in the local areas business as the archetypal local one is effectuating industrial production, create employment and so on to perform a significant part in keeping local economy also reviving sluggish economy. The construction stagnation in market may cause severe economic depression in local which leads to having a crippling impact on local constructive industry, in terms of the phenomenon is on the interrelation between the local construction industry and local economy, with regard to local economy which is not covered by firm based industries is wield strong influenced over by construction industry. The object of this study is to research possible improvement factors on the preferential basis by only companies' efforts, therefore the policy of government or local self-governing body in support may be unnecessarily involved after grasping faced practical problems at regional construction companies from analysing the present condition of local construction marketplace and companies.

• Asia Marketing Journal
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• v.21 no.4
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• pp.45-57
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• 2020

With the development of new technologies, virtual reality (VR) is emerging as a new consumer marketing platform. Yet, only a few studies have investigated VR in the consumption context. The current research explores how experiencing a product through VR influences consumer attitude and purchase intention for the product. Although assessing products in real life is believed to be more diagnostic than that through VR, the present research revealed that experiencing a product through VR could lead to a more positive attitude toward and higher purchase intention for the product. We also demonstrated that "enjoyment" has a mediating effect while evaluating the product through VR. To compare product experience through VR to that in real life, we employed the HTC Vive VR system to implement a VR environment. In the VR condition, participants evaluated plastic building blocks using a VR headset and a motion controller; and in the real life (reality) condition, they evaluted plastic building blocks printed using a 3D printer to make them look exactly the same as the blocks used in the VR condition. Finally, implications and suggestions are discussed.

• 한국경영정보학회:학술대회논문집
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• 2007.11a
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• pp.377-382
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• 2007

To transform the enterprise system into the 'Real Time Enterprise' with respect to IT, I suggest the conceptual application model which is composed of pieces(components) extracted from different packaged applications working in a heterogeneous environment based on the 'business activity' in other words, business services provided by internal (inter-enterprise) and external (extended enterprise) application to support a business activity within in an enterprise and the design mechanism focusing service tier which acts as intermediate tier within application architecture.

• Korean Institute of Interior Design Journal
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• v.22 no.5
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• pp.216-224
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• 2013

There are the relevant provisions that apply to building regulations about the Building codes, Fire Protection laws, and more Multi-using interior finish materials businesses etc. The differences between these regulations are as follows: The Building codes is defined the main use of the building according to facilities to used to set the scale by the use of the floor space, On the other hand, Fire Protection laws are the basic purpose and the act of using the architectural space(or sales) by separating object by fire. And Multiple-using Businesses Facilities consist of two regulations engaged in the kind of law and the size of the floor area. One building can not be based on operating facilities and together in Multiple use businesses Law. As such, the Buildings are applied to the Building codes, Fire Protection laws, such as Multi-using Businesses Facilities interior construction industry due to the structural differences in the position of the designer feeling a lot of difficulties and confusion. The Multi-use businesses Facilities engage in the kind of law, the size of the floor area and seating capacity. These can not be based on operating facilities, and consists of two regulations together in one building. This study is purposed to help improving the finish of the interior architecture that is related to the Building code regulations, Fire Protection laws, Multi-using Facilities interior finishing material relevant with the provisions from the law through analyze the case of developed countries, and the current Multiple use Businesses Facilities research range from the law of multiple-using facilities, interior finishing, interior architecture for supervision reasonably and compensation for the interior design. So, Result is as follows: First, interior decorations can be separated the fixed material and the moveable things. second, It should be included multi-using Business though small size business space at the basement floor. third, It should be established statute law that design and construction responsibility. forth, re-testing fire resist performance after some period. and finally, it need to mitigate regulation where be installed sprinkler.

• Journal of the Korea Institute of Building Construction
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• v.15 no.1
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• pp.65-71
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• 2015

This study suggests business strategies by interaction analysis of indicators related construction business and business performance for specialty contractors that provide labor, materials and small sized equipments. To do this research, the data was analyzed for construction orders and business performance indicators of specialty contractors with KRW 7 bil. or more of assets during 1997 through 2010. For specialty contractors that provide labor, materials and smaller sized equipments, the amount of construction orders affects profitability the most and therefore some sort of strategy needs to be established to respond to decrease in operating margin due to dwindling construction orders. In other words, it is determined that increase in the amount of construction orders enhances operation of gross assets as well as the operating margin, ultimately increasing the profitability.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.1
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• pp.407-417
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• 2021

This study aims to establish the relationship between the Green Marketing Orientation (GMO) variables and the performance of Green Small and Medium Enterprises (GSMEs) across the building and energy sectors in Malaysia, using customer satisfaction as a means of performance measurement. The GMO variables examined include Greening the Process (GTP), Green Supply Chain Management (GSCM), Green Strategic Policy Initiatives (GSPI), Proactive Energy Conservation (PEC) and Green Promotion (GP). The items used to measure these variables were extracted from literature and adapted to the context of the variables based on feedback from Focus Group Discussions and Expert Opinion sessions. This study employs a survey sample of 300 respondents but only 238 completed questionnaires were returned. The results reveal that GTP, GSCM and PEC have a positive impact on Customer Satisfaction but not GSPI and GP. The findings suggest that owners or managers of GSMEs should focus on maintaining and improving GTP, GSCM and PEC in order to create greater satisfaction among their customers. The significance of this study is that it enables the creation of a framework that enables GSMEs to design a pathway towards achieving a cleaner production of goods and services in line with United Nations Sustainable Development Goals.

• Journal of Technology Innovation
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• v.16 no.1
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• pp.23-46
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• 2008

The purpose of this research is to analyze the impact of business scope and technological capability on firm performance in SMEs. Existing studies on business scopes and technological capabilities have focused on the unilateral relationships with financial performances. This study examines the independent and interaction effects of business scopes and technological capabilities on financial performances of SMEs in capital industries. Based on 228 firm-level data, technological capabilities have positively significant impacts on performance. Business scope measured by product variety and number of buyers have been significantly positive relationships to financial performances. Also SMEs with technological capabilities can moderate the effects of business scope on their performances. However, the results show different relationships depending on measurements on business scope, technological capabilities and performance. The results provide interesting findings on strategic behaviors of SMEs when they pursue growth strategy through expanding business scopes and building technological capabilities.

• The Journal of Information Systems
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• v.23 no.4
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• pp.93-117
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• 2014

How can business ecosystems be a source of firm's competitiveness? Is corporate social responsibility (CSR) is an investment activity for building sustainable business ecosystems? The purpose of this research is to identify the relationship between CSR, social value, sustainable business ecosystems, and firm's competitiveness by introducing a mediating role of social capital. We conducted in-depth interviews with seven informants from two domestic firms and four oversea firms. Three propositions were drawn by analyzing qualitative data collected from the interviews and literature review. Various activities creating social value including CSR and CSV (Creating Shared Value) are positively associated with sustainable business ecosystems. Firm accumulates social capital of the business ecosystem through creation of social value. Finally, the social capital of business ecosystem has a positive influence on firm's competitiveness. Implications were suggested for academics and practitioners.

• Proceedings of the KIPE Conference
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• 2011.07a
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• pp.504-505
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• 2011

Decreasing actual greenhouse gas will be difficult if it is not solved addressed in architectural fields. Zero emission building or zero energy building, maximize the efficiency of energy, which means the building can operate by their own renewable energy facility without any other supplying. To be a zero emission building, a building needs realization of high efficiency low energy consumption, construction of building its own energy production facilities and lastly a power grid connection. According to increasing of DC load about TV, LED lighting, computer, IT in building for living and business, it is expected the save of energy when the system of AC power distribution change into the system of DC power distribution. Renewable energy exists a big different rate produced by outside environment. When electrical power overproduce, it can supply for system. Otherwise, if electrical power produce less, it can receive supply from system. Send and receive power can lead to zero to annual standard. This paper shows the simulation about efficient control of power conversion which is related to DC power distribution of architecture and DC output of renewable energy by using L-type converter.

• Proceedings of the Korean Society for Quality Management Conference
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• 1998.11a
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• pp.631-646
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• 1998